# BigMailer Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about BigMailer Software - reviews, pricing plans, popular comparisons to other All-in-One Marketing Platform products and more.

Source: https://www.capterra.com/p/191818/BigMailer

---

# 

 BigMailer Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

BigMailer

## What is BigMailer?

Email marketing platform for publishers, consultants, marketing agencies, franchises, and makers. Bulk+automation+transactional email for a simple flat fee and unified customer view. Effortless access controls for your clients and team. Customizable unsubscribe page. Drag-n-Drop editor, HTML editor, and templates library. Powerful segmentation, geo targeting, advanced reporting & more. 7-day chat support.

## What is BigMailer used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)[All-in-One Marketing Platform](https://www.capterra.com/all-in-one-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)

Top alternative

Featured

Overall rating

Based on 29 user reviews

Reviews sentiment

Positive

100%

Neutral

0%

Negative

0%

Starting price

$10

Per User, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for BigMailer?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.bigmailer.io&name=BigMailer)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### BigMailer

4.9 (29)

VS.

[4.6 (3,465)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$10

Other

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.9 (29)

Ease Of Use

4.6 (3,453)

Value For Money

4.8 (28)

Value For Money

4.5 (3,032)

Customer Service

4.9 (27)

Customer Service

4.5 (3,033)

## BigMailer alternatives

[4.3 (2,924)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

Highest Rated

[4.8 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.5 (6,232)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/191818/BigMailer/alternatives/)

## FAQs about BigMailer

Overview

### Which roles and teams benefit most from BigMailer?

BigMailer is most used by business owners, executives, and marketing teams that need to manage email campaigns efficiently across brands or clients. Technical leaders and web specialists use it to handle integrations and deliverability, while managers, publishers, and independent marketers rely on it for audience growth, automation, and performance tracking.

Answer based on 29 reviews

Overview

### What company size and industries is BigMailer built for?

BigMailer is built primarily for small businesses, which make up 86% of reviewers, especially marketers at media companies and agencies. It is used most in Marketing and Advertising at 14%, with notable adoption in E-Learning and Sports at 10% each, mainly for email marketing.

Answer based on 29 reviews

Features and Usability

### What are the key features of BigMailer?

BigMailer offers email marketing tools including an HTML editor, WYSIWYG editor, drag and drop email templates, and customizable forms. It also includes campaign management features such as segmentation, autoresponders, drip campaigns, campaign scheduling, and event triggered actions, plus analytics for click tracking, engagement tracking, and real-time reporting.

Integrations

### Which third-party tools and platforms does BigMailer integrate with?

BigMailer connects natively to Pabbly Connect, Zapier, and Zoho ContactManager. These integrations cover automation and contact management needs, giving BigMailer three third-party platform connections for linking email workflows with broader app and data sync setups.

Answer based on 7 reviews

Getting Started and Support

### What training and onboarding options does BigMailer offer?

BigMailer provides live online training and documentation to help teams get started. Live online sessions support guided setup and direct instruction, while documentation offers written reference material for self-paced learning and later review of features or steps.

Answer based on 1 reviews

Getting Started and Support

### What customer support options does BigMailer offer?

BigMailer provides email/help desk, a knowledge base, and chat support. Users often describe the support team as helpful and responsive, with quick answers to technical questions and setup issues. Several reviewers also mention clear guidance during onboarding and timely handling of problems.

Answer based on 8 reviews

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

List Management

4.6 (10)

40.00% of 10 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Email Campaign Management

5.0 (9)

44.44% of 9 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

Contact Management

4.9 (8)

37.50% of 8 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

Campaign Analytics

4.7 (7)

71.43% of 7 reviewers that rated this feature as important or highly important

Track and interpret campaign performance metrics

Mobile Optimization

5.0 (7)

42.86% of 7 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

Engagement Tracking

4.4 (5)

40.00% of 5 reviewers that rated this feature as important or highly important

Tracks metrics that provide insight into how a user interacts with any interface or product

BigMailer 42 features

Track and document all activities across devices, networks, and other systems

Application programming interface that allows for integration with other systems/databases

Create and automatically send premade copy in response to customer messages

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Set campaign schedules by selecting start, pause, and end dates

Group campaigns by project, client, or campaign for better management.

Track the amount of clicks on individual products to measure campaign results

Manage, organize, and store contact information

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Process of dividing customers into groups based on common characteristics

Add customized logos and colors to align with company branding

Customize data fields to support various needs and use cases

Customize contracts and forms to collect specific information

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Assemble applications and processes by dragging over and arranging pre-built components

Send automated marketing emails based on user actions over a predetermined period

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Plan, execute, and analyze email marketing campaigns

Create and send email blasts/campaigns

Pre-made examples and templates for emails

Track delivered, received, and opened emails

Tracks metrics that provide insight into how a user interacts with any interface or product

Predefined actions automatically performed on the occurance of specific events

Add, edit, and manipulate HTML code directly

Store and manage images

Manage contacts across multiple mailing lists

Automate workflows and trigger campaigns based on customer actions

Optimize content to ensure it is easily accessible for mobile users

Manage multiple campaigns in one system

Analyze and gain insights into data in real-time

Receive data and information in real time

Active reporting of data and metrics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Group leads or contacts based on their specific characteristics

Add or remove subscribers from mailing lists

Create, save, and re-purpose templates for emails, forms, etc.

Set up connections to third-party platforms to improve business processes

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Get Advice

We can help you find the software with the features you need.

Features

4.7 (29)

4.7

Based on 29 reviews

## Pricing

Value for money

4.8 (28)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/191818/BigMailer/pricing/)

Startup

$0.00

It includes:

-   Bigmailer Logo
-   Connect to Amazon SES

Business Basic

$10.00

Other,

It includes:

-   Bigmailer Logo
-   Chat and Email Support
-   Connect to Amazon SES

Business Pro

$20.00

Other,

It includes:

-   Bigmailer Logo
-   Chat and Email Support
-   Connect to Amazon SES
-   Up to 10x Emails Per Month

Agency

$600.00

Other,

It includes:

-   Bigmailer Logo
-   Chat and Email Support
-   Connect to Amazon SES
-   Up to 10x Emails Per Month
-   White Label Option

Value for money

4.8 (28)

4.8

Based on 28 reviews

## Integrations

[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Pabbly Connect](https://www.capterra.com/p/205994/Pabbly-Connect/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (27)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (27)

4.9

Based on 27 reviews

## User reviews

Overall rating

4.9

Based on 29 reviews

Filter by rating

5(26)

4(3)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

MM

Michael M.

Owner

Education Management

### "100 times cheaper than Mailchimp"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

May 12, 2026

Fantastico, what else to say?

Pros

PRICE PRICE - Mailchimp; Go Home. I have used phplist, Groupmail etc since 1995. I have seen and tried them all - nearly. I was shocked to see the prices, features, UI etc - excellent PS I have account with Amazon SES and get it a little cheaper ;-)

Cons

Support respond time. It was more than 2 seconds. Most of the time, useful replies.

Switched from

[phpList](https://www.capterra.com/p/197709/phpList/)

too tricky user interface and some years ago I lost 2 x 75USD - tricky company

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Guillermo G.

WEBMASTER

Consumer Services

### "The Scalable Powerhouse for High-Volume Sending"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 11, 2026

BigMailer stands out as a highly efficient and cost-effective solution for anyone managing high-volume email lists. By leveraging Amazon SES, it provides a professional-grade infrastructure.

Pros

Being able to toggle between different accounts and maintain separate reputations and templates within one dashboard is a massive time-saver. Additionally, the template editor is flexible for those who want total control.

Cons

The initial setup requires a bit of technical knowledge (specifically connecting AWS IAM credentials). While the documentation is excellent, it might feel slightly intimidating for a complete beginner who has never used Amazon SES before.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Radu D.

Worker

Information Technology and Services

### "Powerful List Management and Great Value for Growing Teams"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

December 23, 2025

Overall, my experience with BigMailer has been very positive. It is a reliable platform for both email management and complex marketing campaigns. Despite the limited free tier, the value for money on paid plans is fantastic and support is fast.

Pros

The list management features are incredibly intuitive and powerful. It makes segmenting my audience a complete breeze, and the automation tools for list cleaning are a huge time-saver for our daily marketing operations.

Cons

While the service is overall excellent, the free tier feels quite restrictive regarding total subscriber count and monthly sends. I wish there was a slightly more generous entry-level plan for very small startups or hobbyists.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Lauren B.

ceo

Online Media

### "Great Value"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

April 29, 2024

Great Product. Great Value. I highly recomend it.

Pros

This product is the best value on the market

Cons

There isn't much i do not like.e about this product.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Alan D.

Publisher

Sports

### "Bigmailer: Blasting Past the Competition"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 16, 2024

BigMailer was easy to set up and support was always available when needed...support is quick and they will continue to follow-up to ensure your issue is resolved

Pros

BigMailer is one of the most inexpensive, reliable email Blast services I have ever used—it outshines all of the competitors in terms of service, functionality, support, and, most importantly, price. Support answers quickly and doesn't quit; they continue to follow up even when I think the issue is closed! Don't Settle for Average. Choose Bigmailer

Cons

Nothing...this is the best I have ever used

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

EK

Eric K.

CEO

E-Learning

### "I wish I found BigMailer earlier!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 30, 2023

The personal touch. Immediately I was met with a real person in a chat window, who not only answered my questions and made me feel like I was important, but also made suggestions and implemented those suggestions directly in my account, saving me time, money and helping me onboard super fast. You know they are experts in all things email! The platform is super intuitive. Its like the biggest easy button ever. If you are like me, and you are looking for serious cost savings, easy customizations/integrations and tired of getting pushed up the sliding price scale by big comapanies like Mailerlite, ActiveCampaign, Klaviyo, Mailchimp and more.. Then look no further, Bigmailer is the place to be. Oh yeah, their resource section is awesome! I am learning things about email deliverability, in a non technical speak kind of way, I actually get the why and the importance of sending of emails in specific ways, and I look forward to an increase in inboxing! Thank you \[sensitive content hidden\] for all your help and suggestions and big shout out to Bigmailer for making this an easy choice.

Pros

The communication with \[sensitive content hidden\] . The low cost to send emails. The integration between Bigmailer - Zapier - and my website and the ease of using the platform. Super intuitive interface.

Cons

Nothing. For me, they have met every need I am looking for and more.

Switched from

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

It was too expensive, there wasn't any communication about how to make things better, no insight into get into more inboxes.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reasons for choosing BigMailer

Pricing was the main reason, and the fact they do all those things the popular company names do and so far it looks like they do it better, it's so much more simplified.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AS

Adam S.

IT Technical Specialist

Investment Management

### "Bigmailer Fit the Bill"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

July 28, 2023

Pros

That it offered a large amont of the features other more mature apps did for a fraction of the cost.

Cons

It being a young product had ensured that there were some growing pains. But they have been overall manageable.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MT

Michael T.

President

Sports

### "\[sensitive content hidden\] is incredible"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 20, 2023

Fantastic.

Pros

The customer support is the best I have ever had. \[sensitive content hidden\] took over an hour to help me through.

Cons

Didn't have any issues at all. Very pleased.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AM

Ash M.

CEO

E-Learning

### "Very good mailing provider."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 3, 2023

Pros

I researched a lot of different providers and by far BM struck a balance between being simple to use, yet having everything I need.Their pricing is fair and reasonable, and they have excellent customer support.Fully recommend!

Cons

There is nothing not to like so far. I find the program intuitive, pricing is good, and it suits my needs.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DP

Delfin P.

CMO

Real Estate

### "Insane support and deliverability"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 14, 2023

Their support is next level. They'll take a look at your stats and make recommendations on how to improve engagement, deliverability, etc. They really should charge for this support (but thankfully they don't).

Pros

Their deliverability. I don't know what they're doing, but I'm averaging 50-60% open rates on some pretty cold lists. Normally on other email marketing systems, I would be averaging 20%. At the end of the day, deliverability is the most important factor to any marketer. They nail it.

Cons

The software isn't as full-featured as other platforms, but hey, they're a startup. What's most important is deliverability and they have it!

Switched from

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

We still use MailerLite (great product, too), but for different purposes. We use MailerLite to communicate with our own employees (we have 700+ agents at our firm), and we use BigMailer for all our recruiting campaigns to attract more talent to the company.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/191818/BigMailer/reviews/)

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