--- title: "AppTweak Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about AppTweak Software - reviews, pricing plans, popular comparisons to other App Store Optimization Tools products and more." source_url: "https://www.capterra.com/p/196668/AppTweak/" page_type: "product" language: "en" --- # AppTweak Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 20, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) AppTweak ## What is AppTweak? AppTweak is the leading ASO tool driven by data science. AppTweak empowers +1,500 mobile leaders - such as Amazon, Jam City, Yelp and Adobe - to grow their apps and games with actionable insights in a simple interface. AppTweak's all-in-one platform offers ASO Intelligence, Ad Intelligence, App Intelligence and Market Intelligence. ## What is AppTweak used for? [App Store Optimization Tools](https://www.capterra.com/app-store-optimization-tools-software/)[Business Intelligence](https://www.capterra.com/business-intelligence-software/)[Review Management](https://www.capterra.com/review-management-software/) Top alternative Featured Overall rating Based on 19 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price €83 Other, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for AppTweak?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.apptweak.com&name=AppTweak) ## AppTweak Overview Updated August 2026 AI summary AppTweak equips organizations of all sizes with tools for app store optimization, marketing analytics, and competitor intelligence. Delivered via the cloud, it features ASO reporting, keyword tracking, localization, and review management, with optional A/B testing, benchmarking, and sentiment analysis. Businesses use AppTweak to monitor app performance, refine acquisition strategies, and gain actionable insights into mobile app growth. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### AppTweak 4.2 (19) VS. [4.9 (58)](https://www.capterra.com/p/160682/ReputationStacker/reviews/) Starting Price €83 Other, Per Month Starting Price $63 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.2 (19) Ease Of Use 4.8 (155) Value For Money 4.1 (19) Value For Money 4.9 (148) Customer Service 4.2 (18) Customer Service 4.9 (147) ## AppTweak alternatives [4.7 (706)](https://www.capterra.com/p/152997/BirdEye/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.9 (235)](https://www.capterra.com/p/176189/Okendo/reviews/) Starting price $19.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.9 (82)](https://www.capterra.com/p/183655/Score-My-Reviews/reviews/) Starting price $49.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars Highest Rated [TrueReview](https://www.capterra.com/p/210085/TrueReview/) [5.0 (155)](https://www.capterra.com/p/210085/TrueReview/reviews/) Starting price $49.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/210085/TrueReview/) [View all alternatives](https://www.capterra.com/p/196668/AppTweak/alternatives/) ## FAQs about AppTweak Overview ### Which roles and teams benefit most from AppTweak? AppTweak is most used by ASO specialists, user acquisition and paid search managers, marketing leaders, product managers, and executives. These teams rely on it to improve app store visibility, track keywords and competitors, guide acquisition strategy, refine product positioning, and give leadership clearer insight into app growth opportunities. Answer based on 19 reviews Overview ### What company size and specific industries is AppTweak built for? AppTweak is designed for mobile leaders at companies of any size that develop apps and games. It is built for organizations in the mobile app and mobile gaming sectors that need actionable insights in a simple interface to support growth and app store optimization. Features and Usability ### What are the key features of AppTweak? AppTweak offers ASO Reporting, Keyword Rank Tracking, Keyword Research Tools, and App Store Localization for app store optimization. It also includes Competitor Monitoring, Review Monitoring, Sentiment Analysis, and Alerts/Notifications, plus Real-Time Analytics, Customizable Reports, Dashboard, and Third-Party Integrations for tracking performance and campaign activity. Pricing ### How much does it cost and what fees or limitations are included? AppTweak starts at €83 per month for the Essential plan, with Grow at €249 per month and Scale at €499 per month. A free trial is available. Essential includes 1 seat, 500 keywords, and 6 months of historical data; Grow adds 2 seats, 1,500 keywords, and 12 months. Integrations ### Which third-party tools and platforms does AppTweak integrate with? AppTweak integrates with Google Cloud and Google Data Studio. These integrations support automation and reporting workflows, connecting AppTweak data with Google’s cloud and analytics tools for teams that need to move between app store intelligence and business reporting. Answer based on 2 reviews Getting Started and Support ### What training and onboarding options does AppTweak offer? AppTweak provides in person training, live online sessions, webinars, documentation, and videos. In person and live online formats support guided learning, webinars cover scheduled group instruction, documentation offers written reference material, and videos provide self-paced guidance for teams getting started. Getting Started and Support ### What customer support options does AppTweak offer? AppTweak provides email/help desk, FAQ/forum, knowledge base, and chat support. These channels give users multiple ways to find answers or contact support, but no reviewer feedback is available here to describe response times, helpfulness, or common frustrations with the support experience. ## Features App Store Localization 3.4 (7) 28.57% of 7 reviewers that rated this feature as important or highly important Optimize app store for specific language, keywords and terms that are pertinent to a particular geographic region Benchmarking 3.7 (7) 14.29% of 7 reviewers that rated this feature as important or highly important Compare key metrics for the business against prominent players in the industry Competitor Monitoring 4.0 (7) 42.86% of 7 reviewers that rated this feature as important or highly important Track activity of your competitors Keyword Rank Tracking 4.1 (7) 28.57% of 7 reviewers that rated this feature as important or highly important Track positioning in search engines over time Keyword Research Tools 3.7 (7) 42.86% of 7 reviewers that rated this feature as important or highly important Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns ASO Reporting 3.7 (6) 16.67% of 6 reviewers that rated this feature as important or highly important View and track key metrics such as downloads, app performance, revenue, usage, search ad intelligence, etc. AppTweak 33 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - App Store Localization: Optimize app store for specific language, keywords and terms that are pertinent to a particular geographic region - ASO Reporting: View and track key metrics such as downloads, app performance, revenue, usage, search ad intelligence, etc. - Benchmarking: Compare key metrics for the business against prominent players in the industry - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Tracking: Track the performance of marketing campaigns across multiple channels. - Competitor Monitoring: Track activity of your competitors - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Customizable Reports: Alter the layout and content of reports - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data Visualization: Graphical representation of data - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - In-App Events Tracking: Track user activities and events within an application. - Keyword Rank Tracking: Track positioning in search engines over time - Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Monitoring: Active monitoring of systems, applications, or networks - Real-Time Reporting: Active reporting of data and metrics - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Response Management: Planning and managing of resources and procedures to mitigate the impact of events and incidents - Retention Tracking: Measures the retention rate and satisfaction of customers. - Review Monitoring: Automatically monitor and receive alerts for any new online reviews - Reviews Management: Track and monitor reviews of products or services - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data --- Get Advice We can help you find the software with the features you need. Features 4.4 (19) 4.4 Based on 19 reviews ## Pricing Value for money 4.1 (19) Free Trial [View pricing plan details](https://www.capterra.com/p/196668/AppTweak/pricing/) Essential €83.00 Other,Per Month It includes: - 500 keywords - 6 months historical data - 1 seat Grow €249.00 Per Month It includes: - 1500 keywords - 12 months historical data - 2 seats Scale €499.00 Per Month It includes: - 3,000 keywords - 24 months historical data - 3 seats Value for money 4.1 (19) 4.1 Based on 19 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.2 (18) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.2 (18) 4.2 Based on 18 reviews ## User reviews Overall rating 4.2 Based on 19 reviews Filter by rating 5(10) 4(7) 3(0) 2(0) 1(2) Mentioned topic Sorted by most recent BE Braya E. LA Legal Services ### "Just OKAY..I would use again " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 December 18, 2025 My overall experience with AppTweak was just okay. I would recommend it to others that it may help out. Pros what I liked most about Apptweak is the ASO intelligence! It really helped me analyze other competitor's metadata. Cons What I didn't like about AppTweak was the startup cost and poor customer support! When you need help with the app there should be someone there to help. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AN Anonymous User Executive Assistant to CEO and Talent Acquisition Music ### "We are dissapointed with AppTweak’s refund policy and customer service. " 1.0 Overall Rating 1.0 1.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 1.0 1.0 Likelihood to Recommend 1/10 March 11, 2025 We are extremely dissatisfied with AppTweak’s refund policy and customer service. Our subscription was automatically renewed in January, but we have not used the service since the renewal and no longer need it. Despite this, AppTweak has outright refused to prorate the remaining 10 months or offer any refund, which is completely unacceptable. We expected a fair resolution based on our usage, yet customer support was unhelpful, merely citing company policy without any willingness to find a reasonable solution. This lack of flexibility and disregard for customer concerns is frustrating and unprofessional. Holding on to a significant amount of upfront payment for a service we are not using feels unfair and exploitative. We are extremely disappointed with AppTweak’s approach and would caution others to consider this before subscribing. Pros The app was used by my colleague, so any questions related to the experience should be directed to him. Cons AppTweak’s refund policy and customer service Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AB Anastasia B. Head of Operations Financial Services ### "Reliable Tool for ASO Optimisation" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 8/10 July 18, 2024 We used AppTweak after launching our mobile app in the Apple App Store and Google Play Store for optimisation. While it was immensely useful for performing keyword research and competitive analysis, we found that a lot of the functionality was always locked against extra paywalls and the keyword research for languages other than English was limited. At the same time, AppTweak is an intuitive tool that can be useful for ASO optimisation with its optimisation scores and suggestions, so it was still very helpful despite those shortcomings. Pros The interface is quite intuitive and easy to get around. The stats for the Android and iOS apps are displayed separately. AppTweak is also great for ASO optimisation thanks to the recommendations and optimisation scores it offers, as well as the extensive keyword research functionality both through keyword search and through analysing competitors. Cons This tool is on the pricier side, especially for a startup like us. Another problem we faced is that the keyword research for stats in languages other than English doesn't yield results that are as fruitful as in the case of English keywords. It's understandable that the search volume is lower than with English, but we think that in that case other languages should have a different benchmark instead of displaying minimal volume, etc. across the board. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. IE ibrahim E. aso manager Computer Software ### "pretty good" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 5/10 May 1, 2022 It is in a very good position in aso tools, but it is still not a very good solution for aso. Pros It is very good that it is fast, easy to use, distinguishes according to languages, not countries. Cons 11 search volume is very bad. so apptweak doesn't know exactly how many search volumes a word has. Alternatives considered [MobileAction](https://www.capterra.com/p/200378/MobileAction/) [App Radar](https://www.capterra.com/p/152262/App-Radar/) [AppFigures](https://www.capterra.com/p/193512/AppFigures/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SM Siyabonga M. self-employed Electrical/Electronic Manufacturing ### "AppTweak is Still The Best ASO Tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 April 6, 2022 It really made my work flow easy i really like using the app until today. its has been really a great experience Pros It takes me no time to compare competitor data such as keywords and backlinks using AppTweak. The customer service is excellent, and I appreciate being able to compare competitor data such as keywords and backlinks. Cons While the app is in beta, I would like to see more statistics, but I realize it might not have all Google's data at its disposal. Switched from [The Word Counter](https://www.capterra.com/p/233237/The-Word-Counter/) i wanted to compare between the apps Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Kartik S. Founder, CEO Computer Software ### "Worst Customer Experience Ever! " 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 2.0 2.0 Customer Service 1.0 1.0 Likelihood to Recommend 0/10 February 21, 2022 Malicious business practices & Bait and Switch is what comes to mind when i think about my AppTweak experience. They don't care about their customers, all they care about is extracting as much money from you as they can and will downgrade your plan limits anytime. Pros I was Subscribed to AppTweak since Feb 2020 and really enjoyed the ASO features but most recently they have downgraded all the previous subscribers to a lower plan with less features. This is a classic bait and switch and not sure how people are letting them get away with this. Cons The Support is pathetic and won't respond to you for days. My query remain unanswered for days and AppTweak team kept on trying to avoid my questions when i asked them why my current plan suddenly has changed limits. It's as if i was downgraded while paying the same amount of money as before. AppTweak treat their customers really bad and I would never in a million years recommend them to any App company. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Victoria P. Director or Marketing Philanthropy ### "Brilliant - would be lost without them!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 13, 2021 Pros For beginners, this was an essential and very simple way to learn the tricks of the trade! Cons On the more expensive side for a start up - but you do get what you pay for. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SM Shane M. Paid Search Manager Marketing and Advertising ### "AppTweak Recommendation" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 September 20, 2021 \- Presenting app analytics and performance against their competitors in simple graphs that make it easier for other teams to understand. Pros \- Multiple options for analytics across the whole app ecosystem - Great user interface - Includes ASO, App, and market intelligence - Provides top charts for trending(growth & rank) apps with even option to filter by country Cons \- When searching for an app and landing on its analytics page the search bar defaults back to the default country. It makes it difficult when analyzing other countries as you have to keep changing the filter. - In a specific app analytics page when switching between tabs like from downloads to reviews/ratings you have to change the date range each time to your stipulated date range. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. VL Vladislav L. UA Manager Entertainment ### "Quite usefull tool" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 June 4, 2021 Pros Ability to track competition, overall layout Cons A lot of features just in pricy Subscriptions Alternatives considered [data.ai Intelligence](https://www.capterra.com/p/149005/Advertising-Analytics/) [MobileAction](https://www.capterra.com/p/200378/MobileAction/) Reasons for choosing AppTweak Cheaper for mostly same infos Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. OV Oksana V. Head of User Acquisition E-Learning ### "AppTweak Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 June 4, 2021 I have used AppTweak for a long time in different companies. And I always recommend this tool as a reliable and a real expert in the field Pros It is fast, has a very big database of keywords, has great feature for keyword research in all the markets that we need Cons As a portfolio company, for us it is hard to use a tool for tracking Alternatives considered [AppFollow](https://www.capterra.com/p/181039/AppFollow/) [MobileAction](https://www.capterra.com/p/200378/MobileAction/) Reasons for choosing AppTweak We currently use AppTweak and AppFollow. AppTweak - for keyword research, localisations; AppFollow - for tracking, working with reviews Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. [View all Reviews](https://www.capterra.com/p/196668/AppTweak/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.