# Factoreal Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Factoreal Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more. Source: https://www.capterra.com/p/204180/Factoreal/alternatives --- # Factoreal Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Factoreal ## What is Factoreal? An omnichannel marketing automation platform, delivering journey automation, channel coverage, and budget control. ## What is Factoreal used for? [Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Email Marketing](https://www.capterra.com/email-marketing-software/)[Social Media Management](https://www.capterra.com/social-media-management-software/) Overall rating Based on 2 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $89 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Factoreal?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.factoreal.com&name=Factoreal) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Factoreal 5.0 (2) VS. [4.5 (6,217)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $89 Flat Rate, Per Month Starting Price $15 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (2) Ease Of Use 4.3 (896) Value For Money 5.0 (2) Value For Money 4.2 (829) Customer Service 5.0 (2) Customer Service 4.4 (762) ## Factoreal alternatives [4.3 (2,911)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 86% of reviewers rated it above 4 stars [4.5 (1,132)](https://www.capterra.com/p/148516/Marketing-360/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars Highest Rated [4.6 (3,406)](https://www.capterra.com/p/132996/brevo/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.4 (15,309)](https://www.capterra.com/p/19319/JIRA/reviews/) Starting price $7.91 Per User, Per Month Pricing Options Free Trial Free Version User Rating 91% of reviewers rated it above 4 stars ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Campaign Management Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Customer Engagement Initiate interactions with customers by proactively starting conversations or providing informational content Customizable CTAs Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) Drip Campaigns Send automated marketing emails based on user actions over a predetermined period Dynamic Content Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Email Marketing Create and send email blasts/campaigns Factoreal 16 features Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Initiate interactions with customers by proactively starting conversations or providing informational content Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) Send automated marketing emails based on user actions over a predetermined period Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Create and send email blasts/campaigns Create landing pages or online forms designed to capture new leads and prospects Store information about leads or contacts and track, manage and nurture them throughout the sales process Automate workflows and trigger campaigns based on customer actions Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Group leads or contacts based on their specific characteristics Send promotional campaigns or transactional messages via text messages Manage campaigns and track engagement for marketing efforts across social media channels Create, save, and re-purpose templates for emails, forms, etc. Monitor activity of individuals who visit your website using cookies Get Advice We can help you find the software with the features you need. Features 5.0 (2) 5.0 Based on 2 reviews ## Pricing Value for money 5.0 (2) Free Trial Free Version Basic $89.00 Flat Rate,Per Month Value for money 5.0 (2) 5.0 Based on 2 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (2) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (2) 5.0 Based on 2 reviews ## User reviews Overall rating 5.0 Based on 2 reviews Filter by rating 5(2) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent Tuuli B. Founder and Management Consultant Management Consulting ### "Great customer service, simple to use, lots of upcoming features" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 26, 2021 The Factoreal team was really helpful setting up the system, and helping resolve any questions that we had. The team has continued to help us along the way as we mature our operations and processes. I would recommend Factoreal to other agile organisations who are looking to unify their marketing and realise efficiencies in administration. Thank you, team at Factoreal! Pros Really easy to use platform; modern and nice look and feel. The development team is great at responding to queries.The platform simplifies the way we connect with our clientbase allowing better communication and tracking. Cons Hard to find negatives about the software. The software has some growing pains (some of the functionality is being developed, not live yet), but the communication from the team is good and I'm confident about the upcoming roadmap of the product. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) I wasn't excited about Mailchimp's user interface and the lack support for my future requirements; I was looking for something more future proof. Alternatives considered [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) Reasons for choosing Factoreal The team at Factoreal is great to work with, and the demonstrations were in-depth. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. DK Daniel K. CEO Marketing and Advertising ### "Wonderful Automation Platform" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 24, 2020 Amazing customer support, great app, and it's a perfect blend of reliable features and price. Pros Easy to setup, navigate, and implement without needing a consultant or a lot of tech know-how Cons Would love a self-onboarding process, but that's just me being nit-picky. Nothing else to report for negatives. Switched from [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) Active Campaign's features SOMETIMES work, and sometimes isn't a good option for our clients. Also, it takes a few days to hear from their support team, and that's really frustrating. Reasons for choosing Factoreal easier and cheaper to implement Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)