# Informed Repricer Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Informed Repricer Software - reviews, pricing plans, popular comparisons to other Pricing Optimization products and more.

Source: https://www.capterra.com/p/199787/Informed-co

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# 

 Informed Repricer Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Informed Repricer

## What is Informed Repricer?

Informed Repricer is an automated repricer for professional online sellers who want to increase their profits and grow their business. Informed Repricer uses AI-powered technology to automate your price changes and protect your profits.

## What is Informed Repricer used for?

[Pricing Optimization](https://www.capterra.com/pricing-optimization-software/)

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$99

Usage Based, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Informed Repricer?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.informedrepricer.com/&name=Informed Repricer)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Informed Repricer

4.8 (4)

VS.

[### Smartpricing](https://www.capterra.com/p/203834/Smartpricing/)

[4.6 (44)](https://www.capterra.com/p/203834/Smartpricing/reviews/)

Starting Price

$99

Usage Based, Per Month

Starting Price

$98

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (4)

Ease Of Use

4.5 (44)

Value For Money

4.5 (4)

Value For Money

4.4 (43)

Customer Service

5.0 (4)

Customer Service

4.7 (44)

## Informed Repricer alternatives

[PriceShape](https://www.capterra.com/p/211519/PriceShape/)

[4.7 (53)](https://www.capterra.com/p/211519/PriceShape/reviews/)

Starting price

$999.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/211519/PriceShape/)

Highest Rated

[Multiply](https://www.capterra.com/p/228102/Multiply/)

[4.9 (40)](https://www.capterra.com/p/228102/Multiply/reviews/)

Starting price

$159.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/228102/Multiply/)

[Pricing HUB](https://www.capterra.com/p/191982/Pricing-HUB/)

[4.2 (25)](https://www.capterra.com/p/191982/Pricing-HUB/reviews/)

Starting price

$5000.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/191982/Pricing-HUB/)

[Amazon Repricer](https://www.capterra.com/p/196867/Amazon-Repricer/)

[4.8 (40)](https://www.capterra.com/p/196867/Amazon-Repricer/reviews/)

Starting price

$250.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/196867/Amazon-Repricer/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Custom Pricing Rules

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Create custom predefined rules for prices for products and services

Dynamic Pricing

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Real-time price adjustment for a product or service to reflect changing market conditions, geolocation, customer behavior, etc.

Machine Learning

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Enable businesses to implement machine learning algorithms on business data such as sales and revenue

Repricing engine

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

AI-driven algorithms that allow for automatic repricing in real-time

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

API

Application programming interface that allows for integration with other systems/databases

Informed Repricer 22 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Application programming interface that allows for integration with other systems/databases

Monitor and compare prices for competing products

Create custom predefined rules for prices for products and services

Alter the layout and content of reports

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Import and export data to and from software applications

Real-time price adjustment for a product or service to reflect changing market conditions, geolocation, customer behavior, etc.

Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products

Enable businesses to implement machine learning algorithms on business data such as sales and revenue

Manage and handle various international currencies

Manage multiple teams and operations from a central location

Use simulation models and scenario planning to predict and compare strategy outcomes for prices and promotions

Create and manage price lists for products, customer segments, and geographic locations.

Track and manage the profit margin between the cost of a product and its selling price.

Track and analyze key pricing metrics for reports, intelligence dashboards, historical data tracking, trend analysis, etc.

Evaluate the degree to which business operations bring monetary gains

Analyze and gain insights into data in real-time

Receive data and information in real time

View and track pertinent metrics to find patterns and gain insights from data

AI-driven algorithms that allow for automatic repricing in real-time

Search and filter data across systems to locate required information by entering keywords or certain criteria

Features

4.5 (4)

4.5

Based on 4 reviews

## Pricing

Value for money

4.5 (4)

Free Trial

Revenue up to $1k

$99.00

Usage Based,Per Month

Revenue up to $25k

$149.00

Usage Based,Per Month

Revenue up to $100k

$249.00

Usage Based,Per Month

Revenue up to $500k

$399.00

Usage Based,Per Month

Value for money

4.5 (4)

4.5

Based on 4 reviews

## Integrations

[

Descartes Sellercloud](https://www.capterra.com/p/160953/SellerCloud/)

## Support, customer service and training options

Customer Service

5.0 (4)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (4)

5.0

Based on 4 reviews

## User reviews

Overall rating

4.8

Based on 4 reviews

Filter by rating

5(3)

4(1)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

RH

Ray H.

CEO

Retail

### "Excellent repricing tool for Amazon & Walmat sellers! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 7, 2024

Pros

\- The user interface is great - The flat-fee pricing model saves us a ton of money over tools that charge a % of sales - Having 1 tool that can handle both Amazon & Walmart repricing - Repricing algorithm is intelligent enough to not lower pricing when it doesn't need to.

Cons

\- The Walmart repricing seems slower than the Amazon repricing, but this could just be a limitation of Walmart's APIs.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

May 13, 2024

We are so happy to hear that you love our user interface and that our pricing is affordable for your business. We're also happy to hear that you use Informed Repricer because our repricing algorithms don't lower your prices in cases where it doesn't need to - we're proud to provide repricing strategies that always protect your profit margins. Thank you for using Informed Repricer and for taking the time to review your experience!

LN

Lukas N.

owner

Retail

### "Somewhat sufficient "

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

5/10

June 25, 2021

Have been using informed for a little over 4 months now on the big 2 US marketplaces, seems to be sufficient eventhough it doesn't provide as many pricing algos for Walmart as it does for Amazon

Pros

Informed.co is easy to set-up, and has integrations with most of the e-commerce platforms or marketplaces that you'll want to have covered. Seems to does its job well.

Cons

Monthly plan is calculated off of total revenue, even when informed reprices say only 5% of your total product range. That's obviously unfair, but there is no other solution for that.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AR

andy r.

owner/buyer

Consumer Goods

### "Great portal to control pricing and inventory flow."

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 8, 2020

Overall very good. I use this as my first port of call to see what's going on with my store.

Pros

Very easy to use, clear information and layout.

Cons

I would like to see the ability to see further into the past in terms of sales and cash flow to see how the business is growing.. I would like the ability to rank the columns in the data by velocity so i can see at a quick glance which are my hot sellers and which are maybe in need of tweeking.. I also don't like the way the software allows the breaking of MAP policy by hiding the price.. I think this encourages bad behaviour from others and is what is killing the start ups. Can we have more than 100 items on a page please too. Website is slow to load so takes time to navigate around. Logs me out too quickly too... always having to log in which takes time as site is slow.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

July 20, 2021

Hi Andy, Thank you for the review! We have been busy addressing a lot of the improvements you mentioned over the past year. Including expanding sales, revenue, and profit data further into the past, allowing sorting listings by velocity, and using MAP as a Min Price boundary by default vs. hiding until check-out. We have also speed up load times! Thank you for being our customer!

KW

Kevin W.

CEO

Retail

### "Great product, have been a loyal user for several years"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 7, 2020

No issues, fast customer service

Pros

Easy to setup, easy to setup multiple strategies, Cost is pulled directly from Inventory Labs

Cons

That Min/Max isn't pulled from IL like it was originally planned.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

February 19, 2020

Hi Kevin, Thank you so much for your kind review of Informed! We're so happy that you've been using our repricer for years.

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