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Releasd is an online tool for PR teams of all sizes to create and share visually compelling, digestible coverage reports with powerful metrics. Showcase the full range of modern PR activities including coverage, metrics, social, content and context. Via a drag and drop interface, PR teams can tailor reports to specific stakeholder audience, share these via email, and track engagement.
Provider
Releasd
Located In
United Kingdom
Open API
Unverified
Deployment
Cloud, SaaS, Web-Based
Training
Live Online, Webinars, Documentation, Videos
Support
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat
The PR and Communications industry: freelancers, agencies and in-house teams of all sizes looking to create captivating coverage reports with powerful metrics.
Content Source: Releasd
Green rating bars show the winning product based on the average rating and number of reviews.
Releasd Reviews
Pros
Really nice and simple to use to build a nice looking report. Works really well when you are trying to tell the story of a campaign or have plenty of content that you want to share with the reader.
Really nice to work with, constantly being updated and improved. It's just a great resource that we find really useful both for showing results and summarising campaigns.
The layout is easy to use and customise, meaning there is an abundance of flexibility and opportunity to be creative in how you want a report to look. The ease of the software is also a huge benefit.
Good tool for presenting PR reports in an easy-to-digest and professional-looking format. Most of our clients like it and it's easy for them to share internally.
Cons
This means having to copy and paste the text into the slider by itself, making the report look untidy and text looks squashed and is hard to read when scrolling within the box.
At times Releasd can be problematic and the process of creating reports may be difficult because of certain issues.
The widgets used to be a little fiddly to use but the team has fixed this problem.
Being a Mac user, Safari is the default browser and Releasd kept logging out on Safari so swapped to Chrome and had no further issues. I don't know if this is still an issue.
"Releasd: A good way to present proactive coverage to your team."
Overall: Overall my experience with Releasd is positive. By using the software I am able to turn our coverage reports from mundane spreadsheets into colourful and interactive reports, allowing the business to see the work our team are doing in receiving pro active Unilever coverage. The metrics are also useful is quantifying our results and allowing us to view our results as a numerical trend. While there are certain things which make limit Releasd, working around these problems are usually easy to do because of the customisable tools it offers.
Pros: The drag and drop functionality is Releasd's most satisfying feature. The layout is easy to use and customise, meaning there is an abundance of flexibility and opportunity to be creative in how you want a report to look. The ease of the software is also a huge benefit. Being able to drop a list of hyperlinks from a spreadsheet into the online coverage box makes collecting and presenting these articles easy. The slider is also a great way to enhance the presentation of coverage and produces an efficient, tidy and interactive report. In addition, the new metrics features contribute huge benefits to our business. Because of the accurate figures produced, we can reliably show to our team that we are meeting our targets and getting the best results in our work. By quantifying these results, the progress can clearly be tracked and analysed.
Cons: At times Releasd can be problematic and the process of creating reports may be difficult because of certain issues. An example of this is that it cannot preview articles which are behind paywalls, despite the headline, subtitle and image being available to view. This means having to copy and paste the text into the slider by itself, making the report look untidy and text looks squashed and is hard to read when scrolling within the box. It also takes away from the overall look of the report, especially considering top tier coverage is regularly behind paywalls.
"Interactive report visualisation tool"
Overall: Excellent
Pros: Universally liked by clients and teams as an interactive and visual way of packaging and presenting our clients' monthly reports - a huge upgrade from our traditional pdf media coverage and activity reports. Easy to integrate data, social media feeds, videos, etc to showcase our work. Also very flexible as we use as credentials packs, welcome packs, client and internal newsletters. Very close working relationship with the Releasd team and have been heavily involved in the development and beta testing of the products. Very quick to fix any issues.
Cons: The widgets used to be a little fiddly to use but the team has fixed this problem.
Vendor Response
"Releasd"
Pros: Once you get the hang of it it’s very easy to use
Cons: When it’s has a glitch the whole system goes down
Vendor Response
"Its great for reporting!"
Overall: This software is great to help solve problems when it comes to reporting for our clients. It helps us give dynamic reports that are easy to make, and easy for people to read.
Pros: Released is great for doing custom reporting. Our company uses it mostly for the end of the year and quarterly reports. It is easy to use if you have a basic understanding of computers.
Cons: I wish we had more customization options. Intergrating with some of our other software on the digital side would be lovely.
Vendor Response
"Sets us apart"
Overall: Releasd enables us to keep up with and exceed client expectations in this digital world and, whilst other agencies are still emailing lists and clippings, present our work in an impressive, smart, interactive, online platform that has truly wowed our clients.
Pros: Releasd is extremely easy to use. It presents our work in an impactful, easy-to-view way and really sets us apart from other agencies in our sector.
Cons: The team at Releasd have always been on hand very quickly to help us with any issues, of which there haven't been many, but sometimes apple throws a curve ball...
