# Topic Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Topic Software - reviews, pricing plans, popular comparisons to other SEO products and more. Source: https://www.capterra.com/p/195438/Topic --- # Topic Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Topic ## What is Topic? Topic is for Content Marketers and Editors who regularly create SEO content. Our content research and optimization tool helps editors create content briefs in a flash. Quickly research competing content using real-time search data and turn it into an outline to hand to your writing team using our interactive outline builder. Scale up content production, create superior content, and generate more organic search traffic. ## What is Topic used for? [Content Marketing](https://www.capterra.com/content-marketing-software/)[SEO](https://www.capterra.com/seo-software/) Top alternative Featured Overall rating Based on 20 user reviews Reviews sentiment Positive 100% Neutral 0% Negative 0% Starting price $99 Flat Rate, Per Month Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Topic?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://usetopic.com&name=Topic) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Topic 5.0 (20) VS. [4.8 (333)](https://www.capterra.com/p/211147/Levitate/reviews/) Starting Price $99 Flat Rate, Per Month Starting Price $349 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (20) Ease Of Use 4.8 (1,854) Value For Money 4.9 (19) Value For Money 4.6 (1,657) Customer Service 5.0 (19) Customer Service 4.9 (1,498) ## Topic alternatives [4.6 (2,315)](https://www.capterra.com/p/151962/SEMrush/reviews/) Starting price $139.95 Per User, Per Month [Jasper](https://www.capterra.com/p/217242/Jasper/) [4.8 (1,854)](https://www.capterra.com/p/217242/Jasper/reviews/) Starting price $29.00 Per User, Per Month [Learn More](https://www.capterra.com/p/217242/Jasper/) [Interacty](https://www.capterra.com/p/209461/Interacty/) [4.7 (151)](https://www.capterra.com/p/209461/Interacty/reviews/) Starting price $3.00 Per User, Per Month [Learn More](https://www.capterra.com/p/209461/Interacty/) Highest Rated [Writesonic](https://www.capterra.com/p/219972/Writesonic/) [4.8 (2,102)](https://www.capterra.com/p/219972/Writesonic/reviews/) Starting price $10.00 Per User, Per Month [Learn More](https://www.capterra.com/p/219972/Writesonic/) [View all alternatives](https://www.capterra.com/p/195438/Topic/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. API Application programming interface that allows for integration with other systems/databases Competitive Analysis Evaluating strengths and weaknesses of companies with the same target audience Content Management Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Dashboard Assembly of graphs and charts for visualizing and tracking statistics/metrics Data Import/Export Import and export data to and from software applications Data Visualization Graphical representation of data Topic 17 features Application programming interface that allows for integration with other systems/databases Evaluating strengths and weaknesses of companies with the same target audience Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Assembly of graphs and charts for visualizing and tracking statistics/metrics Import and export data to and from software applications Graphical representation of data Tracks metrics that provide insight into how a user interacts with any interface or product Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns Track and monitor a specific set of keywords Observe and track the demand, usage, progress or quality of a system, product, or user Organize and manage the accomplishments and development of employees or performance of applications or systems A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Optimize and manage the search engine optimization efforts for a website or digital content Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks Interact with data visualization elements, such as charts and graphs, to drill down into data Track and analyze information regarding website visitors Get Advice We can help you find the software with the features you need. Features 5.0 (20) 5.0 Based on 20 reviews ## Pricing Value for money 4.9 (19) [View pricing plan details](https://www.capterra.com/p/195438/Topic/pricing/) Starter $99.00 Flat Rate,Per Month It includes: - 10 Content Briefs and Optimizations / Month - 1 Month Rollover - 1 User - Keyword Research Tool Plus $199.00 Per User,Per Month It includes: - 1 Month Rollover - 25 Content Briefs and Optimizations / Month - 3 Users - Keyword Research Tool Premium $299.00 Flat Rate,Per Month It includes: - 1 Month Rollover - 50 Content Briefs and Optimizations / Month - 5 Users - Keyword Research Tool Value for money 4.9 (19) 4.9 Based on 19 reviews ## Integrations [ Google Docs](https://www.capterra.com/p/160756/Google-Docs/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (19) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (19) 5.0 Based on 19 reviews ## User reviews Overall rating 5.0 Based on 20 reviews Filter by rating 5(20) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent Nneka O. Freelance Content Writer Marketing and Advertising ### "A powerful tool for content marketers and writers" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 31, 2021 Pros It is very easy to use. I love the content grade it gives articles during research phase and before you publish. This helps you write better content than your competitors. It also tells you how many words articles that rank are, which topics they cover and more. It is an invaluable tool for any content team. Cons There is a slight learning curve. Don't skip the onboarding videos like I did. Watching them made understanding the software better. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Nader K. CEO/co-founder Computer Software ### "Topic has been a huge help" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 2, 2021 Pros It make it so easy to get my blog posts started, and keeps my content on track. Cons I really don't have anything to say here. Topic has been amazing. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JY James Y. Content Strategist Insurance ### "Happy with Topic" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 26, 2021 The team at Topic has also been quick to reply to questions and comments. So I know I can turn to them if I have issues or need help. I'm also excited to see how their content grader can improve the quality of published articles and drafts turned in by writers. Pros Topic has drastically cut down the amount of time we spend researching keywords and SERP results to build content briefs. Before, we would average anywhere from a half hour to hour to build a brief. Topic has sliced that in half and streamlined the whole process. They've made something potentially complex and difficult to use easy and simple to navigate. The interface is intuitive and does not require a steep learning curve. Cons Not many to report. The few minor issues I've encountered have already been reported to their team, and to their credit, they took the time to listen to me and attempt to address them. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Kaloyan D. SEO & Content Marketer Human Resources ### "Topic helped us optimise our content creation process immensely" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 6, 2021 When we found Topic we were looking to generate content outlines that we can hand off to our writers. Since implementing Topic into our workflow, we are creating outlines at a much faster pace. The GPT-3 integration that Topic offers helps us to come up with titles/ descriptions and outline ideas in no time. I've used the content optimization part sparingly until now. One of our top converting pieces (bringing dozens of subs per month), sadly sank to 10-11th from top 3. After optimizing it with Topic, in about a week we got back to top 3/4. So it proves that there's real merit to Topic's content optimizer. Pros I love their simple UI interface. A lot of other tools I tested usually overwhelm the users by showing a lot of data and with their complicated workflows. With Topic, they show you just the right amount of information required to accomplish the task. Cons GPT-3 integration is still in its early stages. It works well with high volume keywords but when it comes to some niche keywords, it can go off the rails. Alternatives considered [Frase](https://www.capterra.com/p/197955/Frase/) [MarketMuse](https://www.capterra.com/p/144457/MarketMuse/) Reasons for choosing Topic Altogether, support, pricing, quality of product, and the free trial results made my decision. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. GS Greg S. Managing Partner Internet ### "Fantastic tool for content brief creation and improving content" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 10, 2020 Topic automates the research involved in creating the content brief, and helps me write an outline efficiently. The grader make it easy for my writing team to reach full topical coverage. When I'm doing research for a new piece of content, I want to see the nuances of the subject and understand what I should cover. Topic helps me find that quickly while allowing me to maintain the level of editorial control that I need. Pros I was really impressed by the topics/keywords that it surfaces. I've tried other tools like Surfer and Clearscope, and Topic has surfaced better results compared to them. Cons Have been using for 3 weeks and nothing negative yet. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Director, Demand Generation Marketing and Advertising ### "My favorite content tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 7, 2020 Our agency was looking for a solution to help scale content creation for our clients and we chose Topic because it looked like the right tool for the job. I found that unlike other SEO tools, Topic actually helps scale our productivity. Most SEO tools do the same thing. They let you look up the keywords, see what you are ranking for, show you pages that are broken, but none of them actually help you in doing the work. With Topic all I have to do is plug in our focus keywords, and it shows me everything I need to know to move ahead in the writing process. It's been one of the better SEO tools that I've used in a long time. Pros What I like most about Topic is how much time it saves us. Spending less time doing research for content allows us to scale up our content creation without having to hire. We’ve saved the cost of half a full-time employee and it’s allowed us to scale our productivity as a team. Previously our team could do 5 to 6 briefs a week, but now we can do 50 to 60. That’s a ten-fold increase in productivity. It's even helped us close a deal. We recently pitched content optimization services in a meeting with a potential client. This company had written 250 blog posts but none of them were ranking. During our sales process, we created a Topic content brief and used it to show them how they can improve the article and rank higher. Seeing the brief helped them trust that we knew what we were talking about and helped close the deal. Cons Nothing much. The UI is occasionally buggy, but refreshing fixes it. Switched from [MarketMuse](https://www.capterra.com/p/144457/MarketMuse/) MarketMuse is too expensive. Topic offers much better pricing and features. Alternatives considered [Clearscope](https://www.capterra.com/p/161003/Clearscope/) Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. LP Lisa P. Founder E-Learning ### "UseTopic.com to help create better content" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 29, 2020 Topic has been awesome to use. It helps me create detailed outlines that cover everything my audience cares about. The end result is that I can create a better outline in less time. The content grader has been helpful as well in ensuring the freelance writers that I work with meet a standard bar of quality. Being able to share the grader via a sharable link makes it easy for me to delegate the task of grading to the writer. Pros Before, I would look at the top pages in Google for a given keyword and go through each one individually to do my SEO research. I used to spend about an hour to create a quality outline. With Topic, it takes me just 30 minutes. What I like best is that it cuts the time in half and the outlines come out better. It is a really useful tool for anyone who is regularly creating content. I spent some time looking into software like Topic and it's competitors. The competitors just didn't fit what I was looking for. Topic is very easy to use and just gets the job done. With other products, I felt like I was going to need to spend hours reviewing tutorials to understand how to use them. So far I've been able to optimize about 40 pieces of content this month using Topic. I could never do this much without the tool. Cons There really is nothing not to like, it's a great time-saving tool and I've enjoyed using it. I will have to wait to see how my search engine results perform, but I've been able to create a lot of highly valuable content using outsourcers with this tool which I'm sure will increase my traffic. Reasons for choosing Topic The price was better and Topic did what I needed. It is much easier to use. I did not understand how to use the competitor product based on the free trial. Topic is very user friendly. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AS Amrit S. Growth & Marketing Marketing and Advertising ### "Reduces research time drastically, huge time savings" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 22, 2020 Before Topic, we leaned heavily on traditional keyword research tools and manual research in order to create content outlines. The problem for us was that this process took hours and couldn't be easily taught to our freelance writers. After Topic, we've been able to cut our research time by more than half. Their tool is so intuitive that we can have our writers do the research themselves, and now we can spend that extra time in other important areas of our content marketing. Pros My favorite thing about Topic is the amount of time it frees up for us. Which means we can invest more in other marketing channels without sacrificing on the quality of our content. Another side benefit is that having a set process in place enables us to have a consistent quality standard for anything we publish. It's hard to imagine going back to our previous workflow after switching to Topic. Cons The only con is that there isn't an easy way for us to scale down and scale up reports besides contacting them. However, they have always been quick to respond so it hasn't been a big issue for us. Switched from [MarketMuse](https://www.capterra.com/p/144457/MarketMuse/) Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Danny W. Marketing Retail ### "Every top SEO's secret weapon" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 20, 2020 I'm able to create content that'll be able to compete on the first page of the SERPs. Previously, I used to write content blind using what I thought were SEO best practices. Topic takes a data-driven approach to helping me actually achieve that (without the guesswork). That way, my team can spend more time writing quality prose. Pros I love how it saves me time in creating SEO-optimized outlines and content, especially for longer-form articles. I probably save about 3 hours on average with each Topic report versus if I pulled the insights manually. My team works through dozens of articles each week too, so we save hundreds of hours each month. Cons The tool is can be slow at times or unresponsive when I load new content to grade. But that doesn't happen very often so it's a minor issue. Switched from [Clearscope](https://www.capterra.com/p/161003/Clearscope/) Cost was the primary reason for the switch but I'm also noticing a lot of additional features that are available with Topic that weren't available with Clearscope. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Sang H. CEO Commercial Real Estate ### "My Most Recommended Content Tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 17, 2020 Topic is our go-to recommendation when I get asked about my favorite content marketing tools. We use it to help companies that I mentor grow their organic search traffic. It's useful for both giving old content a refresh and also for helping create new content. All of the teams we've recommended it to have had a positive experience both in the time it's saved them as well as the results they've seen. As an added bonus, the \[SENSITIVE CONTENT HIDDEN\] are always open to advising us when we have SEO questions. Pros It's easy and intuitive, and a no-brainer to use if you're regularly producing SEO content. All of the teams that we've recommended it to find themselves wondering why they hadn't found a tool like this sooner. And it's always improving. The \[SENSITIVE CONTENT HIDDEN\] regularly add new features to the product based on our feedback Cons The only challenge we've run into is teaching writers to use the grade effectively: to use the recommended keywords to expose content gaps and not necessarily just add keywords without adding context. Besides that, we haven't run into anything so far. Switched from [MarketMuse](https://www.capterra.com/p/144457/MarketMuse/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/195438/Topic/reviews/) Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. 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