--- title: "Topic Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Topic Software - reviews, pricing plans, popular comparisons to other SEO products and more." source_url: "https://www.capterra.com/p/195438/Topic/" page_type: "product" language: "en" publication_date: "2026-11-03" --- # Topic Software Review 2026: Features, Integrations, Pros & Cons Last updated on November 3, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Topic ## What is Topic? Topic is for Content Marketers and Editors who regularly create SEO content. Our content research and optimization tool helps editors create content briefs in a flash. Quickly research competing content using real-time search data and turn it into an outline to hand to your writing team using our interactive outline builder. Scale up content production, create superior content, and generate more organic search traffic. ## What is Topic used for? [Content Marketing](https://www.capterra.com/content-marketing-software/)[SEO](https://www.capterra.com/seo-software/) Overall rating Based on 20 user reviews Reviews sentiment Positive 100% Neutral 0% Negative 0% Starting price $99 Flat Rate, Per Month Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Topic?[Manage this product listing](https://www.g2.com/products/topic-topic/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Topic 5.0 (20) VS. [### Jasper](https://www.capterra.com/p/217242/Jasper/) [4.8 (1,855)](https://www.capterra.com/p/217242/Jasper/reviews/) Starting Price $99 Flat Rate, Per Month Starting Price $29 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (20) Ease Of Use 4.7 (1,855) Value For Money 4.9 (19) Value For Money 4.5 (1,658) Customer Service 5.0 (19) Customer Service 4.7 (1,499) ## Topic alternatives [Levitate](https://www.capterra.com/p/211147/Levitate/) [4.8 (334)](https://www.capterra.com/p/211147/Levitate/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/211147/Levitate/) [Interacty](https://www.capterra.com/p/209461/Interacty/) [4.7 (161)](https://www.capterra.com/p/209461/Interacty/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/209461/Interacty/) Highest Rated [Writesonic](https://www.capterra.com/p/219972/Writesonic/) [4.8 (2,102)](https://www.capterra.com/p/219972/Writesonic/reviews/) Starting price $10.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/219972/Writesonic/) [Writecream](https://www.capterra.com/p/232882/Writecream/) [4.8 (346)](https://www.capterra.com/p/232882/Writecream/reviews/) Starting price $49.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/232882/Writecream/) [View all alternatives](https://www.capterra.com/p/195438/Topic/alternatives/) ## FAQs about Topic Overview ### Which roles and teams benefit most from Topic? Topic is most used by SEO specialists, content marketers, and content strategists who research search intent, plan article briefs, and improve organic content production. Demand generation and growth teams use it to align content with acquisition goals, while founders, CEOs, and product leaders review content opportunities and prioritize marketing investments. Answer based on 20 reviews Overview ### What company size and specific industries is Topic built for? Topic is designed for content teams at small businesses, mid-market companies, and enterprises that need an easier way to make content more comprehensive and answer audience questions. It is not tied to a specific industry, but it fits organizations that rely on content marketing and editorial publishing. Features and Usability ### What are the key features of Topic? Topic offers API access, content management, and user management for organizing workflows and permissions. It includes competitive analysis, keyword research tools, keyword tracking, and SEO management for search planning. Topic also provides dashboard views, reporting & statistics, data visualization, visual analytics, website analytics, engagement tracking, monitoring, and data import/export. Pricing ### How much does it cost and what fees or limitations are included? Topic starts at $99 per month for the Starter plan, which includes 10 article optimizations monthly for one user. The Plus plan is $199 per user/month for 25 optimizations and three users, and Premium is $299 per month for 50 optimizations and five users. Each plan includes 1-month rollover and keyword research. Answer based on 5 reviews Integrations ### Which third-party tools and platforms does Topic integrate with? Topic integrates with Google Docs for document-based workflows. It connects to this third-party platform for creating, editing, and sharing content within a familiar Google environment. Answer based on 5 reviews Getting Started and Support ### What training and onboarding options does Topic offer? Topic provides live online sessions and documentation for team training. Live online sessions support guided setup and direct instruction, while documentation offers written reference material for self-paced review and step-by-step guidance when users need to check features or procedures. Answer based on 3 reviews Getting Started and Support ### What customer support options does Topic offer? Topic provides email/help desk, FAQ/forum, phone support, and chat. Users can choose direct contact or self-service help through the FAQ/forum, depending on the issue. Without reviewer feedback on support, no conclusions can be drawn about response speed, helpfulness, or common frustrations. ## Features AI summary Based on 5,024 SEO reviews Capterra data shows that buyers of SEO software rank the following features as their top priorities: - **SEO Management** (**52%** of reviewers rated this feature as critical) - **Website Management** (**56%**) - **Keyword Tracking** (**47%**) Topic supports **SEO Management** and **Keyword Tracking**, giving teams the tools to manage optimization efforts and monitor search terms over time. However, it does not include **Website Management**. Instead, it offers **Keyword Research Tools** (**45%**), which can help businesses uncover new ranking opportunities and plan content around relevant search demand, helping teams improve visibility and make better SEO decisions. API Application programming interface that allows for integration with other systems/databases Competitive Analysis Evaluating strengths and weaknesses of companies with the same target audience Content Management Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Dashboard Assembly of graphs and charts for visualizing and tracking statistics/metrics Data Import/Export Import and export data to and from software applications Data Visualization Graphical representation of data Topic 17 features ### All Features - API: Application programming interface that allows for integration with other systems/databases - Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data Import/Export: Import and export data to and from software applications - Data Visualization: Graphical representation of data - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns - Keyword Tracking: Track and monitor a specific set of keywords - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content - User Management: Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Website Analytics: Track and analyze information regarding website visitors --- Get Advice We can help you find the software with the features you need. Features 5.0 (20) 5.0 Based on 20 reviews ## Pricing Value for money 4.9 (19) [View pricing plan details](https://www.capterra.com/p/195438/Topic/pricing/) Starter $99.00 Flat Rate,Per Month It includes: - 10 Content Briefs and Optimizations / Month - 1 Month Rollover - 1 User - Keyword Research Tool Plus $199.00 Per User,Per Month It includes: - 1 Month Rollover - 25 Content Briefs and Optimizations / Month - 3 Users - Keyword Research Tool Premium $299.00 Flat Rate,Per Month It includes: - 1 Month Rollover - 50 Content Briefs and Optimizations / Month - 5 Users - Keyword Research Tool Value for money 4.9 (19) 4.9 Based on 19 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (19) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (19) 5.0 Based on 19 reviews ## User reviews Overall rating 5.0 Based on 20 reviews Filter by rating Counts reflect reviews available in this feed. 5(20) 4(0) 3(0) 2(0) 1(0) Mentioned topic Recent reviews first, then most helpful Bimal Kartheek R. Cofounder Used the software for: Less than 1 year ### "Excellent SEO Tool - would recommend to any content team " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 30, 2020 Being in charge of a content marketing program at growing startup, it was a huge challenge to for me to scalably create SEO-friendly outlines for our writers. Using Topic helped us bring our research time down from hours to minutes, and in doing so we've been able to not only improve the ranking of our content, but also create more of it. We've also been able to take our existing content library and optimize it using Topic, which has definitively shown us that using the product drives more clicks to our posts. It's been a real lifesaver, and it's the first tool I recommend to content teams producing SEO-focused content. Pros There are a lot of useful things about Topic, but the biggest that comes to mind is the the quality of the secondary keywords that it gives me. There are a lot of content optimization tools out there, and I've tried many of them. For me, Topic has been the one that gives me keyword suggestions that actually make an impact on our content's ranking. In addition, the founders are very open to sharing their SEO knowledge. They have been a valuable resource for us as we've integrated the tool with our entire team. Cons The only issue I've faced is the length of time it takes to create a content brief. I'm often creating so many of them that I have to wait for a bit. But otherwise my experience has been excellent. DD Director, Demand Generation Director, Demand Generation Used the software for: Less than 1 year ### "My favorite content tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 10, 2020 Our agency was looking for a solution to help scale content creation for our clients and we chose Topic because it looked like the right tool for the job. I found that unlike other SEO tools, Topic actually helps scale our productivity. Most SEO tools do the same thing. They let you look up the keywords, see what you are ranking for, show you pages that are broken, but none of them actually help you in doing the work. With Topic all I have to do is plug in our focus keywords, and it shows me everything I need to know to move ahead in the writing process. It's been one of the better SEO tools that I've used in a long time. Pros What I like most about Topic is how much time it saves us. Spending less time doing research for content allows us to scale up our content creation without having to hire. We’ve saved the cost of half a full-time employee and it’s allowed us to scale our productivity as a team. Previously our team could do 5 to 6 briefs a week, but now we can do 50 to 60. That’s a ten-fold increase in productivity. It's even helped us close a deal. We recently pitched content optimization services in a meeting with a potential client. This company had written 250 blog posts but none of them were ranking. During our sales process, we created a Topic content brief and used it to show them how they can improve the article and rank higher. Seeing the brief helped them trust that we knew what we were talking about and helped close the deal. Cons Nothing much. The UI is occasionally buggy, but refreshing fixes it. Lisa P. Founder Used the software for: Less than 1 year ### "UseTopic.com to help create better content" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 7, 2020 Topic has been awesome to use. It helps me create detailed outlines that cover everything my audience cares about. The end result is that I can create a better outline in less time. The content grader has been helpful as well in ensuring the freelance writers that I work with meet a standard bar of quality. Being able to share the grader via a sharable link makes it easy for me to delegate the task of grading to the writer. Pros Before, I would look at the top pages in Google for a given keyword and go through each one individually to do my SEO research. I used to spend about an hour to create a quality outline. With Topic, it takes me just 30 minutes. What I like best is that it cuts the time in half and the outlines come out better. It is a really useful tool for anyone who is regularly creating content. I spent some time looking into software like Topic and it's competitors. The competitors just didn't fit what I was looking for. Topic is very easy to use and just gets the job done. With other products, I felt like I was going to need to spend hours reviewing tutorials to understand how to use them. So far I've been able to optimize about 40 pieces of content this month using Topic. I could never do this much without the tool. Cons There really is nothing not to like, it's a great time-saving tool and I've enjoyed using it. I will have to wait to see how my search engine results perform, but I've been able to create a lot of highly valuable content using outsourcers with this tool which I'm sure will increase my traffic. CE CEO CEO Used the software for: Less than 1 year ### "Topic is our go-to tool for creating SEO content." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 25, 2020 We've had a great experience working with Topic both in the results we've seen and the time its saved our writers. Creating content is a time consuming and expensive endeavor with inconsistent results, especially when you are in a competitive industry like ours. Topic has helped us make the most of our team's resources by making sure each piece of content we produce is SEO-friendly and matches what our audience is looking for. Pros My favorite thing about the software is that it works. When comparing posts where we've used it and haven't used it, we've seen noticeable positive differences in organic search traffic. And because it's so easy to use, we've been able to seamlessly integrate it into how we create content. Before, we had to do time-consuming research to make sure we were identifying search intent and the right subtopics to cover, but now it's as easy as going into the platform and creating a content report. In addition, their founders have been helpful and easy to reach when I've had questions. Cons For the most part, there hasn't been anything that we don't like about the platform. We make sure every post we publish is optimized with Topic. Looking forward to seeing how the product develops from here! Danny W. Marketing Used the software for: Less than 1 year ### "Every top SEO's secret weapon" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 26, 2020 I'm able to create content that'll be able to compete on the first page of the SERPs. Previously, I used to write content blind using what I thought were SEO best practices. Topic takes a data-driven approach to helping me actually achieve that (without the guesswork). That way, my team can spend more time writing quality prose. Pros I love how it saves me time in creating SEO-optimized outlines and content, especially for longer-form articles. I probably save about 3 hours on average with each Topic report versus if I pulled the insights manually. My team works through dozens of articles each week too, so we save hundreds of hours each month. Cons The tool is can be slow at times or unresponsive when I load new content to grade. But that doesn't happen very often so it's a minor issue. OW Owner Owner Used the software for: I used a free trial ### "Cheaper Than Clearscope and Just as Efffective" 5.0 November 11, 2019 My SEO efforts are much easier with Topic than standard keyword research and LSI tools. Pros I like that it offers everything you get in Clearscope, for a fraction of the cost. I don't like having limitations on the number of reports I can run because I have such a high volume of pieces for all of my clients. Cons My only real complaint is that the reports can take a long time to generate. This makes sense, given the amount of data they have to parse through, but I wish it would run a bit faster. Kaloyan D. SEO & Content Marketer Used the software for: Less than 1 year ### "Topic helped us optimise our content creation process immensely" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 7, 2021 When we found Topic we were looking to generate content outlines that we can hand off to our writers. Since implementing Topic into our workflow, we are creating outlines at a much faster pace. The GPT-3 integration that Topic offers helps us to come up with titles/ descriptions and outline ideas in no time. I've used the content optimization part sparingly until now. One of our top converting pieces (bringing dozens of subs per month), sadly sank to 10-11th from top 3. After optimizing it with Topic, in about a week we got back to top 3/4. So it proves that there's real merit to Topic's content optimizer. Pros I love their simple UI interface. A lot of other tools I tested usually overwhelm the users by showing a lot of data and with their complicated workflows. With Topic, they show you just the right amount of information required to accomplish the task. Cons GPT-3 integration is still in its early stages. It works well with high volume keywords but when it comes to some niche keywords, it can go off the rails. Sang H. CEO Used the software for: Less than 1 year ### "My Most Recommended Content Tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 20, 2020 Topic is our go-to recommendation when I get asked about my favorite content marketing tools. We use it to help companies that I mentor grow their organic search traffic. It's useful for both giving old content a refresh and also for helping create new content. All of the teams we've recommended it to have had a positive experience both in the time it's saved them as well as the results they've seen. As an added bonus, the \[SENSITIVE CONTENT HIDDEN\] are always open to advising us when we have SEO questions. Pros It's easy and intuitive, and a no-brainer to use if you're regularly producing SEO content. All of the teams that we've recommended it to find themselves wondering why they hadn't found a tool like this sooner. And it's always improving. The \[SENSITIVE CONTENT HIDDEN\] regularly add new features to the product based on our feedback Cons The only challenge we've run into is teaching writers to use the grade effectively: to use the recommended keywords to expose content gaps and not necessarily just add keywords without adding context. Besides that, we haven't run into anything so far. Steve W. Principal Used the software for: Less than 1 year ### "Best Article Optimization Tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 8, 2020 Topic ensures you are aware of all relevant keywords as you write or optimize your article and provides resources to make sure the writer understands context. We have been using Topic for two months now and have witnessed ranking increases on all optimized content. The niches we work in are volatile and rankings change frequently so we cannot provide detailed metrics on ranking improvements e.g. 15% ranking improvement for example. Pros Topic does a great job identifying articles written about the same or similar topic. The tool references paragraphs that use relevant keywords so that you understand the context. We have tried a number of well known page optimizers and find that Topic has the most user friendly dashboard. Cons We are a small agency so the higher price, as compared to similar tools, forces the user to reconfirm the value Topic offers every single month. Amrit S. Growth & Marketing Used the software for: Less than 1 year ### "Reduces research time drastically, huge time savings" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 27, 2020 Before Topic, we leaned heavily on traditional keyword research tools and manual research in order to create content outlines. The problem for us was that this process took hours and couldn't be easily taught to our freelance writers. After Topic, we've been able to cut our research time by more than half. Their tool is so intuitive that we can have our writers do the research themselves, and now we can spend that extra time in other important areas of our content marketing. Pros My favorite thing about Topic is the amount of time it frees up for us. Which means we can invest more in other marketing channels without sacrificing on the quality of our content. Another side benefit is that having a set process in place enables us to have a consistent quality standard for anything we publish. It's hard to imagine going back to our previous workflow after switching to Topic. Cons The only con is that there isn't an easy way for us to scale down and scale up reports besides contacting them. However, they have always been quick to respond so it hasn't been a big issue for us. [View all Reviews](https://www.capterra.com/p/195438/Topic/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.