--- title: "Sweet Analytics Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Sweet Analytics Software - reviews, pricing plans, popular comparisons to other Customer Data Platform products and more." source_url: "https://www.capterra.com/p/197947/Sweet-Analytics/" page_type: "product" language: "en" --- # Sweet Analytics Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Sweet Analytics ## What is Sweet Analytics? A marketing analytics platform to help businesses improve their ROI through AI-based marketing recommendations. Sweet provides a single view of customer activity combining customer, product, marketing and browsing data all in one place. In particular, Sweet includes both on line and off line marketing channels within attribution; and integrates with all the common marketing platforms; so allowing clients to make sense of any data chaos. ## What is Sweet Analytics used for? [Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Retail Intelligence](https://www.capterra.com/retail-intelligence-software/)[Customer Data Platform](https://www.capterra.com/customer-data-platform-software/) Top alternative Featured Overall rating Based on 6 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price £99 Flat Rate, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Sweet Analytics?[Manage this product listing](https://www.g2.com/products/sweet-analytics/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Sweet Analytics 4.3 (6) VS. [4.6 (6,117)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price £99 Flat Rate, Per Month Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (6) Ease Of Use 4.5 (6,068) Value For Money 4.6 (5) Value For Money 4.3 (4,685) Customer Service 4.7 (6) Customer Service 4.4 (4,478) ## Sweet Analytics alternatives [4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/) Starting price $20.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [4.4 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/) [4.6 (3,521)](https://www.capterra.com/p/132996/brevo/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/132996/brevo/) Highest Rated [Omnisend](https://www.capterra.com/p/153508/Omnisend/) [4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/153508/Omnisend/) ## FAQs about Sweet Analytics Overview ### What company size and specific industries is Sweet Analytics built for? Sweet Analytics is designed for small to medium-sized online businesses, including companies that are just starting out or planning significant growth. It fits e-commerce and other digital commerce operations that need insights and recommendations to support expansion. Features and Usability ### What are the key features of Sweet Analytics? Sweet Analytics offers behavior tracking, campaign tracking, and conversion tracking for measuring audience actions and results. It also includes customer journey mapping, customer segmentation, and multi-channel attribution for analysis across touchpoints, plus dashboards, reporting and statistics, data visualization, and data import/export for organizing and presenting website analytics. Integrations ### Which third-party tools and platforms does Sweet Analytics integrate with? Sweet Analytics integrates with Shopify, Google Analytics 360, and Mailchimp. It connects sales and marketing data sources so users can track revenue, web analytics, and campaign performance in one place. Answer based on 2 reviews Getting Started and Support ### What training and onboarding options does Sweet Analytics offer? Sweet Analytics provides in person training, live online sessions, documentation, and videos to help teams get started. In person and live online formats support guided instruction, while documentation and videos provide self-paced reference material for setup, feature review, and ongoing learning. Getting Started and Support ### What customer support options does Sweet Analytics offer? Sweet Analytics offers Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, and Chat. No reviewer feedback about support is available here, so user experience details such as response speed, helpfulness, or common issues cannot be assessed from the provided catalog data. ## Features AI summary Based on 2,771 Customer Data Platform reviews According to Capterra reviewers, these are the features buyers prioritize most when evaluating marketing analytics software: - **Contact Management** (**59%** of reviewers rated this feature as critical) - **Real-Time Data** (**54%**) - **Email Marketing** (**58%**) Sweet Analytics focuses on other areas of marketing analytics rather than these commonly prioritized features. Its available capabilities can still support day-to-day reporting and analysis needs, helping businesses monitor performance, review campaign results, and make more informed marketing decisions. Campaign Tracking 4.3 (6) 83.33% of 6 reviewers that rated this feature as important or highly important Track the performance of marketing campaigns across multiple channels. Dashboard 4.3 (6) 66.67% of 6 reviewers that rated this feature as important or highly important Assembly of graphs and charts for visualizing and tracking statistics/metrics Multi-Channel Attribution 4.2 (6) 50.00% of 6 reviewers that rated this feature as important or highly important A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey Performance Metrics 4.7 (6) 66.67% of 6 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Behavior Tracking Track visitors'/audience's responses across web pages and other optimized content Campaign Analytics Track and interpret campaign performance metrics Sweet Analytics 19 features ### All Features - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Tracking: Track the performance of marketing campaigns across multiple channels. - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data Import/Export: Import and export data to and from software applications - Data Visualization: Graphical representation of data - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Predictive Analytics: Predict future data based on historical data sets - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Website Analytics: Track and analyze information regarding website visitors --- Get Advice We can help you find the software with the features you need. Features 4.0 (6) 4.0 Based on 6 reviews ## Pricing Value for money 4.6 (5) Free Trial Basic £99.00 Flat Rate,Per Month Value for money 4.6 (5) 4.6 Based on 5 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (6) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (6) 4.7 Based on 6 reviews ## User reviews Overall rating 4.3 Based on 6 reviews Filter by rating 5(3) 4(2) 3(1) 2(0) 1(0) Mentioned topic Sorted by most recent HE Harry E. Head of Marketing Retail ### "Surfacing our key business & marketing metrics has never been easier" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 September 29, 2021 Overall we are very happy with Sweet Analytics so far and look forward to it developing as a platform in the future. Pros Sweet's dashboard has become our go-to place for tracking our key business & marketing metrics. We can easily track the effectiveness of various online & offline marketing campaigns and the team at Sweet have been brilliant in helping us draw actionable insights from our data. Cons We are currently unable to easily split our data between our Adult & Nursery categories which is frustrating, but the Sweet team are working on this. Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. TK Thomas K. Director/CMO Retail ### "\_" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 28, 2021 Excellent. Experienced, bright and commercially-minded people who help bridge data science and marketing. We've felt since the outset that this has been a genuinely strong and productive partnership. Pros Granular, configurable, intuitive. The software's best element, though, is the Sweet Analytics team behind it. Cons Organisation of certain dashboard KPIs could be improved, as described on previous page. Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. HC Holly C. Head of Ecommerce Food & Beverages ### "Dash WAter <> Sweet Review" 3.0 Overall Rating 3.0 3.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 September 27, 2021 I really like working with Sweet, as the platofrm itself (with a few google sheets and manipulations) is giving us all the tracing information we need. But we also get huge value out of \[SENSITIVE CONTENT\] and their work on analysis and channel support (namely CRM). I feel like they are an extension of our team and are always on hand to help. Pros Super intuative, and easy to use. I use the "sales performance", "sales insights" and "campaign tracking" every day. Cons Although I use these dashboards everyday I have to manually put them into a seperate google sheet for the following reasons: - it doesn't give budget vs. actuals and so it's hard to know where we're tracking vs. forecast which means we can base decisions on activity just from looking at Sweet. - the AOV is only for new & existing and doesn't have the total for the channel - it would be great to have a clearer (one metric) view of CCV, LTV and ROI (we currently have built a sheet to manually do this every week) for subs and OTP. - the discount report should pull through Marketing Channel as a field. Currently we have to ad a campaign for every discount code and have built out our hacked way of making that work. But this should be an easy to use feature. - It would be great to understand the conversion from OTP to subs easily and through which channel. Alternatives considered [Praxis EMR](https://www.capterra.com/p/29328/Praxis-EMR/) Reasons for choosing Sweet Analytics Because it had more of the functionality that was required. Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. RM Rebecca M. Founder Apparel & Fashion ### "Fantastic software " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 26, 2021 The team are very professional and have a lot of knowledge and insights to help grow a business however small Pros Easy to use and integrate with other apps. Critical information to help grow your business. Cons Nothing - the software is fabulous as are the team Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. GS guy S. MD Retail ### "Client Review from BLUE14 DTC" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 September 24, 2021 Very good monthly reporting, data anaytucs and exrtaction sound too. Team very responsive. Don;t know much about the software itself (nor do I wish to!), other than the simple measure of its outputs - ie analytics and reporting, which give a business of my small scale a commercial / competitive advantage. So, yes, I am happy. Pros N/A from my role in the business. You should send this survey to other people in my team to assess the software. Cons N/A from my role in the business. You should send this survey to other people in my team to assess the software. Reasons for choosing Sweet Analytics ease of integration and deployment + offer of Facebook media management helped too Review source Vendor Referred: This reviewer was invited by the software vendor to submit an honest review. JS Joshua S. Founder Entertainment ### "An essential for my business! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 20, 2021 It has exceeded my expectations so far! Pros The ease of setting up (took me 2 mins) and having access to all my data in one place - game changing! Cons We have had no issues so far with the platform. Reasons for choosing Sweet Analytics easy set up, access to data and display of data, great customer service Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.