---
title: "Snap Survey Software Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Is Snap Survey Software the right Survey solution for you? Explore 63 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/19620/Snap-Survey-Software/reviews/"
page_type: "reviews"
language: "en"
---

Snap Survey Software

4.3 (63)

[View alternatives](https://www.capterra.com/p/19620/Snap-Survey-Software/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated August 26th, 2026

# Reviews of Snap Survey Software

Ease of use

3.8

Customer Service

4.5

## Pros and Cons in Reviews

MAYERLY G

bachelorMarketing and Advertising, 2 - 10 employeesUsed the software for: I used a free trial.

“The ability to create sophisticated surveys that can be customized in detail allows me to collect data in a very efficient way.“

November 30, 2023

TH

Tom H

Insight ManagerSports, 11 - 50 employeesUsed the software for: More than 2 years.

“The front-end of the platform isn't as fresh looking as other software in my opinion - you can create a well branded template but the UX isn't as smooth“

June 20, 2026

TH

Tom H

Insight ManagerSports, 11 - 50 employeesUsed the software for: More than 2 years.

“The routing, masking and formatting options are also detailed and help ensure efficient UX.“

April 28, 2023

MAYERLY G

bachelorMarketing and Advertising, 2 - 10 employeesUsed the software for: I used a free trial.

“Learning how to use all the features and capabilities of the software can be a little overwhelming at first and may require spending additional time to properly train.“

November 30, 2023

MS

Megan S

Proposal & Organizational SpecialistResearch, 11 - 50 employeesUsed the software for: More than 2 years.

“Lots of features so we can customize our surveys to have the right branding, complicated skip logic, different languages, data seeding, and password control.“

May 31, 2022

Jane C

Statistical Data CoordinatorHospital & Health Care, 1,001 - 5,000 employeesUsed the software for: More than 2 years.

“The features in Snap11 can be a little difficult to "find" . How do I show fields, change column width etc.“

July 4, 2023

SM

Sarah E M

President & CEOLegal Services, 2 - 10 employeesUsed the software for: More than 2 years.

“Snap allows you to create surveys in all kinds of formats, including paper, and it handles them all equally well, which it not true of many competitors.“

May 26, 2022

KO

Katelind O

Marketing AnalystFinancial Services, 51 - 200 employeesUsed the software for: More than 2 years.

“The survey builder was non-intuitive, difficult to use, spell check was British English and wouldn't remember words marked as correct, the data can only be in Excel, there's not helpful reporting items to showcase your data, and the special training we attempted to try and learn the software better was absolute garbage and only taught the basics of what I already knew.“

June 6, 2022

## Showing most helpful reviews

Showing 1-25 of 63 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Thomas M.  
Insight Manager  
Financial Services  
Used the software for: 2+ years

### "For the professionals"

July 23, 2020

5.0

I'm using SNAP Surveys for more than 5 years (first within a boutique agency; now within a large organisation) and find this to be the best survey tool out there - also compared to the price that others are charging. Customer support is very reliable should there be technical problems.

Pros

\- Reporting capacities (the way datatables and derived variables are built) - How data can be piped into the survey (e.g. no need to ask gender, age-group, type of customer related questions when those answers are known and can simply be fed into the survey) - Level of personalisation possible in survey script and invite emails. - Telephone and email support is quick to respond should technical difficulties be encountered. - The fact that surveys are built offline on local machines rather than online (which ensures faster scripting of surveys and any changes to live surveys can be uploaded in one go rather than needing to fiddle with a survey that respondents may be taking at that point)

Cons

Building visual reports can sometimes be tricky.

Review Source

Response from Snap Surveys

November 6, 2020

It's great to hear that you are continuing to use and benefit from all the features and extensive capabilities that are available within Snap! I'm also pleased that our offline app is working as it should, enabling you to engage with live surveys, at any time, utilising quicker local connectivity. A top priority for us at Snap is to ensure that we continue to offer exceptionally high standards of customer service in all areas of the business, and that whoever you may need to contact, is always only a phone call away. We have strengthened our support team in line with our growing business so to hear such positive feedback means we are getting it right! Although reporting templates are available within the package, I understand that the more complex and sophisticated reports can be trickier to set up, but once created, often prove invaluable to customers looking for comprehensive and detailed analysis for their survey data. Should you need any assistance with these, our trainin

MF

Merrie F.  
Independent Contractor  
Market Research  
Used the software for: 2+ years

### "Great product...easy to use"

May 31, 2022

5.0

Great experience. Easy to get help when needed.

Pros

Easy to use. Has all features I need for my stats tables.

Cons

Merging data could be an easier function.

Alternatives considered

[IBM SPSS Statistics](https://www.capterra.com/p/250819/IBM-SPSS-Statistics/)

Reason for choosing Snap Survey Software

See above

Switched from

[IBM SPSS Statistics](https://www.capterra.com/p/250819/IBM-SPSS-Statistics/)

Snap was more user friendly and was able to do everything I needed. Tables, clustering etc

Review Source

Response from Snap Surveys

July 1, 2022

Thank you for your review, Merrie. I will share your feedback about data merging with our development team.

TH

Tom H.  
Insight Manager  
Sports  
Used the software for: 2+ years

### "Strong tool but detailed analysis"

June 20, 2026

3.0

Pros

It enables complex background analysis for large datasets - the logic/routing can be complex but very beneficial for the survey.

Cons

The front-end of the platform isn't as fresh looking as other software in my opinion - you can create a well branded template but the UX isn't as smooth

Review Source

CF

Caleb F.  
Customer Experience Analyst  
Telecommunications  
Used the software for: 2+ years

### "Complex but powerful & gets the job done!"

May 31, 2022

4.0

I've been using Snap for almost 5 years now, and it's been a pretty good experience. Tech Support is always kind & responsive. I would pick Snap over pretty much anything else I've used for surveying.

Pros

I like the flexibility of the skip logic, and the design software allows me to do just about anything I need. There are so many more features than I even know how to use.

Cons

Snap XMP has been a little buggy since its launch, but I know they're working to fix things as they come up. I wish it was just a little more user friendly. It feels a little more complex than necessary. The online help articles can be nice, but you really have to know the proper language to find them, and sometimes that's tough. Another thing I wish Snap would do is think more about continuous surveys. The software seems more tailored toward "one & done" kind of surveys.

Review Source

Response from Snap Surveys

July 1, 2022

Thank you Caleb, and we appreciate the honest feedback regarding Snap XMP. Making it more robust is a top priority for us!

SEM

Sarah E M.  
President & CEO  
Legal Services  
Used the software for: 2+ years

### "Powerful survey creation & data management program with some unique features"

May 26, 2022

4.0

I've used Snap Survey since 2009. At the time, it provided the best balance of cost and functionality of all survey programs we reviewed. Now, as the price has gone up, the value it provides is not quite as good, especially given its weak reporting abilities. It is still a powerful program that has a lot of great feature and advantages that you can't find in competing products. If you work with paper surveys on any level, it is superior to anything else out there. If you want quick and easy reporting for your own purposes, it is also excellent.

Pros

Snap is a powerful program that gives you the benefit of having both a local installation and a cloud-based Web server, which is something I appreciate in the days of cloud computing because having to rely on wifi connections and someone else's server management can be a recipe for disaster. it allows for the creation of question libraries and easy drag-and-drop additions of questions, and powerful formatting management through styles. It offers a simple way to view top-line results and the ways you can print quick reports is simpler and more compact than I've seen in competing products. Snap allows you to create surveys in all kinds of formats, including paper, and it handles them all equally well, which it not true of many competitors. I like that you can automate entry of paper questionnaires with the scanning version because there are still circumstances where paper surveys may be the best solution, in whole or in part. Snap also creates pretty clean exports to SPSS and other formats for more extensive statistical analysis than can be performed within Snap.

Cons

Snap's reporting feature is poor. Custom reports are too hard to create and so it has been nearly impossible for us to use Snap to provide reporting for clients on the spot on projects. This is the weakest part of Snap. It is also difficult to learn and not intuitive for people who don't have prior experience with database design and management.

Review Source

Response from Snap Surveys

July 18, 2022

Thank you, Sarah, for the amazing review! You touched on many things that make Snap Surveys great; from its full functionality, surveys in multiple modes (including paper), and its data export and analytics capabilities. Your feedback on reporting is a fair one and a big reason why we're continuing to develop and expand upon our reporting capabilities in features like Dashboards which is starting to make its way into the lastest updates of Snap XMP. We would be happy to have a discussion on what your reporting needs are and any additional feedback you might have, so we can continue to develop Snap even better than before. Feel free to reach out to sales@snapsurveys.com.

RP

Rachel P.  
Account Manager  
Market Research  
Used the software for: 2+ years

### "Could be better, could be worse"

May 26, 2022

3.0

Snap has been a reliable platform for our organization for over 10 years. While they're made some modernizations, there are so many survey options available now that this product feels cumbersome and clunky by comparison.

Pros

I like that the web platform allows for easy access to download all surveys, there is some customization of reports, and being able to distribute the survey in various forms of media is appreciated.

Cons

There are a lot of options and unless you go through a full training, it's really hard to know what all is available to you. Also, the licensing can be very costly. We have multiple people who need to potentially use the product simultaneously, but the cost is such that it becomes cost prohibitive after a couple of licenses. There is also very little modern customization in reports - it's very basic.

Alternatives considered

[SurveySparrow](https://www.capterra.com/p/168823/SurveySparrow/)

Reason for choosing Snap Survey Software

We didn't. We're actually switching to SurveySparrow in the coming year due to the issues indicated above.

Review Source

Response from Snap Surveys

July 18, 2022

Thank you, Rachel for your review and we appreciate the feedback regarding your mixed feelings on the software. We understand that cost plays a big role in choosing a platform or deciding to move away from a long time solution. We have heard your feedback as well as other's and have made efforts to make Snap more accessible to team environments. We've recently created a Snap Teams Package which allows for multiple users at a competitive price, and with Snap XMP's new sharing feature, being able to create a workflow and share surveys on the fly has never been easier in Snap. We wish you good luck with your new tool but if anything should change, please feel free to reach out to our sales team at sales@snapsurveys.com.

VH

Virgil H.  
Research and Evaluation Manager and Advisor  
Non-Profit Organization Management  
Used the software for: 6-12 months

### "A versatile OCR and OMR solution that works best for large scale deployment"

February 8, 2021

3.0

The experience was good but in the end we determined it wasn't the right product for us. The customer support was kind and helpful but in the end we experienced some bugs and difficulty implementing for our use case, the team at SNAP recognized this and was able to forgive some of the license costs. I appreciate that they were fair and helpful, but it definitely feels like this is a software solution that requires engagement from the software provider's staff. You are getting software+a service with this product, so don't expect a plug'n'play and run it yourself experience from the beginning.

Pros

There is a lot of control over features and OCR/OMR recognition sensitivity. You can also retroactively design scan/capture document maps to work with existing paper documents, and don't need to design your forms in the software. Customer service is friendly and prompt and there are adequate training materials available on the website.

Cons

It has a very steep learning curve and has a high burden on administration without a way to delegate access control and responsibilities such as data validation/cross-checking. The user interface is overly complex and not all functions work reliably as expected. You need to see a significant value to your organization to deploy this because it definitely requires significant staff time commitments to learn and operate.

Alternatives considered

[PaperSurvey](https://www.capterra.com/p/183252/PaperSurvey/)

Reason for choosing Snap Survey Software

We didn't, it was too heavy of a system for our needs with too steep of a learning curve and not as functional of an OMR/OCR solution for our particular use case. I expect it will be good for other orgs who need to digitize a vast diversity of paper forms and documents. We needed something for paper-based surveys only.

Review Source

Response from Snap Surveys

May 21, 2021

Many thanks for your comments Virgil. I know that our great Support team loved working with you and we were all disappointed that Snap was not suitable for your project. We apologise for any inconvenience you had with Snap, and improvements have now been made and are available in our latest version of the software. Our experienced Research team are experts in Survey design, distribution, data collection and data entry, they are always available to assist our clients and provide data entry including validations. The data can be delivered as raw data and Research Services can provide it either directly as a fully formatted Snap file or, in a range of formats, including Microsoft Word, PowerPoint, PDF, SPSS or CSV. Snap works with our clients in a range of projects both big and small across multiple formats, such as web or paper and multiple languages. Always keep us in mind for any future projects that you may have as we would love to work with you again.

Jane C.  
Statistical Data Coordinator  
Hospital & Health Care  
Used the software for: 2+ years

### "Customer Service and Support desk is A1"

July 4, 2023

4.0

SNAP meets our needs for surveys but the primary reason for this review is the amazing support I have received from the support desk EVERY time I have reached out. Particularly helpful staff have been \[sensitive content hidden\].

Pros

The product uses a lot of Microsoft features (same functions as Word) so it is easy to design a survey - even for a beginner. If you need support or have a specific question the support desk is very responsive and helpful.

Cons

The features in Snap11 can be a little difficult to "find" . How do I show fields, change column width etc. We are launching snap XMP this month and it looks promising. (another review to follow)

Review Source

Omkar P.  
I Am Software Tester  
Information Technology and Services  
Used the software for: 2+ years

### "The experience of my Snap Survey software so far has been very good."

July 18, 2021

5.0

My 2 year experience with Snap Survey Software has been very good and this software has given me very good results.

Pros

If seen, this snap survey software is very easy to use, due to which you can connect with it in no time. If you use this software then you will get very good results in return. This is a great thing about this software.

Cons

I feel that this amount is too much for the training. If its training amount can be of some use then it will be great.

Review Source

VR

Verified Reviewer  
Quality Systems Manager  
Paper & Forest Products  
Used the software for: 1-2 years

### "A reliable survey tool"

July 18, 2023

4.0

I am pleased with my experience with Snap Survey Software.

Pros

The customer service provided is consistently of high quality.

Cons

Creating custom reports is difficult and the learning curve is steep.

Review Source

TH

Tom H.  
Insight Manager  
Sports  
Used the software for: 2+ years

### "Excellent range of question types & routing capability"

April 28, 2023

4.0

Very positive - a strong catalogue or question types together with branding capabilities has meant it has always met our client requirements

Pros

The survey tool is easily customisable which is great for clients who prefer to send out surveys that fit their brand guidelines. The routing, masking and formatting options are also detailed and help ensure efficient UX.

Cons

The formatting on desktop and mobile simultaneously can sometimes be frustrating and inconsistent.

Review Source

PL

Patrick L.  
Web Solutions Director  
Marketing and Advertising  
Used the software for: 2+ years

### "Snap Survey Software"

June 3, 2022

5.0

Great product and awesome tech support

Pros

Snap is a leader in the industry for a reason. Great product.

Cons

Apparently nothing that XMP can't resolve =)

Review Source

Response from Snap Surveys

July 1, 2022

Thank you for your review, Patrick. I will share your kind feedback with our technical support team.

KF

Katherine F.  
Head of Sales  
  
Used the software for: 1-2 years

### "Nice provides a different quality to other platforms Snap Surveys."

February 19, 2018

4.0

Snap Surveys is a very good software, I would say that it is one of the best for the distribution of surveys, despite its prices, it still has quite interesting functions. It has benefited me in my business area, providing more appropriate survey results adapted to my response range.

Pros

Snap Surveys provides a different quality to other platforms, due to the easy integrity of information, I can have a lot of information on a topic of interest, and present it in an orderly manner thanks to the order functions that Snap Surveys has, the surveys have been better distributed with respect to information.

Cons

I do not like the prices of Snap Surveys, for the simple reason that this is a very simple software that complements very well companies with few employees, it also complements companies that have a good organization, and as it is essential, it should have low prices for better accessibility.

Review Source

YT

Ysidra T.  
Program Manager  
Mental Health Care  
Used the software for: Less than 6 months

### "Feedback"

May 26, 2022

3.0

Have not got to quite utilize it as much as I would like. It's taken some time to learn the software and how to transition everything over.

Pros

It will analyze the data for you once you get your surveys created. It will also scan the surveys too.

Cons

It is a difficult software to learn with minimal one on one support. It is a lot of information to learn all the details that go into operating this system.

Review Source

Response from Snap Surveys

July 1, 2022

Thank you, Ysidra! We provide additional training options, including one on one private online trainings, and we welcome you to reach out to us to discuss your training needs.

JP

Jennifer P.  
Market Research  
Research  
Used the software for: 2+ years

### "Snap Survey Review"

October 15, 2019

2.0

Snap Survey could be much more user friendly and convenient. It requires us to do a lot of manual work, whereas in other similar programs, those steps would be automated.

Pros

The programming logic is easy and simple to learn.

Cons

This software is very much outdated compared to other programs in the market.

Review Source

JA

Janin A.  
Quality Improvements Manager  
Non-Profit Organization Management  
Used the software for: 2+ years

### "Snap Survey Review"

May 26, 2022

3.0

Pros

This product is not easy to use. I have had multiple times working with our IS department to get the scanner connected.

Cons

I am fairly new to the program. I have taken the class you offer for new users but still unable to line up my survey correctly to get the results to auto populate on to the survey. I have to manually select each box for questions answered on the survey. Snap is not user friendly.

Review Source

Response from Snap Surveys

July 1, 2022

Thank you, Janin, and we're sorry to hear about the scanning difficulties you've encountered! We welcome you to reach out to us for support in resolving these issues.

lL

laura L.  
Head of Marketing  
Retail  
Used the software for: 2+ years

### "Excellent tool for small businesses"

March 21, 2019

5.0

It has helped the enterprise i work for a lot, specially in my area of marketing and research & development. Snaps Surveys and Survey Monkey are both my go to tools

Pros

This software helps you creat really easy and fast surveys. As a marketer, surveys are really important. its a simple way of getting to know your target, you can make a survey within minutes. Send the link or print them, it works better for me to send the link and people can be able to fill them from whenever they are even thru theyre phones.

Cons

I dont really have a complaint but i think it would be better if we had the option to make more types of questions.

Review Source

AE

Agnes E.  
Sr. Account Manager  
Computer Hardware  
Used the software for: 6-12 months

### "Snap Survey Review"

May 26, 2022

4.0

Happy camper!

Pros

What is there not to like? It’s easy to use !

Cons

None that I can think of at the price!!!

Reason for choosing Snap Survey Software

Price was one of the key factors

Review Source

Response from Snap Surveys

July 1, 2022

Thank you for your review, Agnes. We are glad you are having such a positive experience with Snap Surveys.

MP

Mark P.  
Operations  
  
Used the software for: 6-12 months

### "We got our answers! "

April 16, 2018

5.0

Pros

We were looking for solution to get answers to the questions we kept asking. This became our go to resource to get those answers. Really easy to design and use and simple right out of the gate

Cons

We couldn't be more pleased with this product so I really don't have anything negative to say other than that it was beyond expectations!

Review Source

KG

Keenan G.  
Data and Research Analyst  
  
Used the software for:

### "Snap makes surveys a SNAP!"

November 1, 2013

5.0

Snap is a great product and the customer service is top-notch! Being brand new to creating surveys, Snap has been easy for me to pick up and keep our office on schedule with surveys. When I do have a problem or question, Customer Service is readily available to help and always patient (especially considering my learning curve!).

Review Source

HD

Hunter D.  
Product manager  
Renewables & Environment  
Used the software for: Less than 6 months

### "Powerful tool "

June 25, 2019

5.0

Pros

I just simply love the way data sets collected are reported, quick and easy to understand

Cons

It's a good software, but relatively expensive

Review Source

LK

Lauren K.  
QualiSight Director  
Market Research  
Used the software for: 2+ years

### "Snap Survey Desktop Software and Webhost"

May 26, 2022

4.0

Overall, the software is easy to use and easy on the budget compared to other survey packages out there. Customer service and tech support are very responsive and helpful! Training modules and online resources are easy to use.

Pros

Snap is pretty user friendly and the webhost features are easy to learn and use as well. We like the tracking of respondents and the ability to download results in multiple ways.

Cons

Would like to add a respondent directly through a form in webhost instead of having to use the desktop software to create a respondent file and upload. Seems time consuming for just a handful of new respondents. Snap desktop software "breaks" the survey often and creates the need to manually download and import survey responses. Once this happens, it has to be done manually for the life of the survey. Tech support has never found a cause or a fix for this.

Review Source

Response from Snap Surveys

July 1, 2022

Thank you, Lauren! We're glad to hear that you've had positive experiences with our staff, and are sorry to hear about the respondent and survey breaking difficulties. Our new Snap XMP environment may help with both of these. Within it respondents can now be added individually, and survey synchronization is much more robust.

JR

Julia R.  
Vice President  
Market Research  
Used the software for: 2+ years

### "Snap Survey Software"

May 26, 2022

4.0

Pros

I've used Snap for almost 15 years in my current role and for the most part, we get what we need. Would love to see some updated features and options that other software offers.

Cons

We really miss the direct phone line to tech support. When you need an immediate answer, it is painfully slow to have to wait for a response to an email and then have several back and forths and ultimately be directed to a help sheet. The process takes forever when a quick phone call would usually provide an answer in minutes.

Review Source

Response from Snap Surveys

July 1, 2022

Thank you for your review, Julia. Our development team continues to produce new features, especially for the all new Snap XMP. We urge you to upgrade if you haven't done so already. As far as your feedback about direct phoneline technical support - we hear you and we are adding that direct communication back in. You can expect direct phone access to technical support within the coming weeks. It's feedback like this that helps us to make positive improvements for our customers.

KO

Katelind O.  
Marketing Analyst  
Financial Services  
Used the software for: 2+ years

### "Just say no to SNAP"

June 6, 2022

2.0

Arduous. I hated using SNAP. If I ever had to create a new survey I would sigh heavily. It was so non-user friendly. Also, please note that I have NEVER been surveyed by SNAP before until now - and by now I mean now that we've informed you that we're leaving SNAP for a better survey program. So why now? Also, the rating question on the first page needs a better descriptor of what you're having me rate. I didn't feel comfortable answering.

Pros

Not that it impacted me but it was cheap, so they outcome of your work didn't have the added pressure of "we bought an incredibly expensive product - show me what i paid for." So cheaper is great because it's cheaper and I felt les pressure.

Cons

Pretty much everything, sorry. : / The survey builder was non-intuitive, difficult to use, spell check was British English and wouldn't remember words marked as correct, the data can only be in Excel, there's not helpful reporting items to showcase your data, and the special training we attempted to try and learn the software better was absolute garbage and only taught the basics of what I already knew.

Reason for choosing Snap Survey Software

It was cheap.

Review Source

Response from Snap Surveys

July 18, 2022

Thank you Katelind,for taking the time to review. We appreciate your feedback regarding your troubles with building surveys and that you didn't find it useful or enjoyable to use. We wanted to touch on your belief that we do not survey our customers for feedback and perhaps some features that Snap has that you were not aware of. First, Snap sends out a yearly customer satisfaction survey as well as various other marketing correspondence such as blog posts, Snap Shots, which give information on various happenings including ; new software updates and worksheets to help keep your knowledge of Snap Surveys fresh. If you haven't been receiving these emails its possible you opted out at some point or another. Secondly, while Snap has many reporting capabilities right within the program, we know that many users prefer to use what they are comfortable with. With this in mind, Snap allows for data exports to many programs not just including EXCEL, but also SPSS, SAS and SQL to name a few.

SP

Sue P.  
IT  
Electrical/Electronic Manufacturing  
Used the software for: 2+ years

### "Good survey software with nice support."

May 26, 2022

5.0

Nice survey software with nice support to help build the survey and generate report.

Pros

The product has complex features for complex survey. The data analysis tool has nice features to generate the report. Nice support with fast response.

Cons

The software is a little difficult to use and take time to learn how to build the survey and create the report.

Reason for choosing Snap Survey Software

Good features with reasonable price.

Review Source

Response from Snap Surveys

July 18, 2022

Hi Sue, and thank you for taking the time to review Snap Surveys and we appreciate the feedback regarding how nice support is and that Snap Surveys has good features for a reasonable price. We also want to thank you for the feedback regarding Snap being outdated. Because of feedback like this, we've recently developed and released Snap XMP, which comes with an updated interface, an online editor, and many quality of life improvements from previous versions of Snap. If you have any questions on upgrading to Snap XM, please don't hesitate to reach out to sales@snapsurveys.com

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