# Echobox Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Echobox the right Social Media Management solution for you? Explore 97 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/196249/Echobox/reviews

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Echobox

4.7 (97)

[View alternatives](https://www.capterra.com/p/196249/Echobox/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated June 14th, 2026

# Reviews of Echobox

Ease of use

4.8

Customer Service

4.8

## Pros and Cons in Reviews

CC

Cláudia C

Co-founder and Head of MarketingInternet, 2 - 10 employeesUsed the software for: 6-12 months.

“This automation enables our team to concentrate on strategic tasks that are essential for the business.“

October 24, 2024

CC

Cláudia C

Co-founder and Head of MarketingInternet, 2 - 10 employeesUsed the software for: 6-12 months.

“Instagram schedule not available, lack of analytics, customized reports“

October 24, 2024

LC

Laura C

Head of MarketingPublishing, 51 - 200 employeesUsed the software for: 1-2 years.

“The ability to easily reshare evergreen content has helped drive increased traffic to our websites, and the duplicate post function has been a really useful way of boosting our content output and social performance.“

June 28, 2024

Esteban G

Social Media ManagerSports, 201 - 500 employeesUsed the software for: Less than 6 months.

“The handling of Instagram because it has errors.“

September 16, 2022

Henrik E

Editor in ChiefMedia Production, 11 - 50 employeesUsed the software for: More than 2 years.

“Echobox is easy to use and saves the editors tons of time that they can use to write articles instead.“

January 7, 2025

Lena L

Head of PartnershipsOnline Media, 11 - 50 employeesUsed the software for: 6-12 months.

“impossible to post videos... And the increase of reach NEVER happened, all the opposite, our reach was WORSE.“

November 5, 2021

Antje M

Social Media LeadOnline Media, 2 - 10 employeesUsed the software for: 1-2 years.

“Echobox Social is a fantastic social media scheduler, and it has saved me so much time over the last year due to its capabilities.“

October 21, 2023

Lena L

Head of PartnershipsOnline Media, 11 - 50 employeesUsed the software for: 6-12 months.

“Really unpleasing, the sales team never answered on why their promises were in fact lies, we lose precious time trying to fix it where actully the truth: that simply does not work...“

November 5, 2021

## Showing most helpful reviews

Showing 1-25 of 97 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Henrik E.  
Editor in Chief  
Media Production  
Used the software for: 2+ years

### "Editor in Chief"

January 7, 2025

5.0

Echobox has changed our entire way of working with social media, which has made the editorial office more efficient.

Pros

Echobox is easy to use and saves the editors tons of time that they can use to write articles instead. Their algorithm often finds what can go viral. The contact with our success manager has always been perfect. They respond quickly and are always professional.

Cons

It would be fantastic to have a local contact who can see trends for the Nordic countries

Review Source

TC

Thomas C.  
Associate Editor, Audience Engagement  
Newspapers  
Used the software for: 2+ years

### "An amazing social media scheduling tool that saves your team hours of work every day"

February 27, 2025

5.0

Echobox is the mot user-friendly social media scheduling tool out there and the Customer Support team are very approachable and proactive too.

Pros

Echobox allows us to automate social media postings, saving invaluable time for our social media team.

Cons

Echobox does not provide as in-depth analytics as some of its competitors.

Alternatives considered

[Social News Desk](https://www.capterra.com/p/10017081/Social-News-Desk/)[SocialFlow](https://www.capterra.com/p/133795/SocialFlow/)

Reason for choosing Echobox

The Echobox team were very cooperative in meeting our needs and the integrated AI-features allow it to be superior to its competitors.

Switched from

[Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)

We wanted to have a social media scheduling tool that is designed for publishers.

Review Source

Lena L.  
Head of Partnerships  
Online Media  
Used the software for: 6-12 months

### "Do what you pay for..."

November 5, 2021

1.0

Really unpleasing, the sales team never answered on why their promises were in fact lies, we lose precious time trying to fix it where actully the truth: that simply does not work...

Pros

Avoid you to have to think about time slots and that's it...

Cons

impossible to post videos... And the increase of reach NEVER happened, all the opposite, our reach was WORSE. The IA was useless (no posts in the afternoon for no reason).

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Echobox

Because they seem smaller so more accessible, the customer service was accesible indeed but helpless so I lose so many time...

Review Source

Response from Echobox

November 25, 2021

Dear Lena, Thank you for sharing your feedback and we are sorry to hear you were unhappy with your experience. Please note that publishers achieve the best results when following our recommendations for using Echobox to publish on social media. More than 1,000 publishers globally of all types, sizes and needs use Echobox, and they experience significant gains in performance and efficiency which is why they continue to use our solution year after year. Please feel free to reach out to our team should you have any questions. Kind regards, The Echobox Team

CC

Cláudia C.  
Co-founder and Head of Marketing  
Internet  
Used the software for: 6-12 months

### "Optimizing Social Media Engagement: Our Experience with Echobox"

October 24, 2024

5.0

At eCycle, we adopted Echobox to optimize the distribution of our content on social media, increase engagement with our posts, and expand the audience of our website. The tool has proven to be essential for the publication flow of our content, employing an intelligent approach to determining the best times, types of content, and captions. In addition to simplifying the process, it has delivered excellent results. In a short time, we have observed improvements in both reach and engagement on social media, as well as increased traffic generated, especially from our newsletters, which are now also automated. This automation enables our team to concentrate on strategic tasks that are essential for the business. The dashboard is intuitive, and the implementation was quick. The support team is extremely attentive and always available. Without a doubt, Echobox is worth every investment!

Pros

Content Distribution, Optimizing Posting Schedule, Audience Engagement, Automated Publishing, Performance Analytics, Centralized Management, Automation of Newsletters, Content Performance Measurement, User-Friendly Interface.

Cons

Instagram schedule not available, lack of analytics, customized reports

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Echobox stands out for its autonomous process of content creation and distribution, encompassing text, newsletter content, subjects, and scheduling times for both newsletter broadcasts and social media posts. Unlike other solutions we considered, Echobox leverages AI to determine the optimal publishing times based on audience analysis and engagement behavior.

Review Source

DN

Daniel N.  
Director Audience Development  
Online Media  
Used the software for: 1-2 years

### ""A huge time-saver and growth-driver""

August 18, 2020

5.0

Using Echobox helps us coordinate much more easily between the different team's posts and saves several hours of work every week. Since we started using Echobox, hour performance on Facebook increased rapidly.

Pros

Echobox is extremely easy to use, even for team members that are not familiar with social media posting. It is very helpful to be able to easily access analytics to see how posts performed in order to decide what to re-share or optimize. The ability to set up A/B tests within the tool has greatly supported our growth.

Cons

We are very happy with the provided features and user experience. I cannot think of any major negative aspects.

Switched from

[SocialFlow](https://www.capterra.com/p/133795/SocialFlow/)

SocialFlow's user interface was not the most elegant, and Facebook’s own tools are not user-friendly at all. Echobox has a much more intuitive user experience, and also offers a range of optimization features, as well as A/B testing.

Review Source

JE

Jon E.  
Executive Director  
Online Media  
Used the software for: 6-12 months

### "Social Media promotion and monitoring with results and an efficient, intutive interface"

January 18, 2022

5.0

Especially pleased that when we encountered operational or management problems, Echobox customer service was very responsive.

Pros

Its easy to use interface and its AI capabilities, which has helped us in scheduling and identifying best performing social media.

Cons

No serious issues at this time. Efficient and easy to use.

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Echobox

More tools for both scheduling and analytics.

Review Source

Raweewan K.  
Digital Specialist  
Publishing  
Used the software for: 2+ years

### "Smart Social Media Publsihing Tool for Publisher"

May 10, 2023

5.0

Pros

A substantial boost in reach, engagement, and followers since we began using the platform. And the statistics have been increasing for more than a year now, based on Echobox CTR analytics, because it helps us learn what our audience prefers and enjoys reading.

Cons

The analytics dashboard can be improved to provide more details on social media performance such as reach and engagement numbers.

Review Source

Ben K.  
Deputy Head of Audience  
Publishing  
Used the software for: 1-2 years

### "A great efficient way to manage our accounts"

May 26, 2020

5.0

Echobox has been a real asset to the Audience team at The Independent. When we first started using it in December 2017, it still had the odd hiccup, but it has improved so imeasurably since then, I rarely have problems - and if I ever do, Echobox are very responsive and helpful.

Pros

I like that Echobox is easy to use, and feels like it complements our media output. It is accessible, so it's easy for me to teach others on the team, and in the company more generally, how to use it. I like that we can run so many social media accounts through it. It has saved us valuable time we used to spend on posting, and really helps us deliver more traffic to the site.

Cons

I suppose that the number ranking on stories could be a bit better tuned in some areas, but largely I know when something is numbered a bit wrong. Also, it would be nice to expand some features, such as the time frames you can view (maybe adding in some more specific, 1 hour, 30 mins, etc...).

Review Source

Frosso M.  
journalist  
Newspapers  
Used the software for: 2+ years

### "Extremely helpful"

January 19, 2023

5.0

Pros

The most helpful assistant , saves a lot of time by sharing the posts automatically, the algorithm is extremely helpful with what will be most likely be liked by our readers and the fact that we can schedule posts whenever we want is advantageous.

Cons

It would be perfect if there was an application for iOS. §

Review Source

Alessandro S.  
editor  
Media Production  
Used the software for: 2+ years

### "Useful tool, but still far from perfect"

May 26, 2020

4.0

Pros

Echobox is both a platform to manage social media posts and an AI. It's really useful because it picks up contents from your feed history and let you manage them, assigning to three main categories (evergreen, breaking and normal) and time options. Then you can let it organize shares&future reshares.

Cons

Instagram scheduling not so good. Sponsored parternships on Facebook not possible. Once you create and archive of contents, you can't edit it. It's somewhere in Echobox's intelligence.

Review Source

JR

Julieta R.  
Editora de contenidos SEO y Líder del equipo de Redes Sociales  
Online Media  
Used the software for: 2+ years

### "Herramienta práctica y resolutiva"

November 20, 2024

5.0

El uso de esta herramienta simplifica la publicación de contenidos en todas las redes sociales, lo que nos ayuda a ahorrar tiempo y poder enfocarnos en otras tareas. La programación y la incorporación de IA, es un plus valioso, sobre todo para sitios en los que se necesita contenido de manera constante, pero sin "bombardear" a los usuarios; Echobox se encarga de analizar qué contenido es el más apto y lo distribuye.

Pros

La herramienta es muy intuitiva, por lo que la vuelve simple de usar, pero aporta funciones claves. Alguna de ellas son la diversificación de tipo de publicaciones en redes sociales (imágenes, videos y links); todas las redes están conectadas y podés compartir el contenido fácilmente con un solo clic. Podre moderar la automatización y definirla según las necesidades de la redacción, es otro punto a destacar. Además de que cuentan con ayuda de soporte permanente y evalúan cada comentario/sugerencia/problema que se reporta.

Cons

Hay publicaciones que no salen a pesar de estar programadas y eso altera un poco el uso, y no envía notificación. Pero el equipo técnico está activo, en constante contacto y analizando estos comportamientos para que no se produzcan.

Review Source

RB

Rodrigo B.  
Ux  
Online Media  
Used the software for: 1-2 years

### "Melhor para envios de e-mail e social media"

October 24, 2024

5.0

Minha experiência geral com a Echobox Social tem sido bastante positiva. A ferramenta se destaca pela automação inteligente, que permite que as postagens sejam programadas e otimizadas com base em dados de audiência. Isso ajuda a maximizar o engajamento e a alcançar um público maior sem exigir um esforço manual significativo.

Pros

O que mais gosto na Echobox Social é sua automação inteligente com IA, que otimiza o agendamento das postagens com base em dados de audiência. Isso garante que o conteúdo seja publicado nos horários de maior impacto, aumentando o engajamento sem esforço manual. Além disso, a reciclagem automática de conteúdo permite maximizar o valor de postagens de alto desempenho, mantendo a relevância sem precisar refazer o trabalho.

Cons

O que menos gosto na Echobox Social são algumas limitações em relação à personalização de postagens para diferentes plataformas. Embora a ferramenta seja ótima para automação, a capacidade de ajustar o conteúdo de forma granular para cada rede social poderia ser aprimorada. Isso é importante, já que cada plataforma tem suas próprias nuances e o que funciona bem em uma pode não ter o mesmo impacto em outra.

Review Source

Jasper S.  
Product & Business Manager  
Publishing  
Used the software for: 6-12 months

### "Echobox helpt ons met het efficiënt beheren van onze socials"

October 25, 2022

5.0

Het stroomlijnen van ons social media beheer. Echobox helpt ons met het efficiënt beheren van onze socials. Het verkrijgen van de juiste inhoud op het juiste moment voor ons publiek is een groot voordeel van Echobox. We zien een stijging in het social verkeer van de meeste van onze merken die Echobox gebruiken. Sommige merken groeien sneller dan andere. Bij een van onze merken zien we vooral veel pieken in social traffic en bij een ander merk zien we een structurele toename in traffic. Dat verschilt dus nogal per merk.

Pros

Het belangrijkste voordeel is dat Echobox weet wanneer de meeste van onze gebruikers online zijn en vervolgens op het juiste moment een bericht plaatst. Deze automatische plaatsing is handig omdat Echobox 24/7 werkt, ook als wij niet aan het werk zijn (zoals 's avonds laat of vroeg in de ochtend).We werken met verschillende teams aan verschillende merken, dus je kunt je voorstellen dat overzicht krijgen en houden cruciaal is. Echobox helpt ons door een birds-eye view te geven over welke inhoud is gepost en wat gepland is voor later. Zo weten onze contentmanagers precies wat ze wel en niet moeten doen.Onze teams hebben niet de tijd en middelen om het algoritme constant op wijzigingen te controleren en nieuwe experimenten te doen met betrekking tot het posten van content. Met Echobox staan we altijd als eerste in de rij bij de meest recente algoritme wijzigingen.

Cons

Het nadeel is dat je nog steeds veel content handmatig moet controleren en laden. Als we niet naar Echobox kijken, staat dagelijkse inhoud niet in de wachtrij om te posten. Dus de functie 'automatisch posten' is op dit moment niet geschikt voor ons. Content die de tool maakt is niet altijd even 'menselijk'.

Review Source

FA

Freddy A.  
Multimedia  
Marketing and Advertising  
Used the software for: 2+ years

### "El mejor sofware para administrar redes de noticias"

April 24, 2024

5.0

Pros

Las ventajas de Echobox que más destacan y que suelen ser muy apreciadas incluyen: Automatización Inteligente Análisis Predictivo Sencillez y Usabilidad Optimización Multicanal Personalización de Contenido Eficiencia de Recursos

Cons

Las desventajas de Echobox que podrían ser consideradas menos atractivas incluyen: Costo potencialmente elevado para pequeñas empresas o presupuestos limitados. Dependencia de la automatización que puede limitar la personalización humana detallada del contenido. Curva de aprendizaje inicial y configuración que puede ser compleja para usuarios sin experiencia tecnológica. Menos efectivo en plataformas o audiencias con patrones de interacción altamente específicos o inusuales.

Alternatives considered

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Review Source

VR

Verified Reviewer  
Periodista  
Newspapers  
Used the software for: 1-2 years

### "Mi experiencia con Echobox"

March 15, 2023

5.0

Pros

La posibilidad de el contenido se pueda distribuir en distintas plataformas valiendose de la inteligencia artificial para ofrecerme un mayor impacto y también poder conocer mejor a mi publico.

Cons

Muy bueno todo. Desde la atención hasta el uso cotidiano de la app.

Review Source

VR

Verified Reviewer  
Editor y jefe del equipo digital  
Newspapers  
Used the software for: 2+ years

### "Facilidad para el manejo de redes sociales"

January 17, 2023

5.0

Echobox nos ha ayudado a distribuir de mejor manera los contenidos para nuestras redes sociales de manera eficiente para aumentar tráfico al sitio.

Pros

Utiliza inteligencia articial que permite que la plataforma decida el momento "óptimo" para publicar algún contenido.

Cons

Las funciones para Instagram podrían mejorar para hacer más dinámicas las publicaciones (Reels, Videos).

Review Source

EP

Edu P.  
Director  
Online Media  
Used the software for: 1-2 years

### "Un servicio que sirve de poco"

June 27, 2024

1.0

Mala. Cuando ellos consideran se puede ajustar el contrato, cuando tu les pides un ajuste se hacen los locos. Muy mal la atención al usuario.

Pros

Que al principio funcionaba, duró un tiempo y despues nada.

Cons

Que no cumplen con lo que te venden. Despues de 3 años de uso, ha quedado claro. En la videollamada te cuentan una cosa y con el tiempo te van encandilando y subiendo el precio por servicios, como IG que ellos mismos retiraron por que no funcionaba.

Review Source

DY

Devina Y.  
Social Media Officer  
Media Production  
Used the software for: 2+ years

### "Social media automation and content management"

May 27, 2020

4.0

It saves a lot of time since we can just schedule the next few hours in thirty minutes top, freeing our time to make a strategy or create content for other platforms.

Pros

Echobox helps with scheduling and content distribution, as well as reshares and social media analytics. The analytics provided by Echobox are detailed and help a lot for an admin who juggles between many platforms at once, since you can just look at both Twitter and Facebook analytics in one place.

Cons

Echobox provides AI-message for social media teasers and captions. It also has automatic posting which depends on the content/keyword of the articles. However, these two features need a lot of human supervision. I've found that Echobox sometimes prioritizes articles that are not time-sensitive or newsworthy.

Alternatives considered

[SocialFlow](https://www.capterra.com/p/133795/SocialFlow/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

Reason for choosing Echobox

Price, easy to use.

Review Source

RB

Renel B.  
president  
Publishing  
Used the software for: 1-2 years

### "Autofeeding news to Facebook is great"

January 4, 2023

5.0

Easy to use and efficient to publish to Facebook and Twitter

Pros

It can replace a social media agent by automating the process to send news of the web site to Facebook and Twitter.

Cons

Not so easy to exclude stories in the automated process

Review Source

GC

Guillermo C.  
COO  
Media Production  
Used the software for: 6-12 months

### "A real tool to automate your work on social networks"

April 24, 2022

5.0

Very good, with personalized attention in the service that has left me with a very good experience and a tool that really impacts my ROI

Pros

It allows me to automate my posting on social networks and makes it easier for me to generate traffic to my website.

Cons

So far there is nothing to dislike about Echobox

Reason for choosing Echobox

Like Echobox I did not find another similar solution on the market.

Review Source

EB

Elena B.  
Fashion Editor  
Apparel & Fashion  
Used the software for: 2+ years

### "Echobox is easy and helpful "

June 4, 2020

4.0

Very quick to reshare

Pros

Echobox is very easy to use. It helps you to coordinate your launches on different platforms, to see how your contents are performing and to create a calendar with different people

Cons

It would be cool to be able to schedule a post for more than one day. Or also to have a feature that shorten your link automatically

Review Source

EOR

Edgar Omar R.  
Social Media Manager  
Media Production  
Used the software for: 6-12 months

### "Great Tool! "

September 6, 2022

5.0

It has helped us improve our production

Pros

It is a great tool that helps you to make your time more efficient.

Cons

Missing some options to improve Instagram stories

Review Source

PP

Paradinas P.  
Editor  
Newspapers  
Used the software for: 6-12 months

### "Good algorithm "

April 29, 2021

4.0

Echobox has been an interesting investment that has reduced the workload of our social media team.

Pros

Echobox is a very useful tool that allows you to save costs in social networks thanks to its algorithm. Its artificial intelligence manages the best moments to spread your content.

Cons

The system can be complicated during the first days of implementation and requires prior team training. It also takes almost a month for the algorithm to learn from your post.

Review Source

JL

JayJay L.  
Social Media Manager  
Newspapers  
Used the software for: 6-12 months

### "Never used a better software for digital mass distribution"

June 2, 2020

5.0

A must-have software for digital newsrooms.

Pros

Internal algorithm ranking RSS feed integration Auto-queueing and scheduling UTM tracking Evergreen/breaking/normal categorisation

Cons

The queue sometimes switches its numbers from posting next in above 30 mins to in the next 5 mins.

Review Source

IB

Iryna B.  
Operations Management  
Publishing  
Used the software for: Less than 6 months

### "Echobox Review"

July 27, 2020

4.0

Pros

The best part about this software is the concept of AB testing. This feature is very useful and helps you to see how your contents are performing. Easy to use.

Cons

1) A little bit inconvenient post tracking for videos 2) There is no way to add universal video ID and custom labels at the same time 3) The planning system is not clear enough and it is hard to measure the results

Review Source

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