--- title: "Awin Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Awin Software - reviews, pricing plans, popular comparisons to other Affiliate products and more." source_url: "https://www.capterra.com/p/201673/Awin/" page_type: "product" language: "en" publication_date: "2026-10-15" --- # Awin Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 15, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Awin ## What is Awin? Awin is an affiliate marketing platform for businesses to collaborate with publishers and partners, and track performance metrics. ## What is Awin used for? [Affiliate](https://www.capterra.com/affiliate-software/)[Influencer Marketing](https://www.capterra.com/influencer-marketing-software/) Top alternative Featured Overall rating Based on 24 user reviews Reviews sentiment Positive 79% Neutral 13% Negative 8% Contact vendor for pricing Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Awin?[Manage this product listing](https://www.g2.com/products/awin-com/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Awin 3.9 (24) VS. [4.7 (705)](https://www.capterra.com/p/147442/Post-Affiliate-Pro/reviews/) Starting Price Contact vendor Starting Price $129 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 3.9 (23) Ease Of Use 4.3 (217) Value For Money 3.8 (16) Value For Money 4.5 (203) Customer Service 3.4 (18) Customer Service 4.7 (207) ## Awin alternatives [4.8 (162)](https://www.capterra.com/p/218230/Referral-Factory/reviews/) Starting price $200.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars Highest Rated [UpPromote: Affiliate Marketing](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/) [4.9 (217)](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/reviews/) Starting price $29.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/) [Trackdesk](https://www.capterra.com/p/268100/Trackdesk/) [4.8 (140)](https://www.capterra.com/p/268100/Trackdesk/reviews/) Starting price $249.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/268100/Trackdesk/) [Avelon](https://www.capterra.com/p/10006942/Avelon/) [4.9 (143)](https://www.capterra.com/p/10006942/Avelon/reviews/) Starting price $60.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10006942/Avelon/) [View all alternatives](https://www.capterra.com/p/201673/Awin/alternatives/) ## FAQs about Awin Overview ### Which roles and teams benefit most from Awin? Awin is most used by affiliate marketing teams, digital marketers, and e-commerce leaders managing publisher partnerships, campaign tracking, and online sales activity. Marketing directors and CMOs monitor channel performance and commission costs, while bloggers, authors, and affiliate publishers manage promotional links and earnings. Founders and owners use reporting to assess partnership-driven revenue. Answer based on 19 reviews Overview ### What company size and industries is Awin built for? Awin supports advertisers and publishers of all sizes, with small businesses representing 84% of reviewers and enterprises 16%. It is most used in Business Supplies and Equipment, Marketing and Advertising, and Retail, each accounting for 16% of reviewers. Its common use case is affiliate marketing. Answer based on 19 reviews Features and Usability ### What are the key features of Awin? Awin offers affiliate management and advertising management as core functions, along with campaign management and campaign analytics for tracking performance. It also includes performance metrics, reporting and statistics, API access, lead generation, multi-campaign support, multi-channel marketing, and social promotion. Getting Started and Support ### What customer support options does Awin offer? Awin provides Email/Help Desk, FAQ/Forum, Knowledge Base, and Chat support. With no reviewer feedback on support topics available, there is no verified user sentiment to report about response times, helpfulness, or common frustrations. ## Features AI summary Based on 1,147 Affiliate reviews Capterra reviewers highlight these as the features buyers care about most when choosing affiliate software: - **Reporting & Statistics** (**40%** of reviewers rated this feature as critical) - **Conversion Tracking** (**45%**) - **Affiliate Management** (**46%**) Awin supports **Reporting & Statistics** and **Affiliate Management**, giving teams visibility into program results and the tools to manage affiliate relationships effectively. However, it does not offer **Conversion Tracking**. Instead, it provides **Performance Metrics** (**36%**), which still helps businesses monitor outcomes and assess campaign effectiveness, allowing teams to make informed decisions and improve affiliate program performance. Reporting & Statistics 4.5 (4) 100.00% of 4 reviewers that rated this feature as important or highly important Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Affiliate Management 4.7 (9) 66.67% of 9 reviewers that rated this feature as important or highly important Track an affiliate partner's promotion of a product or service and any associated sales Performance Metrics 2.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Lead Generation 4.4 (5) 60.00% of 5 reviewers that rated this feature as important or highly important Manage the process of attracting and converting business prospects into leads Social Promotion 4.2 (5) 80.00% of 5 reviewers that rated this feature as important or highly important Market event via social media tools Multi Level Marketing (MLM) 4.3 (4) 75.00% of 4 reviewers that rated this feature as important or highly important The process of affiliates referring more than just sales leads to you, but also searching for new affiliates Awin 12 features ### All Features - Advertising Management: Manage advertising space and its sales within your network or publication - Affiliate Management: Track an affiliate partner's promotion of a product or service and any associated sales - API: Application programming interface that allows for integration with other systems/databases - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Lead Generation: Manage the process of attracting and converting business prospects into leads - Multi Level Marketing (MLM): The process of affiliates referring more than just sales leads to you, but also searching for new affiliates - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Social Promotion: Market event via social media tools --- Get Advice We can help you find the software with the features you need. Features 4.2 (23) 4.2 Based on 23 reviews ## Pricing Value for money 3.8 (16) Awin Access Contact Vendor for Pricing Awin Accelerate Contact Vendor for Pricing Awin Advanced Contact Vendor for Pricing Value for money 3.8 (16) 3.8 Based on 16 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 3.4 (18) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 3.4 (18) 3.4 Based on 18 reviews ## User reviews Overall rating 3.9 Based on 24 reviews Filter by rating Counts reflect reviews available in this feed. 5(7) 4(12) 3(3) 2(0) 1(2) Mentioned topic Recent reviews first, then most helpful Stacey C. owner Used the software for: Less than 1 year ### "Awful experience" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 1/10 December 11, 2025 I felt forced to switch when they took over Share A Sale. Then when I did and wasn't happy they are nearly impossible to cancel. Pros Their platform is comprehensive. They do have a few marketing tools that are ok. There tracking seems to track aggressively. We did not have the same numbers when they were Share A Sale Cons This company is NOTHING more than a discount code affiliate company. NOT what you want for an affiliate program for small to mid size business. Very expensive. You better be sure you want to stay with this company forever because they are impossible to CANCEL. NO ONLINE SUPPORT OR HELP DESK INFURIATING!! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Verified Reviewer CEO Used the software for: 1-3 years ### "Great for when you’re ready to graduate from spreadsheets" 5.0 June 10, 2024 Overall I’m relieved to have found a platform to get me out of managing time consuming spreadsheets. Pros I like how Shareasale find and manages affiliate partners. It’s a big jump from spreadsheets. Cons What I like the least is that I’m not so sure that stats on affiliate success are accurate. They feel inflated. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Aaron W. Co-Founder Used the software for: 3-5 years ### "Very happy with Awin" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 12, 2022 Pros The large selection of affiliates is the number one selling point for us on the platform. Cons I wish we could get more exposure to more affiliates and have more affiliates join our program. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SC Sammy C. Affiliate Manager Used the software for: 3-5 years ### "Awin - Affiliate Gold-standard network" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 July 23, 2025 My overall experience with Awin is very positive - I'm a big fan of the overall service and find that it's one of the better Affiliate Networks. Pros I really like the ease of use with Awin, alongside the robust reporting suite that's available. Most of all, I like the commissioning structure of Awin - a step above the rest! Cons I find that some areas of the Awin site can be a little slow, and there are a few bits within the reporting suite that can cause frustration when downloading data. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Rajee P. Affiliate Used the software for: Less than 1 year ### "Worst Always Declined My Request" 1.0 Overall Rating 1.0 1.0 Ease of Use 1.0 1.0 Features 1.0 1.0 Customer Service 1.0 1.0 Likelihood to Recommend 1/10 January 5, 2024 Worst. Waste of Time. Never going to visit it again. Pros I have no clue why they often declined my request. Cons I am hearing impaired. The staff is so rude to shut down without giving good words. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Owner Used the software for: I used a free trial ### "FREE IS FOR ME! WORTH IT" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 2, 2025 overall i think its a great site for being free! Ive even shared with cowokers who agree its a great site! Pros I love free programs and this one can be used with ease! They make it simple to find people and them onto your sites. Cons I dont liks that there is less drive to the sites and it all comes from your youself. This should be improved Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Guido N. Data Analysis Consultant Used the software for: Less than 1 year ### "A neat affiliate platform, but tracking on the advertiser site is not trivial" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 6/10 April 11, 2022 As an agency, we offer support to our clients running operations on Awin: we set up the tracking code on their websites, we integrate Awin data with the data coming from Google Analytics and other monitoring tools to create dashboards or datasets in BigQuery to be used as an input to BI systems Pros The platform is easy to use (talking as an advertiser, not a publisher): it is cloud based, accessible from anywhere, neat, clear and comprehensive. The support for advertisers is good enough (there is a lot of documentation on the web, quite clear though not the best I have ever seen, but then there are Awin customer managers who are helpful and skilled). The platform has API to integrate seamlessly with BI and data visualization tools. Cons The implementation of the tracking code on the advertiser website is not trivial: in order to exploit all Awin possibilities you have to pass a lot of detailed info. Commission calculations are also hard to understand at first, with many different voices that create some confusion. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AD Andrew D. Affiliate Director Used the software for: 3-5 years ### "Good platform although limited reporting capabilities" 3.0 Overall Rating 3.0 3.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 6/10 July 8, 2025 I would say that Awin has some positives and negatives - i do prefer to use other affiliate network dashboards reporting as it's more granular however usability wise - Awin is great. Pros The dashboard is very easy to use and Awin have been at the forefront of pushing for change in the affiliate industry. Awin were early campaigners of pushing brands to use the most complete tracking solutions and i'm a fan of the probabilistic tracking solution that has recently been implemented Cons I feel like compared to other affiliate networks, there are less reporting features and less customisation to build reports that are relevant for your brand. I know service level is now dependent on which tier a brand opts for, however response times/account knowledge from account managers hasn't always been amazing in my experience Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Artur N. Marketing Specialist Used the software for: 1-3 years ### "Affiliate network that is a pleasure to work with." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 6, 2021 I definitely recommend it. Pros A simple and easy-to-use panel, a large network of publishers, excellent support and an innovative approach to marketing. Cons To fully use the potential of Awin, you need to have some knowledge (although support is often very helpful here). Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Verified Reviewer Blogger Used the software for: Less than 1 year ### "A quality affiliate program" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 January 8, 2021 I like the Awin platform, is easy to use and simple. But I wasn't accepted in one of the programs and that makes me feel like wasting time by paying the 5$. Still, I know is not the only brand and I use many others that have been fine until now. Pros Is a good affiliate program to start, it has a ton of options for partnership with brands and the good part is that everyday brands sum up into this program. Also, you can start even if you don't have much experience or followers on a channel or social media. Cons I don't like that you have to pay 5$ to get into the program because you don't know if you will be accepted into the brand that you choose. Each partnership is individual from Awin, there are not completely related when comes to work from their affiliate contract. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/201673/Awin/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.