# Opticks Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Opticks Software - reviews, pricing plans, popular comparisons to other Click Fraud products and more.

Source: https://www.capterra.com/p/203437/Opticks

---

# 

 Opticks Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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How Capterra ensures transparency

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Opticks

## What is Opticks?

Opticks is a leading AdTech solution that leverages Machine Learning to help marketers achieve their growth goals by uncovering and preventing ad fraud in real-time. Our platform ensures your advertising budget is invested in real users, not bots that drain your spend. Key Benefits: - Real-Time Auditing: We audit and prevent billions of fake clicks and conversions annually to ensure total transparency. - Maximize ROAS & ROI: Avoid the trap of inflated metrics where CTR goes up but real conversions don’t; optimize only for authentic traffic. - Proven Impact: Over 6,000 clients have saved more than €6M by protecting their digital ecosystems. - Built for Marketers: An expert solution designed to make paid campaigns a fair and profitable game. Stop wasting your budget on bots. Start scaling with real results today.

## What is Opticks used for?

[Click Fraud](https://www.capterra.com/click-fraud-software/)

Top alternative

Featured

Overall rating

Based on 17 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Opticks?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://optickssecurity.com/&name=Opticks)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Opticks

4.7 (17)

VS.

[4.7 (222)](https://www.capterra.com/p/156209/CHEQ-Essentials/reviews/)

Starting Price

Contact vendor

Starting Price

$99

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (17)

Ease Of Use

4.7 (15)

Value For Money

4.6 (16)

Value For Money

4.7 (15)

Customer Service

4.9 (17)

Customer Service

4.8 (15)

## Opticks alternatives

[4.6 (16)](https://www.capterra.com/p/199276/SpiderAF/reviews/)

Starting price

$150.00

Per User, Per Month

Highest Rated

[ClickPatrol](https://www.capterra.com/p/10003411/ClickPatrol/)

[5.0 (15)](https://www.capterra.com/p/10003411/ClickPatrol/#reviews)

Starting price

$59.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/10003411/ClickPatrol/)

[AppsFlyer](https://www.capterra.com/p/156811/AppsFlyer/)

[4.5 (138)](https://www.capterra.com/p/156811/AppsFlyer/reviews/)

Starting price

$0.07

Per User, Per Month

[Learn More](https://www.capterra.com/p/156811/AppsFlyer/)

[ClickSambo](https://www.capterra.com/p/10031556/ClickSambo/)

[5.0 (2)](https://www.capterra.com/p/10031556/ClickSambo/#reviews)

Starting price

$14.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/10031556/ClickSambo/)

[View all alternatives](https://www.capterra.com/p/203437/Opticks/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Activity Monitoring

5.0 (5)

60.00% of 5 reviewers that rated this feature as important or highly important

Track and report on everything that happens within the system or network

Campaign Analytics

4.6 (5)

40.00% of 5 reviewers that rated this feature as important or highly important

Track and interpret campaign performance metrics

Click Tracking

4.8 (5)

40.00% of 5 reviewers that rated this feature as important or highly important

Track the amount of clicks on individual products to measure campaign results

API

4.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Application programming interface that allows for integration with other systems/databases

Conversion Tracking

4.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

IP Blocking

4.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Restricting or denying access to a network, server, or website based on specific IP addresses

Opticks 36 features

Informs of any account changes and notifications

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and report on everything that happens within the system or network

Application programming interface that allows for integration with other systems/databases

Identify bot traffic

Reduce or block bot traffic

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Track the amount of clicks on individual products to measure campaign results

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Rules followed by the software/AI can be configured by users to suit their specific needs

Identify a device using a combination of attributes provided by the device's configuration

Receive and/or send email notifications for urgent updates, requests, or other information

Identify and prevent suspicious activity

Ensure compliance with the General Data Protection Regulation protocols

Determines the location of a device using GPS or an IP address

Monitor the IP addresses of the incoming traffic

Restricting or denying access to a network, server, or website based on specific IP addresses

Analyzing keywords to receive insights on search data and other trends

Track and monitor a specific set of keywords

Access software remotely via mobile devices

Manage multiple campaigns in one system

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Analyze and gain insights into data in real-time

Oversee the process of issuing refunds

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Record active support and chat sessions for auditing and training

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Set up connections to third-party platforms to improve business processes

Information to prevent, understand and identify cyber threats

Track the amount of time users spend on websites

Track visitors and purpose of visits

Ability to determine if a device is using a VPN

Collect and analyze traffic data about website visitors

Track and analyze information regarding website visitors

Features

4.5 (17)

4.5

Based on 17 reviews

## Pricing

Value for money

4.6 (16)

### Starting price

Contact vendor  
for pricing

Free trial  
available

Value for money

4.6 (16)

4.6

Based on 16 reviews

## Support, customer service and training options

Customer Service

4.9 (17)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (17)

4.9

Based on 17 reviews

## User reviews

Overall rating

4.7

Based on 17 reviews

Filter by rating

5(12)

4(5)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

JK

Johannes K.

Marketing Manager

Online Media

### "StayFriends/Lebensfreunde Review "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

December 4, 2023

Pros

The Product helps our Dating-Platform to be safer to use and saving money. As well as our highly professional Success Manager which is able to solve all the issues we were facing and the fast communication

Cons

We were still facing with some positives but they are within a acceptable low percentage

Alternatives considered

[ClickCease](https://www.capterra.com/p/156209/CHEQ-Essentials/)

Reasons for choosing Opticks

The price was good amount above our Budget. As well we didnt have the possibility to test the product itself. We were just able to test the Scam detection.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JR

Javier R.

Digital Marketing Manager

Education Management

### "Easy to use and very useful tool for day-to-day use. "

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

October 25, 2023

Nice. From the beginning of the project we have been able to use the tool effectively and it is bringing us improvements in results.

Pros

What I like the most is the part of blocking IPs, because it avoids us to keep spending money on low quality traffic.

Cons

Not having time enough to use it in a wider way

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

FZ

Francesc Z.

Head of Marketing Online

Hospitality

### "Customer Service is Oustanding"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

October 20, 2023

Pros

The customer service is outstanding; the Opticks team is highly responsive and consistently eager to adapt and make product enhancements to meet user requirements.

Cons

Dificult to understand fraud evaluation criteria.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

ÁB

Alvaro B.

SEM & Metasearch Specialist

Leisure, Travel & Tourism

### "Gran herramienta - Detección fraude publicitario"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

October 17, 2023

Pros

Herramienta fácil de usar e implementar para la detección y bloqueo del fraude publicitario. Equipo muy profesional y eficaz detrás de la herramienta.

Cons

Más implementación con otros canales como Facebook o Microsoft.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JC

Jaume C.

Executive Director

E-Learning

### "Very complete and professional software to track clicks. It provides a lot of information."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 13, 2023

Online marketing budget efficiency has increased.

Pros

Advanced and accurate analytics. Very visual. It really helps in the decision making.

Cons

It requires some techie to help with the integration, but we had one and Opticks provided full support.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JA

Jose Antonio R.

Media Manager

E-Learning

### "Una solución efectiva para mejorar la calidad del tráfico"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

January 2, 2023

IMF es una entidad con una fuerte presencia digital y Opticks nos está ayudando a optimizar el uso del presupuesto de publicidad digital y a conocer de forma más precisa el comportamiento de algunas campañas.

Pros

Detecta una variedad amplia de clics fraudulentos o automatizados y nos permite ajustar de forma más precisa la inversión hacia canales y campañas de mayor calidad.

Cons

La configuración es relativamente compleja, comparada con otras plataformas online, no obstante hemos contado con soporte técnico de calidad que nos ha permitido implantarlo correctamente y realizar los cambios y mejoras que hemos ido necesitando.

Reasons for choosing Opticks

La presentación de Opticks fue bastante completa y el precio nos pareció razonable, posteriormente vimos que la herramienta nos daba resultados y desde entonces la utilizamos.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AP

Ana paula M.

Senior Business Development Manager

Marketing and Advertising

### "Opticks fraud tool: amazing results! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 22, 2022

Pros

Opticks has helped us to get to know our traffic in depth and know how to optimize it by only working with the cleanest sources. We only pay for valid subscriptions and do not waste our budget on fake leads anymore, which has increased our returns on our advertising spending, and has helped us have a better visibility of what we are testing. The customer service is amazing, the Opticks team is very responsive and always willing to make implementations on the product to fulfill the user's needs.

Cons

Nothing, the software is very user friendly and has all the features we need

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AA

Alexandre A.

Director Media Buying

Marketing and Advertising

### "happy customer"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

December 22, 2022

Pros

Opticks has helped us gain clear insights into the exact extent of advertising fraud present in our traffic. Thanks to their detailed insights, we have been able to understand the performance of each of our partners, therefore taking the necessary measures to partner only with the best traffic sources. We can guarantee our customers that they are only receiving the best traffic available and that we are a trusted ally in their growth goals.

Cons

so far nothing to complain about. we have been using it for almost a year.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TM

Tom M.

Head of Media Buying

Internet

### "The only traffic monitoring and fraud detection software you will ever need! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 14, 2022

Pros

The ease of implementation and the advanced tools and intuitiuve UI, combined with the excellent support, set Opticks apart!

Cons

No specific issues or cons come to mind.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Sara C.

Head of Marketing

Marketing and Advertising

### "Solución antifraude eficaz y de fácil implementación. "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 20, 2022

En Marketing Digital, la captación de leads de calidad es fundamental para la rentabilidad del negocio. La implementación de Opticks como solución antifraude ha supuesto un gran ahorro y ha posibilitado un crecimiento sostenido al ejercer de filtro de todo el tráfico no cualificado. Su utilización se ha materializado en un mayor control de las diferentes fuentes de tráfico de manera individualizada, permitiéndonos adaptar la estrategia de adquisición en función de los datos facilitados por la herramienta y de acuerdo a los KPIs internos.

Pros

Herramienta efectiva a la par que sencilla en términos de usabilidad. Permite analizar el origen y el tipo de tráfico en base a diferentes parámetros y obtener reportes customizados.

Cons

Se echa en falta información más específica y granular en el panel sobre cada conversión. No obstante, el equipo de Soporte siempre facilita cualquier tipo de información extra de manera ágil y efectiva.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/203437/Opticks/reviews/)

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)