# InLinks Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is InLinks the right SEO solution for you? Explore 11 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/204377/InLinks/reviews

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InLinks

4.9 (11)

[View alternatives](https://www.capterra.com/p/204377/InLinks/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of InLinks

Ease of use

4.5

Customer Service

4.9

## Showing most helpful reviews

Showing 1-11 of 11 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Sean A C.  
CEO  
Marketing and Advertising  
Used the software for: 6-12 months

### "Amazing software that produces actionable results and saves development time"

June 26, 2020

5.0

We have been able to optimized workflows for our enterprise clients while also improving internal link silos for hundreds of pages per project dynamically, which has saved countless development hours and has helped our team better identify future content needs.

Pros

Inlinks software produces schema and helps better link internal content silos especially on larger websites. This saves our dev team at least 100 hours a month.

Cons

No cons, great tool for digital marketing

Alternatives considered

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Switched from

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

Inlinks provides better value and more actionable insights on content development.

Review Source

Response from Inlinks Optimization

July 8, 2020

Wow! Thank you.

CL

Chris L.  
Marketing Director  
Information Technology and Services  
Used the software for: Less than 6 months

### "The Right SEO Tool at the Right Time"

July 20, 2020

5.0

Dixon and the support team have been amazing, both with the tool as well as implementing new ideas from the customer user base. New features are added quickly and they have been building tools in the SEO industry for a long time. They know what matters and what does not.

Pros

InLinks is a combination of features that helps you tackle the latest Google Updates. When other older tools are focused on Keywords and Search Volume, Inlinks helps you optimize for Rank Brain. You start by optimizing your article around Topics (Content Briefs) and enhancing that topics relevance with semantic schema. With the addition of internal linking optimization all in one tool, there is nothing else on the planet right now that can offer that much on-page awesomeness.

Cons

There are a lot of features here, so it did take a little bit of training to get aquanted with the tool.

Alternatives considered

[Clearscope](https://www.capterra.com/p/161003/Clearscope/)

Reason for choosing InLinks

Inlinks had the right feature set at the right price point, after seeing a few casestudies popup around its success I took notice and was actually a pretty tough sell, but after talking to Dixon for hours about NLP, Rank Brain, The Knowledge Graph, SEO Entities and Semantic Schema, I feel as though his tool has the right strategy for ranking in the current Google Algo.

Review Source

Response from Inlinks Optimization

July 21, 2020

Wow!

David I.  
Global Search & Traffic Manager  
Food & Beverages  
Used the software for: Less than 6 months

### "Google Trends on Steriods"

May 27, 2020

4.0

Found it simple to setup an account and start exploring the market insights feature

Pros

It gives you a whole new view on topics and shifts in trends... what topic is gaining traction and what topic is trailing behind... The structured data feature for your website is always a great way to better optimised your site for SEO in Google but also discover gaps in your content

Cons

Multi-lingual support will hopefully come in the future for now it's best focused on English

Review Source

Response from Inlinks Optimization

May 28, 2020

Thankyou for the Review, David, We are currently in English and French, Expanding the Market Trends tool to other languages is quite easy - but we are keen to try and launch the core product in other languages too. This is harder, as Named Entities in one language do not map 1-to-1 in other languages and not all languages have as much Knowledge Graph depth... which is a long way of saying, we are working on that! :)

MR

Marco R.  
Founder  
Marketing and Advertising  
Used the software for: Less than 6 months

### "InLinks is a not a nicety but a necessity to best optimize content, rankings SEO & Domain Authority"

July 17, 2020

5.0

It feels like I am keep loving it more and more. My only regret is that I did not watch the training videos more than once. If does so much and so incredibly well and it not overwhelming it just has that wow factor in almost every part of the process

Pros

There is so much that this software does it's easy to not optimize in the most efficient and effective manner. But it is intuitive and you just have to take the time to understand how this all works and then it's just incredible at what it does. I am astonished at how well is does schema and how easy it can determine what you think is logic in the progression of content hierarchy can be so off and then when you see the big picture, it just amazing how much better, more structured, more coherent, more valuable your content becomes. I have always been a headline reader on the internet and never consciously realized just how bad I was at writing headlines and then writing in alignment with the topic. You can look at what you are doing so easily from a micro to a macro level which has to be something that I value most and realize, at least in my case, would throw me off track and I would believe I was writing a coherent piece of valuable content. But with fresh eyes, I would get disappointed and realize that I did not connect the dots correctly and in a structured way. Now that is not an issue and I get real excited as I can easily see who is ranking the best and now I can easily grasp the why and the how. And it's not like I have to try to emulate what they are doing. The tools and I believe give you just an advantage their is no reason to try to piece together what you feel are the best elements and somehow make it your own. The point is you are guided brilliantly

Cons

Some of the features that are so powerful should be more intuitive as to how to apply them. There is a learning curve and these guys are just geniuses so they may of underestimated or not provided more ways to accomplish the same task. So at times it is frustrating because I know I did something before and then I have to figure out how I did it and I find that at times I say that is just not intuitive but regardless I am so grateful because what it does it far beyond my abilities and I am not plagiarizing, I am not cheating and my content is so coherent, interesting and just overall so much better

Reason for choosing InLinks

I discovered it on SEO roundtable and how they touted it very highly. So, I figured for the 30 bucks or so albeit it sounds to good to be true Ill give it a shot. Now the scripting did not take with my website for a couple of months to gain the full benefit but when it did I starting to truly appreciate just how powerful and indispensable this tool is .

Review Source

Response from Inlinks Optimization

July 20, 2020

That's a great review and the criticisms are fair. Optimizing is still not "intuitive" and I always say it still requires Brain 2.0 to be applied. I imagine we COULD spin some content and try and make it a bit more "plug and play" but then we'd lose the creativity of a good writer. We'll try to make the Youtube training more promiunent as we move forward to address the Ease of Use issue.

Bill H.  
CEO  
Internet  
Used the software for: 6-12 months

### "Optimize Your Internal links, add Schema"

May 26, 2020

5.0

Overall, I have noticed a good increase in how the search engines see my websites. Adding the internal links and adding the Schema code on pages is tough to do on a manual basis if you have a fairly large site. Actually, even adding the code and links on a small-ish site is difficult. There's also no way you can do some of this manually--you can't analyze a web page manually to actually see what your page is about. You need a tool like Inlinks in order to analyze the site, see what other sites are about, and then make the proper judgment about what content on the page needs to be added or updated.

Pros

I like the fact that I can optimize my site's internal links, the important ones, keep track of optimization scores, and then add the Schema code on those pages, as well.

Cons

I think the only part that's missing might be a regular report of the optimization scores that could be scheduled. It could be scheduled then sent via email to the user. It's not really functionality, but must a minor reporting function.

Review Source

Response from Inlinks Optimization

May 28, 2020

Thanks Bill. We like the suggestion of setting up optimization alerts.

Bruce C.  
Director  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Amazing tool"

May 27, 2020

5.0

Pros

InLinks provides a view of your web copy and content structure that highlights topics you can improve on AND as the name suggests, the ability to build internal links that improve the overall organic search performance of the site.

Cons

Honestly, it took me some playing around to fully appreciate what the software does. But spend some time learning it and benefit.

Review Source

Response from Inlinks Optimization

May 31, 2020

Thank you. It is hard to keep the interface simple, yet powerful. I am glad you dug deeper.

Jason D.  
Chief Tea Boy  
Marketing and Advertising  
Used the software for: 6-12 months

### "They said you couldn't rank on internal links alone.... then they launched and blew that myth away.."

May 27, 2020

5.0

perfection with an extra dose of clotted cream (Jam first of course)

Pros

It simply works! It reduces your workload by 10 and increases your success by 100. Everyone should use it, unless you compete with me... because I want to retain the competitive advantage!

Cons

there is little to dislike, although I don't really like the name that much!

Review Source

Response from Inlinks Optimization

May 31, 2020

Thank you! That is very kind. The name is a little bit like a well known social network, it is true.

Silviu T.  
Marketing Director  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Great Internal Linking Software"

June 6, 2020

5.0

Great internal linking software

Pros

This software reduces the time necessary to develop schema and internal links for a website that you want to rank on Google.

Cons

It has a little bit of a learning curve, but it is only normal for the technical tasks Inlinks helps its users achieve. Compared to other types of similar software, it is easier to use and gives great results.

Review Source

Response from Inlinks Optimization

June 8, 2020

Thank you Silviu for your review.

Michael B.  
Managing Director  
Marketing and Advertising  
Used the software for: 6-12 months

### "InLinks : Another Great Tool for SEO"

July 7, 2020

5.0

Pros

Allows me to easily understand how our content fits within the Google ecosystem and to be able to see what and where we need to make improvements. It helps us a lot find the topics we need to better our writing objectives.

Cons

I would love to see the product API into other products we use.

Review Source

Response from Inlinks Optimization

July 15, 2020

Thanks Michael. The API is something i would like too. Maybe when Ebay come knocking? :)

simon D.  
Qldseo.com.au  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Focused specialised tool"

May 28, 2020

5.0

Excited to see where it ends up

Pros

Refreshing professional tool with real world use

Cons

The tool provides a lot of visibility and displays the work you haven't done.

Review Source

Response from Inlinks Optimization

May 31, 2020

Thanks!

CS

Chris S.  
Director  
Marketing and Advertising  
Used the software for: 6-12 months

### "Gamechanger in so many ways"

July 7, 2020

5.0

Brilliant. The guys know their stuff and take the time to help, every time.

Pros

Not only does InLinks visually show how it works with its graphs and charts, it is helping to drive a mindset change in the industry. Love it.

Cons

It's hard to find actual fault really. I think being able to export data like where links are placed internally would be useful for reporting and measurement though.

Review Source

Response from Inlinks Optimization

July 8, 2020

Awww! Just say it like it is, Chris ;) (Seriously - Thank you!)

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