# Page 6 | Flodesk Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 6 - Is Flodesk the right Email Marketing solution for you? Explore 167 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/207268/Flodesk/reviews

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Flodesk

4.5 (167)

[View alternatives](https://www.capterra.com/p/207268/Flodesk/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated June 3rd, 2026

# Page 6 - Reviews of Flodesk

## Showing most helpful reviews

Showing 126-150 of 167 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Lisa S.  
Owner/Founder  
Consumer Services  
Used the software for: 6-12 months

### "FloDesk for Emails and Automations"

March 29, 2022

4.0

Once I figured it out it was relatively easy to use, I liked the way you can organize your folders, emails and workflows. The templates provided are OK.

Pros

Loved the ability to set up the workflows and sequencing for emails.

Cons

Felt there was a steeper learning curve, but maybe that was just me.

Review Source

CH

Cody H.  
Executive Director  
Marketing and Advertising  
Used the software for: 6-12 months

### "It’s like Canva but for email marketing 🙌"

February 19, 2021

5.0

I have set up Flodesk for 5 businesses so far and all of them love it!

Pros

Flodesk is super easy to set up for individuals who are new to email marketing. It’s also one of the most affordable email platforms available, making email accessible for nonprofits and startups.

Cons

I wish there was the ability to add custom fields to forms and the ability to use Flodesk as a contact form for websites.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Flodesk

Cost - Flodesk doesn’t charge per email subscriber so we can always anticipate our costs.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Cost - Flodesk doesn’t charge per email subscriber so we can always anticipate our costs.

Review Source

CA

Claudia A.  
Owner  
Marketing and Advertising  
Used the software for: 6-12 months

### "Beautiful for email marketing"

October 1, 2021

4.0

Love the platform, is very easy to use and has a beautiful design.

Pros

I love Flodesk templates and the fact that it has not subscribers limit.

Cons

Its landing pages are very basic, hope they were more interactive and complete.

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)

Reason for choosing Flodesk

Pricing.

Review Source

AS

Amanda S.  
Email Marketing  
Computer Networking  
Used the software for: 1-2 years

### "Flodesk is the easiest email service provider out there"

February 19, 2021

5.0

I have loved how involved the founders have been throughout their entire time in beta. They have listened, implemented and changed the platform to be what their members need. I have loved Flodesk!

Pros

When I started using Flodesk, I had a small email list and truly had no idea if Flodesk would do what I needed if my list grew. Within a year, I had 5,000+ people to my email list with ease. My email subscribers love getting beautiful emails from me week after week and they won’t increase their pricing with the amount of subscribers you gain.

Cons

They are still tweaking functions. They will need to find a way to segment subscribers within specific emails versus workflows, expand on calendar organization and how to have all the functions of workflows within individual emails. I have no doubt they they will constantly add value to the platform in the future.

Review Source

DF

Diana F.  
Social Media & Systems Strategist  
Management Consulting  
Used the software for: 1-2 years

### "There's no excuse to not have email marketing if you use Flodesk!"

April 23, 2021

5.0

Pros

Flodesk makes mass emailing so easy. The templates are so easy to use and they're BEAUTIFUL. You can brand each and every email. The team at Flodesk is so helpful and has a quick response. The workflows are easy to set up as well. There's really no excuse at all, to not have email marketing in your business if you use Flodesk.

Cons

There's limited ability in what you can do within the templates themselves. If you're use to designing your own, that's not an option. But what IS there, I absolutely love and haven't found a need for other templates.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

I needed something more modern and easier to use.

Review Source

AC

Anna C.  
Director  
Design  
Used the software for: 1-2 years

### "So intuitive and incredible value!"

February 19, 2021

5.0

Flodesk are an amazing company that have created a product that is intuitive to use and you can tell they really care about their customers.

Pros

I love how intuitive the platform is, especially when designing emails. My website design clients love it too! The fixed pricing makes it incredible value and I recommend it to everyone.

Cons

Some clients have found it difficult to move their lists over from previous providers due to the quality checks that need to be done, and support can be slow to respond to help on this.

Switched from

[Kit](https://www.capterra.com/p/175000/ConvertKit/)

Convertkit was costing me hundreds a month for the same features but it was much harder to use!

Review Source

Kent H.  
Video Editor  
Marketing and Advertising  
Used the software for: 6-12 months

### "Solid"

February 19, 2021

5.0

Wonderful customer support. My emails are in a really good place and that feeling is really nice.

Pros

I can bring my ideas to the table and the software makes it beautiful. That effortless feeling is really nice

Cons

Onboarding was complicated at first as learning any new software is. Once you get the hang of the layout and UI it's lovely.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Some people I follow recommended it.

Review Source

CC

Corinne C.  
Designer / Owner  
Design  
Used the software for: Less than 6 months

### "Sleek Product, Easy to Use"

July 5, 2021

5.0

Great, would recommend and happy to use.

Pros

As a creative, I needed emails that looked as great as they functioned and that was quite difficult to achieve before finding Flodesk.

Cons

The backend interface can be a little fumbly at times.

Reason for choosing Flodesk

Looks nicer for my readers.

Switched from

[Squarespace](https://www.capterra.com/p/143461/Squarespace/)[AWeber](https://www.capterra.com/p/95949/AWeber-Email-Marketing/)

Ease of use and visual aesthetic.

Review Source

LR

Laura R.  
Life Coach- Founder  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "Great for those that need Visuals in their emails!"

October 27, 2022

5.0

Pros

The most that I like about this software is the ease of use and how simple/customizable it is. It actually feels similar to creating within my website. And they’re continually updating!

Cons

The workflow creation and management is a little tricky and not the easiest to edit once it is already created!

Review Source

AS

Alanie S.  
Photographer / Design  
Graphic Design  
Used the software for: Less than 6 months

### "Found a gem!!"

February 17, 2021

5.0

LOVE!!!!!!! So glad I found this email service.

Pros

I LOVE how I can customize already made templates for emails! I can style them to my brand and I love the way it looks! So glad I found this!

Cons

I’m a little unsure how to automatically activate these emails so it’ll send on its own once someone subscribes but I just recently opened an account so I know it’ll just take some getting to know the program.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Flodesk

Style

Switched from

[Gmail](https://www.capterra.com/p/202338/Gmail/)

Wanted a custom email and to fit it to my brand style

Review Source

Response from Flodesk

February 18, 2021

Hi Alanie! Thank you so much for your review. Hearing from small business owners like you about the ease of creating and sending beautiful emails with Flodesk means the world to us. Here's a help center article on how to automate an email once someone subscribes to your form: https://help.flodesk.com/en/articles/3184151-how-to-create-a-lead-magnet-automation And if you ever need more support, our Member Experience team is just an email away at support@flodesk.com. Thanks!

GA

Gail A.  
Travel Agency Owner / Advisor  
Leisure, Travel & Tourism  
Used the software for: 1-2 years

### "Ease in using Flodesk"

November 12, 2021

5.0

This product is great for disseminating my travel content along with my lead magnet which assists me in attracting new clients

Pros

The ability to segment my newsletters for communicating with certain clients

Cons

I enjoy using Flodesk There is nothing that I don’t like

Review Source

MH

Marianne H.  
photographer  
Photography  
Used the software for: 1-2 years

### "Easy to use email software for small business "

April 26, 2022

4.0

I love Flodesk - especially how easy it was to set up - but I do miss more integrations and feel that they should be more open to other software solutions outside of Zapier.

Pros

It's easy to use, easy to learn, and easy to set up. Emails look gorgeous.

Cons

there's a lack of integrations with other software solutions. There's no public API and your only option for atomization is Zapier, a very pricey software. Also would like to see an easier way of creating branded emails.

Reason for choosing Flodesk

Ease of use and gorgeous designed emails

Review Source

CC

Christina C.  
owner  
Health, Wellness and Fitness  
Used the software for: 1-2 years

### "wow"

August 1, 2022

5.0

WONDERFUL.. thank you!! :) Cutomer for life!

Pros

the look of the site as well as what you can create and customer service

Cons

nothing! its great! I like everything!!!!!

Review Source

RM

Ryan M.  
SEO  
Design  
Used the software for: 1-2 years

### "Flodesk is amazing"

October 15, 2021

5.0

Flodesk helped me build a list without having to learn the tech. If I had an email idea, I was sure it was possible in Flodesk!

Pros

Super easy to navigate around, create emails and workflows, and manage subscribers!

Cons

Wishing there was an inline form option that stacked like the form with a photo option.

Switched from

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Flodesk's ease of use

Review Source

MB

Molly B.  
Instagram Coach  
Marketing and Advertising  
Used the software for: 2+ years

### "Re-inspired my email marketing"

March 6, 2021

5.0

Pros

Flodesk makes it easy for me to send out beautiful, branded emails to my audience that they love. I was feeling burned out on email marketing and Flodesk’s designs and ease of use re-inspired me. And my audience appreciated and often responds to my emails. And my open rates have tripled since switching to Flodesk.

Cons

I have very few complaints about Flodesk. With any software that is new-ish, there may be some growing pains or glitches, but I personally have never had any issues with my sending/creating of emails to my list.

Switched from

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Better pricing and design.

Review Source

KM

Kait M.  
Owner  
Fine Art  
Used the software for: 1-2 years

### "Amazing resource for small business owners"

February 19, 2021

5.0

Through using Flodesk, I was able to realize that I really have a gift for story telling that translates well to email marketing.

Pros

I love the "what you see is what you get" design features. The templates are beautiful and make designing so much easier, especially as an artist—I want my emails to feel like they belong with the paintings I create! The team is also very responsive. I've seen how much they've grown having started using the software early on in beta and am very happy with the core features they continue to improve upon to make the user experience even better (adding brand colors, folders for organizing, updated template library, resend to unopens, new metric dashboard, etc).

Cons

Can my least favorite thing be that I don't utilize it to it's full potential? I love everything about it. The only thing I don't like is that I am busy enough that I haven't spent enough time exploring and building up my list.

Review Source

PM

Patty M.  
Social Media Specialist  
Marketing and Advertising  
Used the software for: 6-12 months

### "Flodesk Allows You to Design Professional and Fun Email Campaigns"

May 20, 2021

5.0

I love to create emails with Flodesk. It is now easy to use once I got over the learning curve. I can create beautiful emails that people love to read.

Pros

I love how you can transform your boring emails into emails people will love. While I don’t send out many emails, mine have a great open rate.

Cons

I feel like there is a learning curve when it comes to software for sending emails, however, Flodesk is the one software mail service that stood out over the competition.

Alternatives considered

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Flodesk

I loved the ease, the look and the feel of Flodesk over the competitors.

Switched from

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

I really did not like my ActiveCampaign experience. It is harder to use and each time I logged in, I dreaded the experience.

Review Source

CM

Coren M.  
Director  
Retail  
Used the software for: 6-12 months

### "Support Reopening my account"

November 24, 2022

5.0

I spoke with \[SENSITIVE CONTENT\] who supported with me with the reopening of my account and provided me with a discount code to support my small business through this though time.

Pros

Easy to use software with templates that can be edited to make your brand.

Cons

I would love to see more templates to edit and use

Review Source

LL

LaToya L.  
Photographer  
Photography  
Used the software for: Less than 6 months

### "Email Marketing Program Flodesk"

December 28, 2021

4.0

So far so good. I haven't been exposed to many other email marketing programs, but this one was highly recommended and for what I've used it for so far, I would recommend it, especially if you're just getting started in email marketing. It's not overwhelming at all.

Pros

Ease of use Beautiful design templates Email templates Provided image gallery Price point (I caught it on a 50% off deal for life) Online university with helpful resources and videos

Cons

It is still in Beta mode, so it doesn't have some of the features that some of the other programs have.

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing Flodesk

I liked how you can have unlimited subscribers for no extra cost

Review Source

Sara W.  
Personal Assistant  
Non-Profit Organization Management  
Used the software for: I used a free trial

### "Flodesk makes emails easy"

September 8, 2020

5.0

Overall flodesk helps out company to stay on top of our monthly emails!

Pros

Flodesk makes emailing our newsletter out to our subscribers on a consistent basis and a great way to automate

Cons

So far I haven’t found any cons. I have only been using it for a month. Need to do more exploration.

Review Source

Response from Flodesk

February 19, 2021

Hi Sara, thank you so much for your review. Hearing from small business owners like you about the ease of creating and sending beautiful emails with Flodesk means the world to us. If you ever have a feature request, please do let us know at https://forms.clickup.com/f/3h79r-679/FXJ51JDEMWP43VN3CC. And if you ever need support, our Member Experience team is just an email away at support@flodesk.com. Thanks!

IA

Ioana A.  
Content creator  
Food & Beverages  
Used the software for: Less than 6 months

### "Great option without the hassle"

February 4, 2021

4.0

Positive but they need to improve their integrations.

Pros

It's pricing strategy is very affordable and tempting if you're someone just starting out. The interface is minimalistic.

Cons

Not many integrations at the moment of writing this review. That's why I moved over from them, cause I couldn't link it with other software, without using Zapier.

Alternatives considered

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[Drip](https://www.capterra.com/p/164933/Drip/)[GetResponse](https://www.capterra.com/p/153948/GetResponse/)

Switched from

[Podia](https://www.capterra.com/p/160788/Coach/)

Cheaper

Review Source

Response from Flodesk

February 19, 2021

Hi Ioana, Thanks for your review! We're so glad you enjoyed our interface and pricing :) We're constantly working to improve to create the best email marketing experience for small businesses, including more robust integrations. If you ever have a feature request, please do let us know at https://forms.clickup.com/f/3h79r-679/FXJ51JDEMWP43VN3CC. Thanks!

PB

Pam B.  
Copywriter  
Writing and Editing  
Used the software for: Less than 6 months

### "Exceptional support"

April 16, 2021

5.0

I continue to feel inspired and empowered to create weekly emails that are both beautiful and functional. The entire experience from creation to delivery to metrics is so easy. The software is set up for success!

Pros

Not only is the software user-friendly and design-savvy, but when I got stuck with embedding a form on a website, \[SENSITIVE CONTENT HIDDEN\] was right there in my inbox ready to provide support. When one thing didn't work, she offered new solutions each time with kind and helpful responses. I never felt frustrated or alone. She empowered me and left me more competent to embed forms in various websites. I feel Flodesk really cares about my success and that is a great feeling to have. I am a huge fan!

Cons

The only con would be the inability to put my color code in certain blocks.

Reason for choosing Flodesk

I just fell in love with Flodesk.

Review Source

JY

Jennifer Y.  
Founder  
Arts and Crafts  
Used the software for: 6-12 months

### "Not as many features as I needed"

July 29, 2022

3.0

Pros

I love the beautiful email layouts and the font choices.

Cons

Not enough features for me. I needed a more powerful software with automations.

Review Source

JE

Jess E.  
CEO  
Apparel & Fashion  
Used the software for: 1-2 years

### "A no-brainer"

February 20, 2021

5.0

Flodesk is a breath of freshair in the email world. From price, to design, to ease of use. It's a no-brainer purchase!

Pros

I love how easy it is to use and how beautiful the templates are. My strong suit is not design, but the Flodesk templates make me feel like I have a graphic designer in-house!

Cons

Because the software is still new, there are limited integrations with other software I use like webinarjam or Kajabi. I would love to have more direct integrations.

Review Source

NE

Nessma E.  
Manager  
Publishing  
Used the software for: Less than 6 months

### "Pretty Templates"

June 22, 2022

4.0

Using Flodesk as your email provider will make you standout when you send an email to your subscribers because of the unique designs of their templates. You can design your own too. When it comes to pricing, it costs $38 a month with unlimited everything or $418 a year. It depends on your scale if you can afford this or if you'd like to choose cheaper options.

Pros

The best thing about Flodesk is their pretty templates. I haven't seen anything so beautiful when it comes to email templates in other providers. There's a 30 day trial too and i think you can have up to 5000 subscribers then.

Cons

It costs $38 a month with unlimited everything or $418 a year. I think you can get a better price with other providers, especially if you uses amazon SES.

Review Source

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