---
title: "Adzooma  Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Adzooma  Software - reviews, pricing plans, popular comparisons to other Campaign Management products and more."
source_url: "https://www.capterra.com/p/188236/Adzooma/"
page_type: "product"
language: "en"
---

# 

 Adzooma Software Review 2026: Features, Integrations, Pros & Cons

Last updated on July 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Adzooma

## What is Adzooma ?

The Adzooma platform is now FREE for all. With no card details required. Enjoy time-saving, profit-boosting features to make PPC campaign management a breeze. Manage multiple accounts, adjust budgets, optimise campaign performance and make changes in seconds. Use expert optimisations based on 240+ metrics to always know what to do next. Harness up-to-the-minute data to make lightning-quick decisions, while staying in complete control of everything.

## What is Adzooma used for?

[PPC](https://www.capterra.com/ppc-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)

Overall rating

Based on 22 user reviews

Reviews sentiment

Positive

77%

Neutral

0%

Negative

23%

Starting price

Free trial  
not available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## Adzooma alternatives

Highest Rated

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.6 (6,086)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.6 (2,325)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.4 (3,034)](https://www.capterra.com/p/76113/Wrike/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

89%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/188236/Adzooma/alternatives/)

## FAQs about Adzooma

Overview

### Which roles and teams benefit most from Adzooma ?

Adzooma is most used by marketing teams, agency leaders, and business owners who manage paid advertising and campaign performance. Digital marketers, PPC specialists, and consultants use it to optimize ads, track results, and streamline reporting, while directors and executives rely on it for visibility into marketing efficiency and growth opportunities.

Answer based on 22 reviews

Overview

### What company size and specific industries is Adzooma built for?

Adzooma is designed for startups, SMBs, business owners, freelancers, entrepreneurs, PPC managers, and advertising agencies that need help with online advertising. It is suited to small and mid-sized organizations and to service providers managing pay-per-click campaigns across different sectors.

Talk to an expert

### More questions?

Ask our experts

Features and Usability

### What are the key features of Adzooma ?

Adzooma offers advertising management, campaign management, bid management, and budget management for search and social marketing. It also includes campaign analytics, keyword tracking, conversion tracking, ROI tracking, real-time reporting, customizable reports, alerts/notifications, and an activity dashboard for monitoring performance and status.

Integrations

### Which third-party tools and platforms does Adzooma integrate with?

Adzooma connects natively to Meta for Business and Slack. These integrations cover advertising management and team communication, giving Adzooma two official third-party platform connections.

Answer based on 2 reviews

Getting Started and Support

### What training and onboarding options does Adzooma offer?

Adzooma provides live online sessions, webinars, and documentation to help teams get started. Live online sessions support guided training, webinars allow group learning and product walkthroughs, and documentation offers written reference material for self-paced setup and feature review.

Answer based on 1 reviews

Getting Started and Support

### What customer support options does Adzooma offer?

Adzooma provides email/help desk, a knowledge base, phone support, and chat. Users describe the support team as quick to reply and helpful when issues come up, which makes getting assistance easier during setup and day-to-day campaign management.

Answer based on 1 reviews

## Features

AI summary

Based on 4,096 Campaign Management reviews

Capterra reviewers highlight these as the features buyers value most when choosing campaign management software:

-   **Email Management** (**56%** of reviewers rated this feature as critical)
-   **Email Marketing** (**68%**)
-   **Campaign Scheduling** (**59%**)

Adzooma includes **Campaign Scheduling**, which helps teams plan and time campaigns more effectively. However, it does not offer **Email Management** or **Email Marketing**. Instead, it provides **Engagement Tracking** (**54%**), a related feature that helps businesses monitor how audiences respond to campaigns. Together, these capabilities can help teams stay organized around campaign timing and better understand performance, allowing teams to make more informed marketing decisions.

Campaign Analytics

3.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Track and interpret campaign performance metrics

Client Management

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Manage contact details and communication with clients

Collaboration Tools

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Provides a channel for team members to share AI models, media files, communicate, and work together

Advertising Management

2.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Manage advertising space and its sales within your network or publication

Budget Management

2.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure

Campaign Management

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Adzooma 51 features

### All Features
- Account Alerts: Informs of any account changes and notifications
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Advertising Management: Manage advertising space and its sales within your network or publication
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Bid Management: Share bid details, archive bids, and create bid requests to assist in bid solicitation and quote comparison
- Billing & Invoicing: Create, manage, and send invoices or bills to customers
- Budget Management: Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Planning: Plan and strategize marketing campaigns
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Client Management: Manage contact details and communication with clients
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- Customizable Reports: Alter the layout and content of reports
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Visualization: Graphical representation of data
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- Geotargeting: Geographic location of visitors determines behavior of the software
- Keyword Tracking: Track and monitor a specific set of keywords
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Campaign: Manage multiple campaigns in one system
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Project Management: Plan and coordinate all the resources, costs and time needed to execute assignments
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Monitoring: Active monitoring of systems, applications, or networks
- Real-Time Reporting: Active reporting of data and metrics
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.)
- Scheduled/Automated Reports: Set a time to generate routine reports automatically
- Search Marketing: Track visibility and traffic from search engines
- SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content
- Social Marketing: Manage campaigns and track engagement for marketing efforts across social media channels
- Status Tracking: Track the status over time for a request, process, asset, or transaction
- Task Management: Create, manage and track all task activities and progression
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance
- Web Traffic Reporting: Collect and analyze traffic data about website visitors

---

Get Advice

We can help you find the software with the features you need.

Features

4.0 (22)

4.0

Based on 22 reviews

## Pricing

Value for money

4.2 (17)

Value for money

4.2 (17)

4.2

Based on 17 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.3 (20)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.3 (20)

4.3

Based on 20 reviews

## User reviews

Overall rating

4.0

Based on 22 reviews

Filter by rating

5(13)

4(4)

3(0)

2(2)

1(3)

Mentioned topic

Sorted by most recent

AN

Anonymous User

Director of Technology

Industrial Automation

### "Avoid the Amazon gift card bait"

1.0

Overall Rating

1.0

1.0

Ease of Use

2.0

2.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

December 20, 2023

They offer an Amazon gift card to sign up but do not actually send it.

Pros

Easy connectivity for pay per click accounts.

Cons

The lying to get me to sign up turned me off the product.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

GZ

Gabriel Z.

Growth Marketing Lead

Financial Services

### "No additional value, I would rather use GAds dashboard."

2.0

Overall Rating

2.0

2.0

Ease of Use

5.0

5.0

Features

2.0

2.0

Customer Service

0.0

0.0

Likelihood to Recommend

3/10

November 13, 2023

Pros

I imagine it must be useful for agencies managing several account, the tool might give a high level analysis of the accounts.

Cons

For a single account it didn't provide any insight that wouldn't.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AA

Ade A.

Online Digital Marketer

Information Technology and Services

### "Highly recommended for Ads Management on a single Platform "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

January 9, 2022

I'm using Adzooma to keep track of all my campaigns and Ads account on a single interface. My experience so far has been awesome no regrets.

Pros

There are so many things I like about Adzooma; the facebook automation rules, very detailed campaigns Performance reports, and provision of helpful tips to help optimize ads and keep your account in good standing. I also like Adzooma because it is easy to setup and I was able to add all my Ad accounts which includes Google Ads, Bing/Microsoft Ads, and facebook ads.

Cons

The pricing for the premium features is a little high, and more features need to be added to the facebook ads section.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SM

Sharry M.

Business Development Manager

Marketing and Advertising

### "Adzooma"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 22, 2021

With this software you can easily manage your google ads, Facebook ads and Microsoft ads accounts under one platform. For agencies you can also have multiple accounts for your clients and still manage them under your account.

Pros

It is a very simple software to use as it has a very great user friendly interface. The support team is also great as they are quick to reply as solve any issues that you might have this has really help me get out of situation that had given me a headache. You can also easily intergrate your ad account and manage different campaigns on different platforms under one place.

Cons

I had a few glitches here and there but since they have a great team, all my issues were solve immediately. So for now I don’t have any issues with them but once I have some I will definitely update my review.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AO

Alexandre O.

Marketing

Business Supplies and Equipment

### "Adzooma is the future of Marketing Automation"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 2, 2021

It has helped me with doing marketing automation for my own business and others.

Pros

I liked that it was very useful in terms of Marketing Automation. I liked that I am able to talk with my clients directly through the platform and also connect with Google Ads as well.

Cons

There were not cons with Adzooma. Everything through the platform was very helpful.

Reasons for choosing Adzooma

I chose it because it was cheap and affordable to use. If interested to sign up, use my link \[SENSITIVE CONTENT HIDDEN\]

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

HP

Harry P.

Director

Marketing and Advertising

### "\[SENSITIVE CONTENT HIDDEN\] goes above and beyond"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 20, 2020

\[SENSITIVE CONTENT HIDDEN\] goes above and beyond to assist us whether it's Google Ads, Microsoft Ads or even any other relevant advice he can give. Would absolutely recommend Adzooma.

Pros

Considering the software is free, it provides an incredible wealth of information suited for beginner to even advanced PPCers.

Cons

Might not be as suited to advanced PPCers.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

November 24, 2020

Thank you for your kind words and also appreciate the time you've taken to share your experience with us.

PB

Philip B.

Marketing Strategist

Marketing and Advertising

### "End result after just one month 50% increase in click throughs"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 26, 2020

My account manager \[SENSITIVE CONTENT HIDDEN\] has been superb, very supportive and helpful, checks in on a regular basis but without being in my face or a distraction, a really nice and helpful chap.

Pros

The simple nature of the platform and the effective results in a short space of time. I've saved £100's across my client's accounts in just over a month and also halfed the amount of time needed to manage them too which free's me up to spend more time investigating and testing on their behalf.

Cons

Occasionally it can hang which is frustrating but given the platform is free to use is not something to grumble about.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

November 24, 2020

Thank you for leaving such a glowing review. This means a lot to us. We aim to provide all our users with the satisfaction of being able to save time whilst also being in control.

AB

Andrew B.

Owner

Marketing and Advertising

### "Adzooma Marketplace: A big waste of money"

1.0

Overall Rating

1.0

1.0

Ease of Use

3.0

3.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

October 1, 2020

Terrible.

Pros

Easy-to-customize profile. Ability to add images.

Cons

Virtually no traffic came from this investment. Adzooma insisted that they have users from all over the world, yet I got 2 visitors to my website in a month for $350 USD. This was not a small investment for me. First I was told I could defer the start of the plan until I was ready, which wasn't true. My profile was launched as soon as I completed their questionnaire. I was told account management would help me drive traffic by helping me create landing pages and giving advice on my profile, but this didn't happen. I asked for a refund early in my subscription and was refused as they said "we sent valuable traffic to your page". I get more results for a $50 investment on LinkedIn ads. DO NOT USE UNLESS YOU WANT TO PAY $175/click!

Reasons for choosing Adzooma

Due to the B.S. the sales person spouted.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

December 2, 2020

We're committed to providing the best service and support to our clients, thank you Andrew for sharing this feedback on the Adzooma Marketplace. We work hard with our clients to optimise their listings and improve their traction on our Marketplace, and are sorry that we did not meet your expectations on this occasion.

Alexander V.

Managing Director

Marketing and Advertising

### "Adzooma Marketplace review: not as promised, negative option billing"

1.0

Overall Rating

1.0

1.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

September 17, 2020

There are no Adzooma Marketplace reviews that I can find online, despite the number of agencies that appear to have signed up for it. If their experience is anything like mine, no wonder they're so silent. \[SENSITIVE CONTENT HIDDEN\] from their team, reached out to me on LinkedIn, and presented this new "agency marketplace" where businesses can look up a digital marketing agency of any kind and match it to their needs. He promised the world: highly targeted leads with a great budget, high traffic, and while Adzooma is based in the UK, they insisted that many of their users are in the United States as well -- and the US is my main target audience. Bottom line, he painted this beautiful picture of it as one of the most profitable sources of leads an agency could have. Sounds good, so we sign up for the 30-day trial. In those 30 days with my listing on the marketplace, I did not get a single contact. None. Despite their suggestions, we still did not get anything. The worst part, it took weeks to book a consultation. Weeks after supposedly cancelling my subscription, they still continue charging my card - and they won't let me remove my credit card from my account. This is a negative-option billing system, where a company will do everything to not lose your business. If I'm not mistaken, this practice is illegal in the United States. I get that the marketplace is new, but if it worked, I'm pretty sure it would have a lot more public feedback by now.

Pros

The business application was comprehensive and detailed. Nothing else I could really say.

Cons

Numerous promises made about results, but absolutely no contacts.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

December 2, 2020

We're committed to providing the best service and support to our clients, thank you Alexander for sharing this feedback on your trial of the Adzooma Marketplace. We work hard with our clients to optimise their listings and improve their traction on our Marketplace, and are sorry that we did not meet your expectations on this occasion.

KS

kevin S.

Head of Marketing

Financial Services

### "Great piece of software"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 17, 2020

Great software and the company have been great to deal with. A special shout out to our account Manager \[SENSITIVE CONTENT HIDDEN\] too as he took the time to take us through everything and explain it in detail.

Pros

How easy it was to use and how insightful the information it gives you

Cons

It can take a little time to set it up, however most PPC campaigns take a while

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

September 22, 2020

Hi Kevin, thanks for the great review! We're glad to hear you're enjoying your experience with Adzooma. If you do need any assistance be sure to contact us directly!

[View all Reviews](https://www.capterra.com/p/188236/Adzooma/reviews/)

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