---
title: "Awin Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Awin Software - reviews, pricing plans, popular comparisons to other Affiliate products and more."
source_url: "https://www.capterra.com/p/201673/Awin/"
page_type: "product"
language: "en"
---

# 

 Awin Software Review 2026: Features, Integrations, Pros & Cons

Last updated on July 20, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Awin

## What is Awin?

Awin is an affiliate marketing platform for businesses to collaborate with publishers and partners, and track performance metrics.

## What is Awin used for?

[Affiliate](https://www.capterra.com/affiliate-software/)

Top alternative

Featured

Overall rating

Based on 19 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Awin?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.awin.com/nl&name=Awin)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Awin

3.9 (19)

VS.

[4.7 (703)](https://www.capterra.com/p/147442/Post-Affiliate-Pro/reviews/)

Starting Price

Contact vendor

Starting Price

$129

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.1 (19)

Ease Of Use

4.3 (140)

Value For Money

3.6 (13)

Value For Money

4.5 (138)

Customer Service

3.5 (15)

Customer Service

4.7 (139)

## Awin alternatives

[4.9 (19)](https://www.capterra.com/p/10009768/Tracknow/reviews/)

Starting price

$116.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[4.8 (161)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

Starting price

$200.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Trackdesk](https://www.capterra.com/p/268100/Trackdesk/)

[4.8 (140)](https://www.capterra.com/p/268100/Trackdesk/reviews/)

Starting price

$249.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/268100/Trackdesk/)

Highest Rated

[Avelon](https://www.capterra.com/p/10006942/Avelon/)

[4.9 (134)](https://www.capterra.com/p/10006942/Avelon/reviews/)

Starting price

$60.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10006942/Avelon/)

[View all alternatives](https://www.capterra.com/p/201673/Awin/alternatives/)

## FAQs about Awin

Overview

### Which roles and teams benefit most from Awin?

Awin is most used by affiliate managers, marketing leaders, and e-commerce teams that need to build partner programs, track campaign performance, and grow revenue through publisher relationships. Founders and owners use it to scale acquisition efficiently, while content publishers and analysts rely on it for monetization insights, reporting, and optimization.

Answer based on 19 reviews

Overview

### What company size and industries is Awin built for?

Awin serves advertisers and publishers of all sizes, but it is used mainly by small businesses at 84%, with enterprises at 16%. Reviewer concentration is highest in Business Supplies and Equipment, Marketing and Advertising, and Retail, each at 16%, with affiliate use as the primary purpose.

Answer based on 19 reviews

Features and Usability

### What are the key features of Awin?

Awin offers affiliate management, advertising management, and campaign management for coordinating partner and promotional activity. It also includes campaign analytics, reporting and statistics, performance metrics, and API access. Multi-campaign, multi-channel marketing, email and online promotion, lead generation, social promotion, and multi level marketing support round out its feature set.

Getting Started and Support

### What customer support options does Awin offer?

Awin provides email/help desk, FAQ/forum, knowledge base, and chat support. Users can choose self-service help through articles and forum content or contact support directly through email and chat. No reviewer feedback is available here to describe response times, helpfulness, or common support frustrations.

## Features

AI summary

Based on 1,100 Affiliate reviews

Capterra reviewers highlight these as the top features buyers look for in affiliate software:

-   **Reporting & Statistics** (**40%** of reviewers rated this feature as critical)
-   **Conversion Tracking** (**45%**)
-   **Affiliate Management** (**46%**)

Awin supports **Reporting & Statistics** and **Affiliate Management**, giving teams visibility into program results while helping them manage affiliate relationships and partner activity. However, it does not offer **Conversion Tracking**. Instead, it provides **Performance Metrics** (**36%**) and **Campaign Management** (**39%**), which help businesses monitor campaign outcomes and organize affiliate initiatives more effectively, allowing teams to make informed decisions and keep partner programs running efficiently.

Reporting & Statistics

4.5 (4)

100.00% of 4 reviewers that rated this feature as important or highly important

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Affiliate Management

4.7 (9)

66.67% of 9 reviewers that rated this feature as important or highly important

Track an affiliate partner's promotion of a product or service and any associated sales

Performance Metrics

2.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Campaign Management

4.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Lead Generation

4.4 (5)

60.00% of 5 reviewers that rated this feature as important or highly important

Manage the process of attracting and converting business prospects into leads

Social Promotion

4.2 (5)

80.00% of 5 reviewers that rated this feature as important or highly important

Market event via social media tools

Awin 12 features

### All Features
- Advertising Management: Manage advertising space and its sales within your network or publication
- Affiliate Management: Track an affiliate partner's promotion of a product or service and any associated sales
- API: Application programming interface that allows for integration with other systems/databases
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Lead Generation: Manage the process of attracting and converting business prospects into leads
- Multi Level Marketing (MLM): The process of affiliates referring more than just sales leads to you, but also searching for new affiliates
- Multi-Campaign: Manage multiple campaigns in one system
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Social Promotion: Market event via social media tools

---

Features

4.2 (19)

4.2

Based on 19 reviews

## Pricing

Value for money

3.6 (13)

Awin Access

Contact Vendor for Pricing

Awin Accelerate

Contact Vendor for Pricing

Awin Advanced

Contact Vendor for Pricing

Value for money

3.6 (13)

3.6

Based on 13 reviews

## Support, customer service and training options

Customer Service

3.5 (15)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

3.5 (15)

3.5

Based on 15 reviews

## User reviews

Overall rating

3.9

Based on 19 reviews

Filter by rating

5(5)

4(10)

3(3)

2(0)

1(1)

Mentioned topic

Sorted by most recent

Stacey C.

owner

Retail

### "Awful experience"

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

December 2, 2025

I felt forced to switch when they took over Share A Sale. Then when I did and wasn't happy they are nearly impossible to cancel.

Pros

Their platform is comprehensive. They do have a few marketing tools that are ok. There tracking seems to track aggressively. We did not have the same numbers when they were Share A Sale

Cons

This company is NOTHING more than a discount code affiliate company. NOT what you want for an affiliate program for small to mid size business. Very expensive. You better be sure you want to stay with this company forever because they are impossible to CANCEL. NO ONLINE SUPPORT OR HELP DESK INFURIATING!!

Switched from

[ShareASale](https://www.capterra.com/p/300678/ShareASale/)

forced to switch from Share A Sale. Did not want to.

Alternatives considered

[UpPromote: Affiliate Marketing](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/)

Reasons for choosing Awin

My marketing company encouraged it. I did not.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SC

Sammy C.

Affiliate Manager

Marketing and Advertising

### "Awin - Affiliate Gold-standard network"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

7/10

July 22, 2025

My overall experience with Awin is very positive - I'm a big fan of the overall service and find that it's one of the better Affiliate Networks.

Pros

I really like the ease of use with Awin, alongside the robust reporting suite that's available. Most of all, I like the commissioning structure of Awin - a step above the rest!

Cons

I find that some areas of the Awin site can be a little slow, and there are a few bits within the reporting suite that can cause frustration when downloading data.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AD

Andy D.

Affiliate Director

Marketing and Advertising

### "Good platform although limited reporting capabilities"

3.0

Overall Rating

3.0

3.0

Ease of Use

5.0

5.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

July 7, 2025

I would say that Awin has some positives and negatives - i do prefer to use other affiliate network dashboards reporting as it's more granular however usability wise - Awin is great.

Pros

The dashboard is very easy to use and Awin have been at the forefront of pushing for change in the affiliate industry. Awin were early campaigners of pushing brands to use the most complete tracking solutions and i'm a fan of the probabilistic tracking solution that has recently been implemented

Cons

I feel like compared to other affiliate networks, there are less reporting features and less customisation to build reports that are relevant for your brand. I know service level is now dependent on which tier a brand opts for, however response times/account knowledge from account managers hasn't always been amazing in my experience

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

KL

Krystal L.

Owner

Consumer Services

### "FREE IS FOR ME! WORTH IT"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 31, 2025

overall i think its a great site for being free! Ive even shared with cowokers who agree its a great site!

Pros

I love free programs and this one can be used with ease! They make it simple to find people and them onto your sites.

Cons

I dont liks that there is less drive to the sites and it all comes from your youself. This should be improved

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ER

Emily R.

Digital Marketeer

Insurance

### "Great affiliate tool"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

7/10

March 1, 2024

Pros

\- easy to use - good overview of the campaigns - easy to select your affiliate partners - great customer service

Cons

\- difficult to exclude specific type of potential partners

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SL

Simona L.

Founder

Health, Wellness and Fitness

### "Un buon network per il proprio programma di affiliazione "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

March 25, 2023

Pros

Dopo aver considerato diverse aziende che svolgono lo stesso servizio, abbiamo deciso di utilizzare questa in quanto ci è sembrata la più affidabile. Ne ho sentito molto parlare in questi anni e anche leggendo online si trovano molte recensioni positive sulla sua affidabilità, per questi motivi ho deciso di iniziare ad utilizzarla ed allora sono molto soddisfatta. Abbiamo inserito la nostra campagna all’interno della piattaforma ed allora stiamo lavorando con diversi affiliati che portano traffico sul nostro sito, nel complesso sono soddisfatta anche se qualche cosa potrebbe essere migliorata.

Cons

L’interfaccia utente potrebbe essere un po’ migliorata, si vede che è datata e che c’è poco interesse nel semplificarne l’utilizzo. Nel complesso quindi la piattaforma è buona, però avrebbe bisogno di essere un po’ svecchiata.L’assistenza al cliente potrebbe essere un po’ meglio.

Reasons for choosing Awin

Per la sua fama e per la sua affidabilità

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Jose Manuel R.

SEO search engine optimization

Computer Networking

### "Una herramienta de grandes soluciones."

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

February 27, 2023

Realmente me ha gustado pero pudo haber sido mejor la primera vez.

Pros

Disfruto mucho de lo organizada que es esta herramienta. Al momento de utilizarlo, ya tengo la certeza de saber donde está cada herramienta sin la necesidad de tener que tomar apuntes para recordar como hacer un trabajo.

Cons

Es un poco complicada cuando la utilizas por primera vez, su funcionalidad debería ser un poco más fácil para que el usuario se sienta a gusto cuando decida utilizarla por primera vez.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AH

Abdul H.

Manager

Writing and Editing

### "I had to pay a small signup fee"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

8/10

December 20, 2022

Pros

Awin's affiliate dashboard is easy to use. It allows you to connect with popular brands and earn a high commission per sale.

Cons

Upon Registering on the platform, I had to pay a small signup fee.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

BS

Bilal S.

Customer Support Expert

Business Supplies and Equipment

### "Their Customer Support Needs Improvement"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

7/10

December 20, 2022

Pros

Awin is easy-to-use, making it easier for advertisers and publishers to find and access the options quickly they are looking for.

Cons

Sometimes, it takes a long time to get back to you, so it would be better to offer good customer support.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

IK

Ismail K.

Author

Business Supplies and Equipment

### "Awin is a Good Platform ..."

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

7/10

December 20, 2022

Pros

Awin is a good platform for both advertisers and publishers. It has an easy-to-use dashboard and more features, making it easier for both brands and affiliates to build their businesses.

Cons

There's a small fee when registering on the platform.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/201673/Awin/reviews/)

## Top-rated software of 2026

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.