# Sweet Analytics Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Sweet Analytics Software - reviews, pricing plans, popular comparisons to other Marketing Analytics products and more.

Source: https://www.capterra.com/p/197947/Sweet-Analytics

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# 

 Sweet Analytics Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on June 3, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Sweet Analytics

## What is Sweet Analytics?

A marketing analytics platform to help businesses improve their ROI through AI-based marketing recommendations. Sweet provides a single view of customer activity combining customer, product, marketing and browsing data all in one place. In particular, Sweet includes both on line and off line marketing channels within attribution; and integrates with all the common marketing platforms; so allowing clients to make sense of any data chaos.

## What is Sweet Analytics used for?

[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)

Top alternative

Featured

Overall rating

Based on 6 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

£99

Flat Rate, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

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Do you work for Sweet Analytics?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://sweetanalytics.com&name=Sweet Analytics)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Sweet Analytics

4.3 (6)

VS.

[4.5 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting Price

£99

Flat Rate, Per Month

Starting Price

$15

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (6)

Ease Of Use

4.3 (8,037)

Value For Money

4.6 (5)

Value For Money

4.2 (5,522)

Customer Service

4.7 (6)

Customer Service

4.4 (5,177)

## Sweet Analytics alternatives

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.6 (2,323)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.3 (711)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

Highest Rated

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

[4.7 (8,098)](https://www.capterra.com/p/177042/Google-Analytics/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/177042/Google-Analytics/)

[View all alternatives](https://www.capterra.com/p/197947/Sweet-Analytics/alternatives/)

## FAQs about Sweet Analytics

Overview

### What company size and specific industries is Sweet Analytics built for?

Sweet Analytics is designed for small to medium-sized online businesses that are just starting or planning to grow quickly. It fits companies that sell online and want data-driven insights and recommendations to support expansion, making it suitable for e-commerce and other internet-based businesses.

Features and Usability

### What are the key features of Sweet Analytics?

Sweet Analytics offers behavior tracking, campaign analytics, and conversion tracking for monitoring user actions and results. It also includes customer journey mapping, customer segmentation, multi-channel attribution, and ROI tracking, plus dashboards, data visualization, reporting and statistics, and website analytics for performance analysis.

Integrations

### Which third-party tools and platforms does Sweet Analytics integrate with?

Sweet Analytics integrates with Shopify, Google Analytics 360, and Mailchimp for sales tracking, analytics, and marketing performance. These integrations let Sweet Analytics pull data from ecommerce and campaign sources into one reporting view.

Answer based on 2 reviews

Getting Started and Support

### What training and onboarding options does Sweet Analytics offer?

Sweet Analytics provides in person training, live online sessions, documentation, and videos for teams getting started. In person and live online formats support guided instruction, while documentation and videos provide self-paced reference materials for setup and feature review.

Getting Started and Support

### What customer support options does Sweet Analytics offer?

Sweet Analytics offers Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, and Chat. No reviewer feedback on support is available here, so user experience with response speed, helpfulness, or common issues cannot be described from the provided data.

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Campaign Tracking

4.3 (6)

83.33% of 6 reviewers that rated this feature as important or highly important

Track the performance of marketing campaigns across multiple channels.

Dashboard

4.3 (6)

66.67% of 6 reviewers that rated this feature as important or highly important

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Multi-Channel Attribution

4.2 (6)

50.00% of 6 reviewers that rated this feature as important or highly important

A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey

Performance Metrics

4.7 (6)

66.67% of 6 reviewers that rated this feature as important or highly important

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Behavior Tracking

Track visitors'/audience's responses across web pages and other optimized content

Campaign Analytics

Track and interpret campaign performance metrics

Sweet Analytics 19 features

Track visitors'/audience's responses across web pages and other optimized content

Track and interpret campaign performance metrics

Track the performance of marketing campaigns across multiple channels.

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Visualize and analyze customer experience across all touchpoints and channels

Process of dividing customers into groups based on common characteristics

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Import and export data to and from software applications

Graphical representation of data

Assemble applications and processes by dragging over and arranging pre-built components

A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Predict future data based on historical data sets

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Search and filter data across systems to locate required information by entering keywords or certain criteria

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Set up connections to third-party platforms to improve business processes

Track and analyze information regarding website visitors

Get Advice

We can help you find the software with the features you need.

Features

4.0 (6)

4.0

Based on 6 reviews

## Pricing

Value for money

4.6 (5)

Free Trial

Basic

£99.00

Flat Rate,Per Month

Value for money

4.6 (5)

4.6

Based on 5 reviews

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Customer Service

4.7 (6)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (6)

4.7

Based on 6 reviews

## User reviews

Overall rating

4.3

Based on 6 reviews

Filter by rating

5(3)

4(2)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

HE

Harry E.

Head of Marketing

Retail

### "Surfacing our key business & marketing metrics has never been easier"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

September 29, 2021

Overall we are very happy with Sweet Analytics so far and look forward to it developing as a platform in the future.

Pros

Sweet's dashboard has become our go-to place for tracking our key business & marketing metrics. We can easily track the effectiveness of various online & offline marketing campaigns and the team at Sweet have been brilliant in helping us draw actionable insights from our data.

Cons

We are currently unable to easily split our data between our Adult & Nursery categories which is frustrating, but the Sweet team are working on this.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

TK

Thomas K.

Director/CMO

Retail

### "\_"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 28, 2021

Excellent. Experienced, bright and commercially-minded people who help bridge data science and marketing. We've felt since the outset that this has been a genuinely strong and productive partnership.

Pros

Granular, configurable, intuitive. The software's best element, though, is the Sweet Analytics team behind it.

Cons

Organisation of certain dashboard KPIs could be improved, as described on previous page.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

HC

Holly C.

Head of Ecommerce

Food & Beverages

### "Dash WAter <> Sweet Review"

3.0

Overall Rating

3.0

3.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

September 27, 2021

I really like working with Sweet, as the platofrm itself (with a few google sheets and manipulations) is giving us all the tracing information we need. But we also get huge value out of \[SENSITIVE CONTENT\] and their work on analysis and channel support (namely CRM). I feel like they are an extension of our team and are always on hand to help.

Pros

Super intuative, and easy to use. I use the "sales performance", "sales insights" and "campaign tracking" every day.

Cons

Although I use these dashboards everyday I have to manually put them into a seperate google sheet for the following reasons: - it doesn't give budget vs. actuals and so it's hard to know where we're tracking vs. forecast which means we can base decisions on activity just from looking at Sweet. - the AOV is only for new & existing and doesn't have the total for the channel - it would be great to have a clearer (one metric) view of CCV, LTV and ROI (we currently have built a sheet to manually do this every week) for subs and OTP. - the discount report should pull through Marketing Channel as a field. Currently we have to ad a campaign for every discount code and have built out our hacked way of making that work. But this should be an easy to use feature. - It would be great to understand the conversion from OTP to subs easily and through which channel.

Alternatives considered

[Praxis EMR](https://www.capterra.com/p/29328/Praxis-EMR/)

Reasons for choosing Sweet Analytics

Because it had more of the functionality that was required.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

RM

Rebecca M.

Founder

Apparel & Fashion

### "Fantastic software "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 26, 2021

The team are very professional and have a lot of knowledge and insights to help grow a business however small

Pros

Easy to use and integrate with other apps. Critical information to help grow your business.

Cons

Nothing - the software is fabulous as are the team

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

GS

guy S.

MD

Retail

### "Client Review from BLUE14 DTC"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

8/10

September 24, 2021

Very good monthly reporting, data anaytucs and exrtaction sound too. Team very responsive. Don;t know much about the software itself (nor do I wish to!), other than the simple measure of its outputs - ie analytics and reporting, which give a business of my small scale a commercial / competitive advantage. So, yes, I am happy.

Pros

N/A from my role in the business. You should send this survey to other people in my team to assess the software.

Cons

N/A from my role in the business. You should send this survey to other people in my team to assess the software.

Reasons for choosing Sweet Analytics

ease of integration and deployment + offer of Facebook media management helped too

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JS

Joshua S.

Founder

Entertainment

### "An essential for my business! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 20, 2021

It has exceeded my expectations so far!

Pros

The ease of setting up (took me 2 mins) and having access to all my data in one place - game changing!

Cons

We have had no issues so far with the platform.

Reasons for choosing Sweet Analytics

easy set up, access to data and display of data, great customer service

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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