# ELAINE Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about ELAINE Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more. Source: https://www.capterra.com/p/206053/ELAINE --- # ELAINE Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on March 17, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) ELAINE ## What is ELAINE? ELAINE is a pioneering marketing automation platform that enables companies to achieve fast and measurable results through personalised and automated omnichannel customer engagement. ELAINE empowers companies to quickly and flexibly increase customer value, reduce customer acquisition costs and optimise their marketing processes to ultimately deliver an excellent customer experience. With advanced capabilities such as AI-driven multivariate testing and micro-app emails, ELAINE empowers organisations to compete and grow in a highly competitive market. Every month, more than 2.7 billion e-mails, SMS and mobile messages are sent to 141 countries worldwide via ELAINE. ## What is ELAINE used for? [Email Marketing](https://www.capterra.com/email-marketing-software/)[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Customer Engagement](https://www.capterra.com/customer-engagement-software/) Top alternative Featured Overall rating Based on 7 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Contact vendor for pricing Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for ELAINE?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.elaine.io/en/company/&name=ELAINE) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### ELAINE 5.0 (7) VS. [4.6 (3,445)](https://www.capterra.com/p/132996/brevo/reviews/) Starting Price Contact vendor Starting Price $9 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (7) Ease Of Use 4.6 (3,433) Value For Money 4.3 (7) Value For Money 4.5 (3,013) Customer Service 5.0 (7) Customer Service 4.5 (3,013) ## ELAINE alternatives [4.5 (6,230)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars Highest Rated [Gmail](https://www.capterra.com/p/202338/Gmail/) [4.8 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/202338/Gmail/) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) [4.5 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/) Starting price $13.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/110228/MailChimp/) [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) [4.6 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/79367/ActiveCampaign/) [View all alternatives](https://www.capterra.com/p/206053/ELAINE/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. A/B Testing 5.0 (4) 100.00% of 4 reviewers that rated this feature as important or highly important Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Reporting/Analytics 4.5 (4) 75.00% of 4 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Third-Party Integrations 5.0 (4) 100.00% of 4 reviewers that rated this feature as important or highly important Set up connections to third-party platforms to improve business processes Multivariate Testing 5.0 (3) 100.00% of 3 reviewers that rated this feature as important or highly important Create many versions of emails, forms, or actions and gauge which is most effective API 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases Campaign Management 4.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results ELAINE 72 features Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Create and automatically send premade copy in response to customer messages Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Set campaign schedules by selecting start, pause, and end dates Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act Track the amount of clicks on individual products to measure campaign results Manage and track all internal and external communication conducted via calls, email, text, or chat Manage, organize, and store contact information Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Process of dividing customers into groups based on common characteristics Tool to send questionnaires to customers to gauge feedback Add customized logos and colors to align with company branding Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) Customize data fields to support various needs and use cases Customize contracts and forms to collect specific information Import and export data to and from software applications Assemble applications and processes by dragging over and arranging pre-built components Send automated marketing emails based on user actions over a predetermined period Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience Plan, execute, and analyze email marketing campaigns Manage, store and organize emails within the system or via third-party apps Create and send email blasts/campaigns Set up automated email sequences to streamline outreach and engage leads/contacts Track delivered, received, and opened emails Tracks metrics that provide insight into how a user interacts with any interface or product Predefined actions automatically performed on the occurance of specific events Ensure compliance with the General Data Protection Regulation protocols Use AI to generate content in the form of text, images, videos, etc. Add, edit, and manipulate HTML code directly Store and manage images Create landing pages or online forms designed to capture new leads and prospects Automatically identify and save contact information of potential customers Manage the process of attracting and converting business prospects into leads Store information about leads or contacts and track, manage and nurture them throughout the sales process Score a lead on their quality or likelihood to buy based on certain behaviors Manage contacts across multiple mailing lists Automate workflows and trigger campaigns based on customer actions See past and upcoming campaigns and communications in a calendar view Access software remotely via mobile devices Optimize content to ensure it is easily accessible for mobile users Manage multiple campaigns in one system Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. Coordinate marketing efforts across channels (email, landing pages, social media, etc.) Manage and support multiple languages Create many versions of emails, forms, or actions and gauge which is most effective Create and update newsletter content to increase engagement Adjust communications based on previous interactions or personal preferences Preview materials before finalizing projects Streamlining repetitive tasks and activities through automated and predefined workflows Analyze and gain insights into data in real-time Receive data and information in real time View and track pertinent metrics to find patterns and gain insights from data Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.) Track visibility and traffic from search engines Group leads or contacts based on their specific characteristics Send promotional campaigns or transactional messages via text messages Manage campaigns and track engagement for marketing efforts across social media channels Add or remove subscribers from mailing lists Gauge satisfaction and receive information for improvement and success Create, save, and re-purpose templates for emails, forms, etc. Set up connections to third-party platforms to improve business processes Interact with data visualization elements, such as charts and graphs, to drill down into data Monitor activity of individuals who visit your website using cookies Create, design and manage workflows for repetitive tasks What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface Get Advice We can help you find the software with the features you need. Features 5.0 (7) 5.0 Based on 7 reviews ## Pricing Value for money 4.3 (7) ### Starting price Contact vendor for pricing Free trial not available Value for money 4.3 (7) 4.3 Based on 7 reviews ## Integrations [ Grafana](https://www.capterra.com/p/196036/Grafana-Enterprise/)[ Batch](https://www.capterra.com/p/151166/Batch/)[ Apteco FastStats](https://www.capterra.com/p/101009/FastStats/)[ elastic.io](https://www.capterra.com/p/144080/elastic-io/)[ Zeotap](https://www.capterra.com/p/205599/Zeotap/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (7) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (7) 5.0 Based on 7 reviews ## User reviews Overall rating 5.0 Based on 7 reviews Filter by rating 5(7) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent SS Sebastian S. Lead E-Mail Supermarkets ### "Customer Engagement Plattform für komplexe Anwendungsfälle" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 8, 2026 Elaine ist für uns viel mehr als ein reines E-Mail-Versandtool und liefert und in unserer E-Mail Kommunikation die Basis für komplexe 1:1 Personalisierung. Sämtliche Schnittstellen können bedient werden, so dass wir unsere Datenlandschaft perfekt abbilden können. Die Performance ist sehr beeindruckend, egal ob beim Versand von klassischen listenbasierten Versänden oder beim Versand von Transaktionsmails. Hierbei nicht zu unterschätzen ist das starke Deliverability Management. Pros Mit Elaine sind wir in der Lage die zahlreichen umliegenden Datenquellen in einer zentralen Software so zu verbinden, dass wir weit mehr als ein reines Versandtool für E-Mails haben, sondern eine Plattform zur Personalisierung unserer E-Mail Kommunikation. Wenn nötig kann Elaine eigene Logiken beisteuern, aber auch externe Signale empfängen, um in Echtzeit Entscheidungen zu treffen. So erhält jeder unserer Empfänger die Botschaft, die er aktuell benötigt und das zunehmend auch gestützt durch die Elaine-eigene KI "Aido". Herauszuheben ist bei aller Komplexität, dass sehr viele Funktionen im "no-code" Self-service durch Fachbereiche unabhängig von IT-Teams genutzt werden können. Cons Elaine ist nicht selbsterklärend, was aber auch folgerichtig ist bei dem enormen Funktionsumfang und der Komplexität der Aufgabenstellungen, die wir mit Hilfe der Software lösen. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AU Anonymous User Senior CRM Manager Publishing ### "Customer Engagement leicht gemacht" 5.0 Overall Rating 5.0 5.0 Ease of Use 3.0 3.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 4, 2026 Mit ELAINE erstelle ich automatisierte Kommunikationsabläufe sehr einfach mit wenigen Klicks und selektiere selbstständig Empfängerdaten, z.B. für segemntierte E-Mail Kampagnen. Die Durchführung und Auswertung von Tests ohne große konzeptionelle Vorbereitung oder komplexe Datenanalyse ist ebenfalls möglich. Über alle Aufgaben hinweg ist Befähigung der Anwender zur selbstständigen Durchführung die vielleicht größte Stärke von ELAINE. Pros ELAINE befähigt Anwender, selbstständig Personalisierungen, Selektionen, Automatisierungen und andere komplexe Aufgaben durchzuführen, ohne Support aus technischen Bereichen wie der IT. Dadurch lassen sich Use Cases schnell umsetzen, testen und optimieren. Cons ELAINE ist sehr mächtig, jedoch fühlt sich die Bedienung manchmal etwas sperrig und wenig intuitiv an. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MW Mike W. CEO Computer Software ### "Top-Produkt im Einsatz für den Lebensmitteleinzelhandel" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 April 28, 2026 Wir haben im Lebensmitteleinzelhandel unsere E-Mail-Marketing und die Automation mit ELAINE umgesetzt, Alles bestens. ebenso die Transaktions-Kommunikation. Vorteil, alles aus einer Hand. Pros Sehr gute Interfaces und Möglichkeiten der Automatisierung. Zuverlässige Nutzung - klar, darf man erwarten.ist aber nicht immer selbstverständlich. Bei ELAINE jedoch absolut top. Ebenso sehr guter Support. Cons Auch wenn die Interfaces sehr gut sind, gerne noch Optimierungen für mobile Geräte. Dies sollte optimiert werden. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CB Christian B. Managing Director Marketing and Advertising ### "Top Plattform für Enterprise MarTech-Anforderungen" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 27, 2026 Aus über 5 Jahren Zusammenarbeit in komplexen Enterprise-MarTech-Projekten kenne ich ELAINE als sehr stabiles und zuverlässiges System, das kontinuierlich mit den Anforderungen der Zeit und den Bedürfnissen der Kunden mitwächst. Pros Besonders überzeugend ist die zentrale Bündelung von Kundendaten als Basis für präzise personalisierte Kampagnen. Die kanalübergreifende Orchestrierung ermöglicht eine konsistente und nahtlose Customer Journey. Umfangreiche Funktionen unterstützen die Umsetzung komplexer Kampagnenlogiken und Automatisierungen im Enterprise-Umfeld. Cons Zentrale Datenbasis für effektive und zielgerichtete Personalisierung. Kanalübergreifende Steuerung für durchgängige Customer Journeys. Umfangreiche Funktionen für anspruchsvolle Automatisierungen. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Mark Z. Senior Process Manager Publishing ### "ELAINE ist ein sehr stabiles, flexibles und performantes E-Mail-Marketing Tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 January 14, 2026 ELAINE deckt bei uns eine große Bandbreite an E-Mail-Marketing Funktionalitäten ab. Dies beginnt mit den Newslettern, die alle unsere Marken mit diesem Tool versenden. Die meisten Newsletter erzeugen wir inzwischen automatisiert mittels RSS-Feeds. Dies reduziert den manuellen Aufwand deutlich. Mit den Marketing Automation Funktionalitäten bilden wir komplexe und hochpersonalisierte Kampagnen in allen Bereichen des Kundenlebenszyklus ab. Pros ELAINE vereint alle unsere E-Mail-Marketing-Aktivitäten auf einer zentralen Plattform – mit einheitlichem Reporting über sämtliche Kampagnen hinweg. So behalten wir jederzeit den Überblick und treffen fundierte Entscheidungen auf Basis konsistenter KPIs. Cons Durch die große Zahl an Features gibt es in ELAINE entsprechend viele Buttons, Menüleisten, usw. Ein neuer Nutzer benötigt, je nach seinen Vorkenntnissen, eine gewisse Zeit, um sich zurechtzufinden. Alternatives considered [Emarsys](https://www.capterra.com/p/250553/Emarsys/) [AGNITAS](https://www.capterra.com/p/174204/AGNITAS/) Reasons for choosing ELAINE Beste Kombination aus Feature-Abdeckung und Preis. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Valesca G. Digital Marketing Consultant Information Technology and Services ### "E-Mail Editor, Marketing-Automation und Transaktionsmailings in einem Tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 12, 2025 Mit ELAINE verschicke ich Newsletter, Transaktionsmailings und Automation-Kampagnen. Durch die flexiblen Schnittstellen können einfach weitere Systeme z.B. CRM oder Shop angebunden werden. Ein großer Vorteil sind auch die Multilanguage Templates, die es ermöglichen, mehrere Sprachen aufzusetzen und zu bearbeiten. Die noch recht neuen Data Stores ermöglichen es, große Datenmengen, die über die Stammdaten hinaus gehen, zu speichern und zu nutzen (z.B. Transaktionsdaten oder Produktdaten). Besonders gut gefallen mir auch die A/B-Test Möglichkeiten und die Auswertung von Mailings und Kampagnen. Ein weiteres Plus sind Funktionalitäten wie AIDO für KI-optimierten Content und Segmente oder interaktive Elemente wie Countdown oder Umfragen. Und das alles in einem einzigen Tool. Pros Das Tool bietet ein ganzheitliches E-Mail Marketing. Neben einem umfangreichen Editor lassen sich per Drag&Drop schnell und einfach Mailings aufbauen. Diese lassen sich als Listenversand verschicken, gleichzeitig können aber auch smarte und hochkomplexe, automatisierte Kampagnenstrecken umgesetzt oder Transaktionsmailings verschickt werden. Außerdem bietet ELAINE eine Empfängerverwaltung und Selektionsmöglichkeiten sowie nach dem Versand diverse Report- und Analysemöglichkeiten. Da es sich um einen deutschen Anbieter handelt, ist es DSGVO-konform und mit einem kompetenten, deutschen Support. Cons Leider gibt es keine Standard-Templates und Artikel, auf die man zurückgreifen kann. Es gibt keine kostenlose Version (zum Testen) und da es recht komplexe Funktionen gibt, ist es nicht für den schnellen Einstieg geeignet. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. NZ Nico Z. CEO Marketing and Advertising ### "Leistungsfähiges System für den Aufbau eines zeitgemäßen Omnichannel Dialogmarketing" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 4, 2025 Wir arbeiten sehr gerne mit Elaine zusammen. Sowohl das Produkt als auch das Team überzeugen uns voll und ganz. Der Support antwortet schnell und kompetent. Pros Elaine bietet einen sehr hohen Funktionsumfang und weitreichende Customizing-Möglichkeiten. Uns gefällt zudem, dass Elaine einer der wenigen Anbieter ist, mit dem die Anforderungen der DSGVO vollständig umgesetzt werden können. Die KI-Features (AIDO) bieten spannende Möglichkeiten, schnell und effizient multivariate Tests umzusetzen, um Kampagnen zu optimieren. Dank der Business Rules lassen sich auch sehr individuelle Cases einfach umsetzen. Und nicht zuletzt sind die super freundlichen Mitarbeiterinnen und Mitarbeiter von Elaine immer persönlich erreichbar - auch damit hebt sich der Anbieter von der Konkurrenz ab. Cons Elaine bietet einen hohen Funktionsumfang, um ein individualisiertes Omnichannel Dialogmarketing aufzubauen. Wer das System ausreizen möchte, sollte Zeit für die Einarbeitung mitbringen. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)