---
title: "Caliber Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Caliber Software - reviews, pricing plans, popular comparisons to other Brand Management products and more."
source_url: "https://www.capterra.com/p/205759/Caliber-Platform/"
page_type: "product"
language: "en"
---

# 

 Caliber Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 16, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Caliber

## What is Caliber?

Caliber elevates brand management by giving organizations real-time intelligence on how customers, employees, investors, and other stakeholders perceive their brand across markets. Instead of relying on slow, periodic brand trackers, Caliber continuously measures brand relevance, differentiation, authenticity, and trust. Its AI-powered platform connects perception data with contextual signals such as campaigns, media moments, and market shifts — allowing brand teams to understand what’s driving performance and what actions will strengthen brand equity. With daily updates, multi-stakeholder insights, and a unified view of brand health, Caliber enables faster decisions, smarter positioning, and more effective brand strategies.

## What is Caliber used for?

[Reputation Management](https://www.capterra.com/reputation-management-software/)[Customer Experience](https://www.capterra.com/customer-experience-software/)[Survey](https://www.capterra.com/survey-software/)

Top alternative

Featured

Overall rating

Based on 1 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

### Starting price

Free trial not available

Capterra Shortlist charts the highest-rated and most popular products...

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Do you work for Caliber?[Manage this product listing](https://www.g2.com/products/group-caliber/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Caliber

4.0 (1)

VS.

[4.7 (707)](https://www.capterra.com/p/152997/BirdEye/reviews/)

Starting Price

Contact vendor

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

5.0 (1)

Ease Of Use

4.7 (707)

Value For Money

5.0 (1)

Value For Money

4.5 (619)

Customer Service

0.0 (0)

Customer Service

4.6 (654)

## Caliber alternatives

[Sprinklr](https://www.capterra.com/p/131274/Sprinklr-Platform/)

[4.3 (92)](https://www.capterra.com/p/131274/Sprinklr-Platform/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/131274/Sprinklr-Platform/)

[Reputation](https://www.capterra.com/p/167624/Reputation-com/)

[4.4 (184)](https://www.capterra.com/p/167624/Reputation-com/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/167624/Reputation-com/)

[Alchemer](https://www.capterra.com/p/72549/Alchemer/)

[4.5 (393)](https://www.capterra.com/p/72549/Alchemer/reviews/)

Starting price

$55.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/72549/Alchemer/)

[GatherUp](https://www.capterra.com/p/239159/GatherUp/)

[4.6 (41)](https://www.capterra.com/p/239159/GatherUp/reviews/)

Starting price

$99.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/239159/GatherUp/)

## FAQs about Caliber

Overview

### What company size and specific industries is Caliber built for?

Caliber is designed for executive teams at mid-market and enterprise organizations that need real-time intelligence for brand, communications, reputation, HR, and corporate strategy decisions. It is suited to companies across industries where CEOs, CCOs, CMOs, and CHROs manage multiple stakeholders and high-impact business priorities.

Features and Usability

### What are the key features of Caliber?

Caliber offers survey and feedback tools such as survey builder, customizable questions, question branching, randomization, and mobile survey support. It also includes analytics and reporting features like real-time analytics, visual analytics, trend analysis, and customizable reports, plus campaign management, sentiment analysis, and third-party integrations.

Integrations

### Which third-party tools and platforms does Caliber integrate with?

Caliber integrates with Bloomberg Terminal, Brandwatch, Cision, LSEG Risk Intelligence, Meltwater, Onclusive, and Onclusive Social. These catalog integrations cover financial data, media monitoring, and risk intelligence tools, giving Caliber connections to seven third-party platforms.

Getting Started and Support

### What training and onboarding options does Caliber offer?

Caliber provides in-person training, live online sessions, webinars, documentation, and videos to help teams get started. In-person and live online formats support guided instruction, webinars cover group learning, documentation offers written reference material, and videos provide visual walkthroughs for self-paced review.

Getting Started and Support

### What customer support options does Caliber offer?

Caliber provides email/help desk, FAQ/forum, knowledge base, phone support, and chat. Support quality sentiment is not available here, so no claims can be made about response times, helpfulness, or common frustrations from users.

## Features

AI summary

Based on 10,704 Brand Management reviews

Capterra data shows that buyers of survey software rank the following features as their top priorities:

-   **Customizable Questions** (**55%** of reviewers rated this feature as critical)
-   **Surveys & Feedback** (**56%**)
-   **Survey Builder** (**53%**)

Caliber supports all three features that reviewers rate highest: **Customizable Questions**, **Surveys & Feedback**, and **Survey Builder**. Together, these capabilities give teams the tools to create tailored surveys, collect useful input, and build forms efficiently, helping businesses gather better insights and make more informed decisions.

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Anonymous Feedback

Allow reviewers to provide anonymous feedback to encourage honest conversations

API

Application programming interface that allows for integration with other systems/databases

Caliber 76 features

### All Features
- A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- AI Copilot: A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- Anonymous Feedback: Allow reviewers to provide anonymous feedback to encourage honest conversations
- API: Application programming interface that allows for integration with other systems/databases
- Brand Management: The process of developing, monitoring, and maintaining the brand value, reputation, and awareness across the target audience.
- Brand Tracking: Monitor social media posts or web that mention a particular brand
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Segmentation: Group campaigns by project, client, or campaign for better management.
- Change Management: Track and monitor efficient handling of all changes/transitions
- Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance
- Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience
- Competitive Intelligence: Allows users to get real-time information on competitors performance and reputation.
- Content Library: Centralized repository to store content and assets
- Corporate Reporting: Helps monitor the overall performance of marketing efforts and brand establishment.
- Cross-system Integration: Works across multiple software systems or databases
- Customer Experience Management: Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.
- Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Questions: Tailored or customizable questions for more targeted and relevant data collection
- Customizable Reports: Alter the layout and content of reports
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Data Analysis Tools: Analyze survey results via statistical testing or crosstabs directly within the software
- Data Exporting: Allows users to export reports from the product into an .xsl, .csv, or .pdf file.
- Data Import/Export: Import and export data to and from software applications
- Data Security: Protect sensitive data for digital privacy
- Data Visualization: Graphical representation of data
- Decision Making: Makes informed choices based on available data and objectives
- Email Reminders: Reminders sent via email
- Employee Advocacy: Enables employees to promote their company by supplying them with materials, tools, and reward programs
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service
- Generative AI: Use AI to generate content in the form of text, images, videos, etc.
- Knowledge Management: Gather, organize, share, and analyze knowledge in terms of resources, documents, and people skills
- Media Monitoring: Monitoring brand mentions, clicks, backlinks, and engagement of distributed content like blogs, press releases, or social media posts.
- Mobile Survey: Distribute a survey via mobile devices
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Multi-Campaign: Manage multiple campaigns in one system
- Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
- Multi-Channel Data Collection: Collect information from multiple sources
- Multi-Language: Manage and support multiple languages
- Multilingual Surveys: Allows for creation of surveys in different languages and advanced survey translation.
- Multiple Output Formats: Create content in various formats, such as print, PDF, HTML and more
- Multiple Question Types: Supports different types of question formats, including multiple-choice, checkbox, open-answer, Likert scale, and essay
- Negative Feedback Management: Identify, track, and respond to negative feedback
- NPS Survey Structure: Measuring and analyzing Net Promoter Scores to evaluate customer loyalty and satisfaction levels
- Predictive Analytics: Predict future data based on historical data sets
- Pulse Surveys: Short, frequent surveys designed to quickly gauge the ongoing attitudes or feelings of a specific group
- Question Branching: Survey design technique that directs respondents to different questions based on their previous answers
- Randomization: Randomize the displayed order of questions and answer options
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Data: Receive data and information in real time
- Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs
- Real-Time Reporting: Active reporting of data and metrics
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Reputation Management: Monitor and manage customers' perceptions about a business, product, or service
- Response Quotas: Limit the number of participants with certain characteristics you want to complete the survey
- Response Validation: Ensure the answer provided fits set parameters (numerical, positive number, etc.)
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
- Social Media Monitoring: Track activity on sites such as Facebook, Twitter, Instagram, etc.
- Strategic Planning: At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them
- Survey Builder: Create and manage surveys
- Survey/Poll Management: Create and administer polls and surveys
- Surveys & Feedback: Gauge satisfaction and receive information for improvement and success
- Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance
- Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data

---

Get Advice

We can help you find the software with the features you need.

Features

4.0 (1)

4.0

Based on 1 reviews

## Pricing

Value for money

5.0 (1)

### Starting price

Free trial not available

Value for money

5.0 (1)

5.0

Based on 1 reviews

## Integrations

[

Brandwatch](https://www.capterra.com/p/277011/Brandwatch/)[

Meltwater](https://www.capterra.com/p/123153/Meltwater/)[

Cision](https://www.capterra.com/p/129611/Cision/)[

Onclusive Social](https://www.capterra.com/p/221928/Digimind/)[

Bloomberg Terminal](https://www.capterra.com/p/230048/Bloomberg-Terminal/)[

LSEG Risk Intelligence](https://www.capterra.com/p/185117/LSEG-Risk-Intelligence/)[

Onclusive](https://www.capterra.com/p/173746/AirPR/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

## User reviews

Overall rating

4.0

Based on 1 reviews

Filter by rating

5(0)

4(1)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

MH

Mads H.

Senior analytics consultant

Broadcast Media

### "A great reputation tracking tool for all end-users rather than just analysts"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

August 16, 2020

Evaluated Caliber's RTT alongside other brand/reputation metrics tools to monitor stakeholder perceptions and inform marketing, communication and programming decisions. Caliber's tool was easy to navigate and export data from, and was more flexible in terms of determining what questions/metrics are included, how many interviews are conducted every week, which benchmarks are included etc.

Pros

Super easy to set up, very user-friendly and easy to navigate, allows download of all raw data making it fully transparent with no black box calculations, flexibility that allows us to add our own metrics and decide our desired sample size, good value for money

Cons

Would be nice to have easy integration with other data analytics software/tools (currently only available through an API solution that requires back-end integration)

Alternatives considered

[Latana](https://www.capterra.com/p/180758/Latana/)

Reasons for choosing Caliber

Ease-of-use, strategic support, price, flexibility

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

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