---
title: "Luz Analytics Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Luz Analytics Software - reviews, pricing plans, popular comparisons to other Data Visualization products and more."
source_url: "https://www.capterra.com/p/211814/Luz-Analytics/"
page_type: "product"
language: "en"
---

# 

 Luz Analytics Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 23, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Luz Analytics

## What is Luz Analytics?

As the first e-commerce competitor insights platform of its kind, Luz is the secret advantage every e-commerce business needs to know where they stand. Built for brands big and small, our database tracks 70K+ websites daily, 500M+ SKUs, and $60B+ in sales product volume equipping businesses to: - Develop products and lines without spending on inventory that won’t sell - Accurately predict future demand - Nail inventory decisions with data backing - Model pricing - Discover Market Trends

## What is Luz Analytics used for?

[Competitive Intelligence](https://www.capterra.com/competitive-intelligence-software/)[eCommerce](https://www.capterra.com/ecommerce-software/)[Pricing Optimization](https://www.capterra.com/pricing-optimization-software/)

Top alternative

Featured

Overall rating

Based on 1 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

### Starting price

Free trial not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

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Do you work for Luz Analytics?[Manage this product listing](https://www.g2.com/products/104cc3d4-ae09-46ec-b402-fb5b5b84e2e7/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Luz Analytics

4.0 (1)

VS.

[4.3 (3)](https://www.capterra.com/p/195504/Cikisi-WMT/#reviews)

Starting Price

Contact vendor

Starting Price

$8000

Other, Per Year

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

5.0 (1)

Ease Of Use

3.3 (129)

Value For Money

5.0 (1)

Value For Money

5.0 (105)

Customer Service

5.0 (1)

Customer Service

4.5 (127)

## Luz Analytics alternatives

[4.4 (12)](https://www.capterra.com/p/10004983/SAS-Viya/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[4.7 (15)](https://www.capterra.com/p/178411/Inzata/reviews/)

Starting price

$30000.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

Highest Rated

[Prisync](https://www.capterra.com/p/153451/Prisync/)

[4.8 (129)](https://www.capterra.com/p/153451/Prisync/reviews/)

Starting price

$99.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/153451/Prisync/)

[Google Cloud](https://www.capterra.com/p/268690/Google-Cloud-Platform/)

[4.7 (2,330)](https://www.capterra.com/p/268690/Google-Cloud-Platform/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/268690/Google-Cloud-Platform/)

## FAQs about Luz Analytics

Overview

### What company size and specific industries is Luz Analytics built for?

Luz Analytics is designed for e-commerce retail companies of all sizes, including small businesses, mid-market firms, and larger retailers that sell online. It is built for organizations in the e-commerce and retail sectors that need analytics focused on digital commerce performance.

Features and Usability

### What are the key features of Luz Analytics?

Luz Analytics offers API access, real-time data, data capture and transfer, data cleansing, and high-volume processing for handling large datasets. It also includes activity dashboards, customizable reports, data visualization, benchmarking, forecasting, and reporting & statistics, plus campaign management, competitive analysis, competitor price tracking, pricing analytics, and web tracking.

Getting Started and Support

### What customer support options does Luz Analytics offer?

Luz Analytics provides email/help desk, FAQ/forum, and phone support. These channels give users direct contact options plus self-service help for common questions and setup issues. No reviewer feedback about support quality is available, so no claims can be made about response times, helpfulness, or common frustrations.

## Features

AI summary

Based on 871 Data Visualization reviews

Capterra data shows that buyers of competitive intelligence software rank the following features as their top priorities:

-   **SEO Management** (**57%** of reviewers rated this feature as critical)
-   **Competitive Analysis** (**56%**)
-   **Search/Filter** (**43%**)

Luz Analytics includes **Competitive Analysis**, which helps teams track rival activity, compare market positioning, and spot shifts in strategy over time. However, it does not offer **SEO Management** or **Search/Filter**. Its **Competitive Analysis** coverage gives businesses a clearer view of the competitive landscape, helping teams make more informed decisions about positioning, messaging, and market response.

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alerts/Escalation

System alerts about the need to escalate an issue or request

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

API

Application programming interface that allows for integration with other systems/databases

Benchmarking

Compare key metrics for the business against prominent players in the industry

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Luz Analytics 26 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Alerts/Escalation: System alerts about the need to escalate an issue or request
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Benchmarking: Compare key metrics for the business against prominent players in the industry
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience
- Competitor Price Tracking: Monitor and compare prices for competing products
- Customizable Reports: Alter the layout and content of reports
- Data Capture and Transfer: Import, collect, and capture data from multiple sources
- Data Cleansing: Removes data that is incomplete, inaccurate, or irrelevant from a dataset
- Data Discovery: Discover and connect variety of data sources to the application for analysis
- Data Visualization: Graphical representation of data
- eCommerce Management: Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products
- Forecasting: Form predictions based on past and present data/trends
- High Volume Processing: Process and analyze large volume of data
- Mobile Alerts: Notifications via mobile devices
- Multi-Channel Management: Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels
- Pricing Analytics: Track and analyze key pricing metrics for reports, intelligence dashboards, historical data tracking, trend analysis, etc.
- Product Data Management: Capture, organize and track product-specific data and information in a centralized location
- Real-Time Data: Receive data and information in real time
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Sales Trend Analysis: Analyze the current state of sales data to accurately understand trends and forecast future sales numbers.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance
- Web Tracking: Collecting and storing information about visitors’ activities on the World Wide Web to analyze their interests, preferences & behavior.

---

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Features

4.0 (1)

4.0

Based on 1 reviews

## Pricing

Value for money

5.0 (1)

### Starting price

Free trial not available

Value for money

5.0 (1)

5.0

Based on 1 reviews

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Customer Service

5.0 (1)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (1)

5.0

Based on 1 reviews

## User reviews

Overall rating

4.0

Based on 1 reviews

Filter by rating

5(0)

4(1)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

JH

John H.

Chief Brand Officer

Health, Wellness and Fitness

### "Taking the guesswork out of Product Innovation & Positioning..."

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 20, 2022

My overall experience with LUZ has been great. It's been awesome to finally have access to some of this data that was previously unavailable.

Pros

The product level details on what's selling, velocity, price point, etc. has helped refine our product roadmap. Also understanding the marketing behind these SKUs.

Cons

As LUZ matures and tracks more companies the historical data will be more impactful. Right now there are several companies that are just now being tracked and the look back data is not available.

Alternatives considered

[XM for Strategy & Research](https://www.capterra.com/p/72396/Strategy-and-Research/)

Reasons for choosing Luz Analytics

Cost.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

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