# Tableau Pricing 2026 | Capterra > Learn more about Tableau pricing plans including starting price, free versions and trials. Source: https://www.capterra.com/p/208764/Tableau/pricing --- # Pricing for Tableau [4.6 (2351)](https://www.capterra.com/p/208764/Tableau/reviews/) Write a Review! ## [Tableau](https://www.capterra.com/p/208764/Tableau/) has **3** pricing plans - Yes, has free trial - Yes, has free version **Credit Card Required:** No **Discount:** Information not available ### Tableau Viewer $15 **Pricing Model:** Per User **Payment Frequency:** Per Month Tableau Viewer plan includes: - Tableau Pulse - One Viewer license of Tableau Cloud - Interact with visualizations and dashboards - Download visualizations as images - Download summary data ### Tableau Explorer $42 **Pricing Model:** Per User **Payment Frequency:** Per Month Tableau Explorer plan includes: - One Explorer license of Tableau Cloud - Manage users and permissions - Manage content and certify data sources - Author from curated data - Download full visualization data ### Tableau Creator $75 **Pricing Model:** Per User **Payment Frequency:** Per Month Tableau Creator plan includes: - Tableau Desktop - Tableau Prep Builder - One Creator license on Tableau Cloud - Publish and run flows - Export data ## Popular alternatives to [Tableau](https://www.capterra.com/p/208764/Tableau/) Looking to learn more about Data Visualization software similar to Tableau? Check out these popular alternatives that are closest in terms of key features, functionality, and benefits. [Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/) by Microsoft [4.6 (1879)](https://www.capterra.com/p/176586/Power-BI/reviews/) Starting Price:$10/month [LEARN MORE](https://www.capterra.com/p/176586/Power-BI/) [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/) by Google [4.7 (8091)](https://www.capterra.com/p/177042/Google-Analytics/reviews/) Starting Price:No pricing found [LEARN MORE](https://www.capterra.com/p/177042/Google-Analytics/) [Looker](https://www.capterra.com/p/169053/Looker/) by Google [4.5 (282)](https://www.capterra.com/p/169053/Looker/reviews/) Starting Price:$2000/month [LEARN MORE](https://www.capterra.com/p/169053/Looker/) by Domo Technologies [4.3 (330)](https://www.capterra.com/p/119119/Domo/reviews/) Starting Price:No pricing found [LEARN MORE](https://www.capterra.com/p/119119/Domo/) [MATLAB](https://www.capterra.com/p/125813/MATLAB/) by The MathWorks [4.6 (2093)](https://www.capterra.com/p/125813/MATLAB/reviews/) Starting Price:$203.63/year [LEARN MORE](https://www.capterra.com/p/125813/MATLAB/) [View all alternatives](https://www.capterra.com/p/208764/Tableau/alternatives/) ## What do others say about [Tableau](https://www.capterra.com/p/208764/Tableau/) pricing? Pricing RatingN/A Value For Money[4.2(2351)](https://www.capterra.com/p/208764/Tableau/reviews/) Pros Cons [Read All 2351 Reviews](https://www.capterra.com/p/208764/Tableau/reviews/) Read Full Reviews Below Verified Reviewer Senior Product Manager Biotechnology, 11-50 employees Used the software for: 2+ years ** Overall Rating 4.0 ** Ease of Use 2.0 Customer Service 3.0 Features 5.0 Value for Money 2.0 Likelihood to Recommend 60% 6/10 Reviewer Source Source: Capterra April 27, 2026 "Powehouse of datavisualisation, but a big investment." **Overall:** It's clear that Tableau is an industry standard for creating dashboards and visualising data. It can go deep into analysis and present results in a completely customisable way. However, for smaller projects and lighter uses, it's an expensive piece of software. There are other competitors which are low cost and would get you 75% of the way there (e.g. Google Data studio and Power BI form microsoft). **Pros:** I think the dashboards are beautiful, and drilling down into different levels gives you a lot of freedom in analysing trends. Connecting to databases is easy and there are many options e.g. SQL/CSV/Text. **Cons:** There is a large learning curve to use Tableau for data visualisation and analysis, so in my opinion, training is required. Given that the licences are expensive, this makes the cost of entry to use Tableau in a company quite high, especially for small companies. Amir H. E-Commerce Manager Retail, 11-50 employees Used the software for: 2+ years ** Overall Rating 5.0 ** Ease of Use 5.0 Features 4.0 Likelihood to Recommend 90% 9/10 Reviewer Source Source: Capterra February 26, 2026 "Visualization of our multifaceted retail measures." **Overall:** It takes profound understanding to run e-commerce performance. I apply this to monitor our sales information in the region. It is the gold standard of reporting and the learning curve is steep and this affects its overall value of money. **Pros:** The dashboard and visualization tools are simply mighty enough to transform millions of retail transactions into beautiful and easily readable daily sales reports. **Cons:** The usability among non-technical marketing personnel is appalling and the customer service is virtually useless when it comes to having complex database management connections. [Read All 2351 Reviews](https://www.capterra.com/p/208764/Tableau/reviews/) ## How should I be thinking about software pricing? [ Be an Informed Buyer: Understanding the True Cost of Business Software It's not just you-budgeting for business software is complicated. We're here to break it down. ](https://www.capterra.com/resources/business-software-cost/)