---
title: "Connectif Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Connectif Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more."
source_url: "https://www.capterra.com/p/204598/Connectif/"
page_type: "product"
language: "en"
---

# 

 Connectif Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 16, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Connectif

## What is Connectif?

Connectif, the Data First marketing automation platform, empowers eCommerce marketers with the ability to track, analyze, and predict the intentions of all their customers (both known and anonymous) in real time. It enables the automation of communication throughout the customer journey with hyper-personalized messaging across every channel, helping brands enhance the online shopping experience and stand out from competitors. With over 5 years of experience, Connectif has enabled more than 1,800 businesses including Levi’s, Acer, PC Componentes and FarmaciasDirect in over 15 markets to increase average Customer Lifetime Value by 15%, reduce abandoned carts by 25%, boost average ticket value by 28% and reactivate 30% of dormant users. Discover more at www.connectif.ai/en.

## What is Connectif used for?

[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Email Marketing](https://www.capterra.com/email-marketing-software/)[All-in-One Marketing Platform](https://www.capterra.com/all-in-one-marketing-software/)

Top alternative

Featured

Overall rating

Based on 74 user reviews

Reviews sentiment

Positive

96%

Neutral

4%

Negative

0%

Starting price

€70

Usage Based, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

-   Lead Nurturing / 2026
-   Online CRM / 2026
-   Predictive Analytics / 2026

Do you work for Connectif?[Manage this product listing](https://www.g2.com/products/connectif/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Connectif

4.8 (74)

VS.

[4.3 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting Price

€70

Usage Based, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.4 (74)

Ease Of Use

3.8 (2,129)

Value For Money

4.6 (71)

Value For Money

3.9 (2,025)

Customer Service

4.7 (73)

Customer Service

3.9 (2,073)

## Connectif alternatives

[4.6 (539)](https://www.capterra.com/p/156699/Klaviyo/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[4.3 (6,999)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Starting price

$14.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

Highest Rated

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)

[4.8 (2,129)](https://www.capterra.com/p/198994/Systeme/reviews/)

Starting price

$17.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/198994/Systeme/)

[Brevo Marketing Platform](https://www.capterra.com/p/132996/brevo/)

[4.6 (3,521)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/132996/brevo/)

[View all alternatives](https://www.capterra.com/p/204598/Connectif/alternatives/)

## FAQs about Connectif

Overview

### What problems does Connectif solve?

Connectif helps marketing, CRM, and ecommerce teams solve weak customer segmentation, generic messaging, and fragmented campaign execution. It centralizes behavioral data, automates cross-channel workflows, and personalizes emails, website content, and promotions, helping growing businesses improve customer acquisition, retention, cross-sell performance, and visibility into how campaigns drive revenue.

Answer based on 29 reviews

Overview

### Which roles and teams benefit most from Connectif?

Connectif is most used by CRM managers, marketing automation specialists, and broader marketing teams that need to segment audiences, personalize campaigns, and automate customer journeys. E-commerce managers use it to increase conversions and retention, while directors, CMOs, and CEOs rely on performance insights to guide digital growth and customer experience strategy.

Answer based on 74 reviews

Overview

### What company size and industries is Connectif built for?

Connectif is built mainly for small eCommerce businesses, with 84% of reviewers from small companies and Marketing and Advertising leading at 34%. It also serves midsize and enterprise teams, each at 8%, and is used in Apparel & Fashion at 14% and Retail at 8%, across both B2C and B2B.

Answer based on 74 reviews

Features and Usability

### What are the key features of Connectif?

Connectif includes core marketing automation features like workflow templates, email marketing, and advanced user segmentation. Its differentiators are behavior-based personalization, website content customization, real-time tracking, and omnichannel campaigns across email, web, SMS, and push notifications. Reviewers also frequently note its customer support and intuitive interface.

Answer based on 32 reviews

Integrations

### Which third-party tools and platforms does Connectif integrate with?

Connectif integrates with Sylius, VTEX, and WordPress, with additional catalog integrations for Shopify, WooCommerce, PrestaShop, WhatsApp, and Zapier. These connections span ecommerce platforms, content management, messaging, and automation tools, giving Connectif 10 third-party integrations across common online retail and customer communication workflows.

Answer based on 14 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Connectif?

Connectif offers in-person training, live online sessions, webinars, documentation, and videos, giving teams several ways to learn. Basic use and integrations are often picked up quickly, especially by marketers with similar platform experience. Admins and teams handling advanced workflows usually need more time, training, or outside support.

Answer based on 16 reviews

Getting Started and Support

### What customer support options does Connectif offer, and how do users rate the experience?

Connectif offers email/help desk, FAQ/forum, a knowledge base, and phone support. Users generally describe support as fast, close, and effective, with technical and onboarding teams actively helping resolve questions. Some note the platform can be difficult at first, and a few mention wanting more tutorials or added guidance.

Answer based on 30 reviews

Features and Usability

### How good are Connectif workflow templates?

Connectif offers flexible workflow templates that help marketing teams launch automation faster and adapt flows to ecommerce needs. Many users like the template library, node variety, and customization options, though some mention a learning curve, overlapping rules, and limits when editing active workflows or template settings.

Answer based on 32 reviews

Features and Usability

### Is Connectif easy to use?

Connectif feels intuitive after onboarding, but first-time users often need time to learn its logic and options. Marketing teams value the clear interface, segmentation tools, and workflow builder, while some smaller teams and non-experts find the setup complex at first and benefit from support or agency help.

Answer based on 21 reviews

## Features

AI summary

Based on 6,612 Marketing Automation reviews

Capterra data shows that buyers of Marketing Automation software rank the following features as their top priorities:

-   **Email Marketing** (**59%** of reviewers rated this feature as critical)
-   **Event Triggered Actions** (**48%**)
-   **Lead Capture** (**51%**)

Connectif supports all three of the features reviewers rate most important: **Email Marketing**, **Event Triggered Actions**, and **Lead Capture**. Together, these capabilities help businesses reach customers with timely campaigns, respond automatically to user behavior, and collect new prospect information more effectively, allowing teams to improve conversions and build stronger customer relationships.

Email Marketing

4.6 (34)

85.29% of 34 reviewers that rated this feature as important or highly important

Create and send email blasts/campaigns

Event Triggered Actions

4.6 (25)

84.00% of 25 reviewers that rated this feature as important or highly important

Predefined actions automatically performed on the occurance of specific events

Landing Pages/Web Forms

4.1 (11)

54.55% of 11 reviewers that rated this feature as important or highly important

Create landing pages or online forms designed to capture new leads and prospects

CRM

5.0 (4)

50.00% of 4 reviewers that rated this feature as important or highly important

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Data Import/Export

4.5 (11)

72.73% of 11 reviewers that rated this feature as important or highly important

Import and export data to and from software applications

Marketing Automation

4.7 (43)

72.09% of 43 reviewers that rated this feature as important or highly important

Automate workflows and trigger campaigns based on customer actions

Connectif 107 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Abandoned Cart Saver: Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout
- Account Based Marketing: Provide personalized marketing content
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- AI/Machine Learning: Software program that continuously adjusts its behavior based on observed data
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- Analytics: Tools for the systematic analysis of various types of data or statistics
- API: Application programming interface that allows for integration with other systems/databases
- Behavior Analytics: Track and analyze user behavior within a system or network
- Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content
- Behavioral Targeting: Display advertising and marketing messages to users based on their browsing history and preferences
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Planning: Plan and strategize marketing campaigns
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat
- Configurable Workflow: Configure existing workflows to meet your organization's needs
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- Contact Management: Manage, organize, and store contact information
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)
- Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc.
- Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels
- Customer Profiles: Record customer information, purchase history, and other notes
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Reports: Alter the layout and content of reports
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Customization: Create labels for products that contain required information such as colors, sizes, dates, etc.
- Data Import/Export: Import and export data to and from software applications
- Data Storage Management: Manage and store data in a database
- Data Visualization: Graphical representation of data
- Demand Forecasting: Forecast customer demand using historical insights and simulations
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Email Campaign Management: Plan, execute, and analyze email marketing campaigns
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Email Marketing: Create and send email blasts/campaigns
- Email Templates: Pre-made examples and templates for emails
- Email Tracking: Track delivered, received, and opened emails
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- For eCommerce: Intended to be used by online stores
- For Retail: For Retail Stores
- Forecasting: Form predictions based on past and present data/trends
- Interaction Tracking: Track interaction history by documenting conversations for contacts
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Engagement: Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels
- Lead Generation: Manage the process of attracting and converting business prospects into leads
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lead Notifications: Real-time alerts or notifications that inform teams about new leads or prospects
- Lead Nurturing: Engage with a lead throughout the sales process by actively providing information
- Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors
- Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules
- List Management: Manage contacts across multiple mailing lists
- Machine Learning: Enable businesses to implement machine learning algorithms on business data such as sales and revenue
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Campaign: Manage multiple campaigns in one system
- Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
- Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers
- Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.)
- Multi-Language: Manage and support multiple languages
- Multiple Data Sources: Allows users to manage data from a number of sources
- Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Personalization: Adjust communications based on previous interactions or personal preferences
- Predictive Analytics: Predict future data based on historical data sets
- Product Recommendations: Product suggestions provided to users based on past behavior and relevant data, such as browsing and purchasing history
- Quotes/Estimates: Generate quotes or estimates for customers
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs
- Real-Time Reporting: Active reporting of data and metrics
- Recommendations: Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts
- Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.)
- Sales Forecasting: Estimate of expected sales revenue within a specific time frame, such as quarterly, monthly or yearly based on past trends and reports.
- Sales Reports: Reports specific to sales analysis for trends and strategies
- Sales Trend Analysis: Analyze the current state of sales data to accurately understand trends and forecast future sales numbers.
- Segmentation: Group leads or contacts based on their specific characteristics
- SMS Marketing: Send promotional campaigns or transactional messages via text messages
- Social Marketing: Manage campaigns and track engagement for marketing efforts across social media channels
- Subscriber Management: Add or remove subscribers from mailing lists
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance
- Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data
- Web Forms: Web form that allows users to enter data that is sent and processed for different reasons
- Web-based Deployment: SaaS, web-based, online deployment
- Website Analytics: Track and analyze information regarding website visitors
- Website Personalization: Customize website features
- Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies
- Workflow Automation: Streamlining repetitive tasks and activities through automated and predefined workflows
- Workflow Management: Create, design and manage workflows for repetitive tasks

---

Get Advice

We can help you find the software with the features you need.

Features

4.6 (74)

4.6

Based on 74 reviews

## Pricing

Value for money

4.6 (71)

Free Trial

Basic

€70.00

Usage Based,Per Month

Value for money

4.6 (71)

4.6

Based on 71 reviews

## Integrations

[

WhatsApp](https://www.capterra.com/p/180345/WhatsApp/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[

PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)[

Qapla'](https://www.capterra.com/p/209080/Qapla/)[

Spoki](https://www.capterra.com/p/252301/Spoki/)[

Doofinder](https://www.capterra.com/p/199582/Doofinder/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (73)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (73)

4.7

Based on 73 reviews

## User reviews

Overall rating

4.8

Based on 74 reviews

Filter by rating

5(62)

4(9)

3(3)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Eduardo G.

CRM Manager

Facilities Services

### "¡El mejor CRM para ecommerce!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

August 10, 2026

Super positiva, equipo humano que te resuelve e involucra con los problemas de tu CRM y, además, una de las herramientas más potentes para tu ecommerce.

Pros

Lo mejor que tiene es la máxima personalización de todos los flujos. Es algo diferencial que otros CRMs no aportar y hace que puedas tener una gran flexibilidad y adaptación con los clientes.

Cons

Puede ser su curva de aprendizaje, es algo más larga que otros CRMs. Eso si, una vez que lo manejas al máximo, el rendimiento que puedes sacar es mucho mayor.

Switched from

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Precio, mejor utilización de la base de datos y segmentación.

Alternatives considered

[Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)

Reasons for choosing Connectif

Precio, mejor utilización de la base de datos y segmentación.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Alfredo R.

Head of Ecommerce

Sports

### "herramienta muy potente"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 21, 2026

Connectif es una herramienta muy potente y con muchas posibilidades a nivel de marketing automation. En nuestro caso, ha contribuido a mejorar el ticket medio y la facturación, dentro del contexto del cambio de web. Cuando está bien trabajado, se nota. Dicho esto, no es una herramienta fácil de exprimir. Requiere tiempo, cabeza y dedicación. Nosotros hemos acabado apoyándonos en una agencia porque internamente no llegamos a todo, y sin ese soporte es fácil quedarse a medio camino. A nivel de limitaciones, echamos en falta triggers más ligados al producto. Por ejemplo, no poder activar campañas directamente por bajadas de precio o entrada de stock te deja sin muchas acciones que en eCommerce tienen todo el sentido. También creemos que la actualización por feed debería ser más flexible. Que solo se actualice una vez al día se queda corto en muchos casos. Por API se puede resolver, pero complica bastante la implementación; por feed sería mucho más sencillo si se pudiera refrescar cada pocas horas.

Pros

Si se trabaja bien, impacta en negocio (ticket medio y facturación). Integración con muchas herramientas.

Cons

Faltan triggers más avanzados basados en producto. Actualización por feed poco flexible (frecuencia limitada).

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Jeisson Stick E.

Director de Marketing

Marketing and Advertising

### "10/10 Gran potencial"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 30, 2026

Una maravilla de herramienta, perfecta para potenciar las estrategias de ecommerce de cualquier industria y tamaño.

Pros

Una plataforma muy útil para automatizar muchos procesos para E-Commerce. Permite una gran flexibilidad para adaptar la herramientas de acuerdo a las necesidades de cada cliente y las estrategias que se desarrollen.

Cons

Al principio cuesta un poco entender la dinámica de la plataforma, sin embargo con el paso del tiempo se logra entender y sacarle el mejor provecho.

Switched from

[Clientify](https://www.capterra.com/p/218432/Clientify/)

Se quedó obsoleto y presenta demasiados fallos.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RC

Ruth C.

Digital Business

Information Technology and Services

### "Hiperpersonalización al siguiente nivel"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 18, 2026

Pros

Connectif nos permite llevar la hiperpersonalización al siguiente nivel gracias al uso inteligente de first-party data recopilada del comportamiento e interacción de los usuarios. Gracias al uso de first-party data podemos personalizar las acciones, medir su impacto y mantener una trazabilidad completa de las acciones en Connectif.

Cons

No tengo comentarios sobre desventajas de la herramienta. Considero que tiene mucho potencial como herramienta de automatización en marketing.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JP

Judit P.

CRM Manager

Apparel & Fashion

### "Funcional en el día a día, limitada en visión global y toma de acciones"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

2.0

2.0

Customer Service

4.0

4.0

Likelihood to Recommend

4/10

February 9, 2026

Mi experiencia en general es buena, aunque hecho en falta lo detallado anteriormente y más información de nuevas actualizaciones y funcionalidades. Trabajar con tácticas más avanzadas como prediciones de CLV es bastante limitado comparado con otros crm. Me gustaría también que se pudiera hacer reuniones por ejemplo mensuales de revisión de los principales kpis y recomendaciones de mejora de resultados.

Pros

En general es fácil de trabajar y muy intuitiva. La renovación del diseño de la ficha del cliente también me ha gustado mucho ya que la información se ve más clara.

Cons

En nuestro caso, es en modelo de pricing, que no tengamos una facturación global. Es dificil preveer el coste mensual real con crecimiento y nos penaliza cuando la base crece. Tenemos varias tiendas en las que hay meses que en una tienda principal me faltan nº de envíos en el plan mientras que en otras tienda me sobran, además de que cada vez tengo que hacer estimaciones calculando los envíos de emails según el aumento de la BBDD para no tener que pagar excesos. Se nos hace difícil poder ajustar el presupuesto a nuestra estrategia. Además un tema muy importante para nosotros es la analítica y la fiabilidad del dato, cosa que hecho en falta, sobre todo en tener dashboards más personalizados, con KPIs claros sin tener que estar haciendo trabajo manual calculando segmentos dinámicos. Tampoco tenemos una vision global, que se podría hacer otra tienda con todos los datos de los países. En resumen, reporting básico frente a otras plataformas, sobre todo en CLV, que nos dificultan las tomas de decisiones.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Silvia T.

Sr. Ecommerce Manager

Retail

### "Connectif la mejor solución para crecer tu Ecom y personalizar la experiencia de tus clientes"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 6, 2026

Mi experiencia impecable, desde el primer dia que conoci a \[contenido sensible oculto\]en un evento y me presento la solucion, hasta el equipo tecnico con \[contenido sensible oculto\] que es un encanto y siempre nos ayuda en cualquier necesidad cuando vamos a hacer cambios de estrategia o tenemos alguna duda mas tecnica, el equipo administrativo siempre muy rapidos y eficientes...como veis la parte humana de equipo acompaña a la excelente herramienta Connectif con todas las posibilidades, integraciones disponibles con otros programas, sin duda es una herramienta imprescindible para tu ecommerce y gestion del CRM. Recomiendo 100%

Pros

Todo, desde que empece a trabajar con ella hasta ahora despues de 4 años. Su facilidad de configuración de workflows, analisis de datos, diseño sencillo de comunicaciones, personalizacion pudiendose adaptar a las necesidades de tu empresa. El pago escalonado segun consumo. Soy fan 100% 🤗

Cons

Me cuesta mucho encontrar una desventaja, por decir algo propondria desarrollar la parte de envio de WhatsApp para que no sea solo unidireccional y facilitar la parametrización de plantillas. Pero vamos, por ahora lo estamos usando sin problema.

Alternatives considered

[Salesforce Service Cloud](https://www.capterra.com/p/136189/Salesforce/)

Reasons for choosing Connectif

Flexibilidad y facilidad de uso Precio Potencial de la herramienta e Integraciones

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Dulce H.

CRM Manager

Health, Wellness and Fitness

### "Una solución eficaz para escalar el canal CRM en ecommerce"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 5, 2026

Connectif es una solución muy adecuada para compañías en fase de crecimiento que están profesionalizando su CRM. Permite construir una base sólida de segmentación, automatización y personalización con una inversión contenida, lo que la hace especialmente interesante para equipos que aún están escalando estructura, procesos y madurez del canal.

Pros

La combinación de potencia y facilidad de uso. Permite trabajar segmentación avanzada, journeys y personalización por comportamiento real con un time-to-market muy rápido y siendo accesible para perfiles no técnicos. Frente a otros CRM del mercado con mayor potencia teórica, que requieren SQL o lenguajes propios, Connectif permite operar y escalar el canal sin esa barrera técnica.

Cons

Al escalar el nivel de sofisticación del CRM, algunas capacidades avanzadas (especialmente en reporting y atribución) podrían ser más flexibles o profundas para cubrir necesidades propias de equipos muy maduros.

Switched from

[Bloomreach](https://www.capterra.com/p/173203/Bloomreach/)

Es una herramienta muy potente pero muy complicada para equipo no técnicos, de hecho hay consultores especializados en esa herramienta porque incluso tiene un lenguaje propio de programación. Además el coste era muy elevado.

Alternatives considered

[Emarsys](https://www.capterra.com/p/250553/Emarsys/)

Reasons for choosing Connectif

Por la relación calidad/precio, Emarsys es más caro y más complicado.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AO

Ana O.

Marketing y Contenidos

Farming

### "Muy buena, ¡aunque siempre hay margen de mejora!"

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

February 5, 2026

Muy buena. Estamos contentos con el servicio. Antes he utilizado otras herramientas y me han gustado menos.

Pros

Servicio técnico rápido, account manager ayuda mucho a optimizar los workflow, panel de control por países muy útil y adaptado a nuestro negocio...

Cons

A veces es poco intuitivo y es difícil darse cuenta de si un flujo no está bien realizado. La parte de dashboard podría ser más completa y recopilación de datos a veces muy manual. A nivel estético, las integraciones como los carruseles en mailing o pop ups podrían ser más completos.

Switched from

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

No estaba en la empresa cuando se hizo el cambio.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Miguel L.

CRM Manager

Luxury Goods & Jewelry

### "Libertad creativa"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

February 5, 2026

Bastante satisfactoria en líneas generales, y muy en especial gracias al apoyo de nuestro Performance Manager.

Pros

Su versatilidad y grados de libertad a la hora de hacer implementaciones. La biblioteca de workflows.

Cons

De cara a algunas necesidades hay demasiada dependencia del html y de las integraciones personalizadas.

Switched from

[Manago AI](https://www.capterra.com/p/223643/SALESmanago-Marketing-Automation/)

[Acumbamail](https://www.capterra.com/p/195838/Acumbamail/)

[Zoho Campaigns](https://www.capterra.com/p/253223/Zoho-Campaigns/)

Para resolver la omnicanalidad en la comunicación y concentrar toda la comunicación en una sola plataforma que nos permitiera trazabilidad completa.

Alternatives considered

[Frizbit](https://www.capterra.com/p/176764/frizbit/)

Reasons for choosing Connectif

Porque Connectif tiene implícito el modelo de cálculo RFM como campos de sistema y no es preciso integrarlo de una plataforma externa, o basarlo en campos calculados, porque ya está incluido por defecto.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

PC

Paula C.

CRM Manager

Apparel & Fashion

### "Herramienta potente y flexible con gran soporte y capacidades analíticas"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 4, 2026

Mi experiencia general ha sido muy positiva. Es una herramienta potente, flexible y orientada a la optimización del impacto en el usuario, con grandes capacidades analíticas y un soporte que facilita mucho el trabajo diario.

Pros

Destacaría especialmente la analítica, que permite obtener una visión muy completa del comportamiento del usuario. También valoro mucho las múltiples posibilidades que ofrece para impactar a los usuarios a través de distintos canales y escenarios. Por último, el soporte técnico es un gran punto a favor: el acompañamiento y la ayuda recibida han sido constantes y muy resolutivos.

Cons

El hecho de tener las tiendas separadas puede dificultar en algunos casos el análisis global, especialmente cuando se quiere trabajar una visión unificada de datos y resultados. Aún así, sé que no es un tema de plataforma sino de configuración interna por nuestra parte.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/204598/Connectif/reviews/)

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