# Gravity Forms Pricing 2026 | Capterra > Learn more about Gravity Forms pricing plans including starting price, free versions and trials. Source: https://www.capterra.com/p/206381/Gravity-Forms/pricing --- # Pricing for Gravity Forms [4.6 (91)](https://www.capterra.com/p/206381/Gravity-Forms/reviews/) Write a Review! [View Alternatives](https://www.capterra.com/p/206381/Gravity-Forms/alternatives/) ## [Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/) has **3** pricing plans - No free trial - No free version **Credit Card Required:** Not provided by vendor **Discount:** Information not available ### Basic License $59 **Pricing Model:** Flat Rate **Payment Frequency:** Per Year Basic License plan includes: - 1 Site - Active Campaign Add-on - Campaign Monitor Add-on - Hubspot Add-on - Mailchimp Add-on ### Elite License $259 **Pricing Model:** Flat Rate **Payment Frequency:** Per Year Elite License plan includes: - Active Campaign Add-on - Authorize.Net - Campaign Monitor Add-on - Coupons Add-on - Hubspot Add-on ### Pro License $159 **Pricing Model:** Flat Rate **Payment Frequency:** Per Year Pro License plan includes: - 3 Sites - Active Campaign Add-on - Campaign Monitor Add-on - Hubspot Add-on - Mailchimp Add-on ## Popular alternatives to [Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/) Looking to learn more about Form Builder software similar to Gravity Forms? Check out these popular alternatives that are closest in terms of key features, functionality, and benefits. by Jotform [4.7 (2876)](https://www.capterra.com/p/158456/JotForm-4-0/reviews/) Starting Price:$39/month [LEARN MORE](https://www.capterra.com/p/158456/JotForm-4-0/) [Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/) by Google [4.7 (17549)](https://www.capterra.com/p/247901/Google-Workspace/reviews/) Starting Price:$7/month [LEARN MORE](https://www.capterra.com/p/247901/Google-Workspace/) [Microsoft Forms](https://www.capterra.com/p/246649/Microsoft-Forms/) by Microsoft [4.6 (323)](https://www.capterra.com/p/246649/Microsoft-Forms/reviews/) Starting Price:No pricing found [LEARN MORE](https://www.capterra.com/p/246649/Microsoft-Forms/) by Typeform [4.7 (954)](https://www.capterra.com/p/137289/Typeform/reviews/) Starting Price:$39/month [LEARN MORE](https://www.capterra.com/p/137289/Typeform/) by Connecteam [4.6 (5180)](https://www.capterra.com/p/153140/Connecteam/reviews/) Starting Price:$29/month [LEARN MORE](https://www.capterra.com/p/153140/Connecteam/) [View all alternatives](https://www.capterra.com/p/206381/Gravity-Forms/alternatives/) ## What do others say about [Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/) pricing? Pricing Rating $ $ $ $ $ Value For Money[4.3(91)](https://www.capterra.com/p/206381/Gravity-Forms/reviews/) Pros Cons [Read All 91 Reviews](https://www.capterra.com/p/206381/Gravity-Forms/reviews/) Read Full Reviews Below Matthew F. C. President Information Technology and Services, 1-10 employees Used the software for: 2+ years ** Overall Rating 5.0 ** Ease of Use 5.0 Customer Service 5.0 Features 4.0 Value for Money 4.0 Likelihood to Recommend 90% 9/10 Reviewer Source Source: Capterra May 9, 2026 "Gravity Forms Review. Powerful Flexible and Built for WordPress" **Overall:** Overall, my experience with Gravity Forms has been positive. It is a reliable and powerful form builder that can handle both simple and complex use cases. While it may not be the most modern or beginner-friendly option, it makes up for it with flexibility and strong integrations. Once you get comfortable with it it becomes a very dependable tool for managing forms on WordPress. **Pros:** What I like most about Gravity Forms is its power and flexibility. It goes far beyond basic form builders, allowing you to create highly customized forms with advanced logic workflows and integrations. The feature set is one of its biggest strengths. Conditional logic calculations, file uploads, and multi-page forms all work smoothly and give you a lot of control over how data is collected and processed. It integrates well with a wide range of third-party tools, including CRMs, email platforms, and payment processors, which makes it a strong choice for business use cases. From a value-for-money perspective, it is a solid investment, especially if you are running a WordPress site that relies heavily on forms for lead registrations or payments. Form creation is fairly straightforward once you understand the interface, and the flexibility makes it suitable for both simple and complex projects. Updates are consistent, and the platform is stable, which is important for something as critical as form submissions. **Cons:** One of the main downsides is that it is not very beginner friendly. The interface can feel a bit outdated, and there is a learning curve, especially if you are new to WordPress or form builders. Some features require add-ons, which can make the setup feel more complicated than it needs to be. Styling forms can also be a challenge. Out-of-the-box designs are fairly basic and often require custom CSS to match your site, which may not be ideal for non-technical users. Customer support is generally good, but response times can vary depending on the issue. Compared to newer tools, it can feel less modern in terms of user experience and overall design workflow. Paul T. Managing Director Marketing and Advertising, Self-employed Used the software for: 2+ years ** Overall Rating 5.0 ** Ease of Use 5.0 Customer Service 5.0 Features 5.0 Value for Money 5.0 Likelihood to Recommend 100% 10/10 Reviewer Source Source: Capterra September 7, 2025 "The best Wordpress form builder that I've personally worked with" **Overall:** My go to form builder for Wordpress installations. Easy to work with during the build phases. Harder to share customisation with clients, who tend to be a bit freaked out by the Wordpress range of options and the way they're presented, which the Gravity Forms plugin utilises. **Pros:** Incredibly powerful form builder to host within the Wordpress environment. Allows for lots of customisation and workflow adjustments over other form solutions which you'd typically embed, rather than host within your site. **Cons:** As it relies heavily on the Wordpress UI, it doesn't look as pretty or intuitive as some other tools and the settings area can be a little hard to follow for novices. **Switched From:** [Formstack Forms](https://www.capterra.com/p/118892/Formstack/) **Reasons for Switching to Gravity Forms:** Wanted to be able to build forms within the Wordpress environment and not embed from a 3rd party. [Read All 91 Reviews](https://www.capterra.com/p/206381/Gravity-Forms/reviews/) ## How should I be thinking about software pricing? [ Be an Informed Buyer: Understanding the True Cost of Business Software It's not just you-budgeting for business software is complicated. We're here to break it down. ](https://www.capterra.com/resources/business-software-cost/)