# Bigin by Zoho CRM Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Bigin by Zoho CRM the right Small Business CRM solution for you? Explore 728 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews --- Bigin by Zoho CRM 4.7 (728) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Bigin by Zoho CRM Ease of use 4.8 Customer Service 4.5 ## Pros and Cons in Reviews NG Nabil G CEOEducation Management, 2 - 10 employeesUsed the software for: More than 2 years. “It takes the headache out of CRM management by focusing purely on moving deals forward, and the built-in telephony means I never have to leave the app to close a sale“ March 30, 2026 Clarisa P COOIndustrial Automation, 2 - 10 employeesUsed the software for: I used a free trial. “This can limit the evaluation during the free trial for teams that need stronger process control“ January 6, 2026 AK V VP - SalesComputer Software, 11 - 50 employeesUsed the software for: I used a free trial. “It is value for money - helps manage my teams pipeline and have a single platform to manage all my leads and team performance.“ December 17, 2025 AB Andrea B Business and Partnership AssociatePerforming Arts, 11 - 50 employeesUsed the software for: 6-12 months. “A lot of features that I don't need/won't use - would be nice to be able to remove them completely from home page or even have very basic option for purchase (I only need the contacts/company tracking feature)“ May 14, 2024 IP Ibrahim P ManagerReal Estate, 2 - 10 employeesUsed the software for: Less than 6 months. “I have searched a lot of simple, sales pipelines tools, with automations, Bigin by Zoho is the easiest and best in terms of value, and improvements in features, every quarter.“ April 7, 2026 OM Obed M Operations ManagerInformation Technology and Services, 51 - 200 employeesUsed the software for: Less than 6 months. “Before Bigin, we struggled to keep track of leads, follow-ups, and deal stages across various spreadsheets, which often led to missed opportunities and delayed responses.“ September 13, 2024 RM Rahul Dev M CEOIndustrial Automation, 11 - 50 employeesUsed the software for: More than 2 years. “Additionally, the seamless integration with Zoho Campaigns allows for effective lead nurturing and email marketing directly linked to CRM data, enhancing both sales and marketing alignment.“ May 8, 2025 HH Harry H Co-FounderEducation Management, 2 - 10 employeesUsed the software for: Less than 6 months. “It was frustrating that i encountered some bugs with the system but after speaking to support they were quick to fix.“ November 3, 2025 ## Showing most helpful reviews Showing 1-25 of 728 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Federico V. Director Computer Software Used the software for: 1-2 years ### "Your team only will use a CRM if it's simple and easy to use" March 30, 2026 5.0 Very good functionality without complex UI. Covers the basic needs for opportunity follow-up. The best way your team will use a CRM is if it's simple. Pros It's simple and easy to use. The UI is very straight forward, which makes it easy to use and efficient. Your team won't have to make a masters degree to learn how to use it. Cons Don't have support in Spanish. Lack of support for unified inbox (have to get an additional product) Alternatives considered [Freshsales](https://www.capterra.com/p/155563/Freshsales/)[HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Reason for choosing Bigin by Zoho CRM Best UX and ease of set up. Competitive pricing. Review Source VR Verified Reviewer Digital Marketing Specialist Hospital & Health Care Used the software for: I used a free trial ### "Simple and Efficient CRM for Small Teams" March 16, 2026 5.0 My overall experience with Bigin by Zoho CRM has been good. It’s simple to use, helps manage leads and sales pipelines efficiently, and is ideal for small teams, though some advanced features are limited. Pros User-friendly interface, easy lead management, and seamless integration with other Zoho tools—making it simple to track deals and organize customer interactions efficiently. Cons Limited advanced features and integrations compared to full CRM platforms, and customization or reporting options can feel restricted for growing teams. Switched from [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) I switched from Zoho CRM to Bigin by Zoho CRM because I needed a simpler and more streamlined CRM focused mainly on managing leads and sales pipelines. Bigin offers an easier interface and quicker setup, which works better for small teams and straightforward sales processes. Review Source DW Dee W. Insurance Consultant Insurance Used the software for: I used a free trial ### "Insurance Consultant" February 25, 2025 3.0 It has been great, just adding in new clients and sales each day. Watching the pipeline build and numbers to review growth. Pros The layout and features are very user friendly and understandable. Being able to input new data and organizing into different categories. Cons The training curve and all the bells and whistles Review Source DB Deccy B. Project Lead Construction Used the software for: Less than 6 months ### "Can't fault Bigin - it works straight out of the box!" January 12, 2026 5.0 As a small construction business that had struggled with spreadsheets / emails / whatsapp messages etc, Bigin has given our company a single 'point of truth' for our sales / installation teams which has resulted in fewer things falling through the cracks. This in turn leads to a better customer experience overall - exactly what we were looking for. Pros Bigin is a really simple, highly intuitive CRM, ideal for small businesses who are looking to roll out an easy to use product that just works. There's a learning curve as you'd expect but it's minimal. Bigin comes with an extensive suite of ready to go pipelines or you can custom build your own - either way, you could be up and running in order an hour. Cons I haven't found any downsides yet as we're still only starting out - maybe they'll come in time. I guess being one of the lesser know CRMs, Youtube tutorials aren't as plentiful as you'd hope for but that said, it's not really that difficult to figure out how to do most things. Alternatives considered [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[monday.com](https://www.capterra.com/p/147657/monday-com/) Reason for choosing Bigin by Zoho CRM Primarily ease of use and a very shallow learning curve. Also, it was important that we were able to learn enough about Bigin quickly, in order to customize it to suit our requirements as paying for a third party to make changes etc could prove costly over time. Review Source IP Ibrahim P. Manager Real Estate Used the software for: Less than 6 months ### "Simple, Effective, Sales Tool for SME's" April 7, 2026 4.0 I have searched a lot of simple, sales pipelines tools, with automations, Bigin by Zoho is the easiest and best in terms of value, and improvements in features, every quarter. Pros Price is great for SME's Sales Pipeline feature keeps it Simple Connects with Email & Messaging Apps Cons I found it challenging to connect to the Telephony or maybe i dont know how. The UI can be more smooth Alternatives considered [Kommo](https://www.capterra.com/p/120048/amoCRM/) Reason for choosing Bigin by Zoho CRM Value Pricing, Lots of Features, Easy to Use Switched from [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) Price was affordable Had the same, deal pipelines, Review Source SH Suhayl H. Director Marketing and Advertising Used the software for: I used a free trial ### "Awesome CRM" February 28, 2026 5.0 Pros It’s easy to use and very affordable for small and medium-sized businesses. Also the automations are a gamechanger. Cons There aren't any real cons because it’s an entry level CRM. I would just include easier WhatsApp intergration where one can easily open a chat through the app. Switched from [Privyr](https://www.capterra.com/p/10031573/Privyr/) The Kanban view that makes it easier to keep track of leads Review Source Łukasz B. CEO Business Supplies and Equipment Used the software for: 1-2 years ### "Simple, intuitive, and great for small business sales management" March 20, 2026 5.0 My overall experience with Bigin by Zoho CRM has been very positive. It is easy to use, intuitive, and helps keep contacts, deals, and daily sales activities well organized. The platform is simple enough for quick adoption, yet effective enough to improve workflow and support business growth. Pros What I liked most about Bigin by Zoho CRM is how simple and intuitive it is. It makes it easy to manage contacts, track deals, and keep the sales process organized without feeling overly complicated. The interface is clean, the setup is quick, and it’s a very practical solution for small businesses Cons What I liked least is that some advanced CRM features are more limited compared to larger, more complex platforms. However, for a small business or a team looking for simplicity and ease of use, this is usually not a major issue. Review Source NG Nabil G. CEO Education Management Used the software for: 2+ years ### "The Perfect Bridge Between Spreadsheets and Enterprise CRM" March 30, 2026 5.0 Bigin is the perfect 'Goldilocks' CRM—not too complex, not too basic, but just right for small teams focused on closing deals rather than managing software. Pros What I liked most was the uncluttered, pipeline-focused interface. It takes the headache out of CRM management by focusing purely on moving deals forward, and the built-in telephony means I never have to leave the app to close a sale Cons While the simplicity is its greatest strength, the limited reporting depth and strict caps on custom fields mean that fast-growing teams might outgrow the platform's capabilities relatively quickly Review Source Mahesh K. Founder CEO Capital Markets Used the software for: Less than 6 months ### "Fast and Intuitive CRM" March 4, 2026 5.0 After using many CRMs, zeroed down to Bigin. Must say this is what we wanted intuitive for the senior members to use and fast for rest. Pros Fast and Intuitive. Thank you Zoho! Keep producing and helping entrepreneurs with such great tools to maximise efficiency. Cons Yet to figure out. However, feel that Zoho should provide a comprehensive tutorial video of using all features which can maximize the rate of adoption of Bigin. Alternatives considered [folk](https://www.capterra.com/p/251534/folk/) Reason for choosing Bigin by Zoho CRM Fast and intuitive at right price point. Review Source VR Verified Reviewer Founder Real Estate Used the software for: Less than 6 months ### "A Reliable CRM for Real Estate Professionals" April 4, 2026 5.0 Overall, it’s a great value-for-money CRM for real estate professionals who want to stay organized, improve efficiency, and scale their business without dealing with complex systems. Pros It helps me stay organized, never miss follow-ups, and manage all client interactions in one place. The mobile app is also very helpful when I’m on field visits. Cons At times, customizing fields and pipelines for specific real estate needs requires extra effort. Rest it is an amazing CRM to go for. Review Source CW CHRIS W. Sales Director Wholesale Used the software for: 6-12 months ### "BIGIN GREAT VALUE CRM" November 14, 2024 5.0 We like the support, which is local and we can access them via phone Pros We love Bigin because we are a small business and it suits our need for a very good price. It is good value for money Cons Not having a Microsoft 365 Plugin connector, altought I believe it may have one now Alternatives considered [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) Reason for choosing Bigin by Zoho CRM Bigin was better value and better in its presentation and also has a very good Product module feature Switched from [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) Hibspot was a little too busy in its functionality Review Source SD Suman D. Construction Manager Civil Engineering Used the software for: 6-12 months ### "Zoho Bigin " January 24, 2025 4.0 Overall, my experience with Bigin by Zoho CRM has been positive. Pros What I liked most about Bigin by Zoho CRM is its simplicity and ease of use. It’s incredibly user-friendly, allowing me to set up my pipeline and start tracking leads Cons While it provides basic analytics, I find it challenging to dive deeper into campaign performance or generate highly customized reports Alternatives considered [High Level Software](https://www.capterra.com/p/238251/High-Level-Software/) Reason for choosing Bigin by Zoho CRM While GHL is a powerful platform with a broader range of features, it felt a bit too complex for my current needs. Additionally, It's expensive Review Source MA Mohamed A. Director Education Management Used the software for: I used a free trial ### "Best Tool For Startups" February 22, 2025 5.0 Begin CRM is an outstanding tool that excels for both operations teams and developers. The pipeline view on the dashboard significantly streamlined our workflow, making tasks much more manageable. The Begin team provided excellent support during onboarding, ensuring a smooth transition. They proactively checked in to see if I needed any assistance and offered straightforward solutions to any challenges I faced. Pros Its very easy dashboard to tracking leads within few minutes Cons Can not tracking whatsapp messages by specific keywords but overall good Switched from [telecrm](https://www.capterra.com/p/213134/TeleCRM/) No Dashboard For Deep Analyzing But Tele CRM also a good tool Review Source AK Aziz K. Admin Real Estate Used the software for: 6-12 months ### "Trusted CRM" June 13, 2025 5.0 Zoho Bigin has helped to improve customer relationship management, track communications, and gain better insights into our sales performance—all at a very cost-effective price point. Pros The platform is clean, intuitive, and quick to implement, making it ideal for teams that want to hit the ground running. We particularly appreciate the mobile app, which keeps our team connected and in control, even when working remotely. Cons Basic Analytics- Reporting is straightforward, but not ideal for deep data analysis or complex KPIs. Review Source VR Verified Reviewer web developer Internet Used the software for: 6-12 months ### "One of the best I've ever tried" November 4, 2025 5.0 I have been using Bigin, Zoho's CRM for small businesses, and the experience has been very positive. The interface is simple and intuitive, which makes it easy to track customers and opportunities. Even though it is a lightweight solution, it offers useful automations and practical integrations with email, calendar, and other everyday tools. In addition, it is extremely cost-effective for those who are structuring their business processes. It is a great option for those looking for a functional, uncomplicated CRM focused on efficiency. Pros The system is lightweight, visually clean, and very easy to use. Its intuitive interface makes it simple to track leads and deals, while basic automations help save time on daily tasks. Integrations with email, calendar, and other tools work smoothly, creating a more efficient workflow. Cons Some advanced features, such as fully customized reports and more complex automations, are still limited. Also, the official WhatsApp integration could be more straightforward and affordable. Review Source AS Ashish S. Editorial Head E-Learning Used the software for: I used a free trial ### "Bigin CRM Put Our Sales on Autopilot: Easy, Secure, and Smooth" October 30, 2025 4.0 Switching to Bigin by Zoho CRM has genuinely improved the way our team at WallStreetMojo works. We finally are moving away from tedious spreadsheets and scattered email threads, and now our whole process; lead management, sales pipelines, and communication; is organized and automated in one place. The dashboard view and easy updates mean everyone stays in the loop without manual follow-ups. Pros What stands out most are the automation features that save time and reduce repetitive work. Even team members who aren’t tech-savvy took to Bigin quickly, thanks to its simple and intuitive interface. Lead management is super smooth; capturing, tracking, and engaging leads feels effortless. The integrated email tracking means we’re always on top of conversations, which really helps with timely follow-ups. Security is solid, with clear access controls and user roles, and we’ve found the value for money to be excellent. Customer support is quick to respond and solves most queries without much back and forth. Cons There are a few things Bigin could improve. We’ve hit a couple of minor bugs and issues here and there; but nothing show-stopping. Review Source VR Verified Reviewer CEO Information Technology and Services Used the software for: 1-2 years ### "A Powerful CRM for Small and Medium Businesses!" January 15, 2025 5.0 My experience with Bigin has been excellent. It has significantly streamlined our sales processes, saving time and improving team collaboration. The affordability and reliability make it a fantastic value for money. The customer support team is also highly responsive and helpful. Pros Bigin's simplicity and user-friendly interface make it easy to set up and navigate. The seamless integration with other Zoho apps and email platforms enhances productivity. The customisation options and pipeline management tools are perfect for small to medium-sized businesses, ensuring efficient tracking of sales and client interactions. Cons While Bigin is fantastic, it could benefit from a few more advanced reporting features for power users. Additionally, a broader variety of integrations with third-party tools would make it even more versatile. Review Source PB Piotr B. Key Account Manager Retail Used the software for: Less than 6 months ### "Bigin by Zoho CRM Review" June 4, 2025 5.0 I started using Bigin when our small business needed a better way to track customer interactions and manage sales leads. From day one, the setup was incredibly easy — no long onboarding process or steep learning curve. The visual sales pipeline was the highlight for me. It gave my team a clear picture of where every deal stood, and dragging deals from one stage to another felt really natural. I also appreciated how clean and focused the interface was. Unlike other CRMs I've tried, Bigin doesn't overwhelm you with features you don’t need. It helped us stay organized without adding complexity to our workflow. That said, as our needs evolved, we did run into some limitations. The reporting tools are a bit too basic — you can’t slice and dice your data the way you might want to. Also, automation is minimal, so we couldn’t build out more advanced follow-up processes or email sequences. Integrations outside of the Zoho ecosystem were hit-or-miss. Still, for the price, Bigin delivered a lot of value. It’s ideal for small teams who want structure without the bloat. I’d recommend it for startups or service-based businesses that just want a simple, visual way to track their sales without getting buried in features they won’t use. Pros 1\. User-Friendly Interface 2. Pipeline-Centric Approach 3. Mobile-First Functionality 4. Affordability 5. Seamless Zoho Ecosystem Integration 6. Customization without Complexity Cons 1\. Limited Features for Growing Teams 2. Customization Constraints 3. No Multi-Pipeline Support in Basic Plan Review Source SH Stephen H. Chief Strategy Officer Computer Software Used the software for: Less than 6 months ### "Premium 5-star product at an unbeatable price" November 26, 2025 4.0 Overall, it is a great product—ideal for small businesses or startups that do not have a large sales team, but still need more automation to manage sales processes with limited resources. Pros I like the comprehensive features typically found in more costly software such as Salesforce, but at a very affordable price. Cons The loading time of certain page can be improved, as it sometimes freezes when attempting to log in. Review Source SD Sromon D. Head of Corporate Relations Marketing and Advertising Used the software for: I used a free trial ### "Cost effective and just the right fit " January 30, 2026 5.0 it made the organiztaion;s business development efforts streamlined. Smooth mapping of progress with. business development initiatives were easily tracked and mapped Pros workflow automation, lead stage mapping, cost effective, pipeline management, outreach automation, lead generation Cons the sales team has not been as transparent as i would like them to be and some features are hard to identify making support inevitable Review Source AB Alison B. Co-Founder Internet Used the software for: I used a free trial ### "Helpful and Intuitive First CRM" December 29, 2025 5.0 Pros It was very intuitive and allowed me to set up both my pipelines and contacts in a way that worked for the industry that I'm in. It learns quickly and helps to organize emails to multiple groups at once. It's very easy to update, and the drag and drop features of the pipeline make it easy to track progress. It's my first CRM, and I'm very happy I chose Bigin by Zoho Cons Setting up the automation can be difficult, and there are some restrictions in terms of being able to have multiple pipelines if you have more than just one customer flow. Review Source SM Sergio M. CEO Biotechnology Used the software for: 6-12 months ### "Simple, Cost-Effective CRM with Smooth Pipeline Management" June 4, 2025 4.0 My overall experience with Bigin by Zoho has been very positive, especially for small sales teams that need a straightforward pipeline-centric CRM without the complexity or cost of a full-scale system. In practice, Bigin’s clean Kanban-style interface makes it easy to visualize where each deal stands at any given moment. Drag-and-drop deal cards simplify daily workflows, and the learning curve for new users is minimal—most team members were up and running within a day. Pros Robust for small to medium sales teams, very intuitive, but lacks some advanced analytics. Drag-and-drop deal cards streamline daily sales workflows. Quick Setup & Onboarding Initial configuration takes just a few minutes; most of the default fields already align with typical sales processes. New users require minimal training to start adding contacts, deals, and tasks immediately. Cons If your team needs deep data slicing (for example, multi-dimensional pivot reports), you may outgrow Bigin quickly. Review Source SPU Sai Pradiktha U. MR Hospital & Health Care Used the software for: I used a free trial ### "Trial Experience" November 12, 2025 4.0 a small or mid-sized team (sales/marketing oriented), looking for a lightweight CRM rather than a heavy, enterprise system, Pros Simple, intuitive, and easy to set up — perfect for small teams. Pipeline view gives clear visibility of deals and follow-ups. Affordable pricing with strong mobile access and Zoho integrations. Cons Limited advanced automation and workflow options. Reporting features could be more customizable. Some third-party integrations require extra setup. Review Source CG Carla G. CEO Retail Used the software for: I used a free trial ### "User-Friendly CRM with Great Value" September 30, 2025 5.0 Pros We really appreciated the pipeline visualization: it’s clean, easy to understand, and our team is finding it very effective. The price is also a big plus — it’s incredibly affordable compared to other CRMs on the market. Cons One possible downside could be the limited customization of automations: for our small company it works well for now, but in the future we might need more flexibility and customization. Review Source NG Naveen G. Operations Manager Information Technology and Services Used the software for: I used a free trial ### "Streamlined Efficiency with Outstanding Value" October 10, 2024 5.0 My overall experience with Bigin by Zoho CRM has been highly positive. It offers a smooth, intuitive experience from the start, with an easy setup process that allowed my team to dive in quickly without much training. The interface is clean and user-friendly, making it simple to manage sales pipelines, track customer interactions, and automate routine tasks like follow-ups. Bigin has streamlined our workflow and improved team communication, which has been a major boost for our efficiency. Though it’s perfect for small to mid-sized teams, I do feel that as we grow, some additional features—like advanced reporting and the ability to upload documents—would make it even more beneficial. Despite this, Bigin has provided us with great value for the investment and has had a positive impact on how we handle our sales operations. Pros What I liked most about Bigin by Zoho CRM is how incredibly easy it is to set up and use. The visual sales pipeline makes tracking deals a breeze, and the automation features save a lot of time by handling follow-ups and communication updates. It’s also a cost-effective solution that offers great value for small to mid-sized teams. The simple, intuitive interface makes it easy for any team member to quickly adapt, streamlining our sales workflow and keeping everything organized. Cons What I liked least about Bigin is the limited document handling functionality. There's no option to upload or store documents such as quotes, contracts, or invoices directly in the CRM, which would have been a helpful feature. Additionally, for more advanced reporting or scalability, the platform might feel a bit constrained as your business grows. Some additional customization options in reporting would make it even more powerful. 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