--- title: "Uplifter Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Uplifter Software - reviews, pricing plans, popular comparisons to other Link Management Tools products and more." source_url: "https://www.capterra.com/p/195778/Uplifter/" page_type: "product" language: "en" --- # Uplifter Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Uplifter ## What is Uplifter? Uplifter is a link management platform that helps businesses streamline campaign tracking, reporting, and planning. The UTM builder creates error-free tracking links, while the URL shortener generates branded links that maintain tracking integrity. A QR code generator tracks customer touchpoints across channels. The platform integrates with Google and Adobe Analytics, delivering clean, granular data and advanced reporting, including AI-driven insights and end-to-end journey reports. Teams can estimate ROI with a campaign planner that sets objectives, costs, and conversion rates based on historical data. Uplifter supports mobile app deep linking, offers API access for custom integrations, and organizes campaigns by product, market, or geography. The platform operates without cookies or JavaScript tags. Setup takes five minutes, with UTM spreadsheets uploadable directly into the system. ## What is Uplifter used for? [Link Management Tools](https://www.capterra.com/link-management-tools-software/)[URL Shortener](https://www.capterra.com/url-shortener-software/)[Marketing Attribution](https://www.capterra.com/marketing-attribution-software/) Overall rating Based on 2 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price £24 Per User, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Uplifter?[Manage this product listing](https://www.g2.com/products/uplifter-all-in-one-campaign-analytics/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Uplifter 5.0 (2) VS. [### Bitly](https://www.capterra.com/p/172575/Bitly/) [4.8 (1,297)](https://www.capterra.com/p/172575/Bitly/reviews/) Starting Price £24 Per User, Per Month Starting Price $35 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (2) Ease Of Use 4.8 (1,297) Value For Money 5.0 (2) Value For Money 4.6 (763) Customer Service 5.0 (2) Customer Service 4.4 (625) ## Uplifter alternatives [TLinky](https://www.capterra.com/p/10013154/TLinky/) [4.7 (167)](https://www.capterra.com/p/10013154/TLinky/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10013154/TLinky/) Highest Rated [redirect.pizza](https://www.capterra.com/p/231009/redirectpizza/) [5.0 (114)](https://www.capterra.com/p/231009/redirectpizza/reviews/) Starting price $14.95 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/231009/redirectpizza/) [SEO PowerSuite](https://www.capterra.com/p/127616/SEO-PowerSuite/) [4.5 (382)](https://www.capterra.com/p/127616/SEO-PowerSuite/reviews/) Starting price $349.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/127616/SEO-PowerSuite/) [Linkly](https://www.capterra.com/p/187554/Linkly/) [4.8 (70)](https://www.capterra.com/p/187554/Linkly/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/187554/Linkly/) ## FAQs about Uplifter Overview ### What company size and specific industries is Uplifter built for? Uplifter is designed for large marketing and analytics teams that manage many UTM and campaign links, including QR codes, shortlinks, and app deep links. It also targets agencies handling multiple clients and campaigns, especially in marketing and analytics-focused environments. Features and Usability ### What are the key features of Uplifter? Uplifter offers link management and tracking features like URL shortening, link cloaking, link expiration, click tracking, and conversion tracking. It also includes campaign management, attribution modeling, audience targeting, ROI tracking, reporting and analytics, custom dashboards, and third-party integrations for multi-channel marketing and performance measurement. Pricing ### How much does it cost and what fees or limitations are included? Uplifter starts at £24.0 per user per month for the Startup plan, with a free trial available. The Business plan costs £40.0 per user per month and includes everything in Startup plus AI insights, one-click reporting, and onboarding support. Business also lists a YOUR shortlink domain integration fee. Integrations ### Which third-party tools and platforms does Uplifter integrate with? Uplifter integrates with 12 third-party tools for analytics, advertising, identity, marketing automation, CRM, and work management. Key connections include Adobe Analytics, Google Ads, Google Analytics 360, Google Campaign Manager 360, Microsoft Advertising, Microsoft Power BI, Okta, Oracle Eloqua Marketing Automation, Salesforce Marketing Cloud, and monday.com AI Work Platform. Getting Started and Support ### What training and onboarding options does Uplifter offer? Uplifter provides in person training, live online sessions, webinars, and documentation to help teams get started. In person training supports direct instruction, live online sessions allow guided remote setup, webinars cover scheduled group learning, and documentation offers written reference for self-paced review. Getting Started and Support ### What customer support options does Uplifter offer? Uplifter provides Email/Help Desk, FAQ/Forum, Knowledge Base, 24/7 Live Rep, and Chat support. These channels give users multiple ways to find answers or contact support, but no reviewer feedback is available here to describe response times, helpfulness, or common frustrations with the support experience. ## Features AI summary Based on 837 Link Management Tools reviews Capterra reviewers highlight these as the features buyers care about most when choosing link management tools: - **URL Customization** (**51%** of reviewers rated this feature as critical) - **URL Shortener** (**49%**) - **SEO Management** (**54%**) Uplifter includes **URL Customization** and **URL Shortener**, giving teams a way to create branded, easy-to-share links and manage shorter URLs for campaigns and day-to-day distribution. However, it does not offer **SEO Management**. Instead, it provides other important capabilities that reviewers also value, including **Link Analytics** (**45%**), **Custom Domains** (**43%**), and **Campaign Management** (**40%**). These features help businesses track link performance, maintain brand consistency across shared URLs, and organize marketing efforts more effectively, allowing teams to measure results and manage campaigns with greater clarity. URL Shortener 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Online tool that takes a longer URL and condenses the link to optimize sharing through copy and paste techniques Link Analytics 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Track, analyze and report on click-through rates from URLs Campaign Management 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Click Tracking 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Track the amount of clicks on individual products to measure campaign results Website Analytics 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Track and analyze information regarding website visitors Access Controls/Permissions 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Define levels of authorization for access to specific files or systems Uplifter 57 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Advertising Management: Manage advertising space and its sales within your network or publication - Affiliate Management: Track an affiliate partner's promotion of a product or service and any associated sales - API: Application programming interface that allows for integration with other systems/databases - Attribution Modeling: Analyzes the amount of credit that should be assigned to sales and conversion touchpoints. - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Bulk Uploading: Upload multiple documents at once - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Click Tracking: Track the amount of clicks on individual products to measure campaign results - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Cross Channel Attribution: Track user conversions from all digital sources - Custom Domains: Create branded link campaigns or short links with one or multiple custom domains. - Customer Activity Tracking: A report showing what actions customers perform - Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Reports: Alter the layout and content of reports - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Dashboard Creation: Creation and customization of dashboards - Data Aggregation: Collect, process and structure data from multiple sources for further analysis - Data Import/Export: Import and export data to and from software applications - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - For Marketing and Advertising: Used by marketers and advertisers - Lead Capture: Automatically identify and save contact information of potential customers - Link Analytics: Track, analyze and report on click-through rates from URLs - Link Cloaking: Also called URL masking and link disguising; in which the actual destination URL is hidden from users - Link Editing: Change or redirect the destination URL of a short link - Link Expiration and Deactivation: Configure a URL to become inactive/invalid automatically after a period of time - Link Management: Monitoring and organizing references from a webpage to external sites and internal pages - Link Redirection/Link Rotator: Redirecting domain's visitors to a new or updated URL - Link Sharing: Distribution of URLs across various platforms, such as email, social media, or messaging apps - Link Shortening: Shorten long links into custom or branded links - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Management: Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multi-Touch Attribution: Evaluate the impact of each touch point that drives a conversion - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Predictive Analytics: Predict future data based on historical data sets - QR Codes: Matrix barcode that stores information - Referral Tracking: Log and store the source of contacts/leads - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Secured Links: Links protected by security features such as SSO, HTTP/HTTPS encryption, and access controls - Social Media Monitoring: Track activity on sites such as Facebook, Twitter, Instagram, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - URL Customization: Modifying a website's URL to enhance readability, branding, or campaign alignment - URL Shortener: Online tool that takes a longer URL and condenses the link to optimize sharing through copy and paste techniques - UTM Parameters Integration: Text-based tags or codes added to the end of a URL that monitor and track link performance - Visitor Tracking: Track visitors and purpose of visits - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Web Traffic Reporting: Collect and analyze traffic data about website visitors - Website Analytics: Track and analyze information regarding website visitors --- Get Advice We can help you find the software with the features you need. Features 5.0 (2) 5.0 Based on 2 reviews ## Pricing Value for money 5.0 (2) Free Trial [View pricing plan details](https://www.capterra.com/p/195778/Uplifter/pricing/) Startup £24.00 Per User,Per Month It includes: - UTM link building - upl.inc shortlink domain - Branded QR codes - Custom parameters - Basic link analytics - Landing page monitoring - Link creator audit trail - User permission controls Business £40.00 Per User,Per Month It includes: - Everything included in startup, plus... - Adobe CID or UTM links - YOUR shortlink domain (+integration fee) - One-click reporting - End-to-end journey reports - AI insights on reports - Extra taxonomy Workspace - Online onboarding support - 48-hour SLA Enterprise Get a quote It includes: - All of business, plus... - Multi-products/markets - Campaign ROI planning - Mobile app deep linking - Open API access - SSO and IGA integration - Tailored onboarding - Dedicated account manager - Legal and InfoSec support - Invoice payments - 2-hour SLA Free trial Free trial. Value for money 5.0 (2) 5.0 Based on 2 reviews ## Integrations [ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ monday.com AI Work Platform](https://www.capterra.com/p/147657/monday-com/)[ Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)[ Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[ Okta](https://www.capterra.com/p/119653/Okta/)[ Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)[ Google Data Studio](https://www.capterra.com/p/190616/Data-Studio/)[ Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (2) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (2) 5.0 Based on 2 reviews ## User reviews Overall rating 5.0 Based on 2 reviews Filter by rating 5(2) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent DP Deepesh P. CEO Banking ### "Recommend Uplifter" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 4, 2026 Great customer service, easy explanation of the products and their internal platform for reporting and tracking is very convenient Pros Excellent product, we use it across all of our ATL collateral and also to promote via social channels. It's also good to share with clients! Excellent customer service from \[sensitive content hidden\] + the team, easy implementation too, they even assisted us with buying a shorter domain Cons Nothing of note! I can only talk about the great stuff. The QR code with our logo in the middle looks beautiful and professional Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. WR Will R. SEO Director Marketing and Advertising ### "Create manage and govern UTM parameters, shortlinks, QR codes and deep linking easily" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 5, 2026 I’ve used Uplifter for a couple of years now. I work agency-side and our clientbase is entirely enterprise-level. The same thing happens almost every time when we perform our initial analytics audits… Data is split across multiple different sources, channels, campaigns, etc. and totally polluted with bad data from poor campaign tracking. Same culprits every time: using a spreadsheet (sometimes not even doing that btw), no governance, everyone making up their own values. For enterprises to be doing this, it’s insane. But it makes us look good when we’re able to consolidate everything and provide a foolproof setup using Uplifter. I’ve had so many marketing managers over the moon when they see their campaigns are actually performing well - the problem was just that they were being reported incorrectly. As reporting is fixed, marketing campaigns are attributed correctly and they look more successful than before. Also, for our own agency’s marketing, their URL shortener and branded QR code generator have been awesome for our events and conferences. It’s just simple and easy to use and impossible to get wrong - not much more to say than that really! The campaign ROI planner is a lovely cherry on top. Clients love it because they can take the plans to internal stakeholders and get bigger budgets, which is good for me at the end of the day! It learns from your campaigns and helps you plan your next one… figures from projected clicks, CTR and sales volume. It's what all clients should be doing: using the ROI from the last campaign to justify the next one. Overall, I’d say every enterprise should use a link management platform to create UTM codes. I would highly recommend Uplifter as the best option, thanks to their comprehensive software and the knowledgeable, helpful team behind it. Pros I can manage all my campaign links in one platform for my own agency and my clients. But most importantly, I can ensure governance across marketing, analytics, and sales teams when it comes to creating campaign links. There's no more broken UTM tracking because Uplifter enforces naming conventions and rules. I can create and manage: - UTM parameters - Branded shortlinks - QR codes - App deep links Whereas most other platforms only do one or two of these. The reporting dashboards on Uplifter are just great. They are simple, but effective. I don’t feel like I’m being bombarded with so much on the screen and that’s what I’ve found is important for my clients too. Uplifter, as a business, knows what is important and delivers that in their reporting. But you have plenty of customisability as well. The user journey visualisations are especially cool btw! Cons Nothing. Uplifter does everything I want and needed it to a link management platform. No complaints. Switched from [Bitly](https://www.capterra.com/p/172575/Bitly/) Bitly just doesn't have as comprehensive features. Plus, it's far too expensive for what you actually get. Alternatives considered [UTM.io](https://www.capterra.com/p/214568/UTM-io/) [Terminus](https://www.capterra.com/p/158147/Terminus/) Reasons for choosing Uplifter Uplifter had a more comprehensive range of features for a better price. It just does more. One thing that really stood out to me is how simplified and easy-to-grasp Uplifter made everything. That's also down to their support team. The team is very helpful. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. 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