--- title: "Optiin Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Optiin Software - reviews, pricing plans, popular comparisons to other Website Builder products and more." source_url: "https://www.capterra.com/p/190547/Optiin/" page_type: "product" language: "en" --- # Optiin Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Optiin ## What is Optiin? We're BRAND NEW Yet But Worldclass best. Just use it and love it. Cloud-Based, Easy To Use Drag & Drop Web Page Funnel Builder For Individuals & Businesses. Create High Converting Mobile Responsive Sites In Minutes. Premium Templates Or Build Own. No Coding Required. Blog For Organic Traffic, Countdown Timer, No Fee Shopping Cart & Store, Maps, Portfolio, Gallery & Slider Add Payment Solutions. Optimized For SEO,1st Index,Speed. Higher Quality For Less. More Leads, Sales & Profit Margins. ## What is Optiin used for? [Website Builder](https://www.capterra.com/website-builder-software/)[AB Testing](https://www.capterra.com/ab-testing-software/)[Landing Page](https://www.capterra.com/landing-page-software/) Overall rating Based on 7 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $19 Per Feature, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Optiin?[Manage this product listing](https://www.g2.com/products/optiin/claim_requests/new?auto=true) ## Optiin Overview Updated September 2026 AI summary Optiin is a cloud-based website builder designed for organizations of all sizes seeking to create, manage, and optimize websites, landing pages, and online stores. It supports drag-and-drop editing, customizable templates, e-commerce management, and SEO tools. Notable features include integrated CRM, lead capture, analytics, and third-party integrations for email marketing, payments, and advertising. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Optiin 4.9 (7) VS. [### ClickFunnels](https://www.capterra.com/p/156583/ClickFunnels/) [4.5 (666)](https://www.capterra.com/p/156583/ClickFunnels/reviews/) Starting Price $19 Per Feature, Per Month Starting Price $97 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (7) Ease Of Use 4.3 (663) Value For Money 5.0 (6) Value For Money 4.1 (599) Customer Service 4.8 (6) Customer Service 4.3 (583) ## Optiin alternatives [ConvertFlow](https://www.capterra.com/p/177694/ConvertFlow/) [4.5 (30)](https://www.capterra.com/p/177694/ConvertFlow/reviews/) Starting price $99.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/177694/ConvertFlow/) [Leadpages](https://www.capterra.com/p/203635/Leadpages/) [4.5 (302)](https://www.capterra.com/p/203635/Leadpages/reviews/) Starting price $99.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/203635/Leadpages/) [Wix](https://www.capterra.com/p/169007/Wix/) [4.4 (10,787)](https://www.capterra.com/p/169007/Wix/reviews/) Starting price $17.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/169007/Wix/) Highest Rated [Marketing 360](https://www.capterra.com/p/148516/Marketing-360/) [4.5 (1,158)](https://www.capterra.com/p/148516/Marketing-360/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/148516/Marketing-360/) ## FAQs about Optiin Overview ### What company size and specific industries is Optiin built for? Optiin is designed for small businesses, including online sellers, local brick-and-mortar stores, freelancers, marketing professionals, website owners, and home-based business owners that want an online presence and more leads. It fits service-based and retail-oriented operations, especially those looking to attract customers through digital channels. Features and Usability ### What are the key features of Optiin? Optiin offers A/B testing, landing pages and web forms, form and survey builders, and lead capture and lead management tools. It also includes CRM, autoresponders, reporting and analytics, website analytics, SEO management, e-commerce functions, electronic payments, and third-party integrations. Integrations ### Which third-party tools and platforms does Optiin integrate with? Optiin integrates with ActiveCampaign, GetResponse, Google Analytics 360, Meta for Business, PayPal, and Stripe. These integrations cover email marketing, analytics, advertising, and payments, giving teams connections to common tools for campaign management, tracking, and checkout processing. Getting Started and Support ### What training and onboarding options does Optiin offer? Optiin provides live online sessions, documentation, and videos for training and onboarding. Live online sessions allow guided setup and Q&A, documentation offers written reference material for ongoing use, and videos support self-paced learning and feature review. Getting Started and Support ### What customer support options does Optiin offer? Optiin provides email/help desk, FAQ/forum, knowledge base, phone support, and chat. With no reviewer feedback available on support experiences, the available information only confirms these contact and self-service channels, not how fast or helpful the support team is in practice. ## Features AI summary Based on 11,757 Website Builder reviews Capterra data shows that buyers of website builder software rank the following features as their top priorities: - **Design Management** (**49%** of reviewers rated this feature as critical) - **Website Management** (**56%**) - **Real Time Editing** (**46%**) Optiin supports all three of the features reviewers rate most important: **Design Management**, **Website Management**, and **Real Time Editing**. Together, these capabilities help businesses maintain brand consistency, manage site content more efficiently, and make updates as changes happen, allowing teams to build, maintain, and improve websites with less delay. A/B Testing Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Access Controls/Permissions Define levels of authorization for access to specific files or systems API Application programming interface that allows for integration with other systems/databases Autoresponders Create and automatically send premade copy in response to customer messages Auto Update Automatic update of information / software CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Optiin 36 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - API: Application programming interface that allows for integration with other systems/databases - Auto Update: Automatic update of information / software - Autoresponders: Create and automatically send premade copy in response to customer messages - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Import/Export: Import and export data to and from software applications - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - E-Commerce: Allows attendees to purchase additional products or merchandise while registering for an event. - eCommerce Management: Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products - Email Marketing: Create and send email blasts/campaigns - Form Builder: Adds a customizable form to the landing page, usually for the purposes of lead generation - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Capture: Automatically identify and save contact information of potential customers - Lead Generation: Manage the process of attracting and converting business prospects into leads - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Media Library: Collection of images, videos and other digital content that can be used - Mobile Responsive: Creates mobile responsive pages for optimized viewing on mobile devices. - Online Booking Tools: Add tools to web pages to handle online bookings - Online Store Builder: Includes functionalities for creating custom eCommerce websites - Pre-built Templates: Pre-defined templates within a library for common cases such as contracts, websites, emails, and more - Real Time Editing: Preview and make real-time changes in the web content - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Responsive Web Design: Web design that automatically adjusts to look good on different screen sizes - SEO: Pagination, page headers and titles, meta tags and URL structure all contribute well to site SEO. - SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content - Shopping Cart: Checkout of online store - SSL Security: Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access - Survey Builder: Create and manage surveys - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Web Forms: Web form that allows users to enter data that is sent and processed for different reasons - Website Analytics: Track and analyze information regarding website visitors - Website Management: Built-in website builder or integration with third-party site - Widgets: An extended application or connector that enables users to perform additional services with their current set of tools --- Get Advice We can help you find the software with the features you need. Features 4.9 (7) 4.9 Based on 7 reviews ## Pricing Value for money 5.0 (6) Free Trial Basic $19.00 Per Feature,Per Month Value for money 5.0 (6) 5.0 Based on 6 reviews ## Integrations [ PayPal](https://www.capterra.com/p/207944/PayPal/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Stripe](https://www.capterra.com/p/123889/Stripe/)[ ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[ Meta for Business](https://www.capterra.com/p/213257/Facebook/)[ GetResponse](https://www.capterra.com/p/153948/GetResponse/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.8 (6) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.8 (6) 4.8 Based on 6 reviews ## User reviews Overall rating 4.9 Based on 7 reviews Filter by rating 5(6) 4(1) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent BC Berke Can U. Software Engineer Information Technology and Services ### "Quiet fast website building" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 18, 2022 Pros Optiin is the fastest way of launching a website thanks to its extraordinary website building features. Cons Optiin's pricing needs to be lower and they should provide better user interface development features. Switched from [Google Sites](https://www.capterra.com/p/246647/Google-Sites/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Response from Vendor May 18, 2022 Thank you Berke. We appreciate your feedback.. Thank you for using Optiin. AN Anonymous User CEO Internet ### "Why I use Optiin website funnel Builder!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 April 29, 2021 As a easy to use website funnel building tool i love to use it to build my funnels in one place. I m happy with pricing and as software overall keep me satisfyingly. I will keep using this Optiin funnel building tool. Pros They offer free trial to test funnel builder software to see if it good fit for me. Pricing is unbelievably great compare to other funnel and website builders out there. for me very easy to use.. it take me only 20 minute to build complete website. very fast loading we can achieve google page speed 95- 98 very happy about it good in SEO calendar feature is addon great... Cons They need more improvements on blogging feature. Inbuilt Email marketing tools long wait. we can not login or signup using google at the moment. Switched from [WordPress](https://www.capterra.com/p/131687/WordPress/) To get all the feature need too many plugins. that leads to security vulnerabilities and slow site load speed. sometime 3rd party hosting cost lot more for hosting and ssl. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor April 30, 2021 Greatly appreciate your feedback! We will continue to improve our site... BM Betty M. Entrepreneur Marketing and Advertising ### "Unlimited Funnels" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 April 23, 2021 Very happy Pros Ease of use and superb customer service. Cons Limited number of funnels reason I switched to Builderall. I pay an extra $20 monthly than $49monthly bcoz i have unlimited funnels. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Response from Vendor April 27, 2021 Thank you for your review and feedback.We appreciate your business and here to serve you! AN Anonymous User Consultant Marketing and Advertising ### "Definitely the most affordable AND easy to use funnel!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 20, 2021 Overall, this is a very good funnel building tool with many added features that you need when it comes to building a fully functional sales funnel, whether you're a marketer or a developer. Pros I've been looking for an affordable sales funnel system and Optiin has affordable solutions for those who are just starting out. You can upgrade your package with more features as your business grows. On top of that, the system is super easy to use. The learning curve has been short and the interface functions well. I haven't come across any hiccups or glitches which saves your time when you're building a funnel. I have used a couple of other "popular" funnels and they've been annoyingly glitchy but I'm happy to say Optiin is NOT. They have features like blogging, calendar booking that you don't see on most other funnels. These are useful for example if you're booking clients. Almost every coach or consultant needs a client booking feature and Optiin has that built in. And having a blogging feature inbuilt helps build authority on Google. They also give you free SSL for your website so when you're purchasing a domain name, it saves you money too. The functions available have been included with the user in mind. When you're just a starter, even if you don't have the "funnel" option as a beginner, connecting the pages and building one was very easy! Cons I would love to see them add an email automation function. That will make Optiin the no-brainer choice for any marketer or developer. Alternatives considered [ClickFunnels](https://www.capterra.com/p/156583/ClickFunnels/) [Bitrix24](https://www.capterra.com/p/113540/Bitrix24/) Reasons for choosing Optiin The primary reason was the affordable price. And the ease of use (very good user experience) during the free trial. Apart from that, they give you free SSL certificate for your website so I don't have to spend on it when I buy my domain. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor April 22, 2021 We appreciate your feedback, Thank you very Much! CB Chawanne B. owner Broadcast Media ### "Optin options" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 7/10 March 23, 2021 I Pros It has alot of options that you can choose from. Cons It is not as easy for a novice user setting up funnels Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor March 24, 2021 Hey Chawanne, Thank you for the review and showing us your experience with Optiin. IS Irena S. self-employed Professional Training & Coaching ### "My experiences using Optiin software" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 August 13, 2020 Pros I love this software because I am not a technical type of person and it's very easy to use. Long time a was looking for this kind of tool what can help me grow my business. Cons There's nothing what I can say I like least. Like I said in my previous answer I am not a technical type of person so I can't say if this software missing some features. For me it's an amazing and easy use software and I already recommended to a few friends. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor August 17, 2020 Thank you for sharing your experience.. .. Enjoy Optiin! PI Piere I. Affiliate marketing Internet ### "Awesome " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 1/10 July 28, 2020 I really like it a lot Pros It was so easy to use I had no problems with it I have nothing to complain about Cons It was so plain it I got over it I just being a pain Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor August 13, 2020 Hey Ingram, Thank you for your feedback. Glad to hear you're enjoying Optiin. [View all Reviews](https://www.capterra.com/p/190547/Optiin/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.