# Page 3 | Gravity Forms Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 3 - Is Gravity Forms the right Form Builder solution for you? Explore 91 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/206381/Gravity-Forms/reviews --- Gravity Forms 4.6 (91) [View alternatives](https://www.capterra.com/p/206381/Gravity-Forms/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 3 - Reviews of Gravity Forms ## Showing most helpful reviews Showing 51-75 of 91 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Max P. Director of Marketing Technology Marketing and Advertising Used the software for: 1-2 years ### "Easy to use form builder with lots of integrations" August 18, 2021 4.0 I was very happy with gravity forms, especially when we realized it integrates with other tools we used such as Sharpspring, Zapier, and more. Pros It was easy to implement with WordPress and other tools we used to integrate it with. It captured the contact info easily and stored them so we can look back at them Cons It's a very simple tool with basic functionality. Alternatives considered [Google Forms](https://www.capterra.com/p/176571/Google-Forms/)[Cognito Forms](https://www.capterra.com/p/138990/Cognito-Forms/) Switched from [Ninja Forms](https://www.capterra.com/p/204315/Ninja-Forms/) We wanted to be able to track form submissions, the cost, and several other things. Nothing uberly major, but still Review Source PC Patrik C. Director of Organic Marketing Marketing and Advertising Used the software for: 2+ years ### "Better than Contact Form 7" July 15, 2022 5.0 Pros We used to use Contact Form 7 for a long time and then made the switch over to Gravity Forms and we couldn't be happier. It’s a flexible, customizable and passes the data the right way for our own and our client's needs. Cons Occasionally it has a problem or two connecting to crms but that's rare Review Source Giuseppe N. Software Engineer Manager Information Technology and Services Used the software for: 2+ years ### "The best plugin especially if you need to integrate the API" May 16, 2022 5.0 Pros In my career as a developer I hardly have to implement simple forms, my clients always ask for impossible things. Gravity Form allows you to do even the impossible things so I can only recommend it. Excellent documentation and the possibility of interfacing also via API. It also offers a myriad of integrations, great !! Cons According to the use I have made of it, I do not find any serious defects. Review Source VR Verified Reviewer Operations Manager Law Practice Used the software for: 2+ years ### "Most Flexible Forms Builder for WordPress" April 18, 2022 5.0 Pros I have been using GravityForms for years. It has all the basic features you would need in a forms builder, but its third-party integrations are excellent. You can pretty much do anything you wish with the forms and data including building complex automation. Cons The only thing I was was easier is to configure the look and feel of the forms without using CSS or third-party plugins. Review Source SH Sally H. Driector Non-Profit Organization Management Used the software for: 2+ years ### "Gravity Forms - a great web tool" April 14, 2022 4.0 Overall Gravity Forms is a great tool that can be used for so many things. Every two weeks I create a new form for events, polls, payments, sign-ups and so much more. Definitely a must for website design. You don't have to be a coder to use this product! Pros Gravity Forms is a great plug-in. I love the drag and drop features and the new upgrades. It also integrated with my payments portals easily. Cons There is no real-time help and the documentation is not clear at times. The videos are helpful. Also, it was not obvious how to integrate it into my site at first but when I figured it out it has been great. Reason for choosing Gravity Forms It came highly recommended by another web designer. He told me that coding was not necessary and I could customize it to make it part of the branding of my site. Review Source JD Jessie D. Founder Computer Software Used the software for: 2+ years ### "More than just a contact form" July 28, 2021 4.0 Pros I like Gravity Forms most because it's an extremely versatile tool. You can create forms to do surveys, contact forms, quizzes, etc. It can make your website more interactive for your users. It's also possible to split up the form in different parts where the next part that is shown depends on the answers. It also allows you to calculate fields based on answers given. Further you can easily integrate with all kinds of software apps. All in all it makes it an extremely versatile tool. Cons From time to time there's security issues, which can be troublesome because hackers can use it to gain access to the WordPress installation. It means that you have to stay subscribed to the software to ensure you always keep the installation updated with the latest security patches. I would also love to see features where you can use Gravity Forms to save information to users so it can be used to expand WordPress member sites with extra functionality. Review Source Erik W. Executive Director Non-Profit Organization Management Used the software for: 1-2 years ### "Complicated and not at all intuitive" May 27, 2022 3.0 We used Gravity for surveys, questionnaires, and event registrationsapier Pros I didn't really like much about Gravity Forms. I suppose having it in one place in the Wordpress installation could be considered a benefit. Cons Cramped workspace, unintuitive controls, wonky features. There are so many better tools out there. We realized that we do NOT need to have our forms integrated into the tiny Wordpress panel, so we moved away from Gravity as soon as our subscription was up. Review Source AV Amanda V. Admin, Support, developer and more Health, Wellness and Fitness Used the software for: 2+ years ### "Solid form app with a few minor limitations" March 20, 2024 4.0 Overall, we've been using it for 10 or so years now and have mostly been happy with it. Pros Having all of the forms easily accessible in one spot on the site is very ideal and probably the best feature. Very easy to use with the Divi Theme Cons You have to use CSS in most cases to customize the designs. The email it sends to people with the results aren't great but it's adequate. Can be difficult to integrate with Zapier apps Review Source VR Verified Reviewer Partner, Chief Creative Officer Marketing and Advertising Used the software for: 6-12 months ### "Best forms plug in ever" October 13, 2022 5.0 Very easy to use! The flexibility and functionality is super powerful Pros The built in CSS codes we found online (https://www.gravityforms.com/blog/css-ready-classes/) made designing our forms to fit our site design so easy! I am not a developer and using Gravity forms was so simple I felt like an expert. Cons I wanted to be able to make the font size a bit smaller and found that challenging to figure out. Reason for choosing Gravity Forms recommendation from a friend Switched from [WPForms](https://www.capterra.com/p/234945/WPForms/) Ease of use Review Source Abby B. Web Designer Marketing and Advertising Used the software for: 1-2 years ### "Spoiled by Formidable Forms, Gravity is price gouging for very limited features compartively" March 22, 2022 4.0 Totally unimpressed over all. Shocked at the price tag and underwhelmed with its abilities. Pros You can use it to accept payments - I think there's a Stripe integration and some other integrations that I haven't needed. The admin of the form builder is relatively intuitive. Cons I seriously didn't realize until going to use Gravity on an "adopted" website how much better Formidable Forms is than Gravity forms. What lead to my review today - I create calendars all the time with Formidable forms. You cannot do that with Gravity Forms, not even with the $500/yr Elite license. Seriously!? Their only option is a 3rd party add-on that's another $49/site/year!! That's insane. for "the best" form builder, you'd think you could make a booking form with it. Alternatives considered [Formidable Forms](https://www.capterra.com/p/175482/Formidable-Forms/) Reason for choosing Gravity Forms I didn't. I inherited the sites from another designer who used Gravity for everything. Review Source Steven D. Website Developer Information Technology and Services Used the software for: 2+ years ### "My favourite WordPress form builder, but not cheap" October 14, 2022 5.0 Very happy with Gravity Forms overall. Pros It's very easy to build powerful, complex forms with Gravity Forms, and even integrate them with third-party CRMs. Cons I subscribe to the developer license, and it is not cheap. Reason for choosing Gravity Forms Easier to use, more powerful too. Review Source JL Jonathan L. Owner Internet Used the software for: 2+ years ### "Keep your feet on the ground with Gravity Forms" September 1, 2020 4.0 Overall I do enjoy Gravity Forms and what it has to offer. You can do so many different forms in different ways. Pros I have been using Gravity forms for quite a few years and enjoy the ease of use the amount of functionality you can get from it! Cons As time has gone on, the support is not as good as it used to be and less things are being covered in the support. Little things keep breaking which is a pain. Also not being able to style the form easily is really annoying. IUt should have styling functionality right out of the box and not have to search for solutions that may or may not work! Reason for choosing Gravity Forms I use Gravity Forms and Formidable Forms together. Review Source JL Jill L. Marketing Operations Specialist Packaging and Containers Used the software for: 2+ years ### "Works as it's meant to" June 24, 2022 4.0 Pros Gravity forms aren't always intuitive and user-friendly to build/customize, but once you get everything set up correctly they work great. Cons They can be somewhat difficult to develop. Review Source kT katherine T. Owner Individual & Family Services Used the software for: 2+ years ### "Used to convert paper client forms to online forms! Much better!" April 28, 2021 5.0 Gravity Forms has eliminated paper forms for our business and everything can be filled out online now, which has been awesome! It's faster and clients definitely prefer it! Pros We used Gravity Forms in many places on our website that allowed clients to fill out paperwork/forms online through our website instead of the old fashioned way of using paper forms. Must better to have the digital forms instead of paper! Cons The software is pretty tedious to get set up for the first time. There are a lot of different options to put on your forms, but it is a slow, tedious process getting it set up for the first time. Review Source MS Madhusudan S. Software Engineer Computer Software Used the software for: 6-12 months ### "The top WordPress plugin. My working methods and the way I develop strategies are altered by gravity" February 20, 2023 5.0 I can get leads with comprehensive data and fill my CRM. Both notifications and confirmations are forwarded to the customer by my sales staff. I have the ability to accept service request intakes, distribute surveys, and develop and deliver several signup forms to various locations. Pros Very little to be unhappy about. It would be nice if they had some of the basic options accessible to choose from (button colour, font size, type), merely to save time, if I had any complaints, it would be that I always end up having to write my own CSS to design it. Cons Not much to be unhappy about. If I had a complaint, it would be the fact that I always wind up writing my own CSS to style it. It would be nice if they had some of the basic options accessible to choose from (button colour, text size, and type), just to save time. Review Source VR Verified Reviewer Marketing Coordinator Computer Software Used the software for: Less than 6 months ### "Hard to remember using forms before Gravity Forms" June 27, 2021 5.0 Overall, Gravity Forms is the only form software you should use on your Wordpress sites. After using it for the short time we have, we've completely forgotten all the struggles we had with previous forms because of how top tier Gravity Forms has been. Life time customer. Pros The ability to include customization is the number one reason this is one of my biggest "go-to's" for my website. Being able to embed links is huge and also super convenient. We use it to link users to things just as an external terms or service page before clicking certain boxes. It's a lifesaver to not have to double up on work and add that exact same URL somewhere else on the website. Cons The customer service has always been very professional and overall very quick. But currently the only way to contact support is through email. Which automatically causes some delays in the communication process. Being able to have an instant fix through a tech support call would be a huge feature to allow "Instant" fixes. Review Source FB Freo B. Founder Internet Used the software for: 6-12 months ### "Flexible Wordpress Forms" February 1, 2022 4.0 The tool is complete, from API integration, custom forms, third party integrations, and even the templated forms does have a very good features by default. Pros Gravity forms is a good plugin for Wordpress, it is easy to use when you want to integrate it to other softwares and enabling APIs. Cons The only limitation that we experienced in Gravity Forms was the fields IDs, hopefully in the future they can make the fields IDs to be flexible and customisable. Alternatives considered [WPForms](https://www.capterra.com/p/234945/WPForms/) Reason for choosing Gravity Forms Gravity forms have the feature that we need(API and Third Party integration) compared to WPForms Switched from [WPForms](https://www.capterra.com/p/234945/WPForms/)[Ninja Forms](https://www.capterra.com/p/204315/Ninja-Forms/) Because of the API integration Review Source EA Eli A. President Marketing and Advertising Used the software for: 2+ years ### "Great Form Builder!" November 18, 2022 5.0 It's a positive experience with close monitoring. Pros Gravity forms is a very easy-to-use form creator for WordPress. It allows you to create complex forms in a breeze, plus all configurations and notifications are easy to find. One feature I like the most is that all interactions are stored in the plugin. If there are SMTP restrictions, you can collect/retrieve inputs. Cons Sometimes this plugin causes the WordPress site to go offline. This requires close monitoring, but the solution is quick, just need to upload the latest version, and all goes back to normal. Review Source VR Verified Reviewer Co-founder & CAO Information Technology and Services Used the software for: 1-2 years ### "A Contending WordPress Form Builder" April 15, 2021 3.0 Gravity forms is a good WordPress plugin no doubt, because it was part of my learning curve while building with WordPress. But I'd wish they work on their UI to give users better usage experiences. Pros Gravity forms has great logical features that can allow you to build form applications that can meet the need of any project. Another good thing is it's multi-page feature that brings down long forms into smaller pieces and bits. Cons Gravity forms plugin has a very uninviting user interface. Dull colours and unfriendly styling. Most times I have to struggle to see what is written as notifications and alerts when filling out the form. Review Source Lee W. Owner Marketing and Advertising Used the software for: 6-12 months ### "Gravity Forms = Advanced Web Form With Lots of Features" June 23, 2021 4.0 Pros The drag & drop feature makes it very simple to build out the webforms and custom CSS allows our developers to adjust the appearance as needed! Cons A pro license cost $159 a year which is on the pricey side. Review Source VR Verified Reviewer Ing Industrial Automation Used the software for: 2+ years ### "La solucion mas completa para formularios" November 5, 2022 5.0 Mi experiencia fue muy buena, ya que pude implementar fácilmente unos formularios avanzados que necesitaba para una página web. Pros Lo que más me gusta es que tiene muchas características y opciones de automatización Cons Lo que no me gusta tanto es que sea más una solución más cara que la competencia. Aunque si necesitas las funciones avanzadas, esto se compensa bastante bien. Alternatives considered [Google Forms](https://www.capterra.com/p/176571/Google-Forms/)[Ninja Forms](https://www.capterra.com/p/204315/Ninja-Forms/) Review Source LF Lee F. Web Developer Design Used the software for: 2+ years ### "Forms for days" August 12, 2022 4.0 Much better than any competitor solution that I've used. Pros Gravity forms is very flexible, allowing for a variety of different form configurations, that and connecting to many different CRM and other add-ons make it very useful for a lot of clients. Front-end is a little bulky, but worth the trade off for it's functionality. Cons Front-end is a little bulky but with caching isn't too much of an issue. Review Source TS Tammy S. Marketing Director Fine Art Used the software for: 2+ years ### "Gravity Forms is so easy to use" October 24, 2022 5.0 Pros The ease of use of Gravity Forms is the best feature! Cons The latest update seems a bit clunky with having to edit the lists to the right instead of just on the field. But it is still great software. Review Source ML Mark L. Owner Information Technology and Services Used the software for: 1-2 years ### "Forms from Garvity Forms" July 7, 2022 5.0 Excellent selections and I like the customizing it can do for my business. Pros If you need forms for your business whether a large or small company, this system allows you to get and create a variety of forms for many business uses. Cons Possibly forms that are not needed- but this is really more of a preference Reason for choosing Gravity Forms Cost, selection of forms, easy of use and the customization ability. Review Source VR Verified Reviewer Partner + Creative Director Marketing and Advertising Used the software for: 2+ years ### "The only WP forms plugin I use" December 15, 2020 5.0 I have an unlimited license that renews each year, and it's well worth the money. Pros It is solid. I can pretty much count on any issues with a site having nothing to do with Gravity Forms. And with all the integrations, you can use it for just about anything. Cons To be honest, there isn't really anything I don't like. I came across a use case where I wasn't able to have 2 forms active on the same page. I was able to work around that though with a revised page design. No biggie.. Review Source Similar Products Featured ## Related categories [Form Builder](https://www.capterra.com/form-builder-software/)[Forms Automation](https://www.capterra.com/forms-automation-software/)