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Pros
I like how I can choose how often I want the keywords to be checked (daily, weekly, monthly, etc). The ability to keep an eye on competitors (at no extra cost) is a great feature.
We are very happy with the tool, and it is helping us to improve our ranking and is an essential tool in our inbound marketing and to drive conversions.
I had to give it some more uninterrupted attention before my time runs out, that is when I found the true potential and I'm glad I did.
Nozzle is an amazing rank tracking tool with 100+ features. The data analyzed from the top 100 pages of your search query gives a deep view of what is being done by your top competitors.
Cons
I had lost a lot of my footing in Google due to neglect of my website. Nozzle has me back on the right track.
The beginning is a little scary, and you may feel overwhelmed by all information.
If you aren't using nozzle, you're at a big disadvantage.
I dislike the following aspects of this software and its developers.
Showing Most Helpful
Showing 25 of 83 reviews
"Get A True View Of The SERP"
Overall: Nozzle solves one of the biggest SEO issues which is CTR. If you use a traditional keyword ranking tool, you only see the positions in SERP that your site has ranked for. But that alone does not explain why you are not getting the traffic you deserved. Nozzle shows you why. And you can see a true picture of the SERP that you are not competing against your competition but also Google properties. If your site is far away from the above the fold, you only get a trickle of traffic.
Pros: With 1 keyword pull from the SERP, I can how my site, my branded sites, and competitors are doing. CTR is all about above the fold. If your site is far away from the above the fold, you are losing lots of valuable traffic. You also have to keep in mind that Google properties such as ads, snippets, image/video carousel, PAA also grab top positions. In other words, your site is competing against them. If you just focusing on the ranking numbers, then you are missing out a lot.
Cons: The dashboard view may not be the best at the moment. It takes a while to set up your project initially. You may stumble when creating various parameters. But those steps are important for SERP analysis. Once it is up and running, you can see why it worths your time and patience when you have the data in front of you.
"A very comprehensive SEO monitoring system"
Overall: I'm pretty happy with the software. It does everything I need. I hope they will consider a UI overhaul because it's much needed. They have a.loto of features "coming soon" that I hope to see deployed in the following months.
Pros: It is relatively easy to set up; it gives you plenty of data about SEO/SERP and social media. You can check how your competitors are performing and use the information provided by Nozzle to reverse engineer their best-performing practices.
Cons: The UI seems pretty outdated, definitely not good-looking, and somewhat intimidating for every beginner. The reality is that the software is not that hard to use, but it may scare you at first glance.
"Probably the most advanced rank tracker on the market, but with a terrible UI"
Pros: There are many pros to using Nozzle for SEO. One of the most important benefits is that it allows you to control your content marketing strategy, which can help improve the visibility of your site and increase traffic. Additionally, Nozzle provides users with detailed reporting that helps them track their progress and make adjustments as needed. It gives you granular control over keyword tracking and offers an advanced competitor analysis module. It let you really understand how your content marketing game is performing.
Cons: The tool is basically a rank tracker, and it's quite expensive for that. It doesn't give you any hint on how to improve your ranking, so it targets an advanced user base. Nozzle users need to be proficient in SEO and able to asses errors by themselves since the software will not help them. The support is slow and not really helpful. The main issue is their really confusing and overwhelming UI. Tables, graphics, numbers, and text don't have a real hierarchy and it can be perceived as incredibly confusing if you are not used to it.
"Get most from the SERP Tracker"
Pros: As I stated in the title, whatever data you need from the Google SERP you can grab it with Nozzle. It stores ever single piece of Data from Google SERP so that you can analyze or reuse it later. I found it great as integrating it with Google Data Studio, Power Bi will give extra benifits for analyzing the SERP Data. You can specify device, location for checking the SERP data. That is an absolute must feature for any rank tracker. Although Nozzle serves more than a rank tracker.
Cons: The biggest downpoint of Nozzle is currently it only scrapes data from Google. That means if you want to check on other Search Engine that might not be possible for now. May be someday in near future that will be also available.
"Rank Tracking For A One Off Payment"
Overall: So far so good. I like the idea of what it shows for your main competitors, and showing how many searches a keyword is worth and where you currently rank. This allows you to put that keyword into google and then using other software extract the exact information you need to help you to write a better topic and content that will match your competition.
Pros: Tracking keywords and finding out what the estimated searches are, being able to thin out the low quality searches and concentrate on those that are already ranking with good traffic. Seeing what I can get from my competition in each topic.
Cons: The amount of screens that you need to learn about. This is actually mind boggling and needs thinning out, or a fully comprehensive course for sections of the software to show what it does. If you are only interested in keywords, a full course on this section.
"Powerful Rank Tracking Tool"
Overall: I am very happy and satisfied with Nozzle. I am currently on the Advanced plan and have been using it for my clients and my own e-commerce businesses. I like how powerful it is and want to maximize its full potential. I look forward to improving my SEO projects using this tool.
Pros: I was blown away after trying this tool and got impressed by how it tracks the keywords you input. You can track by location and devices and will show you the search volume of each keyword based on Google's data. I also like that you can add unlimited users and unlimited competitors. If you add your competitors to a project, the pulls from your targeted keywords in that project will also tell you where your competitors are ranking. It currently tracks keywords in the Google SERP only but they said they will also expand to other search engines and online marketplaces as well.
Cons: The least I like was the dashboard at first because it was a bit overwhelming, though I understand that it's necessary because of how powerful the tool is in tracking metrics.
"It is a great service tool for checking rankings in Google SERP."
Overall: Nozzle gives you insight into the traffic you are missing out on, if your site is far below the fold, if you are ranking for keywords that are not being searched for or if you are being outranked by competitors that are using black hat SEO.
Pros: I've been looking for a rank tracking software that provides me with data like keywords, rank position, search volume, etc. I stumbled upon Nozzle after using another rank tracking software for a while. I've never regretted my decision to switch to Nozzle; I'm able to gather data for my entire website's keywords instead of just the top 10. I also love how simple it is to use. I would recommend this to anyone who has the patience to learn how to use it.
Cons: The interface may feel a bit overwhelming at first, but the learning curve is more of an aspiring curve than anything else. Users need to be quite familiar with SEO to get the most value out of this tool, but that's nothing that can't be managed or compensated for. The nice thing about so much power and potential is that it leaves things open and broad: there really isn't a limit set to this software except for the number of searches you'd like to conduct – more searches mean higher costs – and your willingness to let Nozzle thrive on its own full capacity.
"Good ranktracking tool"
Overall: We are very happy with the tool, and it is helping us to improve our ranking and is an essential tool in our inbound marketing and to drive conversions. Nozzle is helping us to improve our ranking and to drive more traffic on our website. Now we can track much more data points and can see data visually in our data analysis tool. Nozzle is a pro when it comes to competitive intelligence and rank tracking.
Pros: Nozzle is a good tool for rank tracking and I can group keywords into different keywords. I can track some keywords weekly based on their importance and some monthly, which are less important. Nozzle helps even to track the local seo which is very helpful, and we can track our ranking across the markets and at local places. Nozzle do not limit on how many competitors we can track against our ranking, and this is helpful to see how others are doing against us so that we can beat them better. Nozzle is giving us more data sources to track our ranking, and we can use the data with many data analysis tools. The dashboard is very user friend and show data points visually, and we can even change it into a dark mode.
Cons: Nozzle has a lit bit learning curve and having more video tutorials and help with on boarding will be helpful and will help people to get a maximum value from the tool.
"An effective and Deep app to monitor your Online presence using Serp and competitive analysis"
Overall: I was happy to discover Nozzle, I think that compared to other similar solutions it shines into providing so much data that you can use to boost your SEO game. As a rank tracker, it gets the job done and the results are very good and precise compared to the big and more established players. I am sure Nozzle would be able to develop and keep some unique features in the future.
Pros: The features and the depth of data provided. The fact is that you can monitor your competitor into the SERP and then work on your SEO strategy with more points of action on your back.
Cons: The Data presented are really A LOT. I would indeed like a sort of "basic mode" vs an "advanced mode" that show more data. There are some data points that can be still valuable but daunting and useless for the average user, that later, tho, can be indeed used in a very efficient way.
"Content marketer new friend"
Overall: It has a lot of powerful features that allow me to monitor my progress, make adjustments to my strategy, and even make sure that my business is listed online. I would recommend this product to anyone who is looking to take their SEO strategies to the next level, because this tool has really blown me away.
Pros: I have been using this tool for a while now, and it has really helped me to monitor my search engine optimization strategy. The 1 I used the most is for rank tracking.
Cons: SOme learning curve as its quite different from other tools. Not as complicated as Semrush, Ahrefs, but not as straight forward and simple as Screpy
"Absurd amount of SERP data"
Overall: 5/5, or 10/10, however you want to put it. You can just sense the quality of this tool when you login to your portal the first time.
Pros: The title tells it all: Absurd amount of SERP data... on both you and your competitors. Now with one data pull you will get the top 100 SERP results, and with the cheapest plan you already have 10k data pulls. So this is an absolute MUST tool for anyone looking to jump into search engine optimization and conduct it seriously.
Cons: It has so many functions that it can be challenging to use it to its full extent, but I consider this to be more of a positive thing than a con.
"Best Rank Tracking Solution"
Pros: Nozzle provides an incredible wealth or useful data at a lower price than most other rank tracking solutions on the market.
Cons: It's a bit overwhelming to use at first, but with some experimenting and watching a few training videos it becomes fairly straightforward.
"Dive into the data-rich world of SEO"
Overall: My experience with Nozzle is extremely positive. The more I learn how to read the data, the more I love Nozzle.
Pros: Noozle collects a lot of data out of the gate, presents it in a way that at first can be overwhelming but impressive at the same time. After a short time, the presentation became less of an issue as I learned how to read the data.
Cons: The UI could use some attention. But I understand that it's not easy when the software aims to collect and present so much data. I'm confident that the team at Nozzle will find a way to make diving into the data easier as the product evolves.
"The most advanced rank/SERP tracking tool"
Overall: Kind of mindblown by the tool. Looking at nozzle and comparing it with other rank tracking tools, Nozzle looks like a pro and the others like SERPwatch, Accuranker seem like kids in front of Nozzle
Pros: Nozzle came and disrupted the rank tracking tools market. I wasn't aware that such a tool existed. Every segment/filter can give you different insights regarding the SERPs
Cons: The only thing i can complain of is the setting up process, it isn't the same as conventional rank tracking tools. I had to go through their
"Best tool to track your search rankings"
Overall: We are looking to focus more on search engine optimization and keeping track of our progress by checking rankings. The ability to see where we are at compared to competitors is great. It's easy to login and take a look at where you stand on the dashboard
Pros: Nozzle is the best tool to track keywords. I've used a few others including Ranktracker, SE Ranking, Serpstat and I found this gave the most relevant information. I like how I can choose how often I want the keywords to be checked (daily, weekly, monthly, etc). The ability to keep an eye on competitors (at no extra cost) is a great feature.
Cons: You have to invest some time to learn how to use it. I couldn't find any official get started tutorials but was fairly easy to get up and running. I don't like that to login you have to get an email sent to you (wait some time) then click the email to login. Should be a username/password like most websites work.
"Excellent rank tracking and lots of useful data"
Overall: I am blown away by the amount of data it throws at you
Pros: This tool provides lots of useful data which can be used for improving SERP positions.
Cons: There is a bit of a learning curve to properly utilize this awesome tool
"I love Nozzle"
Pros: I love Nozzle because it lets me track my competitors in a way that is easy to understand. I can see what keywords they are ranking for and how often they are ranking on the first page of Google. I can also see how many keywords they are targeting and how much traffic each of their page generates. I have to say that Nozzle has been a real lifesaver. I never thought I would be able to track so many competitors, but this tool has made it possible. Now I know what my competitors are doing and it has really helped me stay on top of my game.
Cons: Currently, they don't offer a specific dashboard for Local SEO - However, it's on their roadmap and they already started working on it!
"very impressive"
Overall: Helps me track my seo ranking
Pros: after so many were raving about it, I joined the nozzle club. looks very promising so far. for example, the ability to add many competitors, create keyword groups, the onboarding sequence (important for knowing what's going on straight from the start) - this doesn't look like "we're only starting" kind of product. It looks ready to go already. looks like nozzle is already a high level tool and I'm looking forward to seeing whats next
Cons: Nothing yet. perhaps the user interface.
"Advanced compared to competitors"
Overall: Good competitor monitoring and analysis features too allow better planning for SEO strategies to rank on serps. Good dashboards allow quick review of placements and opportunities
Pros: Nozzle has a lot of advanced research and SEO functions compared to competitors I use such as rank tracker and serpwatch. Active youtube tutorials from the developer show additional ways to tap into more advanced capabilities of nozzle.
Cons: Takes some time to explore and setup, the feature set is deep so that's natural for a more advanced product like this. Taking some time to learn the interface and all the capabilities is well worth the effort
"Nozzle does the work reliably"
Overall: All in all, I am happy with Nozzle. It may take sometimes to get familiar to, yet the results I had are quite satisfactory so far.
Pros: I like that the results from Nozzle are reliable, and I can pull SERP keywords from various sources, to gain an overall views and information for SEO strategy.
Cons: The user interface offered by Nozzle seems a bit old school. And a bit complicated, for newbies like me. I struggled a bit before I can find ways to utilize Nozzle.
"Get a full view of the SERP and your actual keyword ranking"
Overall: I'm very happy with Nozzle.
Pros: The share voice feature and ability to track all social accounts have been very helpful. The support is terrific.
Cons: The UI can seem a bit overwhelming in the beginning, but you quickly get used to it.
"Most in depth serp analysis tool available"
Overall: Experience has been very positive. The onboarding was very quick and straightforward, and the amount of data available was mind-blowing!
Pros: I was very sceptical about Nozzle when a friend recommended it. I've got plenty of SERP tracking tools already built-in within other SEO tools. I was pleasantly surprised by the following features, which I love! 1) Daily SERP tracking but with a visual record of the SERPs 2) keyword CTR estimates calculated for you 3) In-depth Keyword analysis 4) Unlimited Competitor analysis 5) Keyword gap - this one is brilliant!
Cons: The dashboard is not very intuitive, and there is a learning curve for a SERP analysis tool.
"Quite solid for Rank Tracking"
Pros: I can easily track my SEO performance by keyword tracking, and also I can see how my competitors performed by those keywords as well.
Cons: Need a bit learning curve to get know how to set up the tool in a correct way.
"Very comprehensive rank tracker"
Pros: The amount of provided data is amazing. It cannot only track your own domain but also your competitor domains.
Cons: The dashboards are a little special compared with similar tools. You really need to give it a few days to understand how Nozzle works.
"Best Investment for SEO Software in 2021"
Overall: Nozzle, as a new player in the game, it is nice to know they have a clean look on its interface to track and monitor all of my current SEO projects.
Pros: An SEO tool or software that allows me to dive into all SEO data with a simple point and click interface.
Cons: The initial setup can be pretty demanding especially looking for Google My Business profile ID.