---
title: "LivingLens Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about LivingLens Software - reviews, pricing plans, popular comparisons to other Qualitative Data Analysis products and more."
source_url: "https://www.capterra.com/p/194617/LivingLens/"
page_type: "product"
language: "en"
publication_date: "2026-10-21"
---

# 

 LivingLens Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

LivingLens

## What is LivingLens?

LivingLens helps the world's best brands and market research agencies work with video feedback at scale by analyzing the data contained within speech, sentiment, emotion, and tone. Our video intelligence platform automatically extracts insights and identifies key themes that take you to meaningful content quickly, so you can tell powerful stories to inspire action and drive change within your organization.

## What is LivingLens used for?

[Qualitative Data Analysis](https://www.capterra.com/qualitative-data-analysis-software/)[Video Management](https://www.capterra.com/video-management-software/)[Market Research](https://www.capterra.com/market-research-software/)

Top alternative

Featured

Overall rating

Based on 17 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

### Starting price

Free trial available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for LivingLens?[Manage this product listing](https://www.g2.com/products/medallia-video/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### LivingLens

4.4 (17)

VS.

[4.6 (97)](https://www.capterra.com/p/174077/Dovetail/reviews/)

Starting Price

Contact vendor

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.2 (17)

Ease Of Use

4.6 (97)

Value For Money

4.0 (15)

Value For Money

4.4 (83)

Customer Service

4.7 (15)

Customer Service

4.7 (81)

## LivingLens alternatives

Highest Rated

[4.8 (13)](https://www.capterra.com/p/254609/Marvin/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[4.4 (266)](https://www.capterra.com/p/131501/Bloomfire/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[ATLAS.ti](https://www.capterra.com/p/171500/ATLAS-ti/)

[4.7 (142)](https://www.capterra.com/p/171500/ATLAS-ti/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/171500/ATLAS-ti/)

[Hotjar](https://www.capterra.com/p/163516/Hotjar/)

[4.6 (546)](https://www.capterra.com/p/163516/Hotjar/reviews/)

Starting price

$40.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/163516/Hotjar/)

## FAQs about LivingLens

Overview

### Which roles and teams benefit most from LivingLens?

LivingLens is most used by research, consumer insights, and strategy teams that analyze interview, survey, and customer feedback data for themes and evidence. Project and client managers organize findings across studies, while innovation, business development, and executive leaders use searchable insights to guide product, campaign, and client decisions.

Answer based on 17 reviews

Overview

### What company size and specific industries is LivingLens built for?

LivingLens is designed for brands and market research agencies, making it suitable for organizations of any size that need research and customer insight tools. It is not tied to a single industry and is best fit for teams in consumer-facing sectors that collect and analyze audience feedback.

Features and Usability

### What are the key features of LivingLens?

LivingLens offers video management, video editing, and an asset library for organizing media, plus automatic transcription, closed captions, and inside the video search. It also includes labeling, metadata management, sentiment analysis, reporting and analytics, access controls/permissions, collaboration tools, multi-channel distribution, and CMS integration.

Integrations

### Which third-party tools and platforms does LivingLens integrate with?

LivingLens integrates with Medallia Experience Cloud.

Getting Started and Support

### What training and onboarding options does LivingLens offer?

LivingLens provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided setup, webinars offer group instruction, and documentation and videos provide self-paced reference material for learning features and reviewing steps as needed.

Getting Started and Support

### What customer support options does LivingLens offer?

LivingLens provides a knowledge base and phone support. These support channels give users written guidance for common questions and direct assistance when needed. No reviewer feedback is available here, so user experience with response times, helpfulness, or support frustrations cannot be described from the catalog data.

## Features

AI summary

Based on 587 Qualitative Data Analysis reviews

Capterra reviewers point to these as the features buyers watch most closely when comparing qualitative data analysis software:

-   **Data Coding** (**72%** of reviewers rated this feature as critical)
-   **Data Import/Export** (**55%**)
-   **Categorization/Grouping** (**58%**)

LivingLens includes other capabilities that reviewers also consider important, such as **Qualitative Comparative Analysis** (**55%**), **Search/Filter** (**54%**), and **Data Visualization** (**45%**). Together, these features help businesses review qualitative findings from different angles, locate relevant insights faster, and present patterns more clearly, giving teams useful ways to examine research data and support better decisions.

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

API

Application programming interface that allows for integration with other systems/databases

Asset Categorization

Organize assets into folders and subfolders or tag assets based on a custom file hierarchy

Asset Library

Storage, organization, sharing with tagging/metadata

Asset Sharing

Share access to files and assets with individuals

Automatic Transcription

Use AI to convert voice into text automatically

LivingLens 32 features

### All Features
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- API: Application programming interface that allows for integration with other systems/databases
- Asset Categorization: Organize assets into folders and subfolders or tag assets based on a custom file hierarchy
- Asset Library: Storage, organization, sharing with tagging/metadata
- Asset Sharing: Share access to files and assets with individuals
- Automatic Transcription: Use AI to convert voice into text automatically
- Brand Overlay: Branding videos with company logo
- Bulk Uploading: Upload multiple documents at once
- Closed Captions: Process of displaying text on a television, video screen, or other visual display
- CMS Integration: Integration with content management software
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Customizable Branding: Add customized logos and colors to align with company branding
- Data Visualization: Graphical representation of data
- Document Storage: Store and organize documents in a centralized system
- Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service
- Filtering: Find & retrieve relevant data or documents
- Metadata Management: Collect and maintain structured information that describes data or content
- Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers
- Multi-Language: Manage and support multiple languages
- Multimedia Support: Supports various file formats
- Privacy Options: Allows users to secure content and data for any use.
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral
- Statistical Analysis: Apply statistical/mathematical models to sets of data
- Surveys & Feedback: Gauge satisfaction and receive information for improvement and success
- Text Analysis: Process of extracting and classifying information from text, such as tweets, emails, product reviews, etc
- User Research Analysis: Analyze and gain insights into user experience
- Version Control: Track revisions and updates made to files and navigate between different versions
- Video Editing: Create professional looking videos by manipulating video footage with filters, special effects, trimming, filters and transitions
- Video Management: Store and manage online video content

---

Get Advice

We can help you find the software with the features you need.

Features

4.1 (17)

4.1

Based on 17 reviews

## Pricing

Value for money

4.0 (15)

### Starting price

Free trial available

Value for money

4.0 (15)

4.0

Based on 15 reviews

## Integrations

[

Medallia Experience Cloud](https://www.capterra.com/p/107199/Medallia-Enterprise/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (15)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (15)

4.7

Based on 15 reviews

## User reviews

Overall rating

4.4

Based on 17 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(7)

4(10)

3(0)

2(0)

1(0)

Mentioned topic

Recent reviews first, then most helpful

Stace G.

Research Manager

Used the software for: 1-3 years

### "Fantastic video software"

4.0

November 9, 2022

Pros

This product makes going through qual research videos a breeze. Its so easy to select the most interesting clips and put them together into a reel for clients. What used to take a couple of days now takes half a day

Cons

I think the auto subtiles could be better. In theory if you have perfect audio quality it works well. But when you have people recording videos on their phones, with the TV on and kids running round it struggles. And to be honest struggles even without that to the point where we haven't really been able to use that feature properly. If it worked better it would make going through the videos even quicker

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Global knowledge mgmt Mgr.

Used the software for: 3-5 years

### "Living Lens video tech software"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 16, 2020

Great customer service and support and the tool has evolved into a great video capture research application.

Pros

Really good machine transcription. Clear videos open and play with no issues in 2.0 version.

Cons

The first version was a little clunky and video play opened a new window and local app. (But this no longer an issue)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Lisa M.

Director of Client Solutions

Used the software for: 3-5 years

### "Living Lens Photo Uploads"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 12, 2020

I think my only issue is with having to do a subscription instead of being able to use LivingLens on a project by project basis.

Pros

I use LivingLens specifically for photo uploads to confirm products used to ensure that our respondents are using what is asked of them for a specific research project. We add the link to the bottom of our recruitment screener and the respondents upload the photo from there. Very easy to use. My clients also use LivingLens for their video analytics and have been quite pleased.

Cons

I really do not have any real issues with the LivingLens software. The product is easy to use and the support behind it is great.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

VR

Verified Reviewer

Innovation Director

Used the software for: 3-5 years

### "Outstanding, innovation video insights platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 17, 2020

Very positive, in terms of helping us achieve time savings when editing video and re-selling this to client as part of our video insight offering. Great, responsive account team

Pros

An easy to use platform that helps you get the most out of video, by making analysis, editing and sharing easy; great add ons such as translation, emotion insight and analytics. The support we receive is outstanding and our Customer Success team are always looking for new ways to help us and our clients get value from the platform.

Cons

The machine transcription is not highly accurate, as most machine transcription isn't, but it has improved in recent years.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

VR

Verified Reviewer

Director Consumer Insights

Used the software for: 1-3 years

### "Key technology for future of consumer insights"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 12, 2020

I'm a huge fan. My internal clients love it and ask for it also. The use cases are very broad and will only grow with the growth of 5G bandwidth. I've presented unique applications of this software as case studies at research conferences and the approaches have been very well received.

Pros

Being able to integrate the video widget into Qualtrics seamlessly for the respondent was key. But the overall video anlaysis and editing suite really helps pull together impactful highlight reels that help you identify the insights and bring them to life.

Cons

The process for embedding the widget into the Qualtrics platform was a little awkward, although they have great detailed online walkthroughs that make it relatively easy. If they could get it to a place where all the javascript and html editing happens automatically that would be a huge improvement.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JW

Jed W.

Qualtrics Administrator

Used the software for: 1-3 years

### "Good platform and AMAZING support!"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 12, 2020

Pros

The platform is very easy to use and setup. The transcription (either Machine or Human) is very quick and accurate. Creating a showreel is very straightforward. Their support is simply amazing! Whenever I've reached out for help they have been quick to respond and patiently walked me through the issue. The one instance where a "bug" was discovered, their support team was quick to identify it and provide a solution. Our account manager, \[SENSITIVE CONTENT HIDDEN\], is very proactive in letting us know about new features, checking in on our projects, evaluating our needs, sharing best practices, and in general is just an amazing partner.

Cons

I do sometimes wish that the video editing and sharing capabilities were more robust. We've been able to create the showreels needed and provided the executive team with video responses, but it would be nice to quickly be able to share a link to one particular response.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Strategist

Used the software for: 3-5 years

### "Quality platform, but lacks features and flexibility "

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

June 12, 2020

We are able to add color to our quantitative data by adding videos to our PPT reports. For example, if we're seeing an increase in data point X, we can then include a video of a respondent explaining data point X. Our client really enjoys watching these videos and it gives them a direct window into their consumers.

Pros

We use Living Lens on a number of projects. Being able to quickly go in and search for key words to find video that supports our quantitative data makes it an irreplaceable tool in our analysis.

Cons

The platform does lack features. And, there isn't an easy way to export a group of videos. So, we are left downloading video one by one each month to send to our client. There has also been a number of issues with filters/labels (though, that may be a factor of our Living Lens integration within our survey platform). But, the Living Lens team is always quick to help fix the situation.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Technology Executive

Used the software for: 3-5 years

### "review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 17, 2020

we are able to capture great insights using living lens

Pros

the product is very easy to use and has some great features.

Cons

setting up new users can be challenging as the password email does not always come through

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Research Manager

Used the software for: Less than 1 year

### "Best In Class Video Insights Platform"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 10, 2020

The experience has been amazing so far. Our sales contact, \[SENSITIVE CONTENT HIDDEN\], have provided us with the best service and addressing all our business needs. They have also stayed in close contact to ensure our experience has been smooth during this first few months of adoption. We've set up a specific workflow between our teams and hold that in high regard as we see that LL is committed to customer service.

Pros

We purchased the software to help us navigate and analyze a multitude of video content. The filtering capabilities make this possible as well as other features such as keyword search and sentiment analysis. The video editing features to create custom show reels are a bonus and a great value add!

Cons

Like all other softwares there is a learning curve on how to use the different tools available. The staff however is always available to answer questions and there are great tutorial videos to reference in the Help menu.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Dan B.

Field Manager

Used the software for: 1-3 years

### "Great Platform, Understandably expensive"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

June 5, 2020

Living Lens has been a great platform that we will continue to use. We only wish that it was a little less expensive so that we could use it more often!

Pros

The platform is a great tool to collect and analyze individual recordings from respondents. It is easy to manage and easy to get respondents set up on. The analytics are insightful and helpful for aggregating the data, as well as analyzing the tone, words, and sentiment of each respondent, and of respondents overall.

Cons

LL is on teh more expensive side, though this makes sense given the plethora of features it includes with each package. While they have instructions and support globally, their non-English tech support is not as robust as what is available in English.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/194617/LivingLens/reviews/)

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