---
title: "Flodesk Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Flodesk Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more."
source_url: "https://www.capterra.com/p/207268/Flodesk/"
page_type: "product"
language: "en"
publication_date: "2026-10-19"
---

# 

 Flodesk Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 19, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Flodesk

## What is Flodesk?

Beginners and experts use Flodesk to grow their business with an intuitive email builder and beautiful templates you actually want to customize & share. Grow your email list, even if you don't have a website, and send the right emails at the right time to turn subscribers into sales. Join thousands of small businesses who use Flodesk every day.

## What is Flodesk used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)

Recognitions

Shortlist

Best ease of use

Top alternative

Featured

Overall rating

Based on 167 user reviews

Reviews sentiment

Positive

88%

Neutral

4%

Negative

8%

Starting price

$38

Flat Rate, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

-   Email Marketing / 2026

Our "Best of" badge program showcases products with the highest ratings...

-   Email Marketing / 2026

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Flodesk?[Manage this product listing](https://www.g2.com/products/flodesk/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Flodesk

4.5 (168)

VS.

[4.6 (3,528)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$38

Flat Rate, Per Month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.7 (168)

Ease Of Use

4.6 (3,516)

Value For Money

4.5 (161)

Value For Money

4.5 (3,093)

Customer Service

4.4 (152)

Customer Service

4.5 (3,092)

## Flodesk alternatives

[4.8 (657)](https://www.capterra.com/p/147415/EmailOctopus/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

Highest Rated

[4.8 (1,424)](https://www.capterra.com/p/168452/GMass/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.5 (6,261)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/207268/Flodesk/alternatives/)

## FAQs about Flodesk

Overview

### What problems does Flodesk solve?

Flodesk solves the challenge of creating branded newsletters, signup forms, landing pages, and sales emails without design expertise or complicated setup. Its templates, drag-and-drop editor, audience segments, and automated nurture sequences help creators, coaches, service businesses, marketing agencies, and small ecommerce teams capture leads, tailor communications, and maintain consistent subscriber engagement.

Answer based on 146 reviews

Overview

### Which roles and teams benefit most from Flodesk?

Flodesk is most used by small-business owners, founders, and CEOs who manage customer email campaigns and audience lists directly. Creative professionals—including writers, photographers, designers, and authors—use it to share portfolios, announcements, and newsletters. Marketing coordinators and consultants rely on it to create branded campaigns, organize subscribers, and support client communications.

Answer based on 167 reviews

Overview

### What company size and industries is Flodesk built for?

Flodesk is built for small business owners, who make up 99% of reviewers, especially in Marketing and Advertising (16%). It also serves Health, Wellness and Fitness (13%) and Design (8%) businesses, with 1% of reviewers from midsize companies. Its primary use case is email marketing.

Answer based on 167 reviews

Features and Usability

### What are the key features of Flodesk?

Flodesk includes email campaign management for creating, organizing, and sending campaigns, plus campaign scheduling for planned delivery. Customer segmentation, list management, and lead capture forms support targeted subscriber communications. Template management, customizable branding, and mobile optimization help maintain consistent email design. It also covers CAN-SPAM Compliance.

Answer based on 50 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Flodesk offers the Unlimited Everything plan for $38 per month at a flat rate, with a 30-day free trial. The plan includes unlimited subscribers and emails. Reviewers often consider the fixed price good value, though some cite limited advanced automations, reporting, template choices, and direct integrations; Zapier may add a separate subscription.

Answer based on 45 reviews

Integrations

### Which third-party tools and platforms does Flodesk integrate with?

Flodesk integrates with Zapier, Shopify, and Stripe, with Zapier often used to connect additional business tools and automate workflows. Its catalog also lists Google Sheets, Instagram, Meta for Business, Slack, Typeform, and WordPress, covering ecommerce, payments, social media, forms, spreadsheets, and team communication.

Answer based on 21 reviews

Getting Started and Support

### What training and onboarding options does Flodesk offer?

Flodesk provides documentation and videos to help teams get started. Documentation offers written reference material for setup and feature guidance, while videos provide visual walkthroughs that users can review at their own pace.

Answer based on 5 reviews

Getting Started and Support

### What customer support options does Flodesk offer, and how do users rate the experience?

Flodesk provides email/help desk support, an FAQ/forum, and a knowledge base. Many users report quick, patient, helpful responses and useful documentation, while others describe slow or unresolved assistance, particularly with account reviews, list imports, suspensions, and payment issues that disrupted their work.

Answer based on 67 reviews

Email sending

### How easy is it to create and send emails with Flodesk?

Flodesk makes email creation and sending straightforward for creators, small businesses, and marketing agencies through customizable templates, drag-and-drop design, and simple workflows. Many users value the polished results and intuitive interface, while some need stronger delivery diagnostics, recipient management, integrations, and more advanced tagging or analytics.

Answer based on 77 reviews

## Who uses Flodesk?

Based on Capterra reviews from the past 4 years

Talk to a software expert

to get a free software list  
tailored to your business needs

## Features

AI summary

Based on 20,574 Email Marketing reviews

Capterra data shows that buyers of email marketing software rank the following features as their top priorities:

-   **Email Campaign Management** (**50%** of reviewers rated this feature as critical)
-   **Campaign Scheduling** (**45%**)
-   **Contact Management** (**40%**)

Flodesk supports all three features that reviewers rate most highly: **Email Campaign Management**, **Campaign Scheduling**, and **Contact Management**. Together, these capabilities help businesses create and manage campaigns, plan sends at the right time, and keep subscriber information organized, allowing teams to run more consistent and targeted email marketing efforts.

Email Campaign Management

4.5 (90)

71.11% of 90 reviewers that rated this feature as important or highly important

It gives you an organized way to create, schedule, and manage email campaigns using templates and folders. Reviewers indicate the interface is intuitive, campaign planning is simple, and templates help maintain brand consistency, though some want more options for resending and sharing campaigns.

Campaign Scheduling

4.8 (55)

87.27% of 55 reviewers that rated this feature as important or highly important

With campaign scheduling, you can batch create emails and set them to send automatically at optimal times. Users think scheduling is simple, reliable, and time-saving, though some wish for more flexible resend options and a better way to view scheduled sends.

Contact Management

4.2 (37)

51.35% of 37 reviewers that rated this feature as important or highly important

Manage, organize, and store contact information

List Management

4.0 (41)

43.90% of 41 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Mobile Optimization

4.2 (42)

52.38% of 42 reviewers that rated this feature as important or highly important

Optimize content to ensure it is easily accessible for mobile users

Lead Capture

4.6 (47)

78.72% of 47 reviewers that rated this feature as important or highly important

Flodesk helps you capture leads effortlessly with attractive, customizable forms that integrate smoothly with automations and platforms like WordPress. Some reviewers find setup and embedding easy, and like the design, though a few mention issues with embedded forms and limited customization.

Flodesk 28 features

### All Features
- Campaign Analytics: Track and interpret campaign performance metrics
- Campaign Scheduling: With campaign scheduling, you can batch create emails and set them to send automatically at optimal times. Users think scheduling is simple, reliable, and time-saving, though some wish for more flexible resend options and a better way to view scheduled sends.
- CAN-SPAM Compliance: Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Contact Management: Manage, organize, and store contact information
- Customer Segmentation: Flodesk offers straightforward customer segmentation, letting you easily organize contacts by interests, engagement, or program type. Reviewers appreciate how simple it is to target specific groups, personalize messaging, and manage multiple segments, though some wish for more advanced segmentation options.
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Email Campaign Management: It gives you an organized way to create, schedule, and manage email campaigns using templates and folders. Reviewers indicate the interface is intuitive, campaign planning is simple, and templates help maintain brand consistency, though some want more options for resending and sharing campaigns.
- Email Tracking: Track delivered, received, and opened emails
- Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product
- Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events
- Image Library: Store and manage images
- Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects
- Lead Capture: Flodesk helps you capture leads effortlessly with attractive, customizable forms that integrate smoothly with automations and platforms like WordPress. Some reviewers find setup and embedding easy, and like the design, though a few mention issues with embedded forms and limited customization.
- List Management: Manage contacts across multiple mailing lists
- Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users
- Personalization: Adjust communications based on previous interactions or personal preferences
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
- Subscriber Management: Add or remove subscribers from mailing lists
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

---

Get Advice

We can help you find the software with the features you need.

Features

4.4 (168)

4.4

Based on 168 reviews

## Pricing

Value for money

4.5 (161)

Free Trial

[View pricing plan details](https://www.capterra.com/p/207268/Flodesk/pricing/)

Unlimited Everything

$38.00

Flat Rate,Per Month

It includes:

-   Build Workflows in Seconds
-   Connect With as Many Subscribers as You Like
-   Connect Your Favorite Apps Through Zapier or Integrate Directly With Shopify
-   Create Freely Without Limiting Your Growth
-   Forms Designed to Convert
-   Grow Your List and Stay on-Brand With Fully Responsive Forms
-   Publish Once
-   Share Everywhere
-   The World's Most Intuitive Email Builder

Value for money

4.5 (161)

4.5

Based on 161 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Instagram](https://www.capterra.com/p/210721/Instagram/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)[

Typeform](https://www.capterra.com/p/137289/Typeform/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.4 (152)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.4 (152)

4.4

Based on 152 reviews

## User reviews

Overall rating

4.6

Based on 167 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(129)

4(19)

3(7)

2(7)

1(5)

Mentioned topic

Recent reviews first, then most helpful

LI

Let it Be M.

Founder

Used the software for: 3-5 years

### "Our favorite mailing partner: beautiful, simple and well integrated"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 21, 2026

Our favorite mailing partner. As a small meditation and mindfulness company, we rely on Flodesk for our newsletter, lead magnets and automated sequences for our online programs. It lets our small team send beautiful, on-brand emails with very little effort.

Pros

We love how clean, intuitive and easy to use the interface is, and the designs are beautiful. We use the different features in perfect integration: pop-ups linked to our website, automated segmentation, and workflows connected to our sales and course platform.

Cons

There was no 2FA security measure until recently, but this feature was just added, so we’re now 100% satisfie

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Rhythm-Led Business Coach and Retreat Host

Used the software for: 3-5 years

### "Simple, beautiful, and actually enjoyable to use"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 12, 2026

It keeps email marketing feeling manageable instead of like another thing keeping you glued to your laptop. I can stay connected with my audience without adding more noise or complexity to my business. Big fan.

Pros

I recommend Flodesk all the time — both to clients and within my communities. As someone who teaches a rhythm-led approach to business, I’m pretty picky about tools. If something is complicated or draining, it’s a no from me. Flodesk is the opposite. It’s simple, beautiful, and easy to use, which means I can write and send emails quickly without getting lost in tech.

Cons

There are a few advanced features that larger platforms offer, but honestly the simplicity is part of what makes Flodesk so great. It keeps the platform lightweight and easy to use.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Sales

Used the software for: 1-3 years

### "Flodesk is Awesome!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 12, 2026

My overall experience with Flodesk has been excellent. It is an important tool in my marketing toolbox. I have utilized customer service and they were quick to respond and included followup.

Pros

For my basic business requirements it is affordable, but feature rich. Flodesk is very intuitive and easy to use.

Cons

Sometimes not apparent, up front, where something is. Relies on providing steps in the process, where sometimes I like to just go directly to what I'm looking for

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

CEO

Used the software for: 3-5 years

### "Great Designs "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 11, 2026

Love the platform and recommend it to those who need email services. I also have tried others and this is the best one.

Pros

The beautiful designs really make it fun to work in Flodesk. I like how intuitive it is to create the newsletters.

Cons

The price is a bit high for me, but standard I believe. I wish there was a slightly lower price tier.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Alexandra K.

owner and lead photographer and creative

Used the software for: 3-5 years

### "Flodesk is my vibe!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 11, 2026

I love Flodesk and I highly recommend for any person wanting to create beautiful, modern designs for their mass emails, campaigns, lead forms etc....such a necessary and fantastic marketing tool!

Pros

What I love most about Flodesk is how beautiful the templates are and how easy they are to build out and customize. It's also so helpful because in my industry (creative agency), I can purchase ready to go designs and campaigns that are on brand for me right oout the door!

Cons

I would have to say that what I like least about Flodesk is the price...but that is not out of line compared to other email campaign sites. In a perfect Utopian world...it would be free! Haha.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Owner

Used the software for: 3-5 years

### "Email Marketing That's Beautiful and User-Friendly!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 11, 2026

Overall, I'm so glad that I switched to Flodesk, and I plan to stay with them as long as my business needs continue to be met by their services. They have great customer service, pricing has been fair, and I love the simplicity and beauty of their newsletter templates.

Pros

I've been with Flodesk since its start. It's been great to watch it grow and even more exciting for my business as they've added updates, making it increasingly easier to create beautiful, professional-looking newsletters without the stress of needing to be super tech-savvy.

Cons

I've heard complaints about it lacking certain aspects for e-commerce, testing, segmentation, automated workflows, and such, but at this time, I'm not using many of these features, or I'm just beginning to dabble in them for my business. I mostly keep things simple, so I have few complaints at this time.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Head cook and bottle washer

Used the software for: Less than 1 year

### "Easy on the eyes and the brain"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 11, 2026

I am loving it. Way better than Mailerlite. I switched over in time for the unlimited plan, it was worth it.

Pros

i love the view-ability. It is easy on the eyes and super functional. I found creating a work was fast with a map to see where everything went next. I love the duplicate feature for the email tab. It makes creating a new email fast.

Cons

I had a hard time creating a sign up link that I can just hand out like candy. I want to be able to paste in a link when and where i want.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Owner

Used the software for: 3-5 years

### "I used MailChimp for years."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 10, 2026

I was using MailChimp for years. Love the celebratory chimp gif when I was ready to publish. I found that designing customizing, even finding someone to quickly answer my questions was frustrating. Somehow I got introduced to Flodesk and checked it out. Since I'd been using MailChimp for so long I was reluctant to transfer everything over. However, when I did I wondered why I didn't switch earlier! \[sensitive content hidden\] , in the FaceBook group is always ready to assist (SO QUICKLY) with questions and support. I highly recommend Flodesk.

Pros

Besides being very visually user friendly, the Facebook support channel is superb. \[sensitive content hidden\] is always there ready to give excellent help!

Cons

Not sure if it's an issue still. When I pause a workflow to update, if I remember correctly, it does something janky to the email people who are in the midst of this flow. . .

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Wedding and Event Planner

Used the software for: 3-5 years

### "Having a great experience with Flodesk"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 10, 2026

My overall experience with Flodesk has been great. I has allowed me to send email campaigns to potential clients and grow my email list.

Pros

I really like the variety of the designs that is offered. I love that I can customize my emails and send to different segments.

Cons

I do not like that I cannot conjoin two different layouts into one design but overall it is a great experience.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Consulente Olistica

Used the software for: 3-5 years

### "Flodesk è la casa che il tuo brand merita."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 9, 2026

Uso Flodesk dal 2020 per la gestione dell'email marketing, ed è un sistema che risuona l’anima del mio lavoro. Design elegante, automazioni fluide, tante funzioni per personalizzare, etichettare, creare automazioni con zero stress tecnico. Flodesk è la casa perfetta per chi comunica con empatia. È lo spazio dove il mio messaggio trova forma, cuore e coerenza. Se anche tu vuoi comunicare con autenticità, bellezza e intenzione, smettila di perderti in piattaforme complicate. Flodesk è la casa che il tuo brand merita.

Pros

Adoro Flodesk è uno strumento molto creativo, ho provato altri sistemi, ma nulla regge il confronto. Le automazioni sono fluide, ha integrazioni con Canva, Google Forms ed altri tools integrati che rendono tutto il lavoro di creazione fluido. Ha la possibilità di attuare pagamenti ricorrenti o one-time (utile per percorsi annuali o pacchetti).

Cons

Rispecchia le mie esigenze ed è molto semplice, non ho riscontrato cose che non mi soddisfano. Negli anni si è sempre evoluto e continua a farlo.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/207268/Flodesk/reviews/)

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