# Page 3 | Wati Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 3 - Is Wati the right Conversational AI Platform solution for you? Explore 203 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/204314/WATI/reviews

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Wati

4.6 (203)

[View alternatives](https://www.capterra.com/p/204314/WATI/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated May 14th, 2026

# Page 3 - Reviews of Wati

## Showing most helpful reviews

Showing 51-75 of 203 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

AA

Antonio A.  
Ceo  
Real Estate  
Used the software for: 1-2 years

### "Wati ws una gran herramienta "

April 15, 2025

5.0

Me encanta y nos ha funcionado para mejorar nuestra estrategia de comunicación, promoción y publicidad

Pros

Muy facil de usar, con herramientas eficientes de automatización que ayudan a mejorar nuestras estrategias

Cons

Solo poder tener un número, lo cual puede limitar nuestra estrategia de comunicación

Review Source

SP

Sebastiao P.  
Digital Manager  
E-Learning  
Used the software for: 6-12 months

### "Amazing and a game-changer 🙌"

March 21, 2025

5.0

Pros

Wati was a game-changer for our company. Through it's many features, such as automations, quick replies, broadcast and metrics, we were able to take our costumer engagement to another level. Integration and implementation is quick and easy, and makes daily use pretty straight forward for our team. Since we started using Wati we've seen an increase in our customer interactions and participation so it is definitely a good bet as an WhatsApp tool.

Cons

It's analytics is not that insightful but I'm sure a future update will fix that

Review Source

Nithin G.  
Director  
Real Estate  
Used the software for: 1-2 years

### "Wati - Must Go Whatsapp Marketing Tool for Small Businesses"

February 15, 2025

5.0

Awesome, best one in the market, must use for all small business owners

Pros

User friendliness and very easy to use. All my team are very happy to use it.

Cons

Monthly Subscription Price is slightly high compared to others but worth it as a small business owner, since I've less time for stuff.

Review Source

SK

Sivakumar K.  
Manager  
E-Learning  
Used the software for: 2+ years

### "WATI is a fantastic WhatsApp Business solution"

February 14, 2025

5.0

Pros

WATI is a fantastic WhatsApp Business solution that allows users to create flows and automated responses without any coding. Its intuitive drag-and-drop flow builder makes automation effortless, helping businesses streamline customer interactions efficiently. Highly recommended for teams looking to enhance WhatsApp communication!

Cons

Mobile app is not working perfect because sometime it hangs

Review Source

AV

Akshay V.  
Founder  
Food Production  
Used the software for: Less than 6 months

### "WATI support system not good!"

September 19, 2025

1.0

Using Wati has been frustrating; the support is weak, the platform feels unstable, and issues remain unresolved.

Pros

Wati's support system is extremely disappointing and unreliable, making it frustrating to get proper help.

Cons

I have asked many questions over the last 3 days. No one has been there to answer my questions, and no one there for help.

Review Source

PG

Pratik G.  
Partner  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Excellent WABA service from Wati"

April 15, 2025

5.0

Its really useful in my business which helps us improving customer satisfaction in communication and the team wati is much cooperative

Pros

Ease of use. Template creation guidance and AI features are worth.

Cons

Editing of contact is not yet easy. And no provision of making payment in INR

Review Source

sS

sikandar S.  
ADMINISTRATOR  
Education Management  
Used the software for: 2+ years

### "Efficient and Reliable WhatsApp Customer Engagement "

November 22, 2024

5.0

WATI has been an excellent tool for improving customer engagement through WhatsApp. It saves time, enhances team productivity, and improves response times with its automation and AI-driven insights.

Pros

WATI simplifies customer communication by consolidating messages in one platform. The automation for responses and efficient team collaboration stand out, and the analytics tools provide actionable insights to enhance performance.

Cons

The platform could benefit from broader integration options and more advanced customization for workflows, which would make it even more adaptable to complex business needs.

Review Source

RK

Rakesh K.  
Marketing Manager  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "#1 Tool for WhatsApp Marketing Automation"

February 11, 2025

5.0

I am using wati for the past 2 years and i am very happy with their service, product updates to enhance my business automations. Their no code chat builders, webhook integrations are very easy and the customer support response was also too good

Pros

Its easy and no code chat builder is a must try option for me and customer service is also too good

Cons

Their billing payment method options are not so feasilble

Review Source

RS

Royston S.  
Digital Marketing Manager  
Events Services  
Used the software for: Less than 6 months

### "Good and budget friendly API software"

May 27, 2025

4.0

Overall a very good and competitive software for running WhatsApp campaign. Easy to set up campaigns and braodcast.

Pros

The best part of the software is the variety of options available for running campaigns, especially the Re-try option to failed contacts, which is very needed as otherwise manually retrying is very time consuming. We have seen a good send ratio because of this option. Also creating campaigns are very easy and running broadcasting is few clicks.

Cons

The least about it is there is no direct on call customer support, every time we need to depends on send mail and then waiting for them to reply.

Alternatives considered

[Gupshup](https://www.capterra.com/p/233786/Gupshup/)

Reason for choosing Wati

Pricing is much better in WATI and no complicated setup

Review Source

AG

Amit G.  
Digital Marketing Specialist  
Marketing and Advertising  
Used the software for: I used a free trial

### "Great WhatsApp Marketing Platform"

February 23, 2025

4.0

The overall experience is good for me with wati as this platform is helping to communicate with all customers without any difficulties. I can send bulk messages very easily with this platform.

Pros

I like most about wati whatsapp business api, it is very easy to used. It helps us to managing the customers very easily.

Cons

There customer care support is not good as compare to other.

Switched from

[DoubleTick](https://www.capterra.com/p/10003201/Double-Tick/)

Wati has very simple and easy to use interface. Wati also has good integration as compared to doubletick.

Review Source

AD

Akshay D.  
Marketing Manager  
Information Technology and Services  
Used the software for: I used a free trial

### "Wati is Good WhatsApp Business API platform "

February 23, 2025

4.0

I have very good overall experience with wati because of they have some good features such as chatbot, bulk messaging.

Pros

I like most about WATI is there chatbot features which helps to provide automatic replay to customers.

Cons

I don't like there customer care support executive response since they do not provide proper or on time response.

Switched from

[Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/)

We switch beacause wati provide more features and good integrations which help us to communicate with our customer more efficiently.

Review Source

BV

Bruno V.  
Product Owner  
Information Technology and Services  
Used the software for: Less than 6 months

### "Partner from Brazil, I use and recommend"

April 21, 2025

5.0

I had a great experience, today I am a partner of Wati and I have more than 5 accounts of my customers connected to Wati. I feel very satisfied.

Pros

Debureaucratization of the hiring process. Software intent and easy to understand. API with a complete and accessible documentation.

Cons

Chatbot builder a little outdated compared to those available on the market. Native external integrations or via HTTP Request, little exploited.

Review Source

ML

Mitul L.  
Manager  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Seamless Automation & Great Support!"

November 14, 2024

5.0

This tool has allowed us to create personalized customer experiences with ease. We’ve seen an increase in engagement and conversions since implementing WATI. It’s intuitive, and the automation options are just what we needed!

Pros

WATI is a powerful WhatsApp automation tool with key benefits like efficient message automation, an easy-to-use interface, and personalized customer engagement, making it ideal for handling high volumes of customer inquiries. It integrates well with CRM systems and provides valuable analytics for optimizing communication.

Cons

it may be pricey for smaller businesses, lacks some advanced customization options, and can have a learning curve for full utilization. As a WhatsApp-specific tool, it’s also dependent on WhatsApp’s policies which might limit flexibility for some businesses.

Review Source

VJ

Varun J.  
Product Manager  
Information Technology and Services  
Used the software for: 1-2 years

### "Seamless Experience with Wati"

February 17, 2025

5.0

Pros

Wati has been a lifesaver for our call center business, significantly enhancing our customer engagement. The chatbot service is incredibly user-friendly, making interactions seamless and intuitive. Additionally, the system upgrades are hassle-free, and the overall service is outstanding with a quick response time. Highly recommend Wati for any business looking to elevate their customer engagement.

Cons

There is nothing like wati is not a good service provider

Review Source

AT

Akshay T.  
Purchase Engineer  
Mechanical or Industrial Engineering  
Used the software for: Less than 6 months

### "Good for communication purpose"

February 13, 2025

4.0

Wati platform has very good customization in there whatsapp business api which helps us to reduce timing which required more on normal or business whatsapp.

Pros

Our Company has good experience with the use of Wati platform. It helps to our company to maintain good relationship or communication with our customers by providing them as early as response for there any query or any thing related to there products.

Cons

Normally we face issue in there customer care support but now days there pricing is on higher side as compared to other platforms.

Review Source

aS

ayush S.  
Director  
Leisure, Travel & Tourism  
Used the software for: Less than 6 months

### "Cost effective , informative videos , easy use template feature "

April 20, 2025

5.0

The overall experience is great as the features are useful and we are using it for business for quick reach and respond

Pros

Wati allows me to create multiple templates and send multiple broadcast messages to my audience. It help us to on analyze on real time message with with quick automation reply plus it's cost effective there support team is very generous help videos they made for every features are also useful

Cons

Sometimes it takes time from team wati to provide support and there again and again email full the mailbox

Review Source

UB

Ujwal B.  
OPERATIONS MANAGER  
Leisure, Travel & Tourism  
Used the software for: Less than 6 months

### "WATI our critical resource!"

April 16, 2025

5.0

Great experience. Highly recommended. No other WhatsApp automation services could provide fully loaded mobile app.

Pros

\> Mobile app features, fully loaded. > Easy to learn > User friendly

Cons

Sometimes when we trigger chatbot it goes to wrong person. ie updation of messages is slow.

Review Source

AD

Ambika D.  
Founder  
Information Technology and Services  
Used the software for: 6-12 months

### "Wati's customer care service is not good."

January 15, 2025

4.0

overall its featured and integrations are very good but no customer support.

Pros

I like their platform branding and they have multiple integrations.

Cons

Wati's customer care service is not good.

Switched from

[Sagicc](https://www.capterra.com/p/217309/Sagicc/)

I want to try something new for my business.

Review Source

MM

Mayank M.  
Founder at Hosting Cultures - Web Development Agency  
Information Technology and Services  
Used the software for: Less than 6 months

### "WATI: Supercharging Communication for Agencies"

October 26, 2024

5.0

WATI has significantly simplified managing multiple conversations for us and our clients. The platform enables fast, automated communication that boosts engagement without additional complexity. It's a highly reliable and scalable tool that aligns perfectly with our mission of helping creators and businesses grow online.

Pros

WATI has been a game-changer for our web development agency, especially in helping creators launch and scale online. The platform makes customer communication seamless through its WhatsApp Business API integration. We love how easy it is to set up automated flows for onboarding, webinar reminders, and follow-ups. The user-friendly dashboard ensures our team can hit the ground running without needing extensive technical knowledge.

Cons

The only improvement I’d suggest is related to campaign targeting. When we use filters for scheduling campaigns, it only applies to users available at the time of scheduling. If WATI could apply filters dynamically at the campaign’s scheduled time to include all relevant users, it would take the tool to the next level.

Alternatives considered

[WA.Team](https://www.capterra.com/p/241185/WATeam/)[AiSensy](https://www.capterra.com/p/240134/AiSensy/)

Reason for choosing Wati

WATI stood out to us because of its strong brand value and market credibility. It’s trusted by a wide range of businesses, which gave us the confidence that we were investing in a reliable and future-proof solution.

Review Source

PB

Prasad B.  
Web Developer  
Information Technology and Services  
Used the software for: Less than 6 months

### "Full Featured Pack of WhatsApp Marketing"

January 31, 2025

4.0

Overall, I think WATI is good, but I am not happy with their user interface or customer service.

Pros

WATI has the best features among its products.

Cons

The user interface is very bad. Difficult to find options.

Review Source

Nilay G.  
Admin  
Design  
Used the software for: 2+ years

### "Best Whatsapp Api solution in Market"

September 7, 2024

5.0

My overall experience with Wati has been positive. It effectively enhances customer engagement by making communication via WhatsApp seamless and more manageable. The automation features are particularly beneficial for businesses with a high volume of customer interactions, helping to maintain a personal touch while improving efficiency. While the pricing and setup complexity may pose challenges for some, the features and capabilities Wati provides are well worth considering for businesses looking to improve their communication strategy.

Pros

Easy to use, Plenty of features like automation, knowbot, integrations that are highly used by us and There is detailed documentation and detailed FAQ's which help us self resolve queries. They do someting innovative every month with new version.

Cons

Customer support needs to be improved,Sometime if there is error while broadcasting platform doesn't show exect error or what we need to do.

Review Source

AG

Arpit G.  
CEO  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Solid, Reliable partner for your Messaging needs!"

September 11, 2024

5.0

We've been using WATI since last 2 years at GetSupp. After the initial onboarding and integration, we were able to quickly get started with our use cases such as - retention, QnA flows, cart flows and more. We like how the platform is easy to learn and gives you flexibility to experiment quickly. There is also a detailed repository of how to/ what to use cases along with case studies and examples. The APIs are comprehensive, reliable and accompanies with proper documentation for our team to get started. Over all we are happy with WATI and will definitely recommend it to budding/ growing consumer business across the world!

Pros

1\. Very flexible, and cover lot of use cases for a consumer commerce business. 2. Self serve: very easy to use and get started. 3. Comprehensive, reliable APIs. 4. Good FAQ/ use cases and resources.

Cons

1\. The WATi support can be slightly more proactive. 2. The plans/ pricing can be better structured and made more use/ engagement basis.

Alternatives considered

[BIK](https://www.capterra.com/p/264836/Bikayi/)[Gupshup](https://www.capterra.com/p/233786/Gupshup/)

Reason for choosing Wati

Better APIs, sel serve nature, basic uses cases ready to use and more intuitive UI.

Review Source

PP

Prateek P.  
Product Growth  
Education Management  
Used the software for: 1-2 years

### "Quizly.App/ My exeprience in using Wati."

September 5, 2024

5.0

Good to use application for one's broadcast needs and customer support. It better and rightly priced than double-click.

Pros

We are using Wati from the time our product (Quizly.App) was launched into the market. We mainly use it to broadcast our updates to our customers. Wati also helps us to manage our customer queries as well. Recently we have added work flow automation as well onto our website. Wati has also been integrated to our Facebook market place account from which we generate our leads.

Cons

Since Wati has upgraded, some of their automation features are under very high premium. So we have currently stuck to the base version of wati.

Alternatives considered

[Interakt](https://www.capterra.com/p/241014/Interakt/)[DoubleTick](https://www.capterra.com/p/10003201/Double-Tick/)

Reason for choosing Wati

Pricing and ease of use and their customer support.

Review Source

MN

Meera N.  
Founder  
E-Learning  
Used the software for: 6-12 months

### "User friendly!"

November 19, 2024

5.0

I have been using WATI for 6-months. It helped me to get more show-ups in the webinar.

Pros

Wati is simple to use and easy to understand.

Cons

Automations are only available in Pro plans. Limited automations can be added in growth plan too.

Alternatives considered

[AiSensy](https://www.capterra.com/p/240134/AiSensy/)

Reason for choosing Wati

because of the good customer support WATI has.

Review Source

PM

Prithvi M.  
Marketing Manager  
Marketing and Advertising  
Used the software for: 1-2 years

### "Marketing through Wati"

September 11, 2024

5.0

Implementation of chatbots and easy webhook to get the data instantenously. Connecting the flow of data from wati to google sheets has been hassle free and data is complete as per customisation and instantaneously updated.

Pros

Best thing about Wati is the creation of work flows and easy to use interface in terms of template and integrations, have been using it for over an year now for multiple clients. Pros - 1. Ease of setup, Wati is quite easy to setup and did not require any code even in it's initial phase. 2. Creation of Template and chatbots - One of the KPI's of Wati is it's user friendly interface. Creation of Template and it's preview meanwhile on the backend creating a chatbot is very convenient and it does offer a lot of options to customise the flow of chatbots.

Cons

In terms of lead generation it is tough to get the analytics data on the dashboard. While exporting the users who have replied we can get their name and phone numbers but the replies are missing.

Switched from

[Interakt](https://www.capterra.com/p/241014/Interakt/)

Major reason being the integration of Interakt and Google sheets or any other platform. It increased a lot of manual work. Chatbot flows was also not upto the mark especially compared to Wati

Review Source

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