--- title: "Wappalyzer Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Wappalyzer Software - reviews, pricing plans, popular comparisons to other Lead Generation products and more." source_url: "https://www.capterra.com/p/211615/Wappalyzer/" page_type: "product" language: "en" publication_date: "2026-10-21" --- # Wappalyzer Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 21, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Wappalyzer ## What is Wappalyzer? Cloud-based technology profiler and leads data provider that helps sales and marketing teams identify new prospects by the technologies they use. ## What is Wappalyzer used for? [Lead Generation](https://www.capterra.com/lead-generation-software/)[Sales Intelligence](https://www.capterra.com/sales-intelligence-software/) Top alternative Featured Overall rating Based on 12 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $149 Flat Rate, Per Month Free trial available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Wappalyzer?[Manage this product listing](https://www.g2.com/products/wappalyzer/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Wappalyzer 4.9 (12) VS. [4.5 (603)](https://www.capterra.com/p/207295/Seamless-AI/reviews/) Starting Price $149 Flat Rate, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (12) Ease Of Use 4.6 (603) Value For Money 4.8 (9) Value For Money 4.3 (576) Customer Service 4.6 (8) Customer Service 4.4 (571) ## Wappalyzer alternatives [4.4 (18,834)](https://www.capterra.com/p/61368/Salesforce/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [4.2 (386)](https://www.capterra.com/p/168264/ZoomInfo-sales/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 81% of reviewers rated it above 4 stars Highest Rated [Bookyourdata](https://www.capterra.com/p/10013016/Bookyourdata/) [4.9 (103)](https://www.capterra.com/p/10013016/Bookyourdata/reviews/) Starting price $99.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10013016/Bookyourdata/) [Cognism](https://www.capterra.com/p/169083/Cognism/) [4.7 (267)](https://www.capterra.com/p/169083/Cognism/reviews/) Starting price $1000.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/169083/Cognism/) [View all alternatives](https://www.capterra.com/p/211615/Wappalyzer/alternatives/) ## FAQs about Wappalyzer Overview ### Which roles and teams benefit most from Wappalyzer? Wappalyzer is most used by sales and business development teams for prospect research and account qualification. Web developers, software engineers, and ecommerce specialists identify site technologies to guide implementation and troubleshooting. Security analysts assess exposed technology stacks, while SEO specialists, consultants, founders, and executives research competitors and market positioning. Answer based on 12 reviews Overview ### What company size and industries is Wappalyzer built for? Wappalyzer is built for small B2B companies, which represent 58% of reviewers, with Marketing and Advertising leading at 25%. It also serves midsize businesses (25%) and enterprises (17%), particularly in Computer & Network Security and Computer Software, at 17% each. Its primary use case is lead generation. Answer based on 12 reviews Features and Usability ### What are the key features of Wappalyzer? Wappalyzer offers CRM, data import/export, lead segmentation, and prospecting tools for managing contacts and organizing sales outreach. Its core feature set centers on capturing, sorting, and transferring lead data, then grouping prospects by segment for targeted follow-up and account management. Integrations ### Which third-party tools and platforms does Wappalyzer integrate with? Wappalyzer integrates with HubSpot CRM, Pipedrive, and Zapier. These connections cover CRM and automation workflows, giving teams a small set of native options for linking website technology data with sales and marketing systems. ## Features AI summary Based on 6,570 Lead Generation reviews Capterra reviewers point to these as the lead generation features buyers care about most: - **Search/Filter** (**44%** of reviewers rated this feature as critical) - **Lead Capture** (**50%**) - **Lead Management** (**42%**) Wappalyzer instead focuses on other capabilities that reviewers also value, including **Prospecting Tools** (**40%**). This feature helps teams identify potential customers based on the technologies they use, giving businesses a practical way to find relevant prospects and build more targeted outreach lists. Prospecting Tools 4.9 (9) 55.56% of 9 reviewers that rated this feature as important or highly important Tools designed to streamline the process of lead generation and management for sales teams Data Import/Export 4.7 (6) 83.33% of 6 reviewers that rated this feature as important or highly important Import and export data to and from software applications Lead Segmentation 4.7 (6) 83.33% of 6 reviewers that rated this feature as important or highly important Divide leads into buckets based on predefined criteria and routing rules CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Wappalyzer 4 features ### All Features - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Data Import/Export: Import and export data to and from software applications - Lead Segmentation: Divide leads into buckets based on predefined criteria and routing rules - Prospecting Tools: Tools designed to streamline the process of lead generation and management for sales teams --- Get Advice We can help you find the software with the features you need. Features 4.5 (12) 4.5 Based on 12 reviews ## Pricing Value for money 4.8 (9) Free Trial Free Version Basic $149.00 Flat Rate,Per Month Value for money 4.8 (9) 4.8 Based on 9 reviews ## Integrations [ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.6 (8) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.6 (8) 4.6 Based on 8 reviews ## User reviews Overall rating 4.9 Based on 12 reviews Filter by rating Counts reflect reviews available in this feed. 5(11) 4(1) 3(0) 2(0) 1(0) Mentioned topic Recent reviews first, then most helpful Marco Genaro P. Founder Used the software for: I used a free trial ### "One of my favorites extensions" 5.0 November 16, 2023 Very good. I can't complain. Although I only used the free trial and the free extension, as I mentioned before, it's very useful and it's pinned on my Chrome Extensions. Pros I'm an SEO consultant, and for me is very useful to know which kind of technologies do my prospects use. Wapallyzer allows me to know in 10 seconds which kind of platforms they use and that makes me win a lot of time. Cons That I need to pay to get the contact information. I would like to have some "free" information per month. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Madhusudan S. Software Engineer Used the software for: 1-3 years ### "Excellent tool for website analysis and obtaining lists for lead generation" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 14, 2023 I firmly believe that getting ready for any conversation is essential. As a result, I can enter every conversation fully prepared, which enables me to handle any objections that may arise, particularly given my industry. Having complete knowledge is a huge benefit. Pros The list-making filters that are available and knowledge of the appearance of the outcomes This enables me to assess whether my criteria are sound and whether I will obtain the desired outcomes.I adore how simple it is to use Wappalyzer to find customer tech stacks and explore it. Chrome extensions are primarily used by me to browse the web quickly and find possible clients. Cons Although I wouldn't call this a drawback, it is expensive to pay credits for just a tiny sampling of the data or the entire list. If the fee weren't so costly, I would use this excellent competitive analysis much more frequently. I believe that Wappalyzer now has a credit payment option so that you can use it as needed rather than committing to a full plan. I believe it makes a lot more sense since, although I enjoy using this tool, I don't necessarily require it all the time; rather, I just use it when I'm conducting research. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Niyati M. Security Analyst Used the software for: 1-3 years ### "Wappalyzer Extension Review " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 3.0 3.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 July 17, 2022 I would recommend this tool to save your time from lengthy analysis of a host and for reconnaissance stage of a testing. This is a great tool to get a brief look of technology stacks of website, but not for an elaborate reporting on the strategizing and monitoring. The extension is super helpful. Pros I use the extension feature of this tool almost on a daily basis. It is very efficient and reliable. When I compared the results of this tool with my own research, it matched 100%. Reliability is an important factor on which this tool has maintained it's consistency. Cons Some technologies which are highlighted are not detailed further in this tool. Suppose a website uses JavaScript, it does not highlight it's version everytime. Also, it doesn't compare the version of the technology the website is using with the latest version, or any security implications in it. It provides an overview, not a detailed report on analysis. You surely would need a thorough research after getting the overview from this tool. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Senior Ecommerce Technical Specialist Used the software for: 3-5 years ### "Great for identifying cms platform and apps in use" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 September 30, 2024 This helps our company quickly identifier cms platforms Pros Quick and easy implementation and identification of key website information Cons The popup dashboard could be cleaner for ease of use Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Mohip P. software developer Used the software for: 3-5 years ### "Wappalyzer is a highly effective and valuable tool for identifying the technologies" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 20, 2023 Pros Its accuracy, ease of use, customization options, excellent customer support, and free and open-source model make it a popular choice for web developers, designers, and other professionals. Cons Wappalyzer does not provide information about how the technologies it identifies are being used or configured, which can limit its usefulness for users who are looking for more detailed information about a particular site's technology stack. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Consultant Used the software for: Less than 1 year ### "An Absolute Gold Mine" 4.0 October 18, 2023 Wappalyzer was able to save me so much time with it’s comprehensive solutions. It is the software you didn’t know how much you needed. Pros I love that Wappalyzer provides the ability to detect the analytics tools, content management systems, servers, verify emails, social profiles and so much more on any website in just a few clicks. Cons While there are some features available at no cost, full access can seem pricey but in exchange for what you have access to, it can prove far more valuable. I do wish there was a starter version or a limited plan to become more familiar. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Full Stack web developer Used the software for: Less than 1 year ### "Wappalyzer's precision in identifying the technologies utilised on a website is one of its best." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 March 3, 2023 Wappalyzer is an excellent tool for anyone who wants to learn more about the technologies utilised on a website, in my opinion. For developers, marketers, and other professionals, it is a useful tool because of its accuracy, usability, and adaptability. Pros Wappalyzer's user interface is simple and convenient to use. Users can access the data it gives by clicking the Wappalyzer button in the browser toolbar after the extension has been installed and is running in the background. Users can click on any technology listed in the extension to read more extensive information. The extension provides an overview of the technologies utilised on a website. Cons Limited Information: Wappalyzer offers comprehensive details about the technologies employed on a website, but it might not always give a full view of a website's capabilities.Resource Consuming: Wappalyzer utilises computer resources like all browser extensions because it runs as a browser extension. Wappalyzer may make browsing more difficult if your machine is slow or you are using a lot of extensions. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Verified Reviewer SEO Copywriter Used the software for: Less than 1 year ### "Great tool for technology stack lookup and lead generation" 5.0 September 28, 2023 Pros You can very easily look up the technology stacks of both competitors and prospects. Cons There are some niche long-tail keywords you can't use for technology lookup Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. VR Verified Reviewer Business Development Representative Used the software for: Less than 1 year ### "Wappalyzer use review" 5.0 April 17, 2023 Pros Wappalyzer is a great solution and it makes things a lot easier. You can see and identify what technologies they are using based on their website. Very good customer support because they will respond whenever you need them. Cons You can only see what technologies they use but it doesn't provide any details of what technologies they use. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Datascientist Used the software for: Less than 1 year ### "Useful to quickly identify the technology stack of a website. " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 26, 2022 Overall, a good experience, I will continue to use, it fulfills the need I have. Pros Easy to use, one click and you get the information you need. Cons It would be useful to have additional features about keywords on a webpage if that is even possible. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/211615/Wappalyzer/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.