# Page 2 | PriceShape Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 2 - Is PriceShape the right Pricing Optimization solution for you? Explore 53 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/211519/PriceShape/reviews

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PriceShape

4.7 (53)

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Last updated March 13th, 2026

# Page 2 - Reviews of PriceShape

## Showing most helpful reviews

Showing 26-50 of 53 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

MR

Mads R.  
CEO  
Retail  
Used the software for: 1-2 years

### "Great product"

November 17, 2023

5.0

Very good. As a webshop with many different product and competitors, without Price Shape we would not be able to adjust our prices in order to remain competitive.

Pros

\- Usability/ease of use - Scraping quality - Setting up differentiated price strategies - Customer service

Cons

\- Not much tbh. Would be nice to be able to set up timely based prices

Review Source

Response from PriceShape

January 8, 2024

Hi Mads, Thank you for your positive feedback! We are thrilled to hear that you are pleased with PriceShape's usability, scraping quality, price strategy capabilities, and customer service. We are continually working to improve our platform and address any feedback from our users. Regarding your suggestion to implement time-based pricing: We understand the value of dynamic pricing strategies that adapt to specific time periods or events. This is a feature that we are considering adding to our platform in the future.

LV

Ludivine V.  
CEO  
Retail  
Used the software for: 2+ years

### "Great product, great team!"

February 8, 2023

5.0

Pros

We use Priceshape on a daily basis in order to control the prices of our e-commerce store. We have several strategies in place, which allow us to steer the pricing automatically, with minimal time and setup from our side. Our customer success manager is always available on really short notice, helping out with whatever is needed and with infinite patience with my many questions. I can only recommend the product, and the team that takes great care of its customers.

Cons

The software is not cheap, especially for a store like with a wide but shallow stock. We have a few pieces of many articles, so the bill ticks up quite fast (one pays per article registered).

Review Source

Response from PriceShape

February 15, 2023

Hi Ludivine, Thank you for your great review! I will make sure to fast forward the patch on the back for your Customer Success Manager! A pleasure having you as a customer! All the best // Nicolaj

NM

Nicolaj M.  
Purchasing Manager  
Luxury Goods & Jewelry  
Used the software for: 1-2 years

### "Great tool for pricing and being competitive in the online market"

January 12, 2023

5.0

Pros

The fact that I always able to have the right prices with lots of competitors on the online market.

Cons

There is a few small changes that I would make, to fit the tool perfectly for our company and usage.

Review Source

Response from PriceShape

January 19, 2023

Hi Nicolaj, Thank you for the positive review! We are glad that you enjoy our collaboration just as much as we do with you guys! Hope to make your requested changes live over the next period of development. All the best - Nicolaj

OO

Onno O.  
CEO  
Retail  
Used the software for: Less than 6 months

### "Top tier tool for E-Commerce"

April 13, 2023

5.0

Pros

PriceShape has an great support team that provides precise and quick solutions.The Customer-Succes-Manager is constantly showing how to improve strategies and making sure every tool is being used to its fullest potential.Navigating is made easy with a good layout.Implementing google analytics data with a quick integration. Easy to learn price-strategy builder.

Cons

There are things that are "only" good/average but nothing that we would categorise as a "con".

Review Source

Response from PriceShape

January 5, 2024

Hi Onno Thank you for your positive review of PriceShape! We are so glad to hear that you are enjoying the software and that our support team has been helpful. We are always working to improve our products and services, and we appreciate your feedback. We are glad that you find the layout of the software to be easy to use, and that the integration with Google Analytics is quick and easy. We are also pleased that you find the price strategy builder to be easy to learn.

RV

Ralph V.  
Category Manager  
Consumer Goods  
Used the software for: Less than 6 months

### "PriceShape review"

November 14, 2023

5.0

The overall experience is very good. You get a lot of worth out of the data they generate. And it is very easy to use.

Pros

The help with setting it all up, and how easy it is to use.

Cons

there are occasional bugs in the system. This can interfere with your work-flow but they are resolved quickly.

Review Source

Response from PriceShape

January 8, 2024

Hi Ralph, Thank you for your positive feedback on PriceShape's ease of use and setup assistance. We are committed to providing our customers with a smooth and intuitive experience, and we are pleased that you found the onboarding process to be helpful and straightforward. We understand that occasional bugs can be frustrating, and we apologize for any disruption they may cause to your workflow. We are constantly working to improve our software and address any issues that arise. We appreciate your patience as we work towards making PriceShape even more reliable and user-friendly.

TG

Tom G.  
CEO  
Retail  
Used the software for: 2+ years

### "Value for money "

January 4, 2023

5.0

Right price at the right moment. And only comparing with the competitors who realy matters.

Pros

Fast match of products at our competitors.Individual and extreem flexible pricing strategies. Intuitive and easy.

Cons

"If not then go to" even more felxibility in the pricing strategies.

Review Source

Response from PriceShape

January 23, 2023

Hi Tom, Thank you for your great review! Point taken on the strategies. The solution you are talking about is something, which we have in our Pipe to become even more flexible in our ruleset. All the best - Nicolaj

FN

Frederik N.  
Founder  
Consumer Electronics  
Used the software for: 2+ years

### "Great software"

December 20, 2021

5.0

Pros

Prices are accurate, the software is fast and easy to use

Cons

Sometimes a product cannot be matched, even though the GTIN etc are correct.

Review Source

Response from PriceShape

January 25, 2023

Hi Frederik Great to hear you find our platform user friendly. In terms of product matching, we are constantly working on making our platform as accurate as possible.

SM

Shannah M.  
Online marketeer/ purchaser  
Cosmetics  
Used the software for: Less than 6 months

### "Droginet"

May 16, 2023

4.0

It gives you a clear vision of how our prices are build up. It makes it easy to get a grip of the whole assortiment.

Pros

It's an easy platform which is very good to work with. It has a lot of options to go deeper into material.

Cons

I would like to have an option to price items with a percentage instead of profit.

Review Source

Response from PriceShape

January 5, 2024

Hi Shannah, Thank you for your feedback on our SaaS software. We are glad to hear that you find it to be an easy-to-use platform with a lot of options to go deeper into material. We appreciate your comments about the benefits of our software. It gives you a clear vision of how your prices are built up and makes it easy to get a grip of the whole assortment. We are committed to providing our customers with the best possible experience, and we will continue to work to improve our software based on your feedback.

SF

Søren F.  
Student helper  
Building Materials  
Used the software for: 1-2 years

### "Mostly satisfied"

March 30, 2023

4.0

The overall experience is great, with some room for improvement.

Pros

It gives a quick overview of competitor prices via the dashboard.The export function allows further analysis of the data on our end.

Cons

It seems like the response time is sometimes rather slow on the webpage. e.g. when clicking on product list, it often takes around 10 seconds, which is a lot when you navigate back and forth.

Review Source

Response from PriceShape

January 5, 2024

Hi Søren, Thank you for taking the time to share your feedback on our SaaS software. We appreciate your positive comments about our dashboard and export function, and we are working to address the slow response time issue you mentioned. We are committed to providing our customers with a seamless and efficient experience, and we are always looking for ways to improve our product. Your feedback will help us make the necessary changes to ensure that our software is as user-friendly as possible.

JP

Jonas P.  
Digital marketing & E-commerce manager  
Computer Hardware  
Used the software for: Less than 6 months

### "If PriceShape were a computer, it would be a Macbook"

January 12, 2023

5.0

I got some offers and demos from similar price monitoring tools. But they all failed on multiple parameters such as price. They were double or more expensive than Priceshape. Also they had very old fashioned dashboard and backend work area. Also some of them didn't have the oportunity to update the product feed for finding matches every day. They could only update the feed upon request every 6 months. So newly added products in the webshop couldn't be matched automaticly. This is also one of the reasons i chose PriceShape, it just works, and have every need covered.

Pros

So easy and intuitive to use. Very easy to understand the backend and different options. So easy that you don't really need the onboarding sessions that are provided at PriceShape.

Cons

None. Maybe a search function to easy find a product in the left side bar for a quick overview of prices etc. for one single product.

Reason for choosing PriceShape

Price, functions, ease of use.

Review Source

Response from PriceShape

January 19, 2023

Hi Jonas, Love the comparison! Thank you very much, a pleasure working with you. All the best - Nicolaj

HK

Henrik K.  
CMO  
Apparel & Fashion  
Used the software for: 6-12 months

### "PriceShape versus Fashionshopping ApS: A success story"

September 29, 2022

5.0

Very happy with the unique opportunities PricesShape gives us. And very happy with customer service.

Pros

The ability to monitor competitors prices on our products is key to our marketingsetup in Google Ads. We are using our money more wisely as we bid more aggresively on products where we are cheapest. Bottom line is that our setup has raised in quality after implementing PriceShape.

Cons

Only one update per day. Should be more.

Review Source

Response from PriceShape

October 3, 2022

Thanks you very much for your positive review Henrik, much appreciated. Happy to hear PriceShape has helped you improve your paid marketing performance.

SL

Sigbjørn L.  
Purchase Manager  
Retail  
Used the software for: Less than 6 months

### "Priceshape"

August 18, 2023

5.0

Pros

Easy to use - good quality - easy to setup

Cons

No - so far it has all the functions we need.

Review Source

Response from PriceShape

January 5, 2024

Hi Sigbjørn, Thank you for sharing your positive review of our SaaS software! We are glad to hear that you are finding it easy to use, high-quality, and simple to set up. We are also pleased to hear that you have not yet encountered any cons with our software. This is a testament to our commitment to providing our customers with a high-quality, user-friendly experience. We appreciate your feedback and will continue to strive to improve our software in order to meet the needs of our customers.

AT

Andreas T.  
E-commerce Manager  
Furniture  
Used the software for: 6-12 months

### "Valuable insights"

October 26, 2023

5.0

PriceShape has allowed us to keep up with competitors, as well as research new markets and areas of expansion.

Pros

Super easy to setup and get started, with great help along the way when needed.

Cons

Could be considered a high price of entry depending on your use and size.

Review Source

Response from PriceShape

January 8, 2024

Hi Andreas, Thank you for your positive feedback on PriceShape's ease of setup and user-friendly interface. We are committed to making our platform as intuitive and straightforward as possible to ensure that our users can quickly get started and begin leveraging the power of price intelligence to optimize their pricing strategies. We also appreciate your recognition of our helpful customer support team. We are always here to assist our users, providing guidance and assistance throughout their journey with PriceShape. Regarding your feedback on the potential for high pricing, we understand that pricing can be a factor for businesses of all sizes. We offer a variety of pricing plans to accommodate different needs and budgets, and we are committed to providing our users with the best possible value for their investment.

sV

sebastian V.  
Head of Digital Sales  
Wholesale  
Used the software for: 6-12 months

### "Does what we need it to"

December 17, 2021

4.0

Positive - Great tools, even though we don't use them all.

Pros

It's an excelent service for price aggrigation

Cons

It's a bit expensive if you just use it for pricescrabing (as we do)

Review Source

Response from PriceShape

January 25, 2023

Hi Sebastian Thanks for reviewing our platform. Great to hear it fulfills the needs of your company. Feel free to contact our customer success team for best use cases.

NJ

Nicki J.  
Teamlead  
Retail  
Used the software for: 1-2 years

### "Easy to use pricerobot"

December 17, 2021

5.0

It is easy to use and customerservice responds asap.

Pros

It's easy to use and we rarely experience any mistakes.

Cons

We don't have any problems with the use.

Review Source

Response from PriceShape

January 25, 2023

Hi Nicki Great to read your positive review. We constantly work on user friendliness, and making data actionable.

KS

Klavs S.  
Head of Loyalty & E-mail marketing  
Sporting Goods  
Used the software for: 6-12 months

### "Excellent tool for optimizing our marketing"

January 2, 2023

5.0

It is an incredible tool!

Pros

The ease of use, excellent back-end and feature-options - gives a great overview in a complex market

Cons

The reporting could be optimized further

Review Source

Response from PriceShape

January 23, 2023

Hi Klavs, Thank you for an awesome review! We are working hard on improving our reporting functionallities, and hope to be able to show you in a short while. All the best - Nicolaj

PB

Pauline B.  
Key Account Manager  
Furniture  
Used the software for: Less than 6 months

### "Excellent tool and amazing service"

January 18, 2023

5.0

PriceShape solved our problem with overview of the online prices and inventory stock. We have a better overview on the online market.

Pros

The domain summery is very valuable for us to easy see in detail how the pricing, out of stock and avalible on every customers and go in to details on a specifik customer. The software is easy to use and the onboarding was easy and our contacts is very service minded.

Cons

For now, it's now possible for priceshape to download pictures from another program.

Reason for choosing PriceShape

Because of the dedicated and serviceminded people at PriceShape and for the easy software.

Review Source

Response from PriceShape

January 19, 2023

Hi Pauline, Thank you very much for this amazing review, we are glad that our service and platform meets your needs. For the record - I have just sent our tech in town to make sure, that the pictures of your products can be found and showed on your product list. All the best - Nicolaj

JK

Jesper K.  
Purchasing and Sales  
Food & Beverages  
Used the software for: 1-2 years

### "Vildmedvin x Priceshape"

February 9, 2022

4.0

Great

Pros

Easy to use, qucik to fix problems - very relevant for our company

Cons

The wine market is old fashioned. Need huge groundwork internally to get the full benefits of the tool.

Review Source

Response from PriceShape

January 25, 2023

Hi Jesper Glad to hear our platform is easy to use and relevant. Feel free to reach out to our customer success team, for best practices and support.

MG

Magnus G.  
Marketing manager  
Luxury Goods & Jewelry  
Used the software for: 6-12 months

### "Priceshape anbefaling"

February 16, 2022

5.0

Pros

The integration is very easy to use. The pricefunction works great

Cons

I think, that the dashboard could be set up more nicely. Here i would like to have the ability to see the ammount of pricechanges each day and how much money we have made/saved pr. day, week and month

Review Source

Response from PriceShape

January 25, 2023

Hi Magnus Happy to hear our platform is easy to use and understand. In regards to dashboard design, our aim is to make it fully customizable. This will include price breakdowns over time as well.

LR

Line R.  
Purchase coordinator  
Apparel & Fashion  
Used the software for: 6-12 months

### "Great software at a reasonable price"

January 16, 2023

4.0

Pros

That we can monitor and react to the pricing on the market on a daily basis. This would not have been possible without the software.

Cons

We have som requests for additional features (e.g. consideration of the number of sizes in stock at the competitors) that are not yet developed. But we have a good and ongoing dialogue with Priceshape on the development of these features.

Review Source

Response from PriceShape

January 19, 2023

Hi Line, Thank you very much for your review of us and our Platform. We enjoy the dialogue with you, which we expect will end with a new and awesome features to benefit you and other customers. Thanks for your collaboration! All the best - Nicolaj

PV

Per V.  
E-commerce coordinator  
Sporting Goods  
Used the software for: 2+ years

### "Great tool also for B-t-B"

February 2, 2023

5.0

Beeing up to date with prices in the market.

Pros

Easy to implement and very user friendly.

Cons

Quit expensive when we compare with other price tools, but it is worth the money.

Reason for choosing PriceShape

This system had the best user friendly presentation and very easy to use. This is important when you have more sales teams that use the system.

Review Source

Response from PriceShape

February 15, 2023

Hi Per, Thank you for your review. We appreciate you taking time to provide your thoughts here on Capterra! We enjoy our collaboration on a daily basis! All the best // Nicolaj

EL

Erik L.  
Commercial Director  
Retail  
Used the software for: 1-2 years

### "Great partner and good value for money"

January 13, 2023

4.0

Great people and the product is easy to use.

Pros

It's easy to use and gets a lot of price data from all competitors

Cons

The product is constantly developing and new features are released in a high pace. However, there are some minor features that need to be developed.

Review Source

Response from PriceShape

January 19, 2023

Hi Erik, Thank for your very nice review! We really love working with you - Hope for many years to come. All the best - Nicolaj

JM

Jukka M.  
E-Commerce Manager  
Retail  
Used the software for: 6-12 months

### "compare your price to current market with easy method"

January 26, 2023

4.0

Now we have data why some products are not selling well online and why some products do well.

Pros

Connection to analytics and get good data from priceshape on product level to see how right price on product is important nowdays

Cons

not able to connect 2 feed to build perfect data for priceshape.

Review Source

Response from PriceShape

January 31, 2023

Hi Jukka, Thank you for your review! We are excited to present a new upgrade for you very soon, including the possibility of joining serval feeds into PriceShape. Will keep you posted! All the best - Nicolaj

JD

Jan D.  
Buyer Multimedia  
Retail  
Used the software for: 6-12 months

### "ToyChamp - Priceshape"

January 12, 2023

4.0

Pros

Overview of the selected products compared to our rivals is very clear and easy to use.

Cons

The easyness of using the program and espacially the support from the people of PriceShape

Review Source

Response from PriceShape

January 19, 2023

Hi Jan, Thank you very much for your review - I expect that the con is actually a good thing - Otherwise let me know. All the best - Nicolaj

PK

Peter K.  
CEO  
Food & Beverages  
Used the software for: 6-12 months

### "Quick & Easy pricemanagement"

February 9, 2022

4.0

Very good software for e-commerce. Support is very good as well.

Pros

Easy to use interface. Setting up pricestrategies keeps prices up-to-date, which I couldn't find time to di manually before.

Cons

Pricing is a bit high for a small company.

Review Source

Response from PriceShape

January 19, 2023

Hi Peter, Thank you for your great review. We enjoy having you as client at Priceshape! All the best - Nicolaj

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