# ProfitMetrics Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about ProfitMetrics Software - reviews, pricing plans, popular comparisons to other PPC products and more.

Source: https://www.capterra.com/p/206606/ProfitMetrics

---

# 

 ProfitMetrics Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 24, 2025

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

Independent research methodology

Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

ProfitMetrics

## What is ProfitMetrics?

Optimise your advertising after profit instead of turnover. See profits directly in your Google and Facebook.

## What is ProfitMetrics used for?

[PPC](https://www.capterra.com/ppc-software/)

Overall rating

Based on 16 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for ProfitMetrics?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://ProfitMetrics.io&name=ProfitMetrics)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### ProfitMetrics

5.0 (16)

VS.

[### Keyword Management for PPC](https://www.capterra.com/p/220529/Keyword-Management-for-PPC/)

[4.0 (2)](https://www.capterra.com/p/220529/Keyword-Management-for-PPC/#reviews)

Starting Price

Contact vendor

Starting Price

$299

Per Feature, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (16)

Ease Of Use

4.5 (2)

Value For Money

4.8 (14)

Value For Money

0.0 (0)

Customer Service

5.0 (16)

Customer Service

0.0 (0)

## ProfitMetrics alternatives

Highest Rated

[m19](https://www.capterra.com/p/206108/m19/)

[5.0 (1)](https://www.capterra.com/p/206108/m19/#reviews)

Starting price

$480.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/206108/m19/)

[Lightning AI](https://www.capterra.com/p/197385/Lightning-AI/)

[5.0 (1)](https://www.capterra.com/p/197385/Lightning-AI/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/197385/Lightning-AI/)

[View all alternatives](https://www.capterra.com/p/206606/ProfitMetrics/alternatives/)

## Pricing

Value for money

4.8 (14)

### Starting price

Contact vendor  
for pricing

Free trial  
not available

Value for money

4.8 (14)

4.8

Based on 14 reviews

## Support, customer service and training options

Customer Service

5.0 (16)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (16)

5.0

Based on 16 reviews

## User reviews

Overall rating

5.0

Based on 16 reviews

Filter by rating

5(16)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AN

Andreas N.

CEO

Marketing and Advertising

### "The best tool for making data-driven ad decisions"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 14, 2025

We no longer waste money on ads that look profitable based on ROAS but are actually losing money when margins are considered.

Pros

It gives us real-time insights into profitability, not just revenue, so we can make better ad spend decisions. The integration was straightforward, and once it was up and running, it immediately started providing valuable insights for us :)

Cons

Setting up all the cost inputs correctly took some minutes, but once it was dialed in, it worked flawlessly.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Tobias Svend R.

Partner

Sporting Goods

### "Crucial tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 30, 2021

If I became responsible for another e-commerce brand this would be the first tool I would implant. I see no reason to get involved with its marketing, so it's important to get the tool on from the start. so we can quickly track down a business that makes money

Pros

the implantation of the tool was quick and easy and we could quickly get an overview of how our brand is performing. Dashboard is definitely the most important tool as it quickly provides insight into how business is going right now.

Cons

I had a single challenge where the product did not quite live up to my expectations. I contacted their support and they quickly got what I was missing

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

HK

Henrik K.

CEO

Sporting Goods

### "True pocket margin"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 30, 2021

The most important to run a business is to earn money in a structured way, Profit Metric gives you a clear view of your expensive, when you have google and facebook ads, and different margin on your products. You can easly see how your bussines is running, can i adjust my google ads to get a better performernce. It really a pro tool to track your business for a good price. i love it

Pros

A good an perfect view how your business is running.

Cons

If you create manual orders it would nok be in the platform

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AO

Asger O.

Owner

Marketing and Advertising

### "A great software for advertisers"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 29, 2021

I use Profitmetrics daily, and use it on all of my clients - I almost see it as a necessity in today's age of advertising, in order to see what you are actually making on your shop and to ensure that what is being spent is also being earned - especially with double attribution on platforms.

Pros

The best feature about Profitmetrics is that you get your profit inside the advertising platforms. To be able to see profit on campaigns, ad sets and ads make it way easier to calculate what is profitable and what is not, especially if you have a wide range of products with different margins. I mostly use Profitmetrics own software for comparing data, look at the overall profit on the shop based on all of the marketing effort online - compare adspend, and set benchmarks for when we are scaling, so we keep an overall bottom line margin while scaling.

Cons

I really do not have any cons about it - the only thing I am looking forward to is attribution, which I know is coming soon.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Heine Bager C.

Marketingschef

Retail

### "Focus on making money instead of revenue!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 28, 2021

Pros

The software is the corner stone for us to make money on every marketing channel we use. We have looked at revenue, ROI and ROAS before and a raise in revenue doesn't equal a raise in profit for us, so we only focus on POAS/profit now and make sure that we always make money on every order we ship.

Cons

That you really need to know your numbers and get the setup correct before you can rely on the numbers shown to you.

Reasons for choosing ProfitMetrics

It was the only one focused on profit instead of revenue.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MH

Mikael H.

Owner

Apparel & Fashion

### "Great and accurate overview"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 28, 2021

Easy, good and really crusial for my business

Pros

The fact that Profitmetrics gives me the correct numbers in order to scale an ad campaign and pause another

Cons

The need to see every channel single wise- it is coming in future upgrades, but to see from the Profimetrics interface which channel performs the best, instead of logging in to every channel to find out.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AV

Anders V.

Head of Ecommerce

Apparel & Fashion

### "Big thumbs up!"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 28, 2021

It makes great value for our shop.

Pros

Profit is the new black in ecommerce. Hopefully it will help is getting better in all aspects of marketing.

Cons

It is a little complicated to understand all data and also a little difficult to add correct data regarding expsenses of an order.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

NØ

Nicolai O.

Owner

Furniture

### "Very good software"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 25, 2021

Pros

Helps us optimize for POAS instead of ROAS in an easy way. Easy to set up and a price structure that fits very well to us.

Cons

More advanced rules for setting up freight prices to end customer (using freight schemes)

Reasons for choosing ProfitMetrics

It was recommended.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

SF

Stefan F.

E-commerce Manager

Textiles

### "Transparency on ad spend "

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

June 25, 2021

Pros

ProfitMetrics provided us with an easy-to-read overview of ad spend and gave us a user-friendly tool to set up goals/targets to measure successful ads campaign. With POAS provided by ProfitMetrics, our collaboration with our Digital Agency is more transparent and we are on the same page when setting up new campaigns and measuring impact and earnings.

Cons

I'm missing ways to set up costs based on order qty and pieces. But I've been in dialogue with ProfitMetrics about this, and I'm confident, that this issue will be solved soon.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

TJ

Thomas J.

CEO

Wholesale

### "The most important tool for a profitable "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 24, 2021

The most important tool for a profitable

Pros

Is easy to see what's going on in the business and see how it goes

Cons

Still missing some alerts if we are loosing money on a products, but is on the way

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

June 26, 2021

Thanks you so much Thomas

[View all Reviews](https://www.capterra.com/p/206606/ProfitMetrics/reviews/)

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)