# T.M.A.S. Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is T.M.A.S. the right Retail Management Systems solution for you? Explore 28 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/196143/T-M-A-S/reviews

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T.M.A.S.

4.8 (28)

[View alternatives](https://www.capterra.com/p/196143/T-M-A-S/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of T.M.A.S.

Ease of use

4.5

Customer Service

4.9

## Pros and Cons in Reviews

GE

Gabrielle E

DirectorLibraries, 2 - 10 employeesUsed the software for: Less than 6 months.

“This data is incredibly valuable for understanding our busiest times and how we serve our community, and we also use it in our Annual Report to New York State to document library usage.“

February 12, 2026

BH

Brandon H

PresidentRetail, 11 - 50 employeesUsed the software for: More than 2 years.

“The api sometimes fails, but they are always quick to fix.“

April 5, 2024

MS

Maggie S

Adult Programming and OutreachLibraries, 2 - 10 employeesUsed the software for: Less than 6 months.

“Wonderful once the training one on one happened! Before there was not a lot of communication for follow through, however I believe that is because our Library Consortium bought these, then sent them to us, versus having direct contact with the company.“

October 8, 2024

DM

Daniel M

VP of Retail SystemsRetail, 1,001 - 5,000 employeesUsed the software for: 1-2 years.

“The accuracy of the counts and ease of use make the implantation a breeze.“

May 3, 2024

CC

Clementina C

Operations Manager for Virgin Atlantic ClubhousesAviation & Aerospace, 51 - 200 employeesUsed the software for: 6-12 months.

“It is really easy to use and the real time app lets us see when we are nearing capacity and need to put a temporary hold on guests entering the space“

November 9, 2022

## Showing most helpful reviews

Showing 1-25 of 28 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

GE

Gabrielle E.  
Director  
Libraries  
Used the software for: Less than 6 months

### "A Great Product"

February 12, 2026

5.0

Pros

This product is truly impressive. I purchased the Pearl model for our library so we could track patron visits by day and hour. This data is incredibly valuable for understanding our busiest times and how we serve our community, and we also use it in our Annual Report to New York State to document library usage. The Pearl Store Traffic Counter has been a wonderful resource for us. We previously had a SenSource unit that stopped working, and the cost to replace it was far beyond our budget. This option was significantly more affordable and, in my opinion, well worth the investment. I also love that the data syncs directly to my phone at no additional cost—unlike the SenSource alternative. When we initially had trouble installing the unit, \[sensitive content hidden\] from Tech Support was incredibly responsive and even hopped on a video call to troubleshoot with me. We determined that the first unit was faulty, and they sent a replacement at no additional cost, even though I had purchased it through Amazon. After another quick video call, \[sensitive content hidden\] was able to get everything up and running smoothly. It’s worked great ever since, and I’m very pleased with this product!

Cons

The only snag I ran into was that our WiFi wasn’t initially compatible, which led to some tricky rerouting. Since we’re a library, we primarily operate on public connections, and our private network was 5 GHz rather than the required 2.4 GHz. I was able to work around this using a WiFi extender, but it did take a bit of extra effort and technical know-how to set up.

Switched from

[Gate Sentry](https://www.capterra.com/p/156047/Gate-Sentry/)

(The actual unit was SenSource, but that's not an option on the list). The unit that I needed was incredibly expensive ($1,300), and then there was another charge for installation. I would've also needed to purchase a subscription to receive cloud based data, and that was only good for a year.

Review Source

LW

Lisa W.  
Chief Executive Officer  
Libraries  
Used the software for: Less than 6 months

### "Great tool for our library"

August 14, 2024

5.0

straightforward to set up, install, and get going. Looking forward to using data

Pros

no pressure sales, useful reports and software and helpful support

Cons

orientation required to navigate reports, but not problem once session booked

Alternatives considered

[Google Sheets](https://www.capterra.com/p/169718/Google-Sheets/)

Reason for choosing T.M.A.S.

didn't try to have us purchase more expensive video-based gate counter option based on needs, unlike other companies

Review Source

Response from SMS Storetraffic

October 28, 2024

Thank you Lisa. We do our best at offering what people needs and not only what benefits us the most! We are at work to make our platform always easier, I hope you'll appreciate our next efforts in that sense!

AU

Alicia U.  
Adult Services/Inter-Library Loan Coordinator  
Libraries  
Used the software for: 2+ years

### "2022 Customer Review/ Pearl Door Counters"

October 13, 2022

3.0

The overall experience has been satisfactory.

Pros

The door counters once up and running are easy to get the information we need. We only use the door counters to get a number of patrons that use our library for state reports and statistics. The numbers have been consistent and mostly likely accurate to the days business.

Cons

The door counters are working well, but when we first installed them it was difficult to set them up with our wireless internet. We use two different wireless systems (one for our patrons and one for staff). The door counters did not always recognize the wireless we were wanting to use. Also, we have to change out the batteries on average every two months. It would be nice if they were solar powered or able to recharge on their own.

Review Source

Response from SMS Storetraffic

November 15, 2022

Thank you for your comments and contribution Alicia! Changing batteries every 2 months is not the usual so we are having a member of our team contacting you to address this situation.

AS

Alexandra S.  
Ecommerce manager  
Retail  
Used the software for: 1-2 years

### "Nice product, provides the intended service"

September 30, 2024

4.0

Overall, it's a fine product that provides the intended service.

Pros

It's a simple enough setup, not many ways to make a mistake.

Cons

Mistakes on supports' end; lack of complete instructions at times. I think the price is a bit expensive considering we need to complete entire setup ourselves.

Review Source

Response from SMS Storetraffic

October 28, 2024

Thank you for your feedback Alexandra! About your difficulties with support, feel free to contact me so I can dig on this (email shared independently). We are always here to help, do not hesitate to be in touch next!

MS

Maggie S.  
Adult Programming and Outreach  
Libraries  
Used the software for: Less than 6 months

### "McIntosh Memorial Library Review"

October 8, 2024

4.0

Wonderful once the training one on one happened! Before there was not a lot of communication for follow through, however I believe that is because our Library Consortium bought these, then sent them to us, versus having direct contact with the company.

Pros

The training, one on one, was the most helpful to understand the possibilities of the counter we received. It is wonderful to compile data to know more about our organizations foot traffic.

Cons

I understand we were limited in our options of what type of people counter we could purchase. However it would be nice to have a wider range for counting people, in the sense of children under the height of our scanner.

Review Source

Response from SMS Storetraffic

October 24, 2024

Thank you for your feedback, and we hope we can have a long and fruitful partnership! Just to confirm, you can count children with your people counter, please feel free to contact our support team to check on this!

JR

Jeff R.  
Executive Director  
Libraries  
Used the software for: Less than 6 months

### "Public Library Review"

September 17, 2024

5.0

Easy to set up and the training was informative.

Pros

Ease of use. It was easy to set up and the reports are great!

Cons

None. The only thing I didn't like is not knowing about this sooner.

Review Source

Response from SMS Storetraffic

October 28, 2024

Such a nice testimonial Jeff, we truly appreciate it! Should you ever need our help, the team is always only a few clicks away! ;)

DN

DAN N.  
President  
Retail  
Used the software for: 6-12 months

### "TMAS SUPPORT"

July 30, 2024

5.0

I am still learning the product so I need more experience with it before rating.

Pros

\[sensitive content hidden\] did a great job of showing me reports and analytics I had no idea about even though I have had the product for over a year.

Cons

I had the product for over a year and no one ever showed me the reports that I should have been using all along.

Review Source

DM

Daniel M.  
VP of Retail Systems  
Retail  
Used the software for: 1-2 years

### "A New Way to See Data"

May 3, 2024

5.0

The teams are great to work with from sales to support. Its a great team to collaborate with.

Pros

We can actually see data for all of our locations regardless of its a paid entry or not. The accuracy of the counts and ease of use make the implantation a breeze.

Cons

There are no cons except they dont install themselves. Its a great product.

Review Source

TH

Tom H.  
System administrator  
Furniture  
Used the software for: 2+ years

### "T.M.A.S. customer counter "

April 5, 2024

5.0

Pros

We use T.M.A.S. to count the number of customers that come in our store every day and can compare that with our daily sales. We also use to count how many customers go to different departments within our store. We also use the real time occupancy, so we know exactly home many customers are in our store in Realtime using the SMS ap. The website is fairly simple to use, and reporting gives a lot of useful information.

Cons

I don't really have and issue with this product.

Review Source

BH

Brandon H.  
President  
Retail  
Used the software for: 2+ years

### "Fashion Retail Traffic Data"

April 5, 2024

5.0

Very happy with the software and service.

Pros

The data is crucial to our business and their customer service is great.

Cons

The api sometimes fails, but they are always quick to fix.

Review Source

ZA

Zachary A.  
Owner  
Furniture  
Used the software for: 1-2 years

### "Review"

April 17, 2023

5.0

Pros

Super easy install, and clear numbers in analytics and reporting

Cons

Lack of integration with our POS system - and when we did start trying to integrate, the process has stalled.

Review Source

GW

Geri W.  
Administrative Assistant / Social Media Coordinator  
Retail  
Used the software for: 2+ years

### "Sheely's Furniture Review"

April 26, 2023

5.0

Overall our experience has been great!

Pros

We love how easy it is to install, how efficient it is for our needs and the ease of use. Also, the quality is great. We have had our people counter in our North Lima store since 2016 and it is still working great!

Cons

There are really not many cons. There have been a few times that we have issues with the reporting.

Review Source

RG

Rickie G.  
Director  
Leisure, Travel & Tourism  
Used the software for: 1-2 years

### "Great product and exceptional customer service"

March 2, 2023

5.0

Very good experience - would buy another!!

Pros

Very easy to set-up and to use. Love the phone app to keep track of daily visitation.

Cons

Some of the reporting instructions aren't clear. Luckily customer support is awesome.

Review Source

Response from SMS Storetraffic

March 22, 2023

Love the recommendation, Rickie! :) We'll be in touch to collect your feedback on reporting next, as we're always striving to improve!

MG

Michelle G.  
Finance/HR  
Retail  
Used the software for: 2+ years

### "Sms"

November 7, 2022

4.0

I need to sit and figure out how to use the marketing/events and staff features so we can utilise the information better to serve our business.

Pros

That we can compare year over year, can narrow down to business hours to avoid counting staff coming and going. We can edit data if there's a lot of coming and going that aren't customers.

Cons

I wish it was easier to flip between reports. I find I have to go to the dashboard to flip the report to the other location. I wish the retail equation went by business hours as well.

Review Source

Response from SMS Storetraffic

November 15, 2022

Thank you very much for this review Michelle! We will contact you to investigate on your browsing issue, and can also guide you in using mkt/events! ;)

CS

Chad S.  
VP, Deputy CIO  
Retail  
Used the software for: 2+ years

### "Home Furnishings Retailer - Could not operator without rock solid Traffic Information! SMS is core"

May 15, 2020

5.0

Understanding traffic count data by store is foundational for our business. It allows us to understand cause and effect of our marketing dollars and ad-spend. It also allows us to capture many core KPIs such as closing rate and opportunities in our sales floor.

Pros

Cloud based interface and operations. Seamless connectivity from camera counters to cloud platform.

Cons

More frequent data download capability (ex 5 min, 1 min intervals in the future)

Reason for choosing T.M.A.S.

Great customer experience. The sales and support teams are top notch.

Review Source

CG

Cameron G.  
Marketing Director  
Retail  
Used the software for: 1-2 years

### "Very Useful tool to measure traffic"

April 14, 2023

5.0

Not much to say but overall was great. Hooked it and it keeps counting

Pros

The interface and mobile app are great. Easy to use reporting

Cons

Hooking it up via hardwire can be troublesome. I wish it hooked up via wifi

Review Source

CC

Clementina C.  
Operations Manager for Virgin Atlantic Clubhouses  
Aviation & Aerospace  
Used the software for: 6-12 months

### "Excellent, highly accurate traffic counter invaluable for retail and hospitality spaces"

November 9, 2022

5.0

Excellent customer support from \[SENSITIVE CONTENT\] who spent a lot of time going through how the system worked and supported the install

Pros

It is really easy to use and the real time app lets us see when we are nearing capacity and need to put a temporary hold on guests entering the space

Cons

It was slightly awkward to install but we did have very good support to assist us

Reason for choosing T.M.A.S.

Because of the reputation and reviews from reputable companies

Review Source

Response from SMS Storetraffic

November 15, 2022

Thank you so much for your good words!! We work hard to get such results and will be here to help with anything you could need next!

SC

Sherry C.  
Administrative Assistant  
Automotive  
Used the software for: 2+ years

### "Good Product to Track Store Traffic"

April 25, 2023

5.0

We can use monthly traffic reports to compare to sales.

Pros

I use the reports to get monthly totals for store traffic. We are a powersports dealership, which means our traffic depends on the weather. I love being able to include the weather with the daily traffic.

Cons

I really don't have any issues with the TMAS.

Reason for choosing T.M.A.S.

Dependability.

Review Source

SG

Scott G.  
Store Manager  
Retail  
Used the software for: 2+ years

### "Fantastic Product for Retail Stores"

January 17, 2023

5.0

I am getting an accurate count of people coming into the store and able to discover the conversion rate which is very helpful for us.

Pros

It is easy to access and understand. Setup was not difficult at all.

Cons

As of this moment it does not integrate with our POS software system but I do know this is a work in progress

Review Source

Response from SMS Storetraffic

February 7, 2023

Thank you so much for your good words Scott! Good reminder about the POS integration, we'll reach out to all in the conversation again! ;)

AP

Adam P.  
Store Manager  
Automotive  
Used the software for: 1-2 years

### "\[SENSITIVE CONTENT\] was very helpful."

September 19, 2022

5.0

We have been tracking traffic to better schedule and realize where our busiest time of the day is.

Pros

It does a great job of tracking customer data and the reporting is very helpful.

Cons

Integration has been good. Overall I have no complaints.

Review Source

Response from SMS Storetraffic

October 24, 2022

Many thanks for your kind words! Our customers are the very reason why we do all this!

RL

Ryan L.  
IT Specialist  
Non-Profit Organization Management  
Used the software for: 6-12 months

### "Great software for tracking your people counters"

January 17, 2023

4.0

Great set-and-forget experience, as you'll get any reports that you've requested on the schedule that you asked for, and battery notifications emailed to you when that's an issue, plus daily reminders when counters aren't responding.

Pros

Lots of features for exporting data, as well as visual reports that are pre-made that you can use. Very granular if needed.

Cons

The initial setup was a little complicated for a single site with two trackers, but after the setup things run smoothly.

Review Source

Response from SMS Storetraffic

February 7, 2023

Thanks a million Ryan! Happy that you stuck with us after the initial hickups... Anything else we could do, you know where to find us! ;)

JA

Jorge A.  
MIS  
Retail  
Used the software for: 2+ years

### "SMS Store Traffic Software Does The Job."

February 27, 2020

5.0

Great experience, no sweat, no effort, does the job!

Pros

Despite to have scheduled traffic reports to be e-mailed in daily basis, sometimes upper management requires me to provide them reports to analyze stores traffic and sales, all what I have to do is tap into the SMS portal, there I can find and get all the data in one place, and provide them the information in a timely manner.

Cons

None that I can think at this time, however, for the experience I have using this software, I doubt there are any cons.

Reason for choosing T.M.A.S.

It seemed to have better features, and good value for the cost.

Review Source

RS

Ross S.  
oWNER  
Retail  
Used the software for: 6-12 months

### "Door Counter"

June 21, 2023

5.0

Pros

I can see traffic counts. not sure what else to say

Cons

software should be intuitive, weather should be integrated so that system can watch for patterns based on weather.

Review Source

AS

April S.  
DAILY OPERATIONS COORDINATOR  
Retail  
Used the software for: 2+ years

### "Great Functions "

March 20, 2020

5.0

Pros

All of your data is save and can be access

Cons

The reporting can be a bit difference to set up

Review Source

lH

laurie H.  
site supervisor  
Leisure, Travel & Tourism  
Used the software for: Less than 6 months

### "Excellent product"

August 23, 2022

5.0

We can now predict more accurately what our hours should be.

Pros

The reporting options are incredibly detailed and fun to use.

Cons

It would be nice to have a few more options on the ap.

Review Source

Response from SMS Storetraffic

October 24, 2022

Very happy to help you and your organization Laurie! There was a new release of the App since your comment, hope it helped... And we are going to contact you for more detailed feedback on this! ;)

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