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AppTweak is the leading ASO tool driven by data science. AppTweak empowers +1,500 mobile leaders - such as Amazon, Jam City, Yelp and Adobe - to grow their apps and games with actionable insights in a simple interface. AppTweak's all-in-one platform offers ASO Intelligence, Ad Intelligence, App Intelligence and Market Intelligence.
Provider
AppTweak
Located In
Belgium
Foundation
2014
Open API
Unverified
Deployment
Cloud, SaaS, Web-Based
Training
Live Online, Webinars, In Person, Documentation, Videos
Support
Chat, Email/Help Desk, FAQs/Forum, Knowledge Base
Mobile leaders who want to grow their apps and games with actionable insights in a simple interface.
Content Source: AppTweak
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AppTweak Reviews
Pros
We really appreciate the features related to finding and analyzing keywords. The tool helps us identify important keywords, as well as understanding what keywords that are not important to focus on.
The tool in its whole is great. The keyword tool that gives you an estimate on search volume and competition level has always been one of the best.
Getting to the information that I am most interested in is easy to do and there is a wealth of features to help me ascertain the nuances in the data.
From day one of using this product, I have loved it. It literally gets better every two weeks as they release new and useful features on a regular schedule.
Cons
11 search volume is very bad. So apptweak doesn't know exactly how many search volumes a word has.
The Support is pathetic and won't respond to you for days.
My query remain unanswered for days and AppTweak team kept on trying to avoid my questions when i asked them why my current plan suddenly has changed limits.
The breakdown between the iPad and the iPhone is annoying. There should be a way to switch easily from one platform to another for a single app.
"The most convenient and useful ASO tool on the market"
Pros: Over the years, we have tested every ASO tool on the market but we haven’t found a better platform for research, intelligence and reporting. No other ASO platform on the market today is adding new features as quickly as AppTweak. Our team relies heavily on market intelligence data for analysis and reports.
Cons: We would like to see more paid search tools for Apple Search Ads and Google App Campaigns. Not a deal-breaker but “white-labeled” reporting would be helpful for our enterprise clients.
Vendor Response
"Primary ASO Tool"
Overall: AppTweak serves as my ASO assistant that I can not afford as a small app developer. Come to think of it - I think I get more value from this subscription fee as I would if I paid a person to do the same research.
Pros: I use AppTweak on a daily basis to do ASO. Their support is first class and being able to compare competitor data such as keywords and backlinks save me a lot of time.
Cons: I wish I could see more stats while the app is in Beta, but I do realise that Google might not have all the data available.
Vendor Response
"Worst Customer Experience Ever! "
Overall: Malicious business practices & Bait and Switch is what comes to mind when i think about my AppTweak experience. They don't care about their customers, all they care about is extracting as much money from you as they can and will downgrade your plan limits anytime.
Pros: I was Subscribed to AppTweak since Feb 2020 and really enjoyed the ASO features but most recently they have downgraded all the previous subscribers to a lower plan with less features. This is a classic bait and switch and not sure how people are letting them get away with this.
Cons: The Support is pathetic and won't respond to you for days. My query remain unanswered for days and AppTweak team kept on trying to avoid my questions when i asked them why my current plan suddenly has changed limits. It's as if i was downgraded while paying the same amount of money as before. AppTweak treat their customers really bad and I would never in a million years recommend them to any App company.
"Reliable Tool for ASO Optimisation"
Overall: We used AppTweak after launching our mobile app in the Apple App Store and Google Play Store for optimisation. While it was immensely useful for performing keyword research and competitive analysis, we found that a lot of the functionality was always locked against extra paywalls and the keyword research for languages other than English was limited. At the same time, AppTweak is an intuitive tool that can be useful for ASO optimisation with its optimisation scores and suggestions, so it was still very helpful despite those shortcomings.
Pros: The interface is quite intuitive and easy to get around. The stats for the Android and iOS apps are displayed separately. AppTweak is also great for ASO optimisation thanks to the recommendations and optimisation scores it offers, as well as the extensive keyword research functionality both through keyword search and through analysing competitors.
Cons: This tool is on the pricier side, especially for a startup like us. Another problem we faced is that the keyword research for stats in languages other than English doesn't yield results that are as fruitful as in the case of English keywords. It's understandable that the search volume is lower than with English, but we think that in that case other languages should have a different benchmark instead of displaying minimal volume, etc. across the board.
"AppTweak Review"
Overall: I have used AppTweak for a long time in different companies. And I always recommend this tool as a reliable and a real expert in the field
Pros: It is fast, has a very big database of keywords, has great feature for keyword research in all the markets that we need
Cons: As a portfolio company, for us it is hard to use a tool for tracking