# Page 2 | Flodesk Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is Flodesk the right Email Marketing solution for you? Explore 167 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/207268/Flodesk/reviews

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Flodesk

4.5 (167)

[View alternatives](https://www.capterra.com/p/207268/Flodesk/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated June 3rd, 2026

# Page 2 - Reviews of Flodesk

## Showing most helpful reviews

Showing 26-50 of 167 Reviews

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Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Sonia V.  
Consulente Olistica  
Alternative Medicine  
Used the software for: 2+ years

### "Flodesk è la casa che il tuo brand merita."

February 23, 2026

5.0

Uso Flodesk dal 2020 per la gestione dell'email marketing, ed è un sistema che risuona l’anima del mio lavoro. Design elegante, automazioni fluide, tante funzioni per personalizzare, etichettare, creare automazioni con zero stress tecnico. Flodesk è la casa perfetta per chi comunica con empatia. È lo spazio dove il mio messaggio trova forma, cuore e coerenza. Se anche tu vuoi comunicare con autenticità, bellezza e intenzione, smettila di perderti in piattaforme complicate. Flodesk è la casa che il tuo brand merita.

Pros

Adoro Flodesk è uno strumento molto creativo, ho provato altri sistemi, ma nulla regge il confronto. Le automazioni sono fluide, ha integrazioni con Canva, Google Forms ed altri tools integrati che rendono tutto il lavoro di creazione fluido. Ha la possibilità di attuare pagamenti ricorrenti o one-time (utile per percorsi annuali o pacchetti).

Cons

Rispecchia le mie esigenze ed è molto semplice, non ho riscontrato cose che non mi soddisfano. Negli anni si è sempre evoluto e continua a farlo.

Review Source

Response from Flodesk

March 13, 2026

Since 2020—that means so much to us, thank you. Knowing that Flodesk has grown alongside your work and continues to feel like the right home for it is everything. Honored to have you in our community.

Stephanie P.  
American Accent Coach  
E-Learning  
Used the software for: 1-2 years

### "User-Centered Software That's a Delight to Use"

February 11, 2026

5.0

Using Flodesk has been one of the most delightful aspects of running a business online. The software makes it incredibly easy to set up one-off newsletters, automated workflows, and forms. Their ecommerce option is also the most intuitive I've encountered online and makes setting up landing pages and checkouts a breeze. And whenever I get stuck on how to achieve something I have in mind, all I need to do is peruse their incredibly robust help center to find a detailed explanation. In the rare event that I can't find what I'm looking for in their help articles, their support team is so quick to reply and incredibly patient in answering every question I've ever asked.

Pros

After working in SaaS for more than 7 years, I've seen a lot of software. And when it came time to choose what I would use for my own tech stack when starting my business, I did extensive research on email marketing platforms to see what was out there. I was instantly drawn to Flodesk for how intuitive their UI was and how design-forward their email builder was. I didn't need highly complex automations in the beginning but still needed something robust enough that could grow with me as my needs expanded, and Flodesk checked all of those boxes.

Cons

Two years ago, I felt that the functionality of Flodesk was a bit limited compared to competitors. But what I quickly realized was that this company builds out their product with their users at the center of the entire development process. I was so impressed by their public roadmap and the ability for users to add feature requests and vote for others' requests. And the product team actually selects most of their projects from those user requests! As a result, the features of Flodesk have grown considerably over a short period of time, and the product just continues to improve.

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Flodesk

The price, ease of use, and ability to create visually appealing emails that fit my brand made Flodesk the best choice.

Review Source

Response from Flodesk

February 24, 2026

Thank you so much for sharing this—it truly means a lot, especially coming from someone with years of SaaS experience. We’re honored that Flodesk stood out in your research and has been able to grow alongside your business. Building with our members at the center and continuously evolving based on their feedback is something we care deeply about. We’re so grateful to be part of your journey.

Jaymie S.  
Soul Midwife and Spiritual Teacher  
Alternative Medicine  
Used the software for: 2+ years

### "My #1 Recommended Platform!"

February 13, 2026

5.0

My overall experience has always been positive since the day I signed up which was when they first launched. It's the one platform I've maintained for the entirety of my online creation journey to date and, other than them shutting it down, I can't imagine a scenario where I would feel the need to move to any other platform. Even when my websotr platform or payment processor or course platform has come with email servoces included it hasn't even crossed my mine to cancel and switch because it's served me so well and even grown with my business in ways it can function and help me.

Pros

I love the combination of functionality and beauty that Flodesk combines! As an entrepreneur I want simple systems that support my business growth and connect me with my audience and potential clients but form and flexibility in design are key to me enjoying and actually using them. With Flodesk I get the business system functionality that serves my need for masculine structure while being very easy to use, and customer support has also always been incredible if I get stuck, and serve my creative desire to make things still beautiful and pleasing to consume beyond just what I write. I also love that it's a female led team behind it!

Cons

I can't think of anything I haven't outright liked. They recently switched their pricing tiers to volume based which I don't love as a model but I understand it and can respect their need to grow and serve their clients and company best.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp was confusing to use and had limits on segmentation and subscriber amounts at the time.

Review Source

Response from Flodesk

February 24, 2026

It’s incredible to hear that Flodesk has supported your business through so many stages of your journey. We’re so grateful for your trust and loyalty—thank you for growing with us!

Nicole N.  
Founder  
Marketing and Advertising  
Used the software for: 2+ years

### "I've loved Flodesk since day one!"

January 21, 2026

5.0

Absolutely incredible - the support, the user-friendliness, the templates, the interface - is absolutely amazing. I would no doubt recommend Flodesk to anyone. If you're just getting into email marketing, Flodeks is also a GREAT introduction, it doesn't overcomplicate things, but it definitely delivers.

Pros

I absolutely LOVE everything about Flodesk. The ease of use, the interface, the new features that are constantly added. I've tried so many email marketing platforms and I kept coming back to Flodesk - now even get my clients to use it because man, it's incredible. I would 100% recommend Flodesk to any business owner out there.

Cons

Would like some more features & segmentation options & integrations, but overall everything is great!

Switched from

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Pricing, ease of use, and email deliverability.

Review Source

Response from Flodesk

February 24, 2026

Thank you for not only trusting Flodesk in your own business, but for recommending it to your clients as well. That’s the highest compliment. Grateful to have you in the Flodesk community 💛

LR

Lani R.  
Chief Operating Officer  
Professional Training & Coaching  
Used the software for: 1-2 years

### "The FIRST email platform that doesn’t make me want to scream"

November 13, 2025

5.0

I run multiple large communities and products, and Flodesk is the first tool that keeps up without adding stress. It’s simple without being basic, powerful without being bloated, and delivers reliably. It’s the only email platform I’ve ever actually enjoyed using - and I’ve used them all. Our decision to leave MailChimp has saved us SO much money, time, and heartache, and I rarely evangelize about ANYTHING, but Flodesk is my secret weapon that I'm willing to share with everyone!!!

Pros

Flodesk is the only email platform I’ve used that feels genuinely modern and actually enjoyable. The interface is clean, intuitive, and not buried under 47 mystery menus. I can design beautiful emails in minutes, automation is straightforward, and everything just works without fuss. It saves me hours every week and makes my emails look like I hired a designer.

Cons

There is no built-in RSS feature yet. That’s literally the only thing I miss. Otherwise, it’s SUCH a dream.

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

Reason for choosing Flodesk

More features for the money, better documentation, better UX/UI, more visible and accessible team (which for us, meant trustworthiness).

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Lack of features, rising prices, rising prices, rising prices. We were with MailChimp the longest and the only reason we didn't switch sooner is the time commitment in switching 10 years of content and hundreds of intricate customizations to a new provider. Should have done it sooner!

Review Source

Emiko R.  
Funder, Busineness and Brand Consultant  
E-Learning  
Used the software for: 2+ years

### "Flodesk Makes Email Marketing Feel Like Art, Not Effort"

November 8, 2025

5.0

I’ve been using Flodesk since the very beginning, and it has never disappointed me. I’m beyond satisfied and always refer my clients to it. I also love their referral program — it’s a great bonus. What makes me love Flodesk even more is knowing that it was \[sensitive content hidden\] by two incredible women, \[sensitive content hidden\] . Thank you so much for creating this platform. I truly appreciate how your team understands what small business owners need to run their business with ease, beauty, and heart.

Pros

I love the simplicity of Flodesk. I’m not tech-savvy, yet I can comfortably use the platform. Even when I don’t know how to do certain things, there are always excellent resources available to guide me, and their customer service is fantastic — warm, supportive, and quick to respond. The beautifully designed templates make customization effortless, so everything can reflect my brand. It’s clear that every aspect of Flodesk is thoughtfully built and visually stunning. I also love that the platform keeps evolving — each new update feels like waking up on Christmas morning. The learning curve is virtually nonexistent. Whenever I get stuck, the support team guides me step by step until I succeed. Everything flows naturally and intuitively, making it easy to stay confident and productive. My favorite feature is the Poll function. It allows me to connect with my audience in a simple, engaging way. Creating polls takes seconds, and I can download the results instantly, making communication feel personal and fun. Managing and segmenting my audience is also incredibly easy, which is especially helpful during launch periods when organization is key. The platform makes it effortless to see who’s engaging and tailor my emails accordingly. Flodesk truly feels like a tool built for small business owners who want both simplicity and sophistication.

Cons

I wish I could use the checkout page to sell different products with various pricing tiers. The great thing is that this feature might be available in the future and I’m really looking forward to it. Honestly, there’s nothing else to complain about with Flodesk.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I did not love the templates at all. Also I did not like how they changed pricing based on the subscribers numbers.

Review Source

DP

Dafhtne P.  
Creator  
Arts and Crafts  
Used the software for: 2+ years

### "You will never see me using another service. Flodesk is the way to go."

November 6, 2025

5.0

I am a creative blogger, which makes some of the "office tasks" pretty boring to me. But email is for sure one of my favorite things to do, and I honestly believe that Flodesk is one of the biggest reasons why. It is actually enjoyable and fun writing and customizing my emails. Having all the integrations and so on... I love the designs, the integrations, the forms, the way it is organized, and the options of the blocks (love, love, love them). Is just easy and fun. You have everything you really need in there, and the pricing is perfection.

Pros

The flodesk platform is so simple, easy to use, and intuitive. I can have all the information I want in two clicks or less. Additionally, it boasts numerous features! It's not a simple email that comes and goes. It is an experience for you and for your users.

Cons

So far, I wish I could save/update changes on my custom email templates. Also, there are some glitches here and there sometimes. Nothing major. Just your usual stuff that gets fixed right away on updates.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

Reason for choosing Flodesk

Cost-effective solutions paired with user-friendly interfaces.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp prices were incredibly high for the number of users that I had at that time; it seemed irrational to me. Flodesk won't do that to you. Also, the Mailchimp platform seems something only an IT professional would understand. Like I needed to go to get some sort of certificate to learn how everything worked. No thank you.

Review Source

Aubre W.  
Website and brand designer  
Design  
Used the software for: 2+ years

### "Email marketing that actually feels good to create"

November 4, 2025

5.0

My overall experience has been genuinely wonderful. Flodesk makes email marketing feel thoughtful and human. It encourages me to slow down, create with intention, and make my emails a space that feels good for my audience to land in. It feels like a platform designed for creatives and service-based business owners who care about aesthetics, ease, and building real connection. I actually look forward to writing and sending emails now.

Pros

I love how beautifully simple Flodesk is to use. The email builder feels intuitive and spacious, and I can create designs that feel aligned with my brand without wrestling with the tech. The workflows and segmentation features make nurturing my list feel more intentional and less overwhelming. It actually makes email marketing enjoyable. With it being similarly priced to other email marketing platforms, it makes Flodesk an even easier choice!

Cons

The checkout feature is visually stunning and so simple to set up, but I found myself wishing for a bit more flexibility in how people can make payments. It works beautifully for lower ticket offers that only need a single pricing option, but I also sell higher ticket offers, such as website templates, and I like to provide payment plans to make those more accessible. I did find a workaround for creating a split pay option, but it is not very smooth and takes quite a bit of time to set up since it requires creating a separate workflow for each payment plan version.

Switched from

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Those were frustrating to use. I tried out a free trial of Flodeska and it was just so easy to use, I stuck with it.

Review Source

Emily Jane L.  
Web Designer  
Design  
Used the software for: 2+ years

### "LOVE LOVE LOVE - Simple & Beautiful"

October 27, 2025

5.0

My experience has been nothing but positive. I have loved using the platform since 2020, and the customer support is great.

Pros

I love the ease of use. There's not much tutorial required. I also love the simplicity and elegance of the interface. It's like a breath of fresh air for a type of software that can sometimes give people a headache.

Cons

I wish there were a few more analytics features, such as being able to view a list of most popular subject lines, or knowing the exact timeframe that is most popular for email opens, or having 24/7 customer support chat.

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)

Reason for choosing Flodesk

Kit (Convertkit) is an uglier interface and has too many features I don't need. Plus, Flodesk has easy-to-create beautiful emails.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp is clunky, cluttered, and confusing. Flodesk is the opposite.

Review Source

JV

Jenniffer V.  
Founder and Website Designer  
Design  
Used the software for: 6-12 months

### "Affordable, Minimalist, and Great Customer Service!"

October 29, 2025

5.0

10/10! I love their customer service, the minimalist design, and how easy the software is to use. It’s affordable, which is rare compared to other email marketing platforms that keep raising prices or adding features no one really needs. I just want a simple setup to send emails and sell my digital products, that’s it! Most platforms overcomplicate everything and make it overwhelming, but Flodesk stays true to its original idea and keeps things beautifully simple.

Pros

In a time where email marketing is a must and competition is everywhere, having a reliable platform is everything. I’ve tried several before, but most were complicated to set up, confusing to use, and their customer service was hard to reach. I switched to Flodesk about a year ago looking for something long-term, with beautiful and minimalist templates, and it’s been exactly that. The pricing was affordable and unlimited at the time, so it was a no-brainer. What really makes them stand out is their customer support. You actually get to talk to a real person who takes the time to understand your question, helps you out, and even follows up if you’re still having issues. I’ve been really happy with their service and plan to stick with them.

Cons

The lack of templates. The ones they have are beautiful, but they feel a bit stiff with very limited customization. I wish there was a real drag-and-drop option to move elements around and create something more personalized, instead of only using pre-designed layouts. Also, Flodesk doesn’t integrate directly with WooCommerce or Kadence, so I have to use a third-party plugin to connect everything. It works, but it adds an extra step and increases the overall cost of email marketing, which can be a little frustrating.

Switched from

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

MailerLite was great at first, but they kept increasing their prices, even for long-time customers. They started adding extra features like courses that I didn’t need, which only made the plans more expensive. As my email list kept growing, the cost just wasn’t worth it anymore.

Review Source

KL

Kayla L.  
CEO and Creative Director  
Marketing and Advertising  
Used the software for: 2+ years

### "A Total Game-Changer for Email Marketing"

October 28, 2025

5.0

I’m obsessed. After more than a decade in marketing, I can confidently say Flodesk is my go-to platform and the one I recommend to every single client. It is the perfect blend of sophisticated design, user-friendly functionality, and true small-business value. My clients can launch newsletters, lead magnets, landing pages, and even mini-sites without hiring a designer or learning complicated tech. Flodesk makes email feel effortless and actually fun again.

Pros

Flodesk is hands-down the most beautifully designed and intuitive email marketing platform I’ve ever used… and I’ve tried them all. It saves me (and my clients) so much time because the drag-and-drop builder is seamless, the layouts are stunning, and the branding stays consistent without hours of tweaking. I also love that Flodesk can replace a website or link-in-bio tool for many small businesses, which makes it incredibly cost-effective. The price is unbeatable for what you get, especially the unlimited subscribers feature!

Cons

There are a few advanced automation features I’d love to see expanded over time, though they are already improving with every update. Also, native analytics could be slightly more robust for data-driven marketing pros. Still, I’ve never found these to be deal-breakers because the user experience more than makes up for it.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Flodesk is BEAUTIFUL and offers more for a better rate!

Review Source

DO

Diego O.  
Consultant  
Education Management  
Used the software for: 2+ years

### "Nothing beats Flodesk!"

November 9, 2025

5.0

I used to have a mailchimp account and it became a headache. I have been working with Flodesk for the last three years and I absolutely ove it! It´s so easy to use and the designs are atractive. It takes me very few minutes to create appealing emails and forms.

Pros

What I love most about using Flodesk is how incredibly easy it is to use. Everything feels intuitive—from designing beautiful emails to setting up automations and segmenting audiences. There’s no need to wrestle with complicated menus or templates; the platform guides you step by step with simplicity and elegance. I can focus on creativity and connection rather than logistics. The drag-and-drop editor saves me time, and the stunning design options make every email look professional without extra effort. It’s a tool that truly empowers creators, educators, and entrepreneurs to share their message beautifully and effortlessly.

Cons

I LOVE everything about Flodesk! From its clean and modern design to the way it simplifies every part of email marketing, it truly feels like it was made with creators in mind. The templates are elegant yet customizable, making it easy to design beautiful emails in minutes. The workflows are smooth, automations are effortless, and analytics are easy to understand. It doesn’t just help me send emails—it helps me tell my story with style and intention. Flodesk inspires me to stay consistent, creative, and connected with my audience while actually enjoying the process. It’s pure joy to use!

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp sucks. it´s hard to use, no one gets the emails!

Review Source

Suzanne P.  
Owner  
Education Management  
Used the software for: Less than 6 months

### "So happy I moved to Flodesk!"

October 28, 2025

5.0

It's easy to use, professional looking, and has training support to answer any questions you may have. The price is phenomenal, and I'm grateful and happy for a special pricing offer I got when I joined. I'm looking forward to growing my list year over year with Flodesk.

Pros

I've been quite happy since moving to Flodesk. Transferring my subscribers to their platform was a seamless process and I finished it quickly without a hitch. I love their graphics and templates. They look modern and clean and can be adapted to any brand and style. Since using their forms and pages on my blog, I've had many readers become new subscribers. I geek out on organization, so I love that I can store my emails in different folders; one for drafts, one for scheduled, one for sent, and one for templates.

Cons

There isn't a thing that I don't like about Flodesk. This email service provider has designed their plan to make it easy to use and easy to add the WOW factor to forms and landing pages.

Alternatives considered

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Flodesk

I feel as though Flodesk forms and pages are more attractive and professional.

Switched from

[Kit](https://www.capterra.com/p/175000/ConvertKit/)

The pricing for my level of subscribers was increasing rapidly. Flodesk offered a lifetime pricing plan, no matter how high my subscriber list grows.

Review Source

Betsy M.  
Principal  
Retail  
Used the software for: 1-2 years

### "Flodesk is fun!"

February 10, 2026

5.0

Learned how to use it fairly quickly - fairly plug-and-play. There's a bit of humor attached to using it and that's a welcome perk when you're feeling inundated with things to get done.

Pros

It's...quirky! I love the templates and although I've tried all the other email companies out there, Flodesk is simply faster, easier and more fun to use. I also think I might get better response rate over the others...

Cons

I'm not sure I'd call it a "con" but it took me a while to master how to add large batches of emails via CSV.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Flodesk

Found the start-up curve was reasonable and loved the templates.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

Pricing and ease of use for employees. Set up.

Review Source

Response from Flodesk

February 24, 2026

We love hearing this—thank you for sharing! Creating a platform that feels powerful and enjoyable to use has always been important to us, so it means a lot to hear that reflected in your experience. Thanks for being part of our community!

EC

Edna C.  
CEO  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Excellent tool for business!"

February 14, 2026

5.0

It has been 3 years using it for our business weekly, we send between 2-4 emails a week and it has been a great tool for generating and nurture our leads. We love how easy it has been to work in it for multiple audiences and campaigns.

Pros

Very easy to use and with lots of possibilities for your business. I like that the look and feel is very nice and non-branded. The templates are great, the design options too. I like that I can build my workflows and forms with just one tool and in the same place.

Cons

That stat section could be better to filter the data and it used have better pricing for the functions and number of contacts compared to other platforms and now it changed. Nonetheless it keeps being a useful option.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Pricing for contacts was better on Flodesk

Review Source

Response from Flodesk

March 2, 2026

Three years and sending multiple emails a week—thank you for trusting Flodesk to support your business so consistently. We appreciate your feedback on reporting and analytics. Insights like yours help us continue improving the experience for our members!

ED

Erica D.  
Founder  
E-Learning  
Used the software for: Less than 6 months

### "Emails I’m Proud Of. Checkout That Converts."

September 21, 2025

5.0

Flodesk has been the cleanest upgrade to my marketing stack. Emails actually look like my brand, automations are simple to build, and Checkout means I can launch and sell from the same dashboard. Fewer tools, fewer points of failure, and a more cohesive client experience from send to sale. It’s the rare platform that’s both beautiful and practical—design I’m proud of, workflows I can maintain, and offers I can deliver without duct-taped plugins. I recommend it to clients who want polish and simplicity in one place.

Pros

I switched to Flodesk for the design, stayed for the simplicity. The visual builder is elegant, automations are straightforward, and Checkout lets me sell without bouncing people to a clunky cart. One platform, one bill, no duct-tape plugins. My emails and checkout finally feel like the same brand—polished, consistent, and easy to run.

Cons

The only rough edges: no built-in payment plans and not enough direct integrations. Relying on Zapier adds friction (and another subscription). They’ve indicated payment plans are coming.

Switched from

[Podia](https://www.capterra.com/p/160788/Coach/)[Simplero](https://www.capterra.com/p/181776/Simplero/)

I tried Simplero and then Podia, but “all-in-one” meant too many compromises for my workflow and brand standards. I’m now using a specialist stack—tools I actually like logging into—so email, checkout, recording, and hosting each perform at a higher level. When something needs an upgrade, I swap that piece, not my whole business. I want to enjoy the platforms I open daily; specialist tools feel faster and more elegant.

Review Source

Lori R.  
Owner, writer, designer  
Publishing  
Used the software for: 1-2 years

### "My top recommendation for email marketing - Flodesk."

October 29, 2025

5.0

Overall, Flodesk offers all the features I need to run excellent email newsletters and segements so I can include all my pen names under the same account.

Pros

The affordable price, the ease of use, and the features. I run an author business with many pen names. Flodesk is my one stop list service for email marketing.

Cons

Honstely, the only thing I don't like is they allow two "from" emails on the newsletters. I had to resort to sending out newsletters under my "publishers" email rather than under each pen name. It's workable.

Alternatives considered

[EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Flodesk

The price and the features outweighed the other choices.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

MailChimp is good, but uber expensive for a list of my size.

Review Source

NP

Nadia P.  
Owner and Photograher  
Photography  
Used the software for: 1-2 years

### "Makes email marketing way easier"

January 21, 2026

5.0

Really positive! Flodesk is the only reason I send out any kind of newsletter. It makes the lift of doing so so much lighter. If I had to create my own templates or otherwise design my emails from scratch, I think I just wouldn't do it. Flodesk motivates me to do email marketing when I likely would skip it entirely otherwise.

Pros

The drag and drop design makes creating eye-catching and "pleasing to read" emails so easy! I actually have a lot of fun putting together my newsletter emails simply because Flodesk makes the designing of them so intuitive.

Cons

Sizing images within some templates can be finicky sometimes. But generally, I follow the same template for each newsletter email, so having to deal with this isn't super frequent for me.

Alternatives considered

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Flodesk

Ease to design, ease to use, simple UI, template library, simplicity

Review Source

Response from Flodesk

February 19, 2026

Thank you so much for sharing your experience. We absolutely love hearing that designing your newsletters feels fun and intuitive—and that we’re helping you want to tackle your email marketing. That’s the dream. Thanks again for being part of the Flodesk community. We’re so glad you’re here 💛

SI

Samantha I.  
Owner  
Hospitality  
Used the software for: 2+ years

### "I used MailChimp for years."

February 27, 2026

5.0

I was using MailChimp for years. Love the celebratory chimp gif when I was ready to publish. I found that designing customizing, even finding someone to quickly answer my questions was frustrating. Somehow I got introduced to Flodesk and checked it out. Since I'd been using MailChimp for so long I was reluctant to transfer everything over. However, when I did I wondered why I didn't switch earlier! \[sensitive content hidden\] , in the FaceBook group is always ready to assist (SO QUICKLY) with questions and support. I highly recommend Flodesk.

Pros

Besides being very visually user friendly, the Facebook support channel is superb. \[sensitive content hidden\] is always there ready to give excellent help!

Cons

Not sure if it's an issue still. When I pause a workflow to update, if I remember correctly, it does something janky to the email people who are in the midst of this flow. . .

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

It was clunky for me to use. To customize it was challenging and getting quick support - pretty horrid.

Review Source

Response from Flodesk

March 13, 2026

Thank you so much—making the switch after years on another platform is a big move, and hearing that you wish you'd done it sooner is the best thing we could ask for. Our Facebook community is something we're really proud of, and it's wonderful to hear it's been such a valuable part of your experience. On the workflow pausing—reach out to our support team anytime and we'll walk you through the best approach. So glad you're here.

EF

Erin F.  
Sales  
Real Estate  
Used the software for: 1-2 years

### "Flodesk is Awesome!"

March 5, 2026

5.0

My overall experience with Flodesk has been excellent. It is an important tool in my marketing toolbox. I have utilized customer service and they were quick to respond and included followup.

Pros

For my basic business requirements it is affordable, but feature rich. Flodesk is very intuitive and easy to use.

Cons

Sometimes not apparent, up front, where something is. Relies on providing steps in the process, where sometimes I like to just go directly to what I'm looking for

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Didn't like the analytics tracking, not intuitive, kind of clunky

Review Source

Response from Flodesk

March 13, 2026

Thank you for sharing this—hearing that Flodesk has become a key part of your marketing toolkit, and that our support team came through when you needed it, means a lot. Your feedback on navigation is helpful and noted. Making it easier to get where you're going quickly is something we care about, and this is great context for us. So glad you're here.

RB

Rebecca B.  
Founder  
Design  
Used the software for: Less than 6 months

### "Out of this world support "

November 6, 2025

5.0

I’ve gotta shout out Flodesk’s support team. I was working on connecting a client’s DNS records and, listen… I am the tech person. This is literally my lane. So when things weren’t connecting, I was like, “Cool cool cool, love this for me." Enter Flodesk Support. If you’ve ever had to deal with support teams who go full ghost or send you copy-paste nonsense, this was the complete opposite. Flodesk? 12/10 experience. Would absolutely recommend.

Pros

They replied fast, were actually friendly (rare), and didn’t treat me like I was out here trying to plug a toaster into the cloud. They even checked back in on their own to make sure everything was working after the fix.

Cons

Absolutely nothing to dislike. They were quick, friendly, and proactive. A rare support experience these days.

Switched from

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)

I switched because Flodesk is just… prettier. More options, more freedom, and way easier to work with. I’m not fighting the platform to make things look good. It just gets it.

Review Source

GD

Gloria D.  
Owner  
Food & Beverages  
Used the software for: 1-2 years

### "The BEST SERVICE for ME!"

January 20, 2026

5.0

It has been positive, and I am glad I choose this service over others I was thinking about. Uncomplicated so I don't have to be a tech expert.

Pros

The ease of use and all the great templates and functions that are available. I have been with them since the beginning, and the price was another big factor.

Cons

I don't have anything negative to say, but the only beef I have is that there is no way to find out who the unsent emails are without manually going through the whole list. That is very time consuming.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Reason for choosing Flodesk

Price and ease of use were the main factors.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

The cost was going up, and the functions were not there....Flodesk had what I was looking for,

Review Source

JS

Jake S.  
Founder  
E-Learning  
Used the software for: Less than 6 months

### "Really brilliant, easy to use newsletter/form software"

October 30, 2025

5.0

It was incredibly easy to use from the outset - easy to brand, simple to create clean sections that look great, and easy to organise newsletters. I really like the form / email flow functionality too, including how it's presented. Pricing based on functionality rather than audience size also felt a lot less punitive than MailChimp (which I used for almost 10 years before finally migrating, as costs were spiralling and I found myself archiving contacts to remain under the 10k audience threshold) - much better value for money (although I believe this pricing structure is soon changing). In addition, customer service has been phenomenal from the get-go, which really helped me to quickly get started after migrating from MailChimp.

Pros

Ease of use, ability to easily create visually appealing mail-outs and forms, pricing structure not based on audience size, and great customer service.

Cons

Lack of integration with Thinkific (which we've solved using Zapier). It would also be nice if we could group content blocks and duplicate them across different newsletters (rather than having to save, then individually paste across (e.g.) heading, image, text, CTA). Minor point though.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Mailchimp charged far too much for larger audience sizes, and looked outdated/wasn't that easy to use

Review Source

CC

Courtney C.  
Photographer and Educator  
Photography  
Used the software for: 1-2 years

### "Grateful Flodesk Makes Serving Your Email List Easy!"

January 27, 2026

5.0

Flodesk does an amazing job of keeping up with new technology, they have an amazing customer service team, and it is clear how much they truly love their users. We are so grateful for the timely response and consistent growth and dedication to offering an incredible service that we can count on as flodesk users.

Pros

We love how easy it is to use Flodesk, make our emails look great, stay consistent to our brand, and track our data. It makes organizing our email list easy and gives us a ton of flexibility when speaking to our audience.

Cons

I wish there were some sort of folders to organize our emails according to various types of services but they do have strong tools that allow you to search for what you're looking for.

Review Source

Response from Flodesk

February 19, 2026

Your kind words about our support and continued growth genuinely made our day. We care deeply about the experience we’re building, and we’re so grateful to have you with us as we continue to evolve. And just in case it’s helpful, you can organize your emails into folders inside the Emails tab to group them by service or type. If you’d ever like help setting that up, our support team would be so happy to walk you through it.

RR

Rosanne R.  
Lead Designer  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Small Business Love for Flodesk!"

May 19, 2025

5.0

I really do love using Flodesk and it has worked seemlessly for my small business. I like the ability to segment my audience into many different groups so I can target my emails to them specifically. The few times I needed support I received it in a timely manner which is very important for me.

Pros

I love the interface of Flodesk. Not only is it easy to use, and personalize, but it looks so nice. I also love how I pay one price for as many emails and audience members that I have. No more worrying about going over my limit or being charged more for having more emails.

Cons

Flodesk hasn't updated their own templates in a while. However, they have made it easier to format and design your own, share with a friend, or even sell and make money on the side. But still, sometimes you need some inspiration and new templates from Flodesk, would be helpful. Also, to resend your email to those unopened, you have to wait a few days (at least at the time of this writting) but sometimes time is of essence and it would be great to resend to unopened sooner.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Flodesk

Price was a significant consideration. While I loved Mailchimp's designs and interface, having email tiers became expensive.

Switched from

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)

I was finding myself limited by the number of emails in my account and the rising costs associated with that.

Review Source

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