# TV & Radio Attribution Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about TV & Radio Attribution Software - reviews, pricing plans, popular comparisons to other Advertising Agency products and more.

Source: https://www.capterra.com/p/210981/TV-Attribution

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# 

 TV & Radio Attribution Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)

TV & Radio Attribution

## What is TV & Radio Attribution?

We measure actions not audiences. Ratings estimates are not meaningful enough to predict advertising outcomes. Marketers need a smarter way to buy offline media such as TV Broadcast, Cable, Satellite TV. Algorithmic TV Attribution is the best method of measuring offline advertising effectiveness. We support attribution at the national and local level simultaneously and one of the only companies to also measure local Radio.

## What is TV & Radio Attribution used for?

[Web Analytics](https://www.capterra.com/web-analytics-software/)[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Advertising Agency](https://www.capterra.com/advertising-agency-software/)

Top alternative

Featured

Overall rating

Based on 0 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$899

Other, Per Month

Free trial  
available

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Do you work for TV & Radio Attribution?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://qualityanalytics.io&name=TV & Radio Attribution)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### TV & Radio Attribution

0.0

VS.

[4.3 (711)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting Price

$899

Other, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

0.0 (0)

Ease Of Use

3.8 (675)

Value For Money

0.0 (0)

Value For Money

3.8 (481)

Customer Service

0.0 (0)

Customer Service

3.9 (551)

## TV & Radio Attribution alternatives

[4.5 (26)](https://www.capterra.com/p/162524/DataTap/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.6 (6,072)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

Highest Rated

[5.0 (3)](https://www.capterra.com/p/239899/Reaktion/#reviews)

Starting price

$75.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[4.6 (2,323)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

## FAQs about TV & Radio Attribution

Overview

### What company size and specific industries is TV & Radio Attribution built for?

TV & Radio Attribution is designed for direct brands, media buying agencies, publishers, and broadcast channels. It fits organizations involved in television and radio advertising attribution, especially teams that manage campaign performance across broadcast media and related marketing channels.

Features and Usability

### What are the key features of TV & Radio Attribution?

TV & Radio Attribution offers attribution modeling, cross-channel attribution, multi-channel attribution, and multi-touch attribution for measuring campaign impact. It also includes campaign planning, campaign tracking, conversion tracking, ROI tracking, and campaign analytics, along with audience targeting, customer journey mapping, activity dashboards, and reporting and visualization tools.

Talk to an expert

### More questions?

Ask our experts

Integrations

### Which third-party tools and platforms does TV & Radio Attribution integrate with?

TV & Radio Attribution connects natively to Google Analytics 360.

Getting Started and Support

### What training and onboarding options does TV & Radio Attribution offer?

TV & Radio Attribution provides live online sessions, documentation, and videos to help teams get started. Live online sessions support guided setup and Q&A, documentation offers written reference material, and videos provide visual walkthroughs for reviewing features and steps at any time.

Getting Started and Support

### What customer support options does TV & Radio Attribution offer?

TV & Radio Attribution provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, 24/7 Live Rep, and Chat. No reviewer feedback is available here, so support quality, response times, and common user frustrations cannot be described from the catalog data provided.

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Advertising Management

Manage advertising space and its sales within your network or publication

API

Application programming interface that allows for integration with other systems/databases

Attribution Modeling

Analyzes the amount of credit that should be assigned to sales and conversion touchpoints.

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Campaign Analytics

Track and interpret campaign performance metrics

TV & Radio Attribution 25 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Manage advertising space and its sales within your network or publication

Application programming interface that allows for integration with other systems/databases

Analyzes the amount of credit that should be assigned to sales and conversion touchpoints.

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Track and interpret campaign performance metrics

Plan and strategize marketing campaigns

Track the performance of marketing campaigns across multiple channels.

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Track user conversions from all digital sources

A report showing what actions customers perform

Visualize and analyze customer experience across all touchpoints and channels

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Graphical representation of data

Manage multiple campaigns in one system

A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey

Evaluate the impact of each touch point that drives a conversion

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Predict future data based on historical data sets

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Interact with data visualization elements, such as charts and graphs, to drill down into data

Graphical representation of data or processes

Collect and analyze traffic data about website visitors

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## Pricing

Free Trial

Basic

$899.00

Other,Per Month

## Integrations

[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

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## Support, customer service and training options

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

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