--- title: "Advigator Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Advigator Software - reviews, pricing plans, popular comparisons to other PPC products and more." source_url: "https://www.capterra.com/p/193497/Advigator/" page_type: "product" language: "en" --- # Advigator Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Advigator ## What is Advigator? Advigator is a software for Amazon sellers that manages advertising campaigns, analyzes search term reports, adds new keywords and sets optimal bids. All by itself. ## What is Advigator used for? [PPC](https://www.capterra.com/ppc-software/) Top alternative Featured Overall rating Based on 7 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price €0.05 Usage Based, Per Month Free trial available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Advigator?[Manage this product listing](https://www.g2.com/products/advigator/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Advigator 4.6 (7) VS. [4.6 (119)](https://www.capterra.com/p/173311/Adalysis/reviews/) Starting Price €0.05 Usage Based, Per Month Starting Price $126 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (7) Ease Of Use 4.3 (975) Value For Money 4.6 (7) Value For Money 4.3 (753) Customer Service 4.9 (7) Customer Service 4.7 (745) ## Advigator alternatives [4.6 (62)](https://www.capterra.com/p/213461/TrueClicks/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars Highest Rated [4.7 (223)](https://www.capterra.com/p/156209/CHEQ-Essentials/reviews/) Starting price $99.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.7 (184)](https://www.capterra.com/p/156308/Optmyzr/reviews/) Starting price $389.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Google Ads](https://www.capterra.com/p/213339/Google-Ads/) [4.4 (1,014)](https://www.capterra.com/p/213339/Google-Ads/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/213339/Google-Ads/) [View all alternatives](https://www.capterra.com/p/193497/Advigator/alternatives/) ## FAQs about Advigator Overview ### What company size and specific industries is Advigator built for? Advigator is designed for Amazon sellers, vendors, and agencies of all sizes, especially businesses operating in e-commerce and marketplace management. It fits organizations that manage Amazon sales, vendor relationships, or client accounts, rather than companies in unrelated industries. Features and Usability ### What are the key features of Advigator? Advigator offers bid management, budget management, and campaign management for paid advertising control. It also includes keyword research tools and keyword tracking for search planning, plus conversion tracking, performance metrics, ROI tracking, and geotargeting for measuring results and targeting campaigns by location. Getting Started and Support ### What training and onboarding options does Advigator offer? Advigator provides live online training and documentation to help teams get started. Live online sessions support guided setup and direct instruction, while documentation offers written reference material for reviewing features, steps, and product details at any time. Getting Started and Support ### What customer support options does Advigator offer? Advigator provides 24/7 live rep support and chat support. These channels let users contact support directly at any time through live assistance or chat-based help. No reviewer feedback about support experience is available, so no claims can be made about response speed, helpfulness, or common issues. ## Features AI summary Based on 757 PPC reviews Capterra data shows that buyers of PPC software rank the following features as their top priorities: - **Performance Management** (**47%** of reviewers rated this feature as critical) - **Campaign Management** (**54%**) - **Advertising Management** (**49%**) Advigator includes **Campaign Management**, giving teams a way to organize, adjust, and monitor PPC efforts across campaigns. However, it does not include **Performance Management** or **Advertising Management**. Instead, it offers **Conversion Tracking** (**45%**) and **Budget Management** (**44%**), which help teams measure which ads drive results and control spending more closely, helping businesses improve campaign decisions and use ad budgets more efficiently. Campaign Management 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Conversion Tracking 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Budget Management 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure Bid Management 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Share bid details, archive bids, and create bid requests to assist in bid solicitation and quote comparison Keyword Research Tools 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns Keyword Tracking 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Track and monitor a specific set of keywords Advigator 9 features ### All Features - Bid Management: Share bid details, archive bids, and create bid requests to assist in bid solicitation and quote comparison - Budget Management: Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Geotargeting: Geographic location of visitors determines behavior of the software - Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns - Keyword Tracking: Track and monitor a specific set of keywords - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts --- Get Advice We can help you find the software with the features you need. Features 4.4 (7) 4.4 Based on 7 reviews ## Pricing Value for money 4.6 (7) Free Trial Free Version Basic €0.05 Usage Based,Per Month Value for money 4.6 (7) 4.6 Based on 7 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (7) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (7) 4.9 Based on 7 reviews ## User reviews Overall rating 4.6 Based on 7 reviews Filter by rating 5(4) 4(3) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent AY Ahmet Y. Owner Food & Beverages ### "Works like a Charm" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 1, 2022 Doing e-commerce for years, first time in my life i am satisfied with a software. I mean it. Thank you Guys. Pros It is very easy to use, straight software. Live chat is there for us anytime we need it. Cons Nothing all is fantastic from back end to upfront cs. They should advertise more, i found them on Amazon Seller forums. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. GS Giuseppe S. Manager Consumer Goods ### "Simple Software!" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 February 17, 2020 It was certainly the best software with which to start my advertising campaign on amazon. The management of the ppc has simplified me a lot. If new features are added I will probably continue to use it Pros I like the simplicity and effectiveness of this software. If you wanted to try to configure an Amazon ppc without any knowledge, you would run into errors and money losses. Through this software it is avoidable Cons I wish there were more configuration possibilities. After an initial use, you become familiar with the mechanisms of the ppc and it would therefore be necessary to have more possibilities for modifications. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AM Andrea M. Co founder Food & Beverages ### "Easy software" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 8, 2020 Pros This software is easy to use, simplify the advertising for each products on amazon and for each marketplaces. Cons Analysis tool for result of each campaign Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. EN Elia N. Amazon seller Design ### "Perfect software " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 6, 2020 Pros It’s very easy to use and very effective Cons Nothing. I thank it’s perfect for an Amazon seller Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. CM Car M. Amazon Seller Consumer Electronics ### "Very Nice Optimization and Simple Dashboard" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 February 6, 2020 Pay per click optimization and lowering the acos Pros The semplicity how you can set-up keywords Cons There is not schedule time for campaings Reasons for choosing Advigator Because are Italian and bring italian support service Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Andrea S. Amazon SEO Retail ### "Easy and effective" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 15, 2019 The time saved is so much that I can devote myself much better to other aspects of my business. Pros The simplicity of use is the best thing besides the fact that it is really all automatic. When you have time to devote to it then you can use the advanced features to exclude search terms and unprofitable competitors more quickly. Cons At the moment I don't find any kind of problem in the use of this software. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. LS Luca S. seller Retail ### "satisfied with the product" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 September 24, 2019 Pros It's very simple to use, just set up the profile that you want to use and anything else. Advigator start to work according profile chosen; conservative, balanced and aggressive. Cons cannot fill the bid for the single word. Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. Response from Vendor February 2, 2020 Now we also support custom bid. Going to Product > Targeting you can choose whether to use the optimized bid by Advigator or add a keyword with a bid chosen by you [View all Reviews](https://www.capterra.com/p/193497/Advigator/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.