---
title: "datacadabra Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about datacadabra Software - reviews, pricing plans, popular comparisons to other Predictive Analytics products and more."
source_url: "https://www.capterra.com/p/201927/Data-Cadabra/"
page_type: "product"
language: "en"
publication_date: "2026-09-28"
---

# 

 datacadabra Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 28, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

datacadabra

## What is datacadabra?

datacadabra is a Data Science solution in SaaS mode for marketing and CRM teams. Datacadabra supports users throughout the data exploitation chain to enable them to improve their performance. A true virtual datascientist, datacadabra has many advantages ranging from increased autonomy to increased performance, as well as simplicity, time savings and automatically commented analyses. All these elements make datacadabra an innovative solution that allows marketing teams to exceed their objectives.

## What is datacadabra used for?

[Predictive Analytics](https://www.capterra.com/predictive-analytics-software/)[Big Data](https://www.capterra.com/big-data-software/)[Machine Learning](https://www.capterra.com/machine-learning-software/)

Top alternative

Featured

Overall rating

Based on 5 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

€2500

Per Feature, Per Year

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for datacadabra?[Manage this product listing](https://www.g2.com/products/datacadabra/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### datacadabra

4.6 (5)

VS.

[4.4 (21)](https://www.capterra.com/p/191611/Reveal/reviews/)

Starting Price

€2500

Per Feature, Per Year

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.0 (5)

Ease Of Use

4.2 (2,340)

Value For Money

4.8 (4)

Value For Money

4.0 (1,817)

Customer Service

5.0 (5)

Customer Service

4.0 (1,757)

## datacadabra alternatives

[4.6 (86)](https://www.capterra.com/p/148729/Workato/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

Highest Rated

[Google Cloud](https://www.capterra.com/p/268690/Google-Cloud-Platform/)

[4.7 (2,340)](https://www.capterra.com/p/268690/Google-Cloud-Platform/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/268690/Google-Cloud-Platform/)

[SAS Viya](https://www.capterra.com/p/10004983/SAS-Viya/)

[4.4 (12)](https://www.capterra.com/p/10004983/SAS-Viya/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10004983/SAS-Viya/)

[Funnel](https://www.capterra.com/p/156756/Funnel/)

[4.7 (20)](https://www.capterra.com/p/156756/Funnel/reviews/)

Starting price

$120.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/156756/Funnel/)

## FAQs about datacadabra

Overview

### What company size and specific industries is datacadabra built for?

datacadabra is designed for companies of all sizes that want to use customer data to improve performance and revenue. It is suited to organizations in textiles, food and specialty retail, as well as consumer products and similar sectors that depend on customer insights to guide business decisions.

Features and Usability

### What are the key features of datacadabra?

datacadabra offers data preparation, monitoring, and activity tracking as core features. It also includes API access, data import/export, multiple data sources, data profiling, dashboard and data visualization tools, reporting and analytics, predictive analytics, machine learning, customer segmentation, and forecasting for statistical analysis and trend analysis.

Integrations

### Which third-party tools and platforms does datacadabra integrate with?

datacadabra integrates with 4 email marketing platforms: Brevo, Mailchimp, Mailjet, and Sarbacane. These catalog integrations cover common campaign and contact management workflows, giving datacadabra compatibility with widely used messaging tools for email-based operations.

Getting Started and Support

### What training and onboarding options does datacadabra offer?

datacadabra provides in-person training, live online sessions, and documentation to support team onboarding. In-person training allows direct instruction, live online sessions support guided remote setup, and documentation offers written reference material for self-paced review and later consultation.

Getting Started and Support

### What customer support options does datacadabra offer?

datacadabra provides Email/Help Desk, FAQ/Forum, Knowledge Base, and Phone Support. It offers several ways for users to get assistance, but no reviewer feedback is available here to describe response times, helpfulness, or common support frustrations.

## Features

AI summary

Based on 5,579 Predictive Analytics reviews

Capterra reviewers highlight these as the features buyers care about most when choosing artificial intelligence software:

-   **Generative AI** (**35%** of reviewers rated this feature as critical)
-   **Data Import/Export** (**31%**)
-   **Natural Language Processing** (**34%**)

datacadabra includes **Data Import/Export**, which supports moving data in and out of the system for analysis and model workflows. However, it does not include **Generative AI** or **Natural Language Processing**. Instead, it offers **Machine Learning** (**33%**), another feature reviewers rate highly. That gives teams a way to build predictive models and find patterns in data, helping businesses make more informed decisions and improve operational efficiency.

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Activity Tracking

Track and document all activities across devices, networks, and other systems

API

Application programming interface that allows for integration with other systems/databases

Customer Segmentation

Process of dividing customers into groups based on common characteristics

Dashboard

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Data Import/Export

Import and export data to and from software applications

datacadabra 23 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- API: Application programming interface that allows for integration with other systems/databases
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Data Import/Export: Import and export data to and from software applications
- Data Preparation: Transforming raw data to run it through machine learning algorithms to uncover insights or make predictions.
- Data Profiling: Examines, analyzes, and organizes data to create relevant summaries or graphs.
- Data Visualization: Graphical representation of data
- Demand Forecasting: Forecast customer demand using historical insights and simulations
- For Retail: For Retail Stores
- Forecasting: Form predictions based on past and present data/trends
- Machine Learning: Enable businesses to implement machine learning algorithms on business data such as sales and revenue
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multiple Data Sources: Allows users to manage data from a number of sources
- No-Code: Drag and drop/visual interfaces that allow non-tech users to build without writing code
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Predictive Analytics: Predict future data based on historical data sets
- Predictive Modeling: Analyzing historical and current data and generating a model to help predict future outcomes.
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Statistical Analysis: Apply statistical/mathematical models to sets of data
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance

---

Get Advice

We can help you find the software with the features you need.

Features

4.4 (5)

4.4

Based on 5 reviews

## Pricing

Value for money

4.8 (4)

Free Trial

Basic

€2,500

Per Feature,Per Year

Value for money

4.8 (4)

4.8

Based on 4 reviews

## Integrations

[

Brevo](https://www.capterra.com/p/132996/brevo/)[

Mailjet](https://www.capterra.com/p/130105/Mailjet/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (5)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (5)

5.0

Based on 5 reviews

## User reviews

Overall rating

4.6

Based on 5 reviews

Filter by rating

5(3)

4(2)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

JH

Jerome H.

Gestionnaires des données

Computer Software

### "Produit très convainquant (utilisation du module Prédire)"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 6, 2021

Nous utilisons le module Prédire afin de générer des scorings d'attrition. Les scores obtenus sont particulièrement pertinents.

Pros

\- Solution simple à utiliser, surtout après la petite période d'apprentissage, utile dans mon cas n'étant pas du tout expert dans ce domaine. - Très bon accompagnement du support - Vitesse de génération du modèle statistique, une fois le dataset importé

Cons

Je n'ai pour le moment été confronté à aucun problème particulier avec Datacadabra.

Reasons for choosing datacadabra

Par recommandation d'une autre société utilisatrice de la solution

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

JS

JEROME S.

Direction catégorie

Food Production

### "Pour une meilleure segmentation client"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

August 5, 2021

L'outil nous a permis de mieux comprendre le comportement de nos clients, d'identifier nos Vips et poches de croissance. Et donc de prioriser nos actions.

Pros

Tableau d'activité et suivi profil évolué

Cons

La mise en forme des résultats, manque d'intuitivité, convivialité de l'interface. Difficulté au commencement à l'interprétation des résultats.

Reasons for choosing datacadabra

Test and learn avec l'outil pour apprendre à mieux connaître nos clients.

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

BB

Betty B.

Directrice de projets e-crm

Information Technology and Services

### "Un outil multi-analyses Clients"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

August 5, 2021

L'utilisation principale de datacadabra est celle de la segmentation RFM, qui est le 1er pilier pour un accompagnement stratégique en marketing automation. La découverte progressive d'autres fonctionnalités m'amène à proposer davantage ces solutions à mes différents clients notamment sur la partie Profil (module Décrire). Globalement très satisfaite.

Pros

Diversité des analyses Clients. L'option de préparation des données. Les rapports d'analyse structurés pour la segmentation.

Cons

Pour un profil qui n'est pas data, le paramétrage peut parfois être compliqué de part le langage technique utilisé. Rapports complexes à analyser en sortie d'analyses de profil.

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

OW

Olivier W.

chargé d'études clients

Supermarkets

### "Avis"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

August 5, 2021

de la pertinence dans divers ciblages

Pros

La possibilité de faire d'autres choses que simplement du scoring (reporting, PMG, ...)

Cons

Le lancement du scoring est un peu long.

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

LH

Ludovic H.

Data scientist

Retail

### "Un gain de temps et un impact métier pour l'utilisateur"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

August 5, 2021

Un autre avantage de Datacadabra est la réactivité des équipes, qui, en plus d'un support technique, m'ont également offert un support marketing qui m'a permis de mettre en place des campagnes CRM aux ciblages optimisés en quelques clics, ce qui était nécessaire vu le fort rythme du plan co (3 news / semaine).

Pros

Datacadabra propose différentes sections (prédire / décrire / cartographier / segmenter) qui remplissent chacun leur fonction de manière très efficace, et le travail d'analyse de modèle qui en sort est déjà prémâché par un output des indicateurs les plus intéressants (courbe ROC, AUC, variables explicatives pour prédire, définition des segments pour segmenter ...). Cela permet de se concentrer sur l'impact métier de ce que l'on a créé.

Cons

Le travail de préparation de données selon un format particulier était le seul point faible que je trouvais à l'outil, mais ce problème n'existe plus désormais.

Review source

Vendor Referred: This reviewer was invited by the software vendor to submit an honest review.

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