---
title: "Novi AMS Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Novi AMS Software - reviews, pricing plans, popular comparisons to other Association Management products and more."
source_url: "https://www.capterra.com/p/188714/Novi-AMS/"
page_type: "product"
language: "en"
publication_date: "2026-09-29"
---

# 

 Novi AMS Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 29, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Novi AMS

## What is Novi AMS?

Novi is the only association management software (AMS) built for associations by associations. What truly sets us apart is our collaborative approach. Customers don’t just use the platform—they help shape it, ensuring it continues to evolve with the real needs of associations. Novi's core features help associations manage members, process dues, run events and communicate with members. Novi also connects to other best-in-class providers through robust APIs and integrations, including a 24/7, two-way sync with QuickBooks. With an intuitive user experience and built-in automation, teams save hours on manual tasks and workarounds, giving them time to focus on what matters most: serving members and growing their association.

## What is Novi AMS used for?

[Association Management](https://www.capterra.com/association-management-software/)[Membership Management](https://www.capterra.com/membership-management-software/)[Event Management](https://www.capterra.com/event-management-software/)

Recognitions

Shortlist

Overall rating

Based on 131 user reviews

Reviews sentiment

Positive

100%

Neutral

0%

Negative

0%

Starting price

$829

Flat Rate, Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

-   Association Management / 2025
-   Membership Management / 2025

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

## Novi AMS alternatives

Highest Rated

[4.9 (151)](https://www.capterra.com/p/140805/ToucanTech/reviews/)

Starting price

$8000.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.2 (656)](https://www.capterra.com/p/57588/StarChapter/reviews/)

Starting price

$119.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

80%

of reviewers

rated it above 4 stars

[4.4 (294)](https://www.capterra.com/p/124449/GrowthZone/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.8 (107)](https://www.capterra.com/p/47310/MemberLeap/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/188714/Novi-AMS/alternatives/)

## FAQs about Novi AMS

Overview

### What problems does Novi AMS solve?

Novi AMS solves spreadsheet-driven member management, manual event registration, disconnected accounting, and slow website updates by centralizing member records, dues, invoices, events, and reporting. Association executives, small staff teams, membership managers, and event coordinators benefit most by reducing data entry, duplicate records, payment delays, and time spent answering routine member requests.

Answer based on 90 reviews

Overview

### Which roles and teams benefit most from Novi AMS?

Novi AMS is most used by association executives, member services leaders, and operations administrators who manage memberships, renewals, event registration, and member communication. Finance and accounting teams rely on it for dues tracking, payments, and reporting, while office managers and client services staff use it to streamline daily administration and database accuracy.

Answer based on 131 reviews

Overview

### What company size and industries is Novi AMS built for?

Novi AMS is built for small associations using QuickBooks, with 98% of reviewers from small businesses and 52% from non-profit organization management. It also appears in real estate at 12% and education management at 5%, with association management as the most common use case at 37%.

Answer based on 131 reviews

Features and Usability

### What are the key features of Novi AMS?

Novi AMS includes core membership management tools like member databases, renewals, dues management, and self-service member portals, plus event management for registrations, ticketing, and attendance. Differentiating features include QuickBooks integrations, website management, customizable reports and groups, and email marketing integrations such as Constant Contact and Mailchimp.

Answer based on 75 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Novi AMS starts at $829 per month for the Core plan, billed annually, for organizations with annual revenue up to $400K. Higher flat-rate plans include Prime at $1,285, Premier at $1,760, Elite at $2,230, Advanced at $2,750, and Enterprise at $3,622, each tied to revenue bands.

Answer based on 9 reviews

Integrations

### Which third-party tools and platforms does Novi AMS integrate with?

Novi AMS integrates with Constant Contact, QuickBooks Online, QuickBooks Online Advanced, and Mailchimp, which reviewers mention most often for email and accounting. It also connects to LiveChat, Google Analytics 360, Cvent Event Management, and Higher Logic Thrive. Official listings indicate support for over 20 integrations across marketing, events, and analytics.

Answer based on 57 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Novi AMS?

Novi AMS is generally easy to onboard for staff and new hires, with training offered through in-person sessions, live online training, webinars, videos, and documentation. Reviewers say nontechnical users learn daily tasks quickly, while admins handling setup, website changes, reporting, or QuickBooks integration usually need more time and hands-on support.

Answer based on 33 reviews

Getting Started and Support

### What customer support options does Novi AMS offer, and how do users rate the experience?

Novi AMS offers email/help desk, FAQ/forum, a knowledge base, phone support, and chat. Users consistently describe support as fast, attentive, and thorough, with helpful articles and forums for self-service. Common friction points include occasional delays on requested features, but reviewers generally say questions are resolved quickly and clearly.

Answer based on 75 reviews

Ease of use

### How easy is Novi AMS to use?

Novi AMS feels easy to learn and navigate for many association teams, especially small staffs managing members, events, and billing. The interface, onboarding, and support help new users get productive quickly, though some organizations mention a learning curve during migration and want more flexibility in website design, ecommerce, or mobile access.

Answer based on 40 reviews

## Who uses Novi AMS?

Based on Capterra reviews from the past 6 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Features

AI summary

Based on 892 Association Management reviews

Capterra data shows that buyers of association management software rank the following features as their top priorities:

-   **Dues Management** (**68%** of reviewers rated this feature as critical)
-   **Membership Management** (**67%**)
-   **Registration Management** (**59%**)

Novi AMS supports all three of the features reviewers rate most important: **Dues Management**, **Membership Management**, and **Registration Management**. Together, these capabilities help businesses manage member records, handle recurring payments and renewals, and coordinate event sign-ups more efficiently, allowing teams to keep operations organized and deliver a better member experience.

Membership Management

5.0 (23)

100.00% of 23 reviewers that rated this feature as important or highly important

Database of members to track personal information of individuals and families

Registration Management

4.8 (30)

96.67% of 30 reviewers that rated this feature as important or highly important

Oversee and coordinate the registration of attendees, visitors, customers, events, activities, etc.

Event Management

4.8 (19)

94.74% of 19 reviewers that rated this feature as important or highly important

Schedule and manage the logistics of activities and other gatherings

Website Management

4.7 (25)

92.00% of 25 reviewers that rated this feature as important or highly important

Built-in website builder or integration with third-party site

Payment Processing

4.9 (37)

94.59% of 37 reviewers that rated this feature as important or highly important

Accept, record, and reconcile financial transactions

Event Scheduling

4.8 (41)

87.80% of 41 reviewers that rated this feature as important or highly important

Plan an event's time and location

Novi AMS 61 features

### All Features
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- Accounting Integration: Integrate with a third-party accounting system
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Application Management: Track, manage and store the applications of potential future members, customers or candidates
- Attendance Tracking: Track the attendance of specific individuals or groups
- Attendee Management: Process of managing, tracking, and communicating with individuals who are registered to attend an event
- Calendar Management: Track and manage schedules and meetings via an integrated calendar
- Committee Management: Manage a group of members established for coordinating plans, programs, or other initiatives
- Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat
- Conferences/Conventions: Software that specializes in managing events such as conferences, conventions and trade shows
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- Contact Management: Manage, organize, and store contact information
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Credit Card Processing: Accept and process credit card transactions
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Reports: Alter the layout and content of reports
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Import/Export: Import and export data to and from software applications
- Document Storage: Store and organize documents in a centralized system
- Dues Management: Track and collect membership dues
- Electronic Payments: Electronically collect payments for goods or services
- Email Marketing: Create and send email blasts/campaigns
- Email Reminders: Reminders sent via email
- Enrollments/Onboarding: Manage the enrollment and onboarding of all new members and accepted applications
- Event Calendar: A list of events with their respective dates
- Event Management: Schedule and manage the logistics of activities and other gatherings
- Event Scheduling: Plan an event's time and location
- Event Ticketing: Manage tickets for specific events
- Invoice Management: Captures invoice data and maintains comprehensive records for auditing and reporting purposes
- Member Accounts: Accounts held by members of an organization
- Member Communication: Contact members listed in the database through email, SMS, social, phone, etc.
- Member Database: Add, store and access information pertaining to members
- Member Directory: Comprehensive list that contains information and details of all the members associated with a particular organization or group
- Member Portal: Online gateway through which members can access/update personal information
- Member Types: Handle various types of membership based on groupings
- Membership Management: Database of members to track personal information of individuals and families
- Membership Renewals: Conveniently automatically renew memberships at the end of subscriptions
- Membership Signup: Registration process to become members by providing relevant information and agreeing to terms
- Mobile Access: Access software remotely via mobile devices
- Newsletter Management: Create and update newsletter content to increase engagement
- Payment Processing: Accept, record, and reconcile financial transactions
- Personalization: Adjust communications based on previous interactions or personal preferences
- Real-Time Data: Receive data and information in real time
- Recurring/Subscription Billing: Automated process of charging customers at regular intervals for repeated access or use of a product or service
- Registration Management: Oversee and coordinate the registration of attendees, visitors, customers, events, activities, etc.
- Reminders: Timed notification for any upcoming task, deadline, appointment, or activity
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Self Service Portal: Online portal through which end users can access the system, manage tasks, or obtain information
- Sponsorship Management: Raise funds via sponsors and grants
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Ticketing: Customize, sell, and distribute tickets
- Volunteer Management: Manage volunteer information and direct volunteer resources
- Website Integration: Seamlessly integrates with 3rd party websites
- Website Management: Built-in website builder or integration with third-party site

---

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We can help you find the software with the features you need.

Features

4.7 (131)

4.7

Based on 131 reviews

## Pricing

Value for money

4.9 (122)

[View pricing plan details](https://www.capterra.com/p/188714/Novi-AMS/pricing/)

Core (if annual revenue is $400K or less)

$829.00

Flat Rate,Per Month

It includes:

-   Membership Database
-   White-Label Website
-   2-Way 24/7 Quickbooks Sync
-   Member Segmentation
-   Communication Tools
-   Events Manager
-   Ecommerce
-   Robust Reporting
-   Non-Dues Revenue Opportunities
-   API and Single Sign on
-   Individualized Onboarding
-   In-App Live Chat

Prime (if annual revenue is $400K to $1M)

$1,285

Flat Rate,Per Month

It includes:

-   Membership Database
-   White-Label Website
-   2-Way 24/7 Quickbooks Sync
-   Member Segmentation
-   Ecommerce
-   In-App Live Chat
-   Individualized Onboarding
-   API and Single Sign on
-   Non-Dues Revenue Opportunities
-   Robust Reporting
-   Events Manager
-   Communication Tools

Premier (if annual revenue is $1M - $2M)

$1,760

Flat Rate,Per Month

It includes:

-   Member Database
-   Events Manager
-   Communication Tools
-   Non-Dues Revenue Opportunities
-   Robust Reporting
-   Individualized Onboarding
-   API and Single Sign on
-   Ecommerce
-   In-App Live Chat
-   2-Way 24/7 Quickbooks Sync
-   Member Segmentation
-   White-Label Website

Elite (if annual revenue is $2M to $4M)

$2,230

Flat Rate,Per Month

It includes:

-   Membership Database
-   Communication Tools
-   Ecommerce
-   2-Way 24/7 Quickbooks Sync
-   Member Segmentation
-   Events Manager
-   Robust Reporting
-   Non-Dues Revenue Opportunities
-   API and Single Sign on
-   Individualized Onboarding
-   In-App Live Chat
-   White-Label Website

Advanced (if annual revenue is $4M to $6M)

$2,750

Flat Rate,Per Month

It includes:

-   Membership Database
-   2-Way 24/7 Quickbooks Sync
-   In-App Live Chat
-   White-Label Website
-   API and Single Sign on
-   Individualized Onboarding
-   Non-Dues Revenue Opportunities
-   Robust Reporting
-   Events Manager
-   Ecommerce
-   Member Segmentation
-   Communication Tools

Enterprise (if annual revenue is $6M+)

$3,622

Flat Rate,Per Month

It includes:

-   Membership Database
-   Communication Tools
-   2-Way 24/7 Quickbooks Sync
-   In-App Live Chat
-   White-Label Website
-   API and Single Sign on
-   Individualized Onboarding
-   Non-Dues Revenue Opportunities
-   Robust Reporting
-   Events Manager
-   Ecommerce
-   Member Segmentation

Value for money

4.9 (122)

4.9

Based on 122 reviews

## Integrations

[

Trello](https://www.capterra.com/p/211559/Trello/)[

Asana](https://www.capterra.com/p/184581/Asana-PM/)[

QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Instagram](https://www.capterra.com/p/210721/Instagram/)[

Stripe](https://www.capterra.com/p/123889/Stripe/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (129)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (129)

5.0

Based on 129 reviews

## User reviews

Overall rating

4.9

Based on 131 reviews

Filter by rating

5(117)

4(14)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Taylor T.

Director of Marketing and Membership

Real Estate

### "Novi Isn't Going Anywhere"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 10, 2026

I've been a Novi user for 7+ years and never questioned or even thought of bringing on a new AMS. All the new features I've seen come about over the years were all feedback and requests from users! The fact that they are open & transparent with their backlog and feature requests really gives us users a sense of security in knowing our voices are being heard, and our needs are being exceeded.

Pros

I'd say the support and ever-growing feature offerings and integrations. They truly make our day-to-day operations much more efficient.

Cons

Most of my cons are little nuisances that Novi's team is likely already working on. I have already submitted a feature request or worked it out with their responsive team.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Danielle B.

Sales and Member Relationship Manager

Non-Profit Organization Management

### "Not Just an AMS. Novi Is a Partner."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 18, 2026

Novi has genuinely transformed the way our association operates. It has helped us professionalize and streamline our internal processes while creating a more consistent experience for our members. We have greater visibility into our data, stronger processes around the member lifecycle, better insight into retention and revenue, and a much clearer understanding of where opportunities and gaps exist. What I value most is that Novi has grown with us. As our strategy has become more sophisticated, we haven't outgrown the system. Instead, we keep finding more ways to use it. And I think that is where Novi really stands apart. I don't feel like a customer who purchased a piece of software and now has to work within its limitations. I feel like we have a technology partner that cares about where our association is going and wants to help us get there. There are plenty of AMS platforms that can store member records. Novi helps us actually understand and serve the people behind those records. That distinction means everything to me. At this point, it is difficult for me to imagine managing our association without Novi. It isn't simply a database or software platform for us. It is a strategic tool that has helped us become a more organized, data-driven, member-focused organization, and I genuinely love using it.

Pros

Novi has been a game changer for how our association operates. Our team is at the heart of everything we do, and Novi gives us the infrastructure, visibility, and tools to do that work better. What I appreciate most is that it goes far beyond simply storing member records. It gives us real visibility into our members and their entire journey with us. We use Novi to manage membership, events, communications, billing, engagement, relationships, reporting, revenue opportunities, and so much more. Having all of that information connected has dramatically improved the way we operate. Our data is cleaner, our processes are more consistent, and our team is able to make much more informed decisions about onboarding, engagement, retention, and growth. I am a VERY heavy Novi user, and I continue to discover new ways to use the platform to solve problems and improve the member experience. Just as importantly, the Novi team truly understands associations, and their approach to collaboration is unlike anything I've experienced with another software company. I bring them some pretty wild ideas, usually based on a problem we're trying to solve or something I wish the system could do, and they never make me feel like I'm asking for too much. They listen, ask questions, help me think through the idea, and when it makes sense for Novi and other associations, they genuinely look for ways to incorporate it into the product roadmap. I cannot overstate how much I value that. There is something incredibly rewarding about using a platform where you feel like your feedback can actually help shape what comes next. I don't feel like I'm submitting feature requests into a black hole. I feel like I'm collaborating with people who are just as excited as I am about finding better ways for associations to operate. They don't just build software for associations. They build it alongside the people who use it every day.

Cons

As our organization has become more sophisticated, there are naturally things I wish we could customize even further or accomplish more easily within the platform. Occasionally, we run into a workflow or membership structure that requires us to get creative with how we configure it. If I had to identify an area where I would love to see more flexibility, it would be the front end of the website. There are some limitations when it comes to design, customization, and creating more sophisticated front-end experiences. We have occasionally wanted to do something more creative with a page or member experience and found that the website tools don't offer quite as much freedom as we would like. That said, Novi's willingness to collaborate makes these limitations much easier to navigate. I have always felt comfortable bringing challenges and ideas to their team. They listen, help us think through solutions, and genuinely seem invested in understanding how associations are evolving. My "cons" are usually less about being unhappy with Novi and more about me constantly pushing the boundaries of what I want to do with it!

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

August 25, 2026

Thank you for this incredibly thoughtful review Danielle! Knowing that Novi feels like a true strategic partner, not just a piece of software, means everything to us. We also appreciate the feedback on front-end website flexibility. It's exactly the kind of input that shapes what we build next. Grateful to be growing alongside you.

RC

Robert C.

Executive Director

Non-Profit Organization Management

### "NCFAA & NOVI"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 16, 2026

As one of Novi’s earliest clients, we’ve had the privilege of growing alongside them and watching Novi evolve from a company serving a handful of associations into an industry leader. Throughout that growth, what has always stood out to us is the relationship they build with their clients. Novi listens, understands the challenges associations face, and continually looks for ways to help us adapt, improve, and move forward. We truly value that they don’t simply provide us with a member management platform—they are a trusted partner invested in our success. We’re incredibly appreciative of our longstanding relationship with the Novi team and would highly recommend them to any association looking for a partner committed to growing and succeeding alongside them.

Pros

We love how user-friendly Novi AMS is and how seamlessly it integrates with QuickBooks and the other software platforms we use. On the rare occasion that an issue arises, the Novi team is always knowledgeable, responsive, and quick to help. Their exceptional support and timely solutions keep our operations running smoothly with minimal disruption.

Cons

I look forward to additional resources to improve event check-in processes and trade show data sharing.

Alternatives considered

[NAA Click & Release](https://www.capterra.com/p/234063/Blue-Moon-Software/)

Reasons for choosing Novi AMS

Novi had the best rates and we trusted them to make the system work for our association.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

August 18, 2026

Thank you for this, Robert, and for being with us since the early days. Seeing that relationship grow over the years, and hearing that you still feel like a true partner rather than just a customer, means a lot to our whole team. Glad QuickBooks and the rest of your tools continue to integrate smoothly. On event check-in and trade show data sharing, noted. That's an area we're continuing to build out, and it helps to know it's on your radar too. Thank you for trusting us early on and for recommending Novi to others!

Alan D.

Executive Director

Health, Wellness and Fitness

### "An Association-Focused AMS That Actually Listens to Its Customers"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 14, 2026

Our overall experience with Novi has been very positive. I have recommended Novi to other associations and have been willing to serve as a reference because I think it is an especially strong option for small and mid-sized associations that need a capable AMS without having a dedicated technology department. What separates Novi for me is not simply the software. It is the combination of the product, the people, and the customer community. Their team is accessible, understands association management, and actively involves customers in discussions about where the product should go next. We have also been able to extend Novi through integrations and automation, which is important to us because we tend to push technology harder than the average association. There are certainly areas where I would like deeper reporting, additional customization, and more advanced functionality, but Novi has been willing to listen to those requests and continues to evolve. No AMS is going to do absolutely everything an association wants out of the box. Novi strikes a very good balance between functionality, ease of use, cost, and the ability to connect with other tools.

Pros

What I appreciate most about Novi is that it feels like it was actually built for associations by people who understand associations. It handles the core membership, website, events, e-commerce, communications, and financial workflows well without requiring a large IT staff to manage it. The website platform was initially something I was concerned about because of its more structured/template-based approach, but in practice we have been able to build a professional and useful website without spending an excessive amount of staff time maintaining it. I also really value Novi's integrations and openness to tools such as Zapier and APIs. We use automation extensively, and being able to connect Novi with other systems has allowed us to build workflows beyond what the AMS does natively. Novi listens to its customers. Their "You Decide" process, customer advisory opportunities, user community, and willingness to discuss feature ideas are unusual for a software company. I have submitted ideas directly to their team and have consistently felt that the feedback was actually heard rather than disappearing into a support ticket system.

Cons

The biggest limitation is that, as our organization has become more sophisticated with data and automation, there are times when we want more advanced reporting, customization, or workflow functionality than Novi provides natively. For example, we have wanted better ways to analyze website form submissions, retain searchable submission data, report on where inquiries originate, and export that information. In some cases, we have built our own solutions using Zapier or other tools because the reporting or workflow we wanted was not available directly inside Novi. Novi continues to add functionality, integrations, and newer tools, so some of these limitations have improved over time. Their team has also been very receptive when we explain the business problem behind a feature request.

Switched from

[YourMembership](https://www.capterra.com/p/76329/YourMembership/)

Lack of customer support, lack of features and updates. YourMembership paywalled any new updates and features.

Alternatives considered

[GrowthZone](https://www.capterra.com/p/124449/GrowthZone/)

Reasons for choosing Novi AMS

GrowthZone seemed to have a lot of 'red' flags during the demo process. It seemed to have a lot of features but not a lot of thought in those features.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

August 18, 2026

This review means a lot. Thank you for taking the time to share this level of detail! We're glad the product, the team, and the community have added up to something that genuinely works for you, especially given how much you push the platform through integrations and automation. Your point on reporting and customization is well taken. It's the kind of specific, business-problem-framed feedback that actually moves our roadmap. We'd love to hear more about the form submission and inquiry-tracking use cases directly if you're open to sharing. Thank you for recommending us and for being willing to serve as a reference, really appreciate the time and care your took to write this up!

AL

Amy L.

Membership and Events Associate

Real Estate

### "Worth It! You won't be disappointed!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 13, 2026

Wonderful - they are always updating and making things better! I love their event tabs and functions. Makes tracking so much easier!

Pros

The system is very user friendly and the customer service is impeccable. They are always creating and incorporating new ideas and they listen to their customers!

Cons

Sometimes if you want to cancel part of a reservation, it defaults to full cancellation with an amount credit. Example: Company purchased 3 tickets, now are only using 2 tickets...have to credit back a portion of the amount, not just a ticket.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

August 18, 2026

Thank you for the kind words Amy! And thanks also for the specific feedback on partial reservation cancellations. That's a great example of exactly the kind of detail that helps us improve. We'll pass it along to our product team. Glad the event tabs and tracking tools have been useful. Thanks for being a great customer!

Caj J.

Senior Learning and Development Specialist

Real Estate

### "I Love Using NOVI!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 12, 2026

I’ve been using Novi AMS for about two years now, and it has honestly been one of the easiest systems I’ve ever used. It was very easy to learn and navigate, even without much training, although Novi does provide great training and support when needed. I love how simple it is to manage our website and membership records all in one place. I also really appreciate that Novi is constantly adding new features and improvements based on the needs and feedback of its users. Overall, my experience with Novi has been very positive, and it has made managing our day-to-day operations much easier.

Pros

I love how easy Novi makes it to manage and update our website. It’s very user-friendly and allows us to make changes quickly without the process feeling complicated. It makes day-to-day website management so much easier.

Cons

The reporting functionality is probably what I like least. While it’s helpful to have the data available, I think the reporting tools could be more intuitive, flexible, and easier to customize. More options for creating and pulling reports would make the platform even more useful.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

August 18, 2026

Thank you for sharing your experience! Two years in and still finding it easy to use is exactly what we aim for! We're glad the website and membership tools have simplified things day-to-day. On reporting: noted, and appreciated. We're always working to make the platform more flexible, and feedback like yours helps us prioritize what to build next. Thanks for taking the time to share your feedback!

Christina M.

Education and Digital Marketing Manager

Non-Profit Organization Management

### "Join the best of the best"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

August 11, 2026

Pros

The Novi team is incredible to work with. Never have I worked with a team who is listening and wants to give us everything we ask for. The Association teams I have met through Novi have become not only some of my closest friends but, also great sounding boards and that is thanks to the spaces Novi creates for us to collaborate. When I have a concern I just hit the blue bubble and I hear back from a Novi team member very quickly.

Cons

There is nothing at this time that I can think of that I do not like about Novi, the team, or the system.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

August 18, 2026

Thanks Christina for the review! It means a lot to hear that the connections happening between Association teams are becoming real friendships, not just professional relationships. That's exactly the kind of community we set out to build. We'll pass your kind words along to the team (blue bubble included 💙).

Rhonda P.

Executive Director

Non-Profit Organization Management

### "Best decision we made for our association"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 11, 2026

Novi is extremely user friendly with a team of professionals available to offer additional support. Onboarding was smooth and our staff quickly learned the software. We actually have an AMS that works for us instead of against us.

Pros

From day one of our partnership, the Novi team has been supportive, patient, and ready to work to solve the pains I had experienced with our previous systems. No more bouncing between software for events, renewals, and a member portal. Novi is user friendly, with systems and work flow that just make sense for associations.

Cons

I cannot think of anything I dislike about Novi. Any time there is a situation that I am struggling with, the Novi team will work with me to get the solution needed.

Switched from

[WordPress](https://www.capterra.com/p/131687/WordPress/)

We were looking for a product that covered all the moving parts of association management.

Alternatives considered

[YourMembership](https://www.capterra.com/p/76329/YourMembership/)

Reasons for choosing Novi AMS

Novi was just an overall better product.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

August 13, 2026

Thank you so much for taking the time to leave us a review Rhonda! We're so glad to hear that Novi has made a positive impact on your association!

MR

Monica R.

Executive Vice President

Real Estate

### "AAGO highly recommends NOVI AMS! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 10, 2026

We couldn't be happier with our experience with NOVI AMS! What truly sets them apart is their customer service; the team is always so helpful, no matter the question or challenge we bring to them. What we appreciate most is that NOVI genuinely listens to their customers. Rather than offering generic responses, they consistently work with us toward real solutions that fit our organization's needs. It's clear they value feedback and are committed to continuous improvement. Beyond the support, NOVI has built a product that makes our jobs significantly easier. It allows our team to better serve our membership, streamlining processes that used to take much more time and effort. If you're looking for an association management system backed by a responsive, solutions-oriented team, we highly recommend NOVI AMS!

Pros

What we liked most is the sense of community NOVI AMS has created within association management. Their team is always so helpful, genuinely listens, and consistently works toward real solutions; it feels less like a vendor relationship and more like being part of a community invested in helping us better serve our membership.

Cons

What we liked least was that creating reports had a bit of a learning curve at first. However, with the help of NOVI's help articles, my team and I were able to navigate the process and now create reports with confidence.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

August 11, 2026

Thank you so much for this thoughtful review Monica! The word "community" means a lot to us, it's exactly what we hope people feel, not just a vendor relationship, but a team invested in helping you serve your members well. We're glad the help articles got you and your team comfortable with reporting, and it's great to hear you're building reports with confidence now. We'll keep that learning curve in mind as we look for ways to make it even smoother from the start. Thank you for taking the time to share this, and for recommending us!

Chip T.

Executive Vice President

Non-Profit Organization Management

### "NoviAMS is Unrivaled"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 10, 2026

Honestly, having Novi as our AMS is the equivalent of adding 2-3 full time people for my team. It is unrivaled in quality, and more importantly unrivaled in company culture. Their client retention rate speaks for itself.

Pros

My previous association was one of the first to launch when Novi was just a "baby" AMS several years ago, and it completely changed the game for us. My current association now has two Novi instances (one for FAA and one for our PAC), and it's an amazing product that just keeps getting better. For us, the seamless way Novi handles complex membership inheritance structures, accounting, event management, and data integrity/security are unparalleled. It's telling that the amazing product usability as an admin is rivaled only by how easy it is for our members to engage with us to register, pay invoices, etc. Perhaps most importantly, and I know it sounds cliche, Novi is absolutely a customer-centric and customer-driven company. They have invested heavily in maintaining the culture that made them so special even as they have scaled to a much larger AMS.

Cons

It's hard to find much to criticize about Novi, because it just works so well across every fundamentally important component (and then some). If I was being nit picky (really nit picky) I'd say having a few more website templates off the shelf would be great, but I know they are already building those out! (And, they are super cool.)

Switched from

[MemberClicks](https://www.capterra.com/p/133851/MemberClicks/)

We switched for a number of reasons. In large part, because Novi is so much more robust.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

August 11, 2026

Thank you so much for this incredible review, and for being with us since the very early days when Novi! Your point about culture really stuck with us. Staying customer-centric as we've scaled is something the whole team works hard to protect, so hearing that it still comes through clearly means a lot. We appreciate you flagging the website templates too. More are on the way, and we're glad the direction is landing well so far. Being described as the equivalent of 2-3 full-time team members is about the best compliment we could ask for. Thank you for trusting us with something so central to your operations, and for taking the time to share this.

[View all Reviews](https://www.capterra.com/p/188714/Novi-AMS/reviews/)

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