--- title: "Best Metricool Alternatives 2026 | Capterra" description: "Looking for alternatives to Metricool? Find out how Metricool stacks up against its competitors with real user reviews, pricing information, and what features they offer." source_url: "https://www.capterra.com/p/203702/Metricool/alternatives/" page_type: "alternatives" language: "en" --- # Metricool alternatives Last updated on September 17th, 2026 The best Metricool alternatives are Instagram (best overall), Zoho Social (best free plan), Snapchat for Business (best budget option), and HubSpot Marketing Hub (most reviewed). Together they hold 16,086 verified Capterra reviews, with overall ratings from 4.5 to 4.7 out of 5. Metricool itself holds 4.4 out of 5 across 98 reviews. ### Metricool - Rating: 4.4 out of 5 (98 reviews) - Ease of use: 4.5 out of 5 - Starting price: $20.00 /mo - Key features: 10 of 10 top category features --- ## Top alternatives Metricool alternatives compared | Product | Rating difference | Ease of use | Starting price | Key features | | --- | --- | --- | --- | --- | | [Brandwatch](https://www.capterra.com/p/277011/Brandwatch/) — 4.2 out of 5 (255 reviews) | Rated 0.2 lower than this product | 4.1 out of 5 | Not available | 10 of 10 top category features | | [monday.com AI Work Platform](https://www.capterra.com/p/147657/monday-com/) — 4.6 out of 5 (6,112 reviews) | Rated 0.2 higher than this product | 4.5 out of 5 | $9.00 /user/mo | 8 of 10 top category features | | [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 (6,256 reviews) | Rated 0.1 higher than this product | 4.3 out of 5 | $15.00 /user/mo | 8 of 10 top category features | | [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) — 4.3 out of 5 (2,949 reviews) | Rated 0.1 lower than this product | 4.3 out of 5 | $12.00 /usage/mo | 8 of 10 top category features | | [Instagram](https://www.capterra.com/p/210721/Instagram/) — 4.7 out of 5 (5,218 reviews) | Rated 0.3 higher than this product | 4.7 out of 5 | Not available | 10 of 10 top category features | | [Snapchat for Business](https://www.capterra.com/p/210733/Snapchat/) — 4.6 out of 5 (1,141 reviews) | Rated 0.2 higher than this product | 4.6 out of 5 | $5.00 /feature | 5 of 10 top category features | | [Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/) — 4.7 out of 5 (3,471 reviews) | Rated 0.3 higher than this product | 4.7 out of 5 | $15.00 /mo | 10 of 10 top category features | | [Meta for Business](https://www.capterra.com/p/213257/Facebook/) — 4.4 out of 5 (2,374 reviews) | Rated the same as this product | 4.4 out of 5 | Not available | 4 of 10 top category features | | [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) — 4.4 out of 5 (3,803 reviews) | Rated the same as this product | 4.3 out of 5 | $99.00 /user/mo | 10 of 10 top category features | | [Buffer](https://www.capterra.com/p/143492/Buffer/) — 4.5 out of 5 (1,492 reviews) | Rated 0.1 higher than this product | 4.6 out of 5 | $6.00 /usage/mo | 7 of 10 top category features | --- ## Top Free alternatives to Metricool The best free alternatives to Metricool are monday.com AI Work Platform, HubSpot Marketing Hub, and Constant Contact — all three offer a free plan alongside paid tiers. ### [monday.com AI Work Platform](https://www.capterra.com/p/147657/monday-com/) — 4.6 out of 5 (6,112 reviews) - Free options: Free trial, Free version - Starting price: $9.00 /user/mo ### [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 (6,256 reviews) - Free options: Free trial, Free version - Starting price: $15.00 /user/mo ### [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) — 4.3 out of 5 (2,949 reviews) - Free options: Free trial - Starting price: $12.00 /usage/mo --- ## Top alternatives for SMBs Among reviewers from companies with 1-200 employees, the highest-rated Metricool alternatives are Instagram (4.7), HubSpot Marketing Hub (4.5), and Snapchat for Business (4.5). ### [Instagram](https://www.capterra.com/p/210721/Instagram/) - 2,374 SMB reviewers say - Overall rating: 4.7 out of 5 across 2,374 SMB reviews - Ease of use: 4.7 out of 5 across 2,366 SMB reviews > "What I like most about Instagram is its ability to help businesses build a strong brand presence and connect directly with their audience." — Gary A W., FOunder CEO (July 27, 2026) ### [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) - 3,436 SMB reviewers say - Overall rating: 4.5 out of 5 across 3,436 SMB reviews - Ease of use: 4.3 out of 5 across 3,380 SMB reviews > "The main downside of Hubspot is pricing." — Michael C., VP Marketing (July 6, 2026) ### [Snapchat for Business](https://www.capterra.com/p/210733/Snapchat/) - 508 SMB reviewers say - Overall rating: 4.5 out of 5 across 508 SMB reviews - Ease of use: 4.5 out of 5 across 507 SMB reviews > "It takes more megabytes and it's sometimes worse." — Fabrice F., Social media manager (January 21, 2025) --- ## Find software for your specific use case ### Social Media Management - [Hibu](https://www.capterra.com/p/207701/Hibu/) — 4.3 out of 5 (117 reviews) - [PostMonster](https://www.capterra.com/p/267522/PostMonster/) - [Brandwatch](https://www.capterra.com/p/277011/Brandwatch/) — 4.2 out of 5 (255 reviews) ### Social Media Analytics Tools - [Brandwatch](https://www.capterra.com/p/277011/Brandwatch/) — 4.2 out of 5 (255 reviews) - [AgencyAnalytics](https://www.capterra.com/p/158746/Agency-Analytics/) — 4.8 out of 5 (116 reviews) - [Planable](https://www.capterra.com/p/171744/Planable/) — 4.5 out of 5 (326 reviews) ### Social Media Monitoring - [Brandwatch](https://www.capterra.com/p/277011/Brandwatch/) — 4.2 out of 5 (255 reviews) - [Hibu](https://www.capterra.com/p/207701/Hibu/) — 4.3 out of 5 (117 reviews) - [Resolver](https://www.capterra.com/p/147599/Resolver/) — 4.4 out of 5 (80 reviews) ### Social Media Marketing - [AgencyAnalytics](https://www.capterra.com/p/158746/Agency-Analytics/) — 4.8 out of 5 (116 reviews) - [Brandwatch](https://www.capterra.com/p/277011/Brandwatch/) — 4.2 out of 5 (255 reviews) - [Hibu](https://www.capterra.com/p/207701/Hibu/) — 4.3 out of 5 (117 reviews) ---