---
title: "BigMailer Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about BigMailer Software - reviews, pricing plans, popular comparisons to other All-in-One Marketing Platform products and more."
source_url: "https://www.capterra.com/p/191818/BigMailer/"
page_type: "product"
language: "en"
---

# 

 BigMailer Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 26, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

BigMailer

## What is BigMailer?

Email marketing platform for publishers, consultants, marketing agencies, franchises, and makers. Bulk+automation+transactional email for a simple flat fee and unified customer view. Effortless access controls for your clients and team. Customizable unsubscribe page. Drag-n-Drop editor, HTML editor, and templates library. Powerful segmentation, geo targeting, advanced reporting & more. 7-day chat support.

## What is BigMailer used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)[All-in-One Marketing Platform](https://www.capterra.com/all-in-one-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)

Top alternative

Featured

Overall rating

Based on 30 user reviews

Reviews sentiment

Positive

100%

Neutral

0%

Negative

0%

Starting price

$10

Per User, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for BigMailer?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.bigmailer.io&name=BigMailer)

## BigMailer Overview

Updated August 2026

AI summary

BigMailer is a cloud-based platform for businesses of all sizes seeking efficient email marketing, campaign management, and marketing automation. It offers campaign scheduling, dynamic content, landing pages, and detailed analytics, with a focus on list management and integrations via Zapier and Pabbly Connect. Reviewers consistently highlight its cost-effectiveness for managing high-volume email campaigns.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### BigMailer

4.9 (30)

VS.

[4.3 (2,949)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting Price

$10

Other

Starting Price

$12

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.9 (30)

Ease Of Use

4.3 (3,507)

Value For Money

4.8 (29)

Value For Money

4.1 (3,084)

Customer Service

4.9 (28)

Customer Service

4.2 (3,083)

## BigMailer alternatives

Highest Rated

[4.8 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.5 (6,255)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/191818/BigMailer/alternatives/)

## FAQs about BigMailer

Overview

### Which roles and teams benefit most from BigMailer?

BigMailer is most used by business owners, founders, and executives who need to manage email campaigns, audience segments, and brand communications efficiently. Marketing teams, web specialists, and technical managers rely on it to automate newsletters, support lead generation, oversee multiple brands, and track campaign performance without complex setup.

Answer based on 30 reviews

Overview

### What company size and industries is BigMailer built for?

BigMailer is for small businesses handling high email volumes, with 87% of reviewers from small companies and Marketing and Advertising leading at 17%. It serves marketers at media companies, agencies, franchise owners, and consultants, with additional use in Sports at 10% and Internet at 7%, mainly for email marketing.

Answer based on 30 reviews

Features and Usability

### What are the key features of BigMailer?

BigMailer offers email campaign management tools such as campaign scheduling, autoresponders, drip campaigns, and event triggered actions. It also includes segmentation, contact and list management, email tracking, campaign analytics, real-time reporting, landing pages, web forms, and a WYSIWYG HTML editor with customizable templates.

Integrations

### Which third-party tools and platforms does BigMailer integrate with?

BigMailer connects natively to Pabbly Connect and Zapier, giving it access to a wide range of third-party apps through automation and workflow platforms. These integrations support connections with tools across marketing, sales, and operations without adding extra native connectors.

Answer based on 7 reviews

Getting Started and Support

### What training and onboarding options does BigMailer offer?

BigMailer provides live online sessions and documentation for training. Live online sessions support guided setup and direct instruction, while documentation gives teams written reference material for self-paced learning and later review of features and steps.

Answer based on 2 reviews

Getting Started and Support

### What customer support options does BigMailer offer?

BigMailer offers email/help desk, a knowledge base, and chat for customer support. Users often describe the support team as responsive and helpful, with quick answers to technical questions and prompt issue resolution. Some also note that staff are available to guide setup and fine-tune campaigns.

Answer based on 9 reviews

Ease of use

### Is BigMailer easy to use for email marketing?

BigMailer makes email marketing easy to learn and manage for many small business owners and marketing teams. Users often find the interface intuitive for campaigns, list management, segmentation, and reporting, though some mention the mobile experience and parts of the user interface could be improved.

Answer based on 10 reviews

## Features

AI summary

Based on 3,030 All-in-One Marketing Platform reviews

Capterra data shows that buyers of all-in-one marketing platform software rank the following features as their top priorities:

-   **Campaign Scheduling** (**51%** of reviewers rated this feature as critical)
-   **Email Marketing** (**53%**)
-   **Marketing Automation** (**52%**)

BigMailer supports all three features that reviewers rate most highly: **Campaign Scheduling**, **Email Marketing**, and **Marketing Automation**. Together, these capabilities help businesses plan campaigns in advance, manage email outreach at scale, and automate repetitive marketing tasks, allowing teams to run more consistent campaigns and improve follow-up with less manual work.

Campaign Scheduling

4.8 (6)

83.33% of 6 reviewers that rated this feature as important or highly important

Set campaign schedules by selecting start, pause, and end dates

Email Marketing

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Create and send email blasts/campaigns

Marketing Automation

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Automate workflows and trigger campaigns based on customer actions

Campaign Analytics

4.7 (7)

71.43% of 7 reviewers that rated this feature as important or highly important

Track and interpret campaign performance metrics

List Management

4.6 (11)

45.45% of 11 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Email Campaign Management

5.0 (10)

50.00% of 10 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

BigMailer 42 features

### All Features
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- API: Application programming interface that allows for integration with other systems/databases
- Autoresponders: Create and automatically send premade copy in response to customer messages
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Contact Management: Manage, organize, and store contact information
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Import/Export: Import and export data to and from software applications
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Email Campaign Management: Plan, execute, and analyze email marketing campaigns
- Email Marketing: Create and send email blasts/campaigns
- Email Templates: Pre-made examples and templates for emails
- Email Tracking: Track delivered, received, and opened emails
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- HTML Editor: Add, edit, and manipulate HTML code directly
- Image Library: Store and manage images
- List Management: Manage contacts across multiple mailing lists
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users
- Multi-Campaign: Manage multiple campaigns in one system
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Reporting: Active reporting of data and metrics
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Segmentation: Group leads or contacts based on their specific characteristics
- Subscriber Management: Add or remove subscribers from mailing lists
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

---

Get Advice

We can help you find the software with the features you need.

Features

4.7 (30)

4.7

Based on 30 reviews

## Pricing

Value for money

4.8 (29)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/191818/BigMailer/pricing/)

Startup

$0.00

It includes:

-   Bigmailer Logo
-   Connect to Amazon SES

Business Basic

$10.00

Other,

It includes:

-   Bigmailer Logo
-   Chat and Email Support
-   Connect to Amazon SES

Business Pro

$20.00

Other,

It includes:

-   Bigmailer Logo
-   Chat and Email Support
-   Connect to Amazon SES
-   Up to 10x Emails Per Month

Agency

$600.00

Other,

It includes:

-   Bigmailer Logo
-   Chat and Email Support
-   Connect to Amazon SES
-   Up to 10x Emails Per Month
-   White Label Option

Value for money

4.8 (29)

4.8

Based on 29 reviews

## Integrations

[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Pabbly Connect](https://www.capterra.com/p/205994/Pabbly-Connect/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (28)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (28)

4.9

Based on 28 reviews

## User reviews

Overall rating

4.9

Based on 30 reviews

Filter by rating

5(27)

4(3)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Josmanuel A.

Blogger

Marketing and Advertising

### "Love big mailer"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

July 30, 2026

I’ve been using BigMailer for a while now, and it’s honestly been one of the best tools for my business. I have it connected directly to my website, and it’s how I manage all of my bulk email campaigns for my events while keeping my email list organized in one place. The platform is easy to use, reliable, and makes it simple to reach my audience without any headaches. What really stood out to me was their customer service. I recently had an issue with a payment, and their support team responded right away and got everything resolved much faster than I expected. It’s hard to find companies that actually care about helping their customers, and BigMailer definitely does. If you’re looking for an email marketing platform to grow your mailing list, create professional campaigns, automate emails, and keep everything organized, I highly recommend BigMailer. It’s been a great investment for my business, and I plan on using it for all of my future events.

Pros

Good for email bulk marketing and to save email list, plus connect with website . Every time I post on my site it goes automatic to my email list .

Cons

Change of billing .. need to be on top of it and they can make it easy to use on mobile. The plan had to be changed due to the email amount plus SES connection .. they changed it back and helped me save money

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AM

Ash M.

Founder

Information Technology and Services

### "3 Years In and Still the Best Choice — Highly Recommend!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 5, 2026

After 3 years of using BigMailer, I can confidently say it is one of the best email marketing platforms available. The ease of use makes it accessible for anyone, and the depth of customization means it scales with your needs as your business grows. The customer support team deserves special recognition — they are prompt, knowledgeable, and genuinely helpful every single time. Whenever I've had questions or needed guidance, they have gone above and beyond to resolve things quickly. BigMailer has consistently delivered results for my campaigns and I have no plans to switch anytime soon.

Pros

I've been using BigMailer for 3 years now and it has been an absolute game-changer for my email marketing efforts. The platform is incredibly easy to use — even for someone who isn't particularly tech-savvy. The intuitive interface means I was up and running quickly without a steep learning curve. The customization options are outstanding; I can tailor campaigns, templates, and audience segments exactly the way I need them. BigMailer truly gives you the flexibility to make your email marketing your own.

Cons

Honestly, there is nothing I would change about BigMailer. Any time I've had a specific need or request, the team has been incredibly flexible and responsive. They truly listen to their users and are always willing to accommodate.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MM

Michael M.

Owner

Education Management

### "100 times cheaper than Mailchimp"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

May 12, 2026

Fantastico, what else to say?

Pros

PRICE PRICE - Mailchimp; Go Home. I have used phplist, Groupmail etc since 1995. I have seen and tried them all - nearly. I was shocked to see the prices, features, UI etc - excellent PS I have account with Amazon SES and get it a little cheaper ;-)

Cons

Support respond time. It was more than 2 seconds. Most of the time, useful replies.

Switched from

[phpList](https://www.capterra.com/p/197709/phpList/)

too tricky user interface and some years ago I lost 2 x 75USD - tricky company

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Guillermo G.

WEBMASTER

Consumer Services

### "The Scalable Powerhouse for High-Volume Sending"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 11, 2026

BigMailer stands out as a highly efficient and cost-effective solution for anyone managing high-volume email lists. By leveraging Amazon SES, it provides a professional-grade infrastructure.

Pros

Being able to toggle between different accounts and maintain separate reputations and templates within one dashboard is a massive time-saver. Additionally, the template editor is flexible for those who want total control.

Cons

The initial setup requires a bit of technical knowledge (specifically connecting AWS IAM credentials). While the documentation is excellent, it might feel slightly intimidating for a complete beginner who has never used Amazon SES before.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Radu D.

Worker

Information Technology and Services

### "Powerful List Management and Great Value for Growing Teams"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

December 23, 2025

Overall, my experience with BigMailer has been very positive. It is a reliable platform for both email management and complex marketing campaigns. Despite the limited free tier, the value for money on paid plans is fantastic and support is fast.

Pros

The list management features are incredibly intuitive and powerful. It makes segmenting my audience a complete breeze, and the automation tools for list cleaning are a huge time-saver for our daily marketing operations.

Cons

While the service is overall excellent, the free tier feels quite restrictive regarding total subscriber count and monthly sends. I wish there was a slightly more generous entry-level plan for very small startups or hobbyists.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Lauren B.

ceo

Online Media

### "Great Value"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

April 29, 2024

Great Product. Great Value. I highly recomend it.

Pros

This product is the best value on the market

Cons

There isn't much i do not like.e about this product.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Alan D.

Publisher

Sports

### "Bigmailer: Blasting Past the Competition"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 16, 2024

BigMailer was easy to set up and support was always available when needed...support is quick and they will continue to follow-up to ensure your issue is resolved

Pros

BigMailer is one of the most inexpensive, reliable email Blast services I have ever used—it outshines all of the competitors in terms of service, functionality, support, and, most importantly, price. Support answers quickly and doesn't quit; they continue to follow up even when I think the issue is closed! Don't Settle for Average. Choose Bigmailer

Cons

Nothing...this is the best I have ever used

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

EK

Eric K.

CEO

E-Learning

### "I wish I found BigMailer earlier!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 30, 2023

The personal touch. Immediately I was met with a real person in a chat window, who not only answered my questions and made me feel like I was important, but also made suggestions and implemented those suggestions directly in my account, saving me time, money and helping me onboard super fast. You know they are experts in all things email! The platform is super intuitive. Its like the biggest easy button ever. If you are like me, and you are looking for serious cost savings, easy customizations/integrations and tired of getting pushed up the sliding price scale by big comapanies like Mailerlite, ActiveCampaign, Klaviyo, Mailchimp and more.. Then look no further, Bigmailer is the place to be. Oh yeah, their resource section is awesome! I am learning things about email deliverability, in a non technical speak kind of way, I actually get the why and the importance of sending of emails in specific ways, and I look forward to an increase in inboxing! Thank you \[sensitive content hidden\] for all your help and suggestions and big shout out to Bigmailer for making this an easy choice.

Pros

The communication with \[sensitive content hidden\] . The low cost to send emails. The integration between Bigmailer - Zapier - and my website and the ease of using the platform. Super intuitive interface.

Cons

Nothing. For me, they have met every need I am looking for and more.

Switched from

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

It was too expensive, there wasn't any communication about how to make things better, no insight into get into more inboxes.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reasons for choosing BigMailer

Pricing was the main reason, and the fact they do all those things the popular company names do and so far it looks like they do it better, it's so much more simplified.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AS

Adam S.

IT Technical Specialist

Investment Management

### "Bigmailer Fit the Bill"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

July 28, 2023

Pros

That it offered a large amont of the features other more mature apps did for a fraction of the cost.

Cons

It being a young product had ensured that there were some growing pains. But they have been overall manageable.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MT

Michael T.

President

Sports

### "\[sensitive content hidden\] is incredible"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 20, 2023

Fantastic.

Pros

The customer support is the best I have ever had. \[sensitive content hidden\] took over an hour to help me through.

Cons

Didn't have any issues at all. Very pleased.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/191818/BigMailer/reviews/)

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