---
title: "Page 4 | Frase Reviews 2026. Verified Reviews, Pros & Cons | Capterra"
description: "Page 4 - Is Frase the right SEO solution for you? Explore 335 verified user reviews from people in industries like yours to make a confident choice."
source_url: "https://www.capterra.com/p/197955/Frase/reviews/?page=4"
page_type: "reviews"
language: "en"
publication_date: "2026-10-21"
---

Frase

4.8 (333)

[View alternatives](https://www.capterra.com/p/197955/Frase/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated October 21st, 2026

# Page 4 - Reviews of Frase

## Showing most helpful reviews

Showing 76-100 of 333 available reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Marek M.  
Senior SEO Specialist  
Used the software for: Less than 1 year

### "Great (but not perfect yet) content creator."

September 15, 2020

4.0

Frase is still in the testing phase. It is definitely not a self-sufficient tool, and the entire content creation process requires the participation of a copywriter or other tools. Nevertheless, frase speeds up the creation of this content (it makes no sense to reinvent the wheel).

Pros

Frase allows you to quickly generate content from ready-made blocks. This saves a lot of time and also helps to create content for people who don't like to do it.

Cons

Certainly, Polish characters are missing in the interface, especially. The interface itself could be more readable. The content creation process itself is also quite demanding - at least at the beginning.

Review Source

Stacy B.  
Creator/Instructor/Podcaster  
Used the software for: Less than 1 year

### "The SEO I never realized I needed"

September 10, 2020

5.0

I was initially excited at the idea. It's going to make my life so much easier. Their onboarding emails were really good to keep me moving forward. I'm very happy I have this!

Pros

I love that it makes my content creation so much easier! It's almost a no-brainer now. I used to get stuck and out off creating blog posts. So much so that I hadn't put out a blog post in a long time. Now I have several queued up. I feel confident in writing for other blog partners and more! It's really given me confidence and ability to do more. PLUS, the SEO of it will be amazing.

Cons

It's not incredibly intuitive, but their help videos worked well to get me through. I also wish it would rephrase things for me so I know I'm not copying, but that would be asking you much 😀

Review Source

Richard S.  
Owner  
Used the software for: Less than 1 year

### "Frase is improving all of the time! "

May 27, 2021

5.0

Frase is an excellent tool. I was lucky enough to get it on a lifetime deal through appsumo a while back, but wouldn't hesitate to pay the monthly fee to use it. The recent updates to the tool are exciting and I am keen to see what the team do next with the product.

Pros

I really liked how easy it was to create and update content that would rank high on Google. The interface is very intuitive, which made it a breeze to keep up with all of my blogs posts for my website. If you want an SEO/content research platform that's simple enough for your team members who aren't experts at copywriting or marketing, then Frase.io is a great option.

Cons

There has been a number of excellent new features added in the last few months to the normal plans, but I was disappointed with their paid SEO data add on. It is an additional $35 a month which seems expensive for what you're getting. I understand that there are additional costs attached to bring us the tool, and am hopeful that it's functionality will continue to grow as time goes by.

Review Source

Pranav M.  
Founder  
Used the software for: Less than 1 year

### "Snoop on your market in seconds!"

September 17, 2020

5.0

Pros

The "Question Ideas" feature lets me find what problems my target audience, in general, is dealing with. Earlier, I had to browse Quora, Amazon Reviews, first 5 Pages of Google, tens of subreddits and what not. With Frase, I get all of that in seconds. Now that we know what our audience is looking for - we're able to write highly targeted blogs. Love the product.

Cons

User on-boarding could be a little better. I had to play around with it a bit to see what it's capable of. And it's capable of A LOT! You'll keep discovering new use-cases of the product every day.

Review Source

Larry S.  
Marketer  
Used the software for: Less than 1 year

### "This is great for building articles that get read"

September 16, 2020

5.0

Not only am I using this for curating and creating articles of interest to my demographic, my don is using it to create essays for his university classes. Instead of looking at a blank screen, wondering what topic I should write about that might be of interest, I am quickly into writing an article that people want to read. I am now thinking about offering my writing services to others.

Pros

This software helps you tremendously in creating articles that are of real interest. If you want, it will help you curate articles almost automatically. I say almost as you do get to pick and choose the direction of the articles. However, you can easily use it to create an outline that has every point you need that answers the burning questions of your website visitors or from the main forums. You then can put your voice to the article and post it on your blog, forums, and/or article sites that pay you for them.

Cons

The tutorials are a little sparse with the how to use the program for beginners. It could also benefit from a real world case study or two.

Review Source

Kudakwashe S.  
Marketer  
Used the software for: 3-5 years

### "Frase is a great tool that solves a number of problem for us "

September 9, 2020

5.0

Pros

Braininstorming our content ideas has never been easy. Using Frase to find questions that people on the internet ask has given us a great advantage when it comes to content creation.

Cons

It was a bit tricky to set up but after following instructions all was good

Review Source

Verified Reviewer  
Digital Strategist  
Used the software for: Less than 1 year

### "Detailed & Effective Content Briefs and Optimization"

September 15, 2020

5.0

Pros

The intuitive editor and constant development make writing content briefs and optimizing existing content a breeze.

Cons

It’s great so far, I can’t complain. They are constantly improving.

Review Source

R

Reviewer  
Writer  
Used the software for: Less than 1 year

### "Why Did I Wait So Long?"

September 17, 2020

5.0

I was skeptical of the promises at first, and so I waited to purchase. That was a mistake! I wish I had had this tool 10 years ago...my productivity would have probably tripled. Get set up with Frase.io was easy, and within about 10 minutes of first launching it I had my first results. I turned those results into an article the same day. 10 minutes with Frase.io saved me hours and hours of research time. I love being able to devote the bulk of my time to writing instead of searching for relevant sources and data. This product is the real deal.

Pros

What I like most about Frase.io is that it quickly delivers the kind of in-depth sources of information I need for my research and writing. I use this software everyday, multiple times a day. I won't write an article without it. The quality of the information I receive when I query is excellent, and saves me HUGE amounts of time.

Cons

I honestly can't find anything negative to say about this software at this point. I am incredibly happy with how quickly it performs its tasks and with the high quality of the query results.

Review Source

Verified Reviewer  
Editor In Chief  
Used the software for: Less than 1 year

### "Frase - The Future of Content"

September 10, 2020

5.0

Writing content is a big problem for any business, much more so for small businesses. It costs a lot of time and money. Frase solves both those problems.

Pros

Frase automates a lot of the work needed to write great content that can stand on it's own. The price is a steal. Anything comparable costs multiple times over. New features are added all the time. The limits are generous and usable for multiple projects at a time.

Cons

Chrome only. So users of other browsers need to have chrome installed. Would be great if it had more checks on the content and better ways to import/export without refreshing.

Review Source

Himanshu G.  
SSE MarTech  
Used the software for: 1-3 years

### "Ultra-fast content research and SEO content optimization "

June 19, 2022

4.0

Pros

Frase has helped us cut our content research time in less than half. It pulls the data from the top 15-20 organically ranking search results and puts in a very comprehensive manner. Rarely do we ever have to leave Frase to research for content these days. Plus, their keyword density optimization tool is another cool feature to help identify whether our content is shallow or not. On top of that, Frase also integrates with other tools in our tech-stack including Google Search Console and Google Docs, making our work a lot more easier.

Cons

The AI writer could be improved. The content it generates is subpar and needs a lot more handholding than other AI tools in the market.

Review Source

Glenn F.  
Web Designer  
Used the software for: 3-5 years

### "Poor Customer Support"

February 23, 2023

5.0

Very Poor.

Pros

It's a great piece of software I have no complaints with it.

Cons

The customer support is very poor. I purchased the software via Appsumo and when I stopped using it I tried to sell it being totally unaware, they had changed their terms and conditions. The \[sensitive content hidden\] has suspended my account upon false information provided by the buyer. I am leaving this honest review to warn Appsumo users not to sell and be completely mis treated poorly. I have evidence from the wayback machine when I purchased the software to confirm my evidence.

Review Source

R

Reviewer  
Military  
Used the software for: Less than 1 year

### "Gosto muito desse aplicativo, ajudou a organizar minha empresa"

December 27, 2022

4.0

Melhorou muito a gestão da minha empresa.

Pros

O que mais gosto desse aplicativo é que ele deixou muito mais prático a organização da minha empresa.

Cons

A minha única dificuldade foi no início que a ferramenta era um pouco confusa mas aos poucos fui me adaptando.

Review Source

Zach K.  
Marketer  
Used the software for: Less than 1 year

### "A beast in content research & content brief creation"

September 17, 2020

5.0

One word - Fantastic! Since I was onboarded Frase, I can see the commitment from the Frase team. They listen to the request for roadmap and suggestions to further enhance the platform.

Pros

Regardless if you're solopreneur, freelance writer or a marketer working in a large MNC having ghostwriters churn out your content, you will find value in this software. It helps to cut content research & creation of content brief into mere minutes instead of hours. Not tech savvy? Not to worry because everything is pretty straightforward in the platform. Put in a seed keyword, choose the question(s) to answer and have Frase crawl the web and find you the news, links, stats, etc pertaining to the question(s)/topic you chose earlier. To create your content outline/brief, simply click on the snippet you want and it will automatically be added to your document. Want less work? Well, why not put Frase IA into action. With just a click of a button, Frase IA will scan through all the resources and add them to your document. You just have to look through, add and remove sections accordingly and there you have it... a content outline/brief in minutes!

Cons

It requires more integrations such as Google Docs and upload to Wordpress. Apart from written content from websites, will be good if Frase can get relevant YouTube videos/images.

Review Source

VR

Verified Reviewer  
blogger  
Used the software for: Less than 1 year

### "frase: great help with attracting clients from search engines4"

March 30, 2021

4.0

Pros

easy to install frase to website, great tool for finding out what consumers really like. quite affordable when working with a team

Cons

found the initial set up a little difficult to use in the beginning

Review Source

Himanshu B.  
Digital Nomad Entrepreneur  
Used the software for: Less than 1 year

### "Your secret weapon to write killer content"

September 16, 2020

5.0

Pros

Frase is now my favourite tool to produce information. I use it almost every day before I publish anything on the Internet. I remember how hard it was to write content that makes sense to readers and performs well in search engines. If you got something to write or shoot, Frase is a must.

Cons

There is one thing that I hated about Frase. It still doesn't support WordPress. And when I import content it imports all the unnecessary stuff from the footer. And yes, it also doesn't support Google Docs. Waiting for both of these features eagarly

Review Source

Kate E.  
Content Marketing Manager  
Used the software for: Less than 1 year

### "Game Changer for Getting Your Blogs to Rank"

February 28, 2022

5.0

Pros

Gives your article a score based on keyword frequency, word count, etc. and bases all that on what's currently ranking for your target keyword. Absolute game changer.

Cons

It seems to boil down ranking to pretty much keywords and length and all of these formulaic elements which leads to blog posts that pretty much all have the same content in them.

Review Source

Jennifer C.  
Owner  
Used the software for: Less than 1 year

### "Now I don't get stuck wondering how much I should include in a post!"

September 16, 2020

5.0

I am able to create much more inclusive and thorough posts now, thanks to Frase helping me to find questions people are asking about my topic that I may never have thought about. It also encourages me to write more "pillar" content, which in turn will help my website to rank better over time.

Pros

\-Easy to use -Really responsive management- I have seen people ask for the software to do extra things in the Frase FB group, and those things are added on within days sometimes! -Really helps me get a feel about how much I should write and what I should include in order to be competitive with similar articles/posts across the web

Cons

\-I wish that it also had the functionality of a keyword tool. It is great that I can see how my article is projected to rank against similar articles, but how many people are actually searching for/reading those other articles in the first place? Not a con of the product, per see (it wasn't advertised like that), but it would definitely make things better.

Review Source

Verified Reviewer  
Owner  
Used the software for: Less than 1 year

### "Frase is one of the top players in the AI game"

January 24, 2023

5.0

Pros

Gold mining for content creation—crafted content topics and brief summaries of what to write about in seconds. It is one of the best document automation tools on the market. It helps me spend less time on writing accurate yet engaging documents.Frase is not just any document automation tool; it comprises useful features designed to make content writing easier. 

Cons

Wish the support could be more responsive and helpful.

Review Source

Abhishek K.  
Proprietor  
Used the software for: 1-3 years

### "AI-powered Content Optimisation Tool That Makes Your Content Stand Out"

May 6, 2021

4.0

It's less expensive. Plain and simple. It isn't a replacement for content marketing, but I'm enjoying the benefits as I build my content now.

Pros

Frase is an artificially intelligent tool that optimizes text for SEO and readability, helping you reach broader audiences.

Cons

Currently, this app only works in English. However, the developer has promised that more languages will be added soon. You can't directly export the data to WordPress at the moment.

Review Source

R

Reviewer  
Owner  
Used the software for: Less than 1 year

### "Surprisingly great software"

September 10, 2020

5.0

This software is well worth the money and cuts content time (and brain power!) down by at least half. I'm looking forward to trying out the Answers Assitant too, but it takes a little more time to set up and we just haven't got round to it yet. Highly recommended (in fast, I have actually already recommended it to a few contacts).

Pros

I bought Frase through an AppSumo deal and honestly thought I would try it and return it, but I am really impressed by what Frase does. We haven't tried all the features yet, but I've been using it for about a month to help with copywriting and it really does save hours. Basically, you type in your topic and it pulls up a whole heap of top-performing content with suggestions for your article. You can also copy & paste your own text and it will give suggested improvements, although we don't use this feature as much. It's super easy to use and the two writers on my time were also really impressed.

Cons

I really don't have anything bad to say, it does what they said it will do and much more. It works super well for creating blog content for clients, however I wouldn't use it if you're looking to do more in-depth content creation. Well, you could still use it to draft an outline, but I think you'd need to do more independent research as well. Honestly I'm really struggling to come up with a con...

Review Source

R

Reviewer  
Blogger  
Used the software for: 1-3 years

### "Excellent SEO Tool with AI Writer"

June 24, 2022

5.0

Pros

Frase does a great job in optimizing existing content on my site. Adding keywords is simple since it provides me with a list of them for every topic. The AI writer is one of best in the market. I use it to expand on past articles and generate ideas for new articles with great results.

Cons

You need to buy the SEO add-on to get the most of out Frase. The AI writer is limited without it. While the SERP research functions are powerful for the top 20 results, it doesn't represent some keywords properly like other software that analyses a broader spectrum of data.

Review Source

R

Reviewer  
Owner  
Used the software for: Less than 1 year

### "Makes Content Creation Super Easy!"

September 16, 2020

5.0

Frase team has been very helpful and responsive so far, I was having some issues after we signed up and had a few questions, the \[SENSITIVE CONTENT HIDDEN\] responded quickly and helped us.

Pros

My team and I really like their content optimization feature. You just enter your targetted keyword and URL of your existing content and boom! Frase compares your content with the top-ranking sites from the search results and provides you very easy to follow suggestions to optimize your content. I also like their questions features, it's quite handy to come up with new content ideas, you enter your keyword and Frase shows your relevant questions from Q&A sites like Quora.

Cons

I feel like it's not quite there yet as compared to the other competitors such as SurferSEO and missing some essential features.

Review Source

R

Reviewer  
Director  
Used the software for: Less than 1 year

### "I wanted this to be a secret, but ..."

September 15, 2020

5.0

Ever since when I discovered Frase and became a subscriber, I wanted it to be a secret for other marketers. Why? Because Frase gives me a competitive edge and makes the creations of the Niche Topic Research Sheets, I offer to the members in IMBuyersClub.com and on get.topicsheets.com a breeze. Frase saves me hours of tedious research work (or hundreds of dollars in outsourcing costs) every month.

Pros

The question-finder is especially helpful since it can be directly transformed into siloses for a niche-site.

Cons

That they made it so widely available, and at such a low cost. (yes, selfish, I know, but I wanted to keep the competitive edge)

Review Source

Justin H.  
President  
Used the software for: Less than 1 year

### "Finally an interesting use of AI for writers"

September 10, 2020

5.0

Frase has given me two gifts - one is an easy way to improve existing content to better compete in the field, and the other is a way to create really nice briefs for writers extremely quickly. Love it.

Pros

Despite the fact that everyone is trying to make AI work for writers, honestly, most of the time it doesn't. Frase takes a powerful combination of SEO analysis and automated research to provide powerful writing briefs, which saves a huge amount of time in the research and writing process. Really enjoy it.

Cons

Sometimes the results pulled in aren't perfect.. but again, that is the risk of AI, and why you have humans review things. And, that is probably opinion based as well - perhaps some of the results I think are irrelevant are what someone else is looking for. In all, I don't have much bad to say.

Review Source

Mike S.  
Founder  
Used the software for: Less than 1 year

### "Feature rich, but not easy to use"

November 11, 2021

4.0

I think it would be really nice to have a simple breakdown on how to work Frase that helps its ease-of-use, especially on the home page. Having someone come in from a user experience angle could really help the ease-of-use of Frase and probably help their great idea skyrocket to a user-friendly software that is accessible to the masses.

Pros

There's a lot I liked when I saw the promo video for Frase: the AI chat bot, the research-rich feature that helps fine-tune your SEO, and training the chat-bot with info from your site. I really like that you can customize the icon of the chatbot along with the chatbot name which I was easily able to do.

Cons

Although these are all great features, I have not been able to use too many features with Frase because it's not easy to use. I tried passing this off to one of our tech volunteers that knows Python, APIs, and all of those other really involved tech terms that I could be forgetting at the moment. His response? "How do I use this? There are no directions on the home page and the interface is not intuitive." At least his response made me feel a little better about calling this a confusing program.

Review Source

Similar Products

Featured

## Send me user reviews about this product

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.