# Advigator Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Advigator the right PPC solution for you? Explore 7 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/193497/Advigator/reviews

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Advigator

4.6 (7)

[View alternatives](https://www.capterra.com/p/193497/Advigator/alternatives/)

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Last updated January 10th, 2026

# Reviews of Advigator

Ease of use

5.0

Customer Service

4.9

## Showing most helpful reviews

Showing 1-7 of 7 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Andrea S.  
Amazon SEO  
Retail  
Used the software for: 6-12 months

### "Easy and effective"

October 15, 2019

5.0

The time saved is so much that I can devote myself much better to other aspects of my business.

Pros

The simplicity of use is the best thing besides the fact that it is really all automatic. When you have time to devote to it then you can use the advanced features to exclude search terms and unprofitable competitors more quickly.

Cons

At the moment I don't find any kind of problem in the use of this software.

Review Source

AY

Ahmet Y.  
Owner  
Food & Beverages  
Used the software for: Less than 6 months

### "Works like a Charm"

July 1, 2022

5.0

Doing e-commerce for years, first time in my life i am satisfied with a software. I mean it. Thank you Guys.

Pros

It is very easy to use, straight software. Live chat is there for us anytime we need it.

Cons

Nothing all is fantastic from back end to upfront cs. They should advertise more, i found them on Amazon Seller forums.

Review Source

CM

Car M.  
Amazon Seller  
Consumer Electronics  
Used the software for: I used a free trial

### "Very Nice Optimization and Simple Dashboard"

February 6, 2020

4.0

Pay per click optimization and lowering the acos

Pros

The semplicity how you can set-up keywords

Cons

There is not schedule time for campaings

Reason for choosing Advigator

Because are Italian and bring italian support service

Review Source

GS

Giuseppe S.  
Manager  
Consumer Goods  
Used the software for: Less than 6 months

### "Simple Software!"

February 17, 2020

4.0

It was certainly the best software with which to start my advertising campaign on amazon. The management of the ppc has simplified me a lot. If new features are added I will probably continue to use it

Pros

I like the simplicity and effectiveness of this software. If you wanted to try to configure an Amazon ppc without any knowledge, you would run into errors and money losses. Through this software it is avoidable

Cons

I wish there were more configuration possibilities. After an initial use, you become familiar with the mechanisms of the ppc and it would therefore be necessary to have more possibilities for modifications.

Review Source

LS

Luca S.  
seller  
Retail  
Used the software for: Less than 6 months

### "satisfied with the product"

September 24, 2019

4.0

Pros

It's very simple to use, just set up the profile that you want to use and anything else. Advigator start to work according profile chosen; conservative, balanced and aggressive.

Cons

cannot fill the bid for the single word.

Review Source

Response from Advigator

February 2, 2020

Now we also support custom bid. Going to Product > Targeting you can choose whether to use the optimized bid by Advigator or add a keyword with a bid chosen by you

AM

Andrea M.  
Co founder  
Food & Beverages  
Used the software for: 6-12 months

### "Easy software"

February 8, 2020

5.0

Pros

This software is easy to use, simplify the advertising for each products on amazon and for each marketplaces.

Cons

Analysis tool for result of each campaign

Review Source

EN

Elia N.  
Amazon seller  
Design  
Used the software for: Less than 6 months

### "Perfect software "

February 6, 2020

5.0

Pros

It’s very easy to use and very effective

Cons

Nothing. I thank it’s perfect for an Amazon seller

Review Source

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