# AnyTrack Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about AnyTrack Software - reviews, pricing plans, popular comparisons to other Marketing Attribution products and more.

Source: https://www.capterra.com/p/196300/AnyTrack

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# 

 AnyTrack Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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How Capterra ensures transparency

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

AnyTrack

## What is AnyTrack?

Anytrack.io is a conversion tracking platform that sync your onsite and offline conversion data with your Google Analytics, Facebook Pixel and your ad networks, so you can easily make sense of any paid or organic traffic. The AnyTrack attribution engine will intelligently route conversion data across your marketing tools, so you can fully take advantage of your multi channel marketing campaigns, build remarketing audiences and scale your campaigns with confidence.

## What is AnyTrack used for?

[Marketing Attribution](https://www.capterra.com/marketing-attribution-software/)

Top alternative

Featured

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$50

Usage Based, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for AnyTrack?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://anytrack.io&name=AnyTrack)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### AnyTrack

3.8 (4)

VS.

[4.6 (155)](https://www.capterra.com/p/152004/Call-tracking-software/reviews/)

Starting Price

$50

Usage Based, Per Month

Starting Price

$79

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (4)

Ease Of Use

4.4 (138)

Value For Money

3.7 (3)

Value For Money

4.5 (112)

Customer Service

3.7 (3)

Customer Service

4.6 (121)

## AnyTrack alternatives

[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

Highest Rated

[4.6 (5,738)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[AppsFlyer](https://www.capterra.com/p/156811/AppsFlyer/)

[4.5 (138)](https://www.capterra.com/p/156811/AppsFlyer/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/156811/AppsFlyer/)

[Voluum](https://www.capterra.com/p/145771/Voluum/)

[4.5 (125)](https://www.capterra.com/p/145771/Voluum/reviews/)

Starting price

$199.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/145771/Voluum/)

[View all alternatives](https://www.capterra.com/p/196300/AnyTrack/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

ROI Tracking

3.0 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Cross Channel Attribution

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Track user conversions from all digital sources

Multi-Touch Attribution

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Evaluate the impact of each touch point that drives a conversion

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Advertising Management

Manage advertising space and its sales within your network or publication

API

Application programming interface that allows for integration with other systems/databases

AnyTrack 28 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Manage advertising space and its sales within your network or publication

Application programming interface that allows for integration with other systems/databases

Analyzes the amount of credit that should be assigned to sales and conversion touchpoints.

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Track visitors'/audience's responses across web pages and other optimized content

Track and interpret campaign performance metrics

Group campaigns by project, client, or campaign for better management.

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Track user conversions from all digital sources

A report showing what actions customers perform

Visualize and analyze customer experience across all touchpoints and channels

Process of dividing customers into groups based on common characteristics

Alter the layout and content of reports

Tracks metrics that provide insight into how a user interacts with any interface or product

Automatically identify and save contact information of potential customers

Manage multiple campaigns in one system

Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Evaluate the impact of each touch point that drives a conversion

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

View and track pertinent metrics to find patterns and gain insights from data

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Set up connections to third-party platforms to improve business processes

Track visitors and purpose of visits

Track and analyze information regarding website visitors

Get Advice

We can help you find the software with the features you need.

Features

3.5 (4)

3.5

Based on 4 reviews

## Pricing

Value for money

3.7 (3)

Free Trial

Free Version

Basic

$50.00

Usage Based,Per Month

Value for money

3.7 (3)

3.7

Based on 3 reviews

## Integrations

[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)[

WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[

Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[

Typeform](https://www.capterra.com/p/137289/Typeform/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

3.7 (3)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

3.7 (3)

3.7

Based on 3 reviews

## User reviews

Overall rating

3.8

Based on 4 reviews

Filter by rating

5(2)

4(1)

3(0)

2(0)

1(1)

Mentioned topic

Sorted by most recent

SC

Shane C.

CEO

Marketing and Advertising

### "Conversion Tracking and attribution platform designed for affiliate marketers"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

0.0

0.0

Likelihood to Recommend

5/10

June 28, 2022

Pros

The platform is well-designed, easy to use, and fairly priced. It seems to cater to affiliate marketers. It is a good alternative to many of the much more expensive attribution platforms in the market. ✔️ Easy to use and setup ✔️ Integrates with most ad and affiliate marketing platforms ✔️ 1st party tracking ✔️ A well-designed dashboard ✔️ ITP compliant

Cons

Although it is reasonably priced, the pricing model is really based on pixels per ad platform. The $150 tier has a limit of 1 pixel per ad platform, therefore, for anyone that is actively marketing with numerous landing pages/products you will have to go with the $300 tier with unlimited pixels. ❌ Lacks some integrations such as AdRoll ❌ Doesn't help solve the attribution window tracking problem ❌ The entry-level plan isn't really usable due to the limit of 1 ad pixel total

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MH

Michael H.

CEO

Health, Wellness and Fitness

### "It does not work. Anytrack fails to feed data back to Facebook."

1.0

Overall Rating

1.0

1.0

Ease of Use

2.0

2.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

September 16, 2021

It does not feed data back to FB so, therefore, it is useless and we will have to try another option. We spoke with a rep to help us set up and they said it was set up correctly. Maybe if this is a problem that can be fixed, we can't know because their support is almost none existent.

Pros

You can see what ad sets are performing well in the Anytrack dashboard.

Cons

It does not feed data back to Facebook (FB) so FB can not optimise your campaigns. Support is terrible. They take days to respond to urgent tickets.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JC

Jamie C.

Founder & CEO

Marketing and Advertising

### "Superb software, extremely easy to use and great customer support. "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 3, 2021

This has helped my business tackle the issues that have arisen due to the iOS 14 update and we have been able to use Anytrack to recover lost data and events not attributed to FB ads. Amazing software!

Pros

The ease of integration compared to other platforms was the best part for me, as well as the price. Unlike other, over-priced softwares, this works for me as the customer and was so easy to set up. I had each property set up in about 5 minutes due to the clear instructions provided on each step.

Cons

Nothing at all - all works perfectly and anything that I was curious about was answered by the team.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

August 8, 2021

Thank you Jamie for your review! Glad AnyTrack is fulfilling its promises!

MO

Matthew O.

Entrepreneur

Information Services

### "AnyTrack Has Been A Game Changer"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 3, 2019

The thing that makes the difference between a good company and a great company is the people behind it. \[SENSITIVE CONTENT HIDDEN\] have gone out of their way, way above and beyond what I would have expected, to help make our custom integration a breeze to get setup. It seems these guys are almost always available (day or night!) to answer questions or give helpful information about their technology. You can tell the team REALLY cares about their solution and are always looking for ways to make it better. I have been witness to vast improvements of this amazing tracking solution first hand, and their willingness to adapt new features and constantly improve the product is a core reason I will continue to be a proud supporter of the AnyTrack team. Now all the praise of this amazing team aside, the fact of the matter is this tracking solution JUST WORKS. Although I wouldn't consider myself an expert in the affiliate tracking world, I would consider myself to hold more information on the subject than the vast majority and have devoted many months of research to the many different tracking solutions available on the market. What I can say is this, AnyTrack is BY FAR the best solution on the market to track off site conversions in the affiliate marketing world and actually pass that data back to Google Analytics and Google Ads in real time. NO OTHER SOLUTION (that I have found after much research) manages to accomplish this so easily as does the AnyTrack platform. I highly recommend AnyTrack

Pros

My website has been able to accomplish what we would not have been able to on our own. Passing off site conversion data from our affiliate network to Google Analytics in real time and then back to Google Ads to implement Target CPA / Target ROAs bidding has been a game changer for us. The power of letting Google's algorithms optimize based on actual conversion data (passed from our affiliate network back to Google by AnyTrack) has been priceless to the vast increase in our site performance since implementing the AnyTrack solution. I have spoken to Google on the phone multiple times, and the fact is they just aren't setup for affiliate conversion tracking, which is why the AnyTrack solution has been such a GAME CHANGER for us. Where there is a technical limitation with Google tracking off-site affiliate conversions, AnyTrack has solved with a beautiful and eloquent solution, that was super easy to get implemented and has already over just the last few months been paying off BIG time for us. THANK YOU so much \[SENSITIVE CONTENT HIDDEN\] for your endless dedication to the project and for going the extra mile to help get your solution working with our specific project!! YOU GUYS ARE AWESOME!!

Cons

There is really nothing negative I can say about the AnyTrack solution. Although it is newer, it is constantly getting better and adding new features. The team is always looking for ways to improve the product. There were a few minimal technical considerations to get setup, but the team was more than happy to assist, and the setup was super easy in comparison to other tracking solutions we have tried. The documentation and setup process is only getting easier as \[SENSITIVE CONTENT HIDDEN\] work to make this the absolute best affiliate conversion tracking solution in the industry.

Switched from

[Voluum](https://www.capterra.com/p/145771/Voluum/)

Voluum (and many other affiliate conversion tracking solutions we tried) didn't have the capacity to pass conversion data back to Google Ads in real time or an easy way to implement conversion tracking without spending weeks modifying our many thousands of landing pages and offer links. In comparison, with AnyTrack, setup was a breeze and required minimal modification to our site. We were up in running in a matter of minutes, instead of spending weeks modifying our offer links and code as we would have had to do with Voluum.

Alternatives considered

[Voluum](https://www.capterra.com/p/145771/Voluum/)

[Post Affiliate Pro](https://www.capterra.com/p/147442/Post-Affiliate-Pro/)

Reasons for choosing AnyTrack

Ease of setup. Accomplished goal of tracking off-site conversions and getting data back to Google Ads to optimize for Target CPA bidding. No other product could accomplish this like AnyTrack did. Hands down, AnyTrack is the best solution on the market for our requirements.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

December 5, 2019

Thanks Matt for the great review and vote of confidence! Seeing your campaigns scale consistently is the best reward we can get!

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)