--- title: "FigPii Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about FigPii Software - reviews, pricing plans, popular comparisons to other Polling products and more." source_url: "https://www.capterra.com/p/199975/FigPii/" page_type: "product" language: "en" publication_date: "2026-09-28" --- # FigPii Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 28, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) FigPii ## What is FigPii? FigPii is a conversion optimization platform that allows you to identify problem areas on your site and test your solutions to ensure they increase conversions. The platform includes heatmaps, session replay videos, online polling, and AB testing. ## What is FigPii used for? [AB Testing](https://www.capterra.com/ab-testing-software/)[Customer Experience](https://www.capterra.com/customer-experience-software/)[Heatmap](https://www.capterra.com/heatmap-software/) Top alternative Featured Overall rating Based on 22 user reviews Reviews sentiment Positive 100% Neutral 0% Negative 0% Starting price $49.99 Other, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### FigPii 4.8 (22) VS. [4.5 (17)](https://www.capterra.com/p/172116/PageSense/reviews/) Starting Price $49.99 Other, Per Month Starting Price $12 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.9 (22) Ease Of Use 4.9 (56) Value For Money 4.6 (22) Value For Money 4.6 (44) Customer Service 4.9 (21) Customer Service 4.1 (44) ## FigPii alternatives [4.0 (6)](https://www.capterra.com/p/238886/Adobe-Target/#reviews) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 83% of reviewers rated it above 4 stars [Mida](https://www.capterra.com/p/10014532/Mida-so/) [4.6 (56)](https://www.capterra.com/p/10014532/Mida-so/reviews/) Starting price $399.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10014532/Mida-so/) Highest Rated [ConvertCart](https://www.capterra.com/p/190983/ConvertCart-Tool-Suite/) [4.8 (45)](https://www.capterra.com/p/190983/ConvertCart-Tool-Suite/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/190983/ConvertCart-Tool-Suite/) [Instapage](https://www.capterra.com/p/141695/Instapage/) [4.5 (365)](https://www.capterra.com/p/141695/Instapage/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/141695/Instapage/) [View all alternatives](https://www.capterra.com/p/199975/FigPii/alternatives/) ## FAQs about FigPii Overview ### Which roles and teams benefit most from FigPii? FigPii is most used by marketing, SEO, and content teams that examine visitor behavior, test page changes, and improve conversion paths. Analysts, researchers, and systems specialists use session data and feedback to identify usability issues. Founders, executives, and operations leaders review conversion insights to guide website priorities and growth decisions. Answer based on 22 reviews Overview ### What company size and specific industries is FigPii built for? FigPii is designed for online businesses in SaaS, ecommerce, and lead generation, as well as digital agencies and UX designers. It fits teams that need website testing and optimization tools, including small businesses and growing companies working in digital-first industries. Features and Usability ### What are the key features of FigPii? FigPii offers session recording, heatmaps, and behavior tracking for website analysis, plus A/B testing and split testing for experiment comparison. It also includes pulse surveys, segmentation, audience targeting, and reporting and analytics, with tools such as annotations, screen recording, and real-time monitoring. Pricing ### How much does it cost and what fees or limitations are included? FigPii starts at $49.99 per month for the Starter plan, which includes 10,000 visitors monthly. Small costs $99.99, Medium $199.99, and Large $339.99, with higher visitor caps up to 100,000. A free trial is available, and all plans include unlimited AB tests, heatmaps, polls, recordings, and users. Answer based on 6 reviews Integrations ### Which third-party tools and platforms does FigPii integrate with? FigPii connects natively to Adobe Commerce, BigCommerce, ClickFunnels, Google Analytics 360, Instapage, Leadpages, Shopify, and WooCommerce, with support also available for Drupal, Joomla, PrestaShop, Squarespace, Unbounce, Weebly, Wix, and WordPress. These integrations cover ecommerce, analytics, and landing page platforms. Getting Started and Support ### What training and onboarding options does FigPii offer? FigPii provides in person training, live online sessions, webinars, and documentation to help teams get started. In person and live online formats support guided instruction, webinars offer scheduled group learning, and documentation gives written reference material for setup and ongoing use. Answer based on 2 reviews Getting Started and Support ### What customer support options does FigPii offer? FigPii provides email/help desk, a knowledge base, phone support, and 24/7 live rep assistance. Reviewer comments describe the support team as quick to reply, helpful, and clear when explaining issues, with users often noting that questions are handled with care and practical guidance. Answer based on 4 reviews Ease of use ### Is FigPii easy to use for website behavior analysis? FigPii makes website behavior analysis easy to learn, with straightforward setup, clear test results, and accessible heatmaps and session recordings. Marketing teams and analysts value having these tools in one place, while some users find poll management, heatmap video controls, and parts of the interface less intuitive. Answer based on 11 reviews ## Features AI summary Based on 1,178 Polling reviews Capterra reviewers highlight these as the features buyers care about most when choosing polling software: - **Customizable Questions** (**56%** of reviewers rated this feature as critical) - **Survey/Poll Management** (**51%**) - **Surveys & Feedback** (**49%**) FigPii includes **Survey/Poll Management** and **Surveys & Feedback**, giving teams the tools to create, run, and review polls while collecting input from respondents in one place. However, it does not include **Customizable Questions**. Instead, it offers other features that reviewers also consider important, such as **Reporting/Analytics** (**46%**) and **Live Results Sharing** (**43%**), helping businesses track response trends and share findings quickly with stakeholders. Survey/Poll Management 4.8 (4) 0.00% of 4 reviewers that rated this feature as important or highly important Create and administer polls and surveys Surveys & Feedback 4.6 (5) 0.00% of 5 reviewers that rated this feature as important or highly important Gauge satisfaction and receive information for improvement and success Reporting/Analytics 4.7 (3) 33.33% of 3 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Conversion Rate Optimization 4.8 (6) 16.67% of 6 reviewers that rated this feature as important or highly important Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) Heatmaps 4.2 (6) 16.67% of 6 reviewers that rated this feature as important or highly important A visual display that uses a color spectrum to show how visitors interact with areas of a web page A/B Testing 4.6 (5) 20.00% of 5 reviewers that rated this feature as important or highly important Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness FigPii 31 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Behavioral Analytics: Track and analyse user behavior within a system or network - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service - Geotargeting: Geographic location of visitors determines behavior of the software - Heatmaps: A visual display that uses a color spectrum to show how visitors interact with areas of a web page - Live Results Sharing: Present live poll results to audience - Multiple Question Types: Supports different types of question formats, including multiple-choice, checkbox, open-answer, Likert scale, and essay - Online Polling: Survey or poll in which participants communicate responses via the internet, typically by completing a questionnaire on a web page - Presentation Tools: Share and present designs - Pulse Surveys: Short, frequent surveys designed to quickly gauge the ongoing attitudes or feelings of a specific group - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Skip Logic: Skip over or route respondents to different questions based on their previous answers - Split Testing: Conduct tests to compare performance across various versions of content (web pages, images, emails, etc.) - Statistical Analysis: Apply statistical/mathematical models to sets of data - Survey/Poll Management: Create and administer polls and surveys - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Visual Editor: Program to edit text files that renders the content in accordance with embedded markup code such as HTML - Website Analytics: Track and analyze information regarding website visitors --- Get Advice We can help you find the software with the features you need. Features 4.7 (22) 4.7 Based on 22 reviews ## Pricing Value for money 4.6 (22) Free Trial [View pricing plan details](https://www.capterra.com/p/199975/FigPii/pricing/) Starter $49.99 Other,Per Month It includes: - Unlimited AB Tests - Unlimited Heatmaps - Unlimited Polls - Unlimited Recordings - Unlimited Users Small $99.99 Other,Per Month It includes: - Priority Support - Unlimited AB Tests - Unlimited Heatmaps - Unlimited Polls - Unlimited Recordings - Unlimited Users Medium $199.99 Other,Per Month It includes: - Priority Support - Unlimited AB Tests - Unlimited Heatmaps - Unlimited Polls - Unlimited Recordings - Unlimited Users Large $339.99 Other,Per Month It includes: - Figpii Recommendations - Priority Support - Unlimited AB Tests - Unlimited Heatmaps - Unlimited Polls - Unlimited Recordings - Unlimited Users Value for money 4.6 (22) 4.6 Based on 22 reviews ## Integrations [ WordPress](https://www.capterra.com/p/131687/WordPress/)[ Wix](https://www.capterra.com/p/169007/Wix/)[ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ Squarespace](https://www.capterra.com/p/143461/Squarespace/)[ Weebly](https://www.capterra.com/p/246168/Weebly/)[ WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[ ClickFunnels](https://www.capterra.com/p/156583/ClickFunnels/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (21) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (21) 4.9 Based on 21 reviews ## User reviews Overall rating 4.8 Based on 22 reviews Filter by rating Counts reflect reviews available in this feed. 5(18) 4(4) 3(0) 2(0) 1(0) Mentioned topic Recent reviews first, then most helpful Rajesh C. Co-Founder Used the software for: Less than 1 year ### "Optimize The Conversion Rate" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 November 25, 2020 My overall experience with Figpii is awesome so far. They have a strong support team and they try to solve every customer issue with sincerity and utmost care. Besides, they try to consider any important feature request. That's why Figpii is gradually improving in terms of functionality. If you want to get a great level of user experience with an increased conversion rate, Figpii could be one of the best options for you. Pros There is no doubt that "Figpii" is the tool that will dramatically increase the conversion rate. When it comes to analyzing user behaviors and increasing the conversion, Figpii will give you an optimum solution. The Heatmap function of this tool is so much easy to use. On top of that, it will not provide you with unnecessary data so that you can focus on the right information. Besides, the simple and excellent video recording tool will make your day even shiny. Another noticeable thing is the customer support of Figpii. Whatever challenges or issues you face with Figpii, the dedicated customer support team will always be there to help you out. Most importantly, the pricing of this product is so generous and affordable. I just can't believe that I am getting this level of functionality at this price range. Cons There is no denying that Figpii is an awesome software to understand user behavior. However, there is some room for improvement as well. First of all, I would love to use heatmaps and videos on several AB test versions. The figpii team is yet to develop this feature. I think they can make the poll management system more intuitive. Another problem I face with Figpii is click maps don't work properly. Although the issue is not frequent, all kinds of bugs should be improved. SS Sr. Software Engineer Sr. Software Engineer Used the software for: I used a free trial ### "Feature rich well priced, high quality, good docs. Amazing support." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 2, 2025 The best A/B platform I've used in >7years of web development and I've tried all the big ones. Shout out to Reza for the awesome customer support. Pros The customer support on FigPii and Dev docs have been really amazing, I've tested 4 other A/B testing platforms and they are either super expensive or poor in features. FigPii checked all the boxes with an amazing support via email and slack. Cons I had some temporary invitation issue when onboarding but the FigPii team really showed up and helped unblocking our team trial. FO Founder Founder Used the software for: Less than 1 year ### "Solid Alternative to Google Optimize" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 December 26, 2023 Pros FigPii was fairly straightforward to setup, had a fast load time for showing test variants and displayed test results in a clean, easy to digest format. Cons FigPii lacked any way of adding a hypothesis to go along with particular tests, or to record notes/findings after conducting an experiment. Some way to create a roadmap and record experiment ideas & findings would go a long way. Some technical glitches occurred preventing tests from running - the support was helpful to try find a resolution. IO ICT Operations Manager ICT Operations Manager Used the software for: 3-5 years ### "Easy to use, gives insightful information about the users’ journey on our website." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 14, 2022 The price of this product is especially generous and reasonable. I just find it hard to believe I'm getting this level of functionality at this cheap. Pros The tool that will significantly raise the conversion rate is without a doubt Figpii. Figpii will provide me with the best option for evaluating user behavior and boosting conversion. This tool's Heatmap feature is extremely user-friendly. Additionally, it won't give me any information that is not necessary so I can concentrate on the important data. The straightforward and superior video capturing feature will also brighten my day. The customer service offered by Figpii is something else to note. The committed customer support team will always be there to assist me, no matter what difficulties or problems I may encounter with Figpii. Cons First and foremost, I would like using heatmaps and movies on various AB test versions. This functionality is still being developed by the figpii team. I believe they can improve the poll management system's usability. Click maps don't function properly, which is another issue I have with Figpii. Even if it doesn't happen often, bugs of all kinds need to be improved. Wynne P. Marketing Systems Architect Used the software for: Less than 1 year ### "Complete conversion rate optimization toolset" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 24, 2020 I'm extremely happy with the tool. So much so I'm recommending all my marketing friends to start using it. Pros I love figpii. It has VERY slick AB testing functionality, which in my opinion is better than Unbounce in this regard and on-part with Convertize. Embed the Figpii pixel using HTML or Google Tag Manager. Choose a URL you want to split test. QUICKLY Create variants using the onscreen WYSIWYG editor. Choose an objection (option, purchase, page visit, button click, etc). Then hit the "go" button. Simple. Powerful. Get's the job done with no fuss. It has similar qualitative CRO functionality to Mouseflow, CrazyEgg, or Hotjar, with heatmaps, session recording, and polls. Comes with GDPR and CCPA compliance, which is essential these days when marketing in USA or Europe. Cons To be honest, I don't think I've found a negative yet. AN Analyst Analyst Used the software for: 1-3 years ### "It satisfied me to track the visitors' activities." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 17, 2022 The high conversion rate and low bouncing rate convinced me to use Figpii.  Pros As analyst, I need to observe our visitor data. That’s why I need to monitor user’s activity and Figpii helps me a lot to track visitors. The heatmap, AB testing, and videos help me see what works and what doesn't on that page and thus I am capable of for suggesting our teammates regarding our website content. It helps to increase Conversion rate. Since it is easy to use, I can manage the session recording successfully. Cons Trial period may be extended. It price plan may be revised which will be excellent for small organization. It is difficult for me to delete Heatmap video. IO IT officer IT officer Used the software for: Less than 1 year ### "It boosts the conversion rate and is easy to use and deploy." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 November 15, 2023 Excellent client assistance than other competitors. Pros Its heatmaps and video recording feature help me a lot to serve my purpose. It is very easy to use. more attractive price than others. Cons Bug problems should be taken care of to improve its functionality. RE Researcher Researcher Used the software for: 3-5 years ### "It is helpful for tracking qualitative research based training participants with its features. " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 8, 2022 We track our users like never before. FigPii is a great tool to get necessary insights about training participants use and journey. We can track our participants' journey and improve it using heatmaps and session recording. Pros Easy to use, gives insightful information about the users’ journey on our website for research based training, workshop, seminar etc. Cons I’ve faced some technical issues that the support helped me with. CE CEO CEO Used the software for: Less than 1 year ### "Marketing Swiss knife" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 24, 2020 I'm happy with the features that FigPii provides. I see, that guys work hard and add new features to the system. The support is on a high level - they are ready to answer any questions, consider any feature request we send, and explain things that are not clear. Pros FigPii is an excellent combination of tools for analyzing user's behaviors. Heatmaps is one of the best that I saw before - it's really simple in use and doesn't overload you with unnecessary data. Video Recording - my next favorite tool in FigPii package. Easy to use and powerful. Also, I would like to note that the product has a very competitive price for such functionality. Cons It would be really cool to see heatmaps or videos for the different AB test versions but this functionality is missed. The functionality of creating and managing of Polls might be more intuitive. FC Freelance Content Marketer Freelance Content Marketer Used the software for: Less than 1 year ### "FigPii Made Me Provide The Best User Experience To My Customers!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 25, 2020 Since I am a content marketer and monetize my blogs with affiliate links, I have to read the mind of the users. I mean I must know what the users are looking for and whether I can deliver that to them or not. This is where FigPii is helping me with its analytics. I was a bit skeptical about the capability of this product. They are a relatively new company. But I was totally impressed just after my first week of using FigPii. This is an all in one package for knowing the user behaviors and interactions. The heatmap, AB testing, and videos give me an overview of the strength and weaknesses of that particular page. I can easily fix them by those data and increase the conversion rate. My revenues are gradually improving and all the credit goes to this awesome tool. Pros The first thing I like about FigPii is their features. I get all the necessary features that are needed for an online business to understand the users better. Therefore, I don't have to pay for individual subscriptions of different tools. The heatmap and session recording are the most used feature in my case. The tool is also very fast and fluid. I am not a developer or tech geel. But I didn't have to go through tough learning curve to use this. I appreciate the developers for such kind of user experience. Cons FigPii has all the necessary features. It has got a powerful split tester too. I have to change designs and add features to my client's website and use A/B testing a lot for this purpose. But the controls are somewhat limited and sometimes it's glitchy. If the developers could add some more parameters and granular control in the A/B testing feature especially for the affiliate marketers, it would be awesome. [View all Reviews](https://www.capterra.com/p/199975/FigPii/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.