---
title: "Metricool Pricing 2026 | Capterra"
description: "Learn more about Metricool pricing plans including starting price, free versions and trials."
source_url: "https://www.capterra.com/p/203702/Metricool/pricing/"
page_type: "pricing"
language: "en"
---

# Metricool Pricing

- Overall rating: 4.4 out of 5 from [98 reviews](https://www.capterra.com/p/203702/Metricool/reviews/)
- Starting at $20.00 per month
- Free trial: Available
- Free version: Available
- Credit card required: No

---

## How much does Metricool cost?

Metricool has **4 different plans**. The pricing **starts at $20 flat rate per month** with a free plan available.

### Free

- Price: $0.00
- Billing: Flat Rate, Per Month

### Starter

- Price: $20.00
- Billing: Flat Rate, Per Month

### Advanced

- Price: $53.00
- Billing: Flat Rate, Per Month

### Custom

- Price: Custom Quote
- Billing: Flat Rate, Per Year

---

## Is Metricool worth the price?

### Value for Money
- Overall rating: 4.1 out of 5
- Good or excellent value for money: 81%

AI summary based on 28 value-for-money rating reviews:
Some users report that Metricool offers a good balance between quality and price for managing social media and ads. They appreciate the free version, which includes useful tools like performance graphs, scheduling posts, and artificial intelligence features. However, some reviewers feel that the paid plans are expensive relative to the features offered.

#### Rating breakdown
- Ease of use: 4.5
- Customer service: 4.0
- Features: 4.3
- Ease of deployment: 4.3
- Likelihood to recommend: 79%

Based on 98 total Metricool reviews.

---

## How does Metricool compare to other alternatives?

Metricool starts at $20 flat rate per month. Explore how its pricing and plan options compare with top alternatives below.

Metricool pricing comparison

| Product | Plans | Starting price | Free version | Free trial | Value for Money |
| --- | --- | --- | --- | --- | --- |
| Metricool — 4.4 out of 5 ([98 reviews](https://www.capterra.com/p/203702/Metricool/reviews/)) | 4 plans | $20.00 /mo | Available | Available | 4.1 |
| [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 ([6,256 reviews](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)) | 3 plans | $15.00 /user/mo | Available | Available | 4.2 |
| [monday.com AI Work Platform](https://www.capterra.com/p/147657/monday-com/) — 4.6 out of 5 ([6,111 reviews](https://www.capterra.com/p/147657/monday-com/reviews/)) | 5 plans | $9.00 /user/mo | Available | Available | 4.3 |
| [Instagram](https://www.capterra.com/p/210721/Instagram/) — 4.7 out of 5 ([5,218 reviews](https://www.capterra.com/p/210721/Instagram/reviews/)) | 1 plan | Not available | Available | Not available | 4.6 |
| [Snapchat for Business](https://www.capterra.com/p/210733/Snapchat/) — 4.6 out of 5 ([1,141 reviews](https://www.capterra.com/p/210733/Snapchat/reviews/)) | 1 plan | $5.00 /feature | Available | Not available | 4.5 |

---

## What reviewers say about Metricool's pricing

### What they like

-   **Metricool offers a good balance between quality and price for managing social media and ads** They appreciate the free version, which includes useful tools like performance graphs, scheduling posts, and artificial intelligence features.
    
-   **The free plan is sufficient for beginners** And the paid plans provide additional functionalities such as historic data and LinkedIn integration. Some users find the pricing of the paid versions reasonable and accessible, especially for managing multiple accounts.
    

### What holds them back

-   **The paid plans are expensive relative to the features offered** They mention that advanced features are only available in the paid versions, and the price increases significantly for team usage.
    
-   **Some users also report occasional errors in post scheduling and express disappointment with the lack of recent feature updates** Additionally, there are concerns about the cost and the scalability of the pricing plans.
    

## Price & value in reviewers' words

* * *

5 out of 5 stars

> "It is easy to use and now have a lot of good features that I have to pay much more for in other solutions."

Reviewer: Martin H.

Role: Head of Ecommerce

* * *

5 out of 5 stars

> "These features are super exciting especially where you don't want to keep on checking your Fb or IG account, you can do it all right in the portal."

Reviewer: Joseph K.

Role: Digital/Translation Specialist

* * *

5 out of 5 stars

> "The tool is expensive and there has not been many feature updates for the last 6 months or so. If your team is into trends and long term analysis, the free version does not cut it."

Reviewer: Andres C.

Role: Marketing Specialist

[Check all reviews](https://www.capterra.com/p/203702/Metricool/reviews/)