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Nozzle extracts all the data from Google’s SERPs for any keyword input into our system. Here are some of the things you can analyze with our data across tens of thousands (or more) of keywords: Domains and URLs of all search results, Sitelinks, Faq schema, Video carousels and each video listed, News carousels, Featured snippet data, People Also Ask data, Related Searches data, People Also Search for data, Ads data, Pixels from Top of Google for each result, Pixel coverage & percentage of SERP
Provider
Nozzle
Located In
United States
Open API
Yes
Deployment
Cloud, SaaS, Web-Based
Training
Live Online, Webinars, Documentation, Videos
Support
Email/Help Desk, FAQs/Forum, Knowledge Base, Chat
Technical SEOs, SEO Analysts and SEOs
Content Source: Nozzle
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Nozzle Reviews
Pros
I like how I can choose how often I want the keywords to be checked (daily, weekly, monthly, etc). The ability to keep an eye on competitors (at no extra cost) is a great feature.
We are very happy with the tool, and it is helping us to improve our ranking and is an essential tool in our inbound marketing and to drive conversions.
I had to give it some more uninterrupted attention before my time runs out, that is when I found the true potential and I'm glad I did.
Nozzle is an amazing rank tracking tool with 100+ features. The data analyzed from the top 100 pages of your search query gives a deep view of what is being done by your top competitors.
Cons
I had lost a lot of my footing in Google due to neglect of my website. Nozzle has me back on the right track.
The beginning is a little scary, and you may feel overwhelmed by all information.
If you aren't using nozzle, you're at a big disadvantage.
I dislike the following aspects of this software and its developers.
"Get A True View Of The SERP"
Overall: Nozzle solves one of the biggest SEO issues which is CTR. If you use a traditional keyword ranking tool, you only see the positions in SERP that your site has ranked for. But that alone does not explain why you are not getting the traffic you deserved. Nozzle shows you why. And you can see a true picture of the SERP that you are not competing against your competition but also Google properties. If your site is far away from the above the fold, you only get a trickle of traffic.
Pros: With 1 keyword pull from the SERP, I can how my site, my branded sites, and competitors are doing. CTR is all about above the fold. If your site is far away from the above the fold, you are losing lots of valuable traffic. You also have to keep in mind that Google properties such as ads, snippets, image/video carousel, PAA also grab top positions. In other words, your site is competing against them. If you just focusing on the ranking numbers, then you are missing out a lot.
Cons: The dashboard view may not be the best at the moment. It takes a while to set up your project initially. You may stumble when creating various parameters. But those steps are important for SERP analysis. Once it is up and running, you can see why it worths your time and patience when you have the data in front of you.
"A very comprehensive SEO monitoring system"
Overall: I'm pretty happy with the software. It does everything I need. I hope they will consider a UI overhaul because it's much needed. They have a.loto of features "coming soon" that I hope to see deployed in the following months.
Pros: It is relatively easy to set up; it gives you plenty of data about SEO/SERP and social media. You can check how your competitors are performing and use the information provided by Nozzle to reverse engineer their best-performing practices.
Cons: The UI seems pretty outdated, definitely not good-looking, and somewhat intimidating for every beginner. The reality is that the software is not that hard to use, but it may scare you at first glance.
"Probably the most advanced rank tracker on the market, but with a terrible UI"
Pros: There are many pros to using Nozzle for SEO. One of the most important benefits is that it allows you to control your content marketing strategy, which can help improve the visibility of your site and increase traffic. Additionally, Nozzle provides users with detailed reporting that helps them track their progress and make adjustments as needed. It gives you granular control over keyword tracking and offers an advanced competitor analysis module. It let you really understand how your content marketing game is performing.
Cons: The tool is basically a rank tracker, and it's quite expensive for that. It doesn't give you any hint on how to improve your ranking, so it targets an advanced user base. Nozzle users need to be proficient in SEO and able to asses errors by themselves since the software will not help them. The support is slow and not really helpful. The main issue is their really confusing and overwhelming UI. Tables, graphics, numbers, and text don't have a real hierarchy and it can be perceived as incredibly confusing if you are not used to it.
"Get most from the SERP Tracker"
Pros: As I stated in the title, whatever data you need from the Google SERP you can grab it with Nozzle. It stores ever single piece of Data from Google SERP so that you can analyze or reuse it later. I found it great as integrating it with Google Data Studio, Power Bi will give extra benifits for analyzing the SERP Data. You can specify device, location for checking the SERP data. That is an absolute must feature for any rank tracker. Although Nozzle serves more than a rank tracker.
Cons: The biggest downpoint of Nozzle is currently it only scrapes data from Google. That means if you want to check on other Search Engine that might not be possible for now. May be someday in near future that will be also available.
"Rank Tracking For A One Off Payment"
Overall: So far so good. I like the idea of what it shows for your main competitors, and showing how many searches a keyword is worth and where you currently rank. This allows you to put that keyword into google and then using other software extract the exact information you need to help you to write a better topic and content that will match your competition.
Pros: Tracking keywords and finding out what the estimated searches are, being able to thin out the low quality searches and concentrate on those that are already ranking with good traffic. Seeing what I can get from my competition in each topic.
Cons: The amount of screens that you need to learn about. This is actually mind boggling and needs thinning out, or a fully comprehensive course for sections of the software to show what it does. If you are only interested in keywords, a full course on this section.
