---
title: "BidX Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about BidX Software - reviews, pricing plans, popular comparisons to other Web Analytics products and more."
source_url: "https://www.capterra.com/p/198686/BidX/"
page_type: "product"
language: "en"
---

# 

 BidX Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 16, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

BidX

## What is BidX?

BidX helps brands to grow and scale their business by automating ads on and off Amazon with their software. BidX is the only platform globally that automatically creates and optimizes full-funnel campaigns (PPC & DSP) with self service access. In addition BidX leverages the Amazon Marketing Cloud (AMC) for insights and AMC Custom Audiences to maximize ROI.

## What is BidX used for?

[PPC](https://www.capterra.com/ppc-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)

Top alternative

Featured

Overall rating

Based on 9 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$295

Flat Rate, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for BidX?[Manage this product listing](https://www.g2.com/products/bidx/claim_requests/new?auto=true)

## BidX Overview

Updated September 2026

AI summary

BidX offers cloud-based tools for businesses of all sizes to manage and optimize pay-per-click campaigns across multiple channels. Combining features like bid and budget management, keyword research, campaign analytics, and real-time reporting, it supports performance tracking and data-driven decisions. Optional capabilities include geotargeting, conversion optimization, API access, and customizable reports for deeper campaign insights.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### BidX

5.0 (9)

VS.

[4.6 (119)](https://www.capterra.com/p/173311/Adalysis/reviews/)

Starting Price

$295

Flat Rate, Per Month

Starting Price

$126

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (9)

Ease Of Use

4.3 (975)

Value For Money

4.4 (9)

Value For Money

4.3 (753)

Customer Service

5.0 (8)

Customer Service

4.7 (745)

## BidX alternatives

[Google Ads](https://www.capterra.com/p/213339/Google-Ads/)

[4.4 (1,014)](https://www.capterra.com/p/213339/Google-Ads/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/213339/Google-Ads/)

[Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/)

[4.6 (3,521)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/132996/brevo/)

Highest Rated

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

[4.7 (2,324)](https://www.capterra.com/p/136603/MailerLite/reviews/)

Starting price

$12.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/136603/MailerLite/)

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

[4.6 (2,569)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/79367/ActiveCampaign/)

[View all alternatives](https://www.capterra.com/p/198686/BidX/alternatives/)

## FAQs about BidX

Overview

### What company size and specific industries is BidX built for?

BidX is designed for Amazon sellers, vendors, and agencies that manage advertising and marketplace activity on Amazon. It fits businesses of different sizes in e-commerce and digital commerce, especially those handling Amazon sales, vendor operations, or client campaigns for marketplace accounts.

Features and Usability

### What are the key features of BidX?

BidX offers bid management, budget management, and campaign management for PPC campaigns, along with campaign planning and scheduling. It also includes keyword research tools, keyword tracking, geotargeting, click tracking, conversion tracking, real-time analytics, ROI tracking, customizable reports, and data visualization for performance monitoring.

Pricing

### How much does it cost and what fees or limitations are included?

BidX starts at $295 per month for the Basic self-service plan, plus 3% of ad spend. A free trial is available. The Managed Platform costs $1,500 per month plus 3%, and the Managed Service costs $3,500 per month plus 3% for research, strategy, and operations.

Getting Started and Support

### What training and onboarding options does BidX offer?

BidX provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars cover group learning sessions, documentation offers written reference material, and videos provide self-paced walkthroughs.

Getting Started and Support

### What customer support options does BidX offer?

BidX provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, and Chat. Support experience details are not available here, so no claims can be made about response times, helpfulness, or common frustrations. The listed channels indicate multiple ways for users to seek product assistance.

## Features

AI summary

Based on 757 Web Analytics reviews

Capterra data shows that buyers of PPC software rank the following features as their top priorities:

-   **Performance Management** (**47%** of reviewers rated this feature as critical)
-   **Campaign Management** (**54%**)
-   **Advertising Management** (**49%**)

BidX supports all three of the features reviewers value most: **Performance Management**, **Campaign Management**, and **Advertising Management**. Together, these capabilities help businesses track results closely, manage campaigns more effectively, and control advertising activity across channels, allowing teams to improve spend decisions and maintain stronger campaign performance.

Campaign Management

5.0 (3)

0.00% of 3 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Advertising Management

5.0 (4)

75.00% of 4 reviewers that rated this feature as important or highly important

Manage advertising space and its sales within your network or publication

Budget Management

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure

Campaign Analytics

4.8 (5)

40.00% of 5 reviewers that rated this feature as important or highly important

Track and interpret campaign performance metrics

Conversion Tracking

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

For PPC Campaigns

5.0 (6)

66.67% of 6 reviewers that rated this feature as important or highly important

To be used for PPC specific marketing campaigns

BidX 33 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Advertising Management: Manage advertising space and its sales within your network or publication
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Bid Management: Share bid details, archive bids, and create bid requests to assist in bid solicitation and quote comparison
- Budget Management: Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Planning: Plan and strategize marketing campaigns
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Reports: Alter the layout and content of reports
- Data Import/Export: Import and export data to and from software applications
- Data Visualization: Graphical representation of data
- For PPC Campaigns: To be used for PPC specific marketing campaigns
- Geotargeting: Geographic location of visitors determines behavior of the software
- Goal Setting/Tracking: Establish measurable goals and objectives and track their progress over a specific period of time
- Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns
- Keyword Tracking: Track and monitor a specific set of keywords
- Multi-Campaign: Manage multiple campaigns in one system
- Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Reporting: Active reporting of data and metrics
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance
- Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data

---

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Features

4.8 (9)

4.8

Based on 9 reviews

## Pricing

Value for money

4.4 (9)

Free Trial

[View pricing plan details](https://www.capterra.com/p/198686/BidX/pricing/)

Basic

$295.00

Flat Rate,Per Month

It includes:

-   All-in one advertising platform
-   1 monthly strategy call

Managed Platform

$1,500

Flat Rate,Per Month

It includes:

-   All-in one advertising platform
-   Up to 2 monthly strategy calls
-   Handled platform operations
-   Up to 10h assistance per month

Managed Service

$3,500

Flat Rate,Per Month

It includes:

-   All-in one advertising platform
-   Handled platform operations
-   Up to 4 monthly strategy calls
-   Up to 24h assistance per month
-   Consulting on all ad topics

Value for money

4.4 (9)

4.4

Based on 9 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (8)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (8)

5.0

Based on 8 reviews

## User reviews

Overall rating

5.0

Based on 9 reviews

Filter by rating

5(9)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

JV

Julian V.

Team Lead Amazon

Wholesale

### "5 Jahre Zusammenarbeit - Tolles Tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 15, 2025

Unsere Erfahrung mit BidX ist sehr positiv. Das Tool unterstützt uns effektiv bei der Steuerung unserer Amazon-Werbung und hat geholfen, Prozesse zu standardisieren und zu skalieren. Der Kundenservice ist schnell und lösungsorientiert, das Team offen für Feedback. Insgesamt eine klare Empfehlung für alle, die Amazon Ads professionell managen möchten.

Pros

Die Automatisierung von Geboten und Kampagnenstrukturen funktioniert zuverlässig und spart uns viel Zeit im Tagesgeschäft. Besonders hilfreich ist die Möglichkeit, Regeln individuell anzupassen und so flexibel auf Performance-Ziele zu reagieren. Auch die Übersichtlichkeit der Dashboards und die Integration mit Vendor und Seller Central sind starke Pluspunkte.

Cons

Einige Funktionen könnten noch etwas intuitiver gestaltet sein. Teilweise sind bestimmte Einstellungen oder Auswertungen nicht sofort selbsterklärend, sodass eine kurze Einarbeitung nötig ist. Auch wäre eine tiefere Integration weiterer Datenquellen (z. B. externe Tracking-Tools) wünschenswert.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JE

Jorginho E.

Geschäftsführer

E-Learning

### "Klare Empfehlung!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 7, 2024

Pros

Wir nutzen BidX für Werbekampagnen auf Amazon und es ist ein sehr gutes Tool, welches ich nur empfehlen kann.

Cons

Gibt es nichts zu beanstanden, finde das Produkt sehr gut.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JF

Jonas F.

Geschäftsführer

Retail

### "Tolles Produkt mit tollen Service"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 29, 2023

Tolles Produkt mit tollen Service und engagierten Menschen dahinter.

Pros

Besonders der persönliche Service zu einem funktionieren Produkt!

Cons

Es ist schade, dass man keine lifetime Lizenz kaufen kann. Wenn man das Tool einmal auf seine Zwecke eingestellt hat. Läuft es im Grunde automatisch ohne Zutun.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LD

Laura D.

Owner

Health, Wellness and Fitness

### "Love BidX- easy to use and intuitive "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 17, 2023

Very happy, great customer service

Pros

I love that you can set Total ACOS and campaign management is very easy and intuitive

Cons

Cost, even though it’s not as expensive as most other programs out there

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

PK

Pascal K.

Ceo

Import and Export

### "Nimmt uns sehr viel Arbeit ab"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 4, 2023

Pros

Automatische Keyword Übernahme in andere Kampagnen

Cons

Sind sehr zufrieden mit den aktuellen Anwendungen. Eventuell das die Automation Feiertage berücksichtigt

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

FB

Fabian B.

CEO

Consumer Goods

### "Erfahrungsbericht nach 1.5 Jahren Nutzung"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 27, 2023

Pros

Wir nutzen BidX für die Automatisierung der Gebote in manuellen Kampagnen. Außerdem erstellen wir in BidX Kampagnen, was deutlich schneller geht als auf Amazon. Es lässt sich sehr viel anhand von Regeln einstellen und automatisieren. Sehr gut gefällt mir auch das Scheduling. Also Kampagnen zu bestimmten Uhrzeiten oder Wochentagen zu deaktivieren.1 mal pro Monat haben wir ein Gespräch mit einem Account Manager, welcher für unser Feedback sehr offen ist und uns über Neuigkeiten in der Software auf dem Laufenden hält. Dies ist insbesondere sehr positiv.Insgesamt macht bidx als tool einfach viele Dinge live, die wir manuell nicht mehr erledigen könnten. Wir nutzen insgesamt nicht viele Tools, da wir gerne Dinge "selber bauen", von BidX sind wir aber überzeugt.

Cons

Ich persönlich denke, dass das Dashboard noch etwas Spielraum nach oben hat. So viel ich weiß arbeitet Bidx aktuell daran.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Cristian F.

Manager

Retail

### "Good PPC automation tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

6/10

March 30, 2023

Pros

They were one of the first to have PPC automation for Amazon sellers. They had pretty robust software but were a little hard to operate. I have used them a few years ago, so I'm sure that by now they have made the UX much better. I will give them another try very soon because I have very good memories of this software.

Cons

It was a bit difficult to operate. The UX was not so intuitive to use. But this was a few years ago.

Switched from

[SellerLabs](https://www.capterra.com/p/210258/SellerLabs/)

I needed something more powerful that lets me touch more things.

Alternatives considered

[SellerLabs](https://www.capterra.com/p/210258/SellerLabs/)

Reasons for choosing BidX

it seemed that they had more options

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

BS

Benjamin S.

E-Commerce Manager

Retail

### "Solide Software fürs PPC Management"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

November 29, 2022

Pros

BidX erleichtert einige Schritte des PPC Managements. Kampagnenstrukturen können z.B. auf mehreren Marktplätzen gleichzeitig erstellt werden, was viel Arbeit abnimmt.Das Core Feature von BidX, das Bid Management funktioniert auch gut und bis auf 1-2 Bugs, welche natürlich behoben wurden, habe ich hier dran nichts auszusetzen.

Cons

Leider fehlt der Software noch einige sehr wichtige Features wie z.B. das automatische abschalten von Kampagnen, wenn der Lagerbestand niedrig wird.Zum Glück sind diese Features aber auch auf der Roadmap, weswegen ich mir hier langfristig auch keine sorgen mache.Das Dashboard könnte m.M.n. noch ausgebaut werden und eine Datenschnittstelle oder zumindest mehr Möglichkeiten für csv Exporte wäre auch ganz nett.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

OT

Olga T.

Account Manager

Marketing and Advertising

### "Beneficial tool for managing Amazon ads"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 1, 2022

Pros

Really helpful tool for Amazon sellers, Amazon PPC marketers and everyone who deals with Amazon paid ads. Saves much time and efforts on managing Amazon ad campaigns because enables auto and full control over their performance and optimization. User-friendly interface. Responsive customer support - always helped to sort out the issues that naturally occur.

Cons

Found nothing to dislike in this product.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/198686/BidX/reviews/)

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