# Page 20 | Meta for Business Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 20 - Is Meta for Business the right Social Media Marketing solution for you? Explore 2372 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/213257/Facebook/reviews --- Meta for Business 4.4 (2372) [View alternatives](https://www.capterra.com/p/213257/Facebook/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 20 - Reviews of Meta for Business ## Showing most helpful reviews Showing 476-500 of 2372 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use VR Verified Reviewer Founder Owner Marketing and Advertising Used the software for: 2+ years ### "Facebook as a Social Media Manager" May 14, 2022 3.0 I use it daily, have participated in multiple groups etc...It's a progress. Pros It's easy to use, easy to correct. Pretty easy to move between the multiple pages I manage. Cons The editing part when trying to do a story or any of the editing features you have. Not too good. Reason for choosing Meta for Business NO choice Review Source Sara W. Digital Librarian Libraries Used the software for: 2+ years ### "An Obvious Must..." June 10, 2021 5.0 Facebook is a requirement for publicity. There is a large, captive audience especially if you are using targeted ads. That being said... it's Facebook. Everyone has their own opinions on it and that won't change. So some users will refuse it outright or not be happy with having to use it. Pros Everyone knows that you need Facebook to promote your business. It contains a huge portion of your target audience and is an easy way to reach people who you may not otherwise manage to reach. Cons The gradually forced push to make you use their business suite when managing a business page is annoying. Some of our users just don't like it. They had figured out how to do everything they wanted to through Facebook and now having to switch to the Business Suite is irritating them and unneccessary. Review Source MUHAMMAD M. Key Account Manager Procurement Mechanical or Industrial Engineering Used the software for: 2+ years ### "Best Business Place" February 16, 2021 5.0 Overall i can give 9/10 to Facebook to ease my life style, to grow my business and friend community, to connect me with my friends and family. Pros I have been using Facebook for the last 13 years. This is one of the best place for your Business digital marketing and onlineshops. Most of the companies are earning millions or dollar per month through Facebook. You can also connect with your family members, friends, colleagues and anonymous person. You can also chat with them, share videos , pictures etc. Cons I can not find any cons in this software because their privacy is one of the best but i would like to suggest Facebook to make a privacy to reduce fake ids. One thing i can also suggest that they should not use personal data for their own business. Review Source KL Kayla L. CFO Luxury Goods & Jewelry Used the software for: 2+ years ### "Meta For Business is the way to go to get your product known!!!" October 9, 2023 4.0 Pros Wonderful tool to utilize in today's day and age to stay involved in digital marketing/sales/customer service in real time Cons Sometimes the algorithm is off and the sponsored content doesn't get seen by the customer base we were expecting Review Source Peter B. Used the software for: 2+ years ### "Facebook is one of the few Apps that you love and hate." June 3, 2017 3.0 Pros It's great for keeping in touch with friends, family, and acquaintances. It provides the ability to connect through desktop or mobile from nearly anywhere in the world. And, it's easy to add links, photos, and video to your user area. Cons The interface is very confusing and it's difficult to find features that you know are there. The mobile and desktop versions are very different and require a separate learning curve to become proficient. I've given up and just use the minimum features that I feel are necessary. It's also annoying how you get hit with ads at every step. Facebook somehow determines who it will show your posts to of your "friends," but will happily offer to show your posts to more of them for a fee. Review Source Can A. manager Retail Used the software for: 2+ years ### "owner manager " November 13, 2022 5.0 Pros best place to sell furniture and cars i love it Cons takes time to create a post sometimes overall is good Alternatives considered [Instagram](https://www.capterra.com/p/210721/Instagram/) Review Source AS Alisha S. Independent Designer Internet Used the software for: 2+ years ### "Personal and Business Facebook User" July 2, 2018 4.0 Pros Facebook has become the king of the social platform, even my mother uses it and she is nearly computer illiterate but you better believe she knows how to navigate her Facebook. You can find groups and support for just about anything from really important topics to people just trolling each other. The marketplace is a super powerful and from what I have seen FREE selling tool for anyone and seems less confusing than Craigslist. Games galore, most free, available from point and click to time management. You can build a business account separate from your personal account, but you can manage it with your personal account, and you have an entire hub dedicated to building your business and even your catalog and ads that you want to run, for a fee of course. Most features are free. Cons Try updating anything about yourself on your Facebook profile without EVERYONE making some sort of fanfare about it! Kinda funny and annoying all wrapped into one. You will get hit with tons of those chain letters in some form or another and organizing your pictures can be tedious as it has to be done ONE by ONE. Review Source AÖ Arzu Ö. Digital Marketing Manager Information Technology and Services Used the software for: 2+ years ### "Best way to manage multiple accounts for marketers" August 11, 2022 5.0 It's great that it lets you manage multiple campaigns from a single platform. Meta for business helps you easily schedule your posts and ads. By analyzing your audience in detail, you can develop your content in accordance with your audience. You can also interact with your audience. Being able to coordinate both Facebook and Instagram from a single channel greatly reduces our workload. Pros I love Facebook's targeting. It really ensures that your content reaches the right audiences. This is very important for a marketer and allows you to manage your resources correctly. I also find the role management options very useful. Cons For starters, its interface is really complex, there are too many details and it doesn't look clean. Review Source VR Verified Reviewer Instruktor tańca Entertainment Used the software for: 2+ years ### "The site most of us are using" February 27, 2019 4.0 Very addictive, I had to use a third party software to block the problematic newsfeed on my computer - I used to waste a lot of time just scrolling through posts. Since then my overall experience became great -after blocking news feed I discovered how many functional options there are for customisation - you can easily manage everything you want to be notified about. The tabs to the left are very helpful with filtering and looking through everything I'm interested in (pages, groups, events nearby), chat and groups are just great - I'm frequently using facebook groups and chat to organise events or keep in contact with project groups. I love the option to restrict post visibility to certain users only. Managing friend or liked pages lists is not easy though, since the option to choose more than one profile at a time to perform an action on them is not there (eg. unfriending people or unliking pages, you can't do it in a bulk). Access through different devices is easy, mobile app is frequently updated and has all of the key features. I'm not worried about security of my conversations or photos. Pros Ease of connection with friends or coworkers, chat and voice calls, groups, tagging under posts, ease of creating groups and pages. Cons Very addictive, doesn't have an option to turn off the news feed, poor quality of photos, lacking some features Review Source Aatif Khurshaid K. Student Computer Software Used the software for: 1-2 years ### "Facebook" September 16, 2021 5.0 I like facebook to communicate with friends and family and to know about them. Pros Facebook is the social media network with the most number of users. You can share any thing with your friends on it from photo and videos to text and files. You can also use its messenger for communication. Its huge userbase makes it a good medium for businesses to reach more and more general public by spending less. Cons It is a good playform but has started to experience a huge influx of fake news and unverified information. Switched from [Twitter/X](https://www.capterra.com/p/214056/Twitter/) Because Facebook offers more than just sharing text and photos. Review Source BB Brigita B. Customer Success Specialist Design Used the software for: 2+ years ### "Great tool to grow your business" August 31, 2021 5.0 It helps us easily reach a large audience and allows us to showcase pictures and videos of our product, which is crucial in allowing customers to understand how our product works and how to use it. Pros Facebook allows to connect with potential customers and through them share our products with their friends and followers. It's an amazing tool for social marketing that will definitely help you grow your business. Another thing that customers really like is being able to send our customer support a quick message on messenger, that way they don't need to look up contact information and rapidly get a response back, customer service responding speed is sometimes a deciding factor when making a purchase. Cons The marketing ads are rather pricy, in comparison with other social media platforms. It's pretty labor intensive manage and keep the page up to date and also monitor the negative comment and spam stream that is targeted at taking the account down. Review Source aK ahmed K. manager Accounting Used the software for: 2+ years ### "" Facebook is the best in the world of social networking "" September 13, 2021 5.0 Facebook is a social media that enables the user to communicate with others wherever they are around the world. It also provides easy connection over the Internet without the need to use traditional communication methods; Like landlines, postal mail, etc., all it takes is to open Facebook via the user's computer or phone and start communicating with other users. Pros The Facebook way of the best ways to communicate with others voice and image also in writing, from which you can see on the news and developments in the world, and from which you can learn and disseminate information, as you can communicate and help you achieve your goals and other goals, as you can be friends with others around the world, And you can do business . Cons Facebook has no negatives as a global site or application for communicating with people around the world, but the negatives are in bad people using Facebook, there are those who use it for bullying, and there are those who use it for fraud, and there are those who use it for a long time and it affects their life, health and body. Review Source JB Joel B. Pastor Religious Institutions Used the software for: 1-2 years ### "It's a tough learning curve - but worth the time to figure it out" April 1, 2023 3.0 If it wasn't for the fact that Meta is so important for Business to have - I would never take the time to learn it. Its been a frustrating experience. Pros I liked the customer support for our ad campaigns the most. They were informative and helpful and even arranged a time to check back with me to make sure the ad was working right. Cons It is very complicated and not user friendly. There are so many options, doors, settings to choose from its easy to feel dizzy just looking at the dashboard. Review Source DC Diego C. Digital Communications Manager Education Management Used the software for: 2+ years ### "Daily use to communicate with 1,000's of our school parents" February 3, 2022 5.0 Pros Facebook for Business has been a critical part of our school district when it comes to communicating with our stakeholders. The tools for content creation and publishing have been an absolute godsend during this pandemic and before. Facebook has allowed us to reach our stakeholders in a format that they are comfortable with instead of having them navigate to a website for information. Cons Not being able to add photos to a post after it has been posted without deleting the original post is unfortunate. Sometimes we get pictures in after we posted that we would love to add to a post but by then it is too late and we don't have the option to reupload more media :( Review Source JB Joshua B. TEACHING Education Management Used the software for: 2+ years ### "FACEBOOK MERITS" May 15, 2021 5.0 GREAT FEATURES ARE BEEN ADDED REGULARLY. I FIND OLD FRIENDS SO EASILY. CONTACTS ON MY PHONE WHO ARE ON FACEBOOK ARE ADDED FAST. NEWS UPDATES ARE JUST GREAT. AND CREATING A FACEBOOK PAGE FOR BUSINESS IS SO EASY. Pros THE FACT THAT I CAN JOIN DIFFERENT GROUPS TO LEARN, AND MARKET MY SERVICES. FACEBOOK HAS ALSO GIVEN ME THE OPPORTUNITY TO CREATE A PAGE WITH 100+ FOLLOWERS WHO PATRONIZE MY SERVICES DAILY. I CAN ALSO TRACK VISITORS ON MY PAGE. A BIG THANKS TO FACEBOOK. Cons WITH THE GROWTH OF MY BUSINESS EVER SINCE I STARTED USING FACEBOOK FOR MARKETING, I HAVE NOT ENCOUNTERED ANY ISSUES. FACEBOOK IS JUST DOING GREAT. I HIGHLY RECOMMEND FACEBOOK. Switched from [Twitter/X](https://www.capterra.com/p/214056/Twitter/) I FOUND IT DIFFICULT TO SEARCH FOR OLD COLLEAGUES ON TWITTER. BUT ON FACEBOOK IS JUST EASIER AND BETTER. THE SEARCH FEATURE ON FACEBOOK IS SO EASY TO USE. ALSO I COULD NOT FIND THE OPTION FOR JOINING GROUPS ON TWITTER. TWITTER ALSO SEEM A BIT DIFFICULT TO NAVIGATE. Review Source KF Krystal F. Founder Retail Used the software for: 1-2 years ### "Pros and Cons" May 2, 2024 4.0 Pros I believe it has great features for social media marketing. Cons It can be difficult to learn how to navigate. Review Source VR Verified Reviewer Head of Training Commercial Real Estate Used the software for: 2+ years ### "Facebook is increasingly afraid of the truth." October 26, 2020 3.0 The advantage of Facebook is its connectivity. The downside of Facebook is that it is increasingly afraid of local governments. If you are in Vietnam, you will see this most clearly. They shake hands with the authorities and try to conceal negative information. Facebook is increasingly like a social network of communism. After ten years of use, I became increasingly frustrated with it. If it weren't for my friends on this, I would have left it long ago. Pros Because my friends use it. When everyone is using it, it's hard to turn down such software. One day you might meet your kindergarten friend again. And greet each other. That was amazing! Cons It has the ability to connect people according to the following classification: The same school, the same company, the same association ... Or maybe the same place. Review Source MR Melissa R. Owner Apparel & Fashion Used the software for: 2+ years ### "Meta for Business " September 3, 2023 5.0 When I first started using Meta it helped my company to grow, I received so many customers and grew quickly. Pros Meta for business is a great app to use to grow your business and connect with people that share the same ideas. Cons No issues at all, highly recommended and very easy to use. Best features and high definition when browsing and posting. Review Source VR Verified Reviewer Operations Manager Consumer Services Used the software for: 2+ years ### "Great for targeted PPC as well as free brand awareness." November 15, 2020 5.0 Pros Hyper-targeted PPC, almost scary how targetted you can get with Facebook over Google Adwords. It does make sense as Facebook has all your personal information. Cheaper than Adwords as well. We definitely used Facebook much more as the targeting was better, especially using Facebook Pixel, as well as using organic posts to drive traffic to our website. AMAZING SUPPORT, we would get phonecalls from actual agents to help us optimize our campaigns for free! Cons We did have some difficulty getting the Pixel to work, as it would receive data when setup, but would then go offline after a few days unless we reposted the code again. Not sure if it was our website, or if it was Facebook having issues. Review Source Lorenzo B. Sales and Marketing Strategist Marketing and Advertising Used the software for: 2+ years ### "Basta aggiornare ogni 10 minuti...." May 6, 2022 3.0 Se si riuscisse a raggiungere una certa solidità del prodotto, senza continui bug, senza problemi con il vecchio sistema di business manager, senza aggiornamenti ogni 10 minuti sarebbe davvero da top 5 stars su tutto. Così non è gestibile, soprattutto quando si è praticamente obbligati ad usarlo per fare brand o social media marketing Pros Imprescindibile se si vuole fare brand o ci si vuole far conoscere al grande pubblico. Buona la gestione delle pagine Cons Gestione delle campagne approssimativa, bug continui, continui aggiornamenti che peggiorano la situazione dei bug... insomma, conviere rimettere in piedi tutto da zero. Review Source RR Rohith R. Freelance creative Computer Software Used the software for: 2+ years ### "Facebook review" June 12, 2021 5.0 I have good experience with Facebook. I use this not just to connect with my friends, I use this as a video sharing app, a shopping app (e-commerce) and once I used it as a job hunting app. So Facebook is not just a social media platform it is a combination of many application soft wares and most of all it is free and simple. Pros Facebook is one of the largest social media platform now in use and it is free. Now Facebook can be used for many other purposes besides chatting and sharing with friends. It is now one of the largest online trading platform too , we can use it as a free marketing tool for business. We can sell and buy items in it using a new feature. Facebook can be used for advertisement like sponsored promotions, contests and of course classic ads. Now for online gaming streamers Facebook provides a tool for accepting money from their followers. Cons Facebook is addictive and we may scroll down through the posts all day. One of the main problem faced is fake profiles created by some users. Even though we can report a fake news, bullying comments, fake profiles these problem could already reach a a lot of people before Facebook deletes it. Review Source VR Verified Reviewer Copywriter Writing and Editing Used the software for: 2+ years ### "Mediocre Facebook" September 14, 2020 3.0 My overall experience for me is the ability to connect to high school and college friends from years back and to be able to stay in touch or plan activities. Pros I liked that I am to cater my posts to some of my friends on Facebook and or to block some that I prefer to not to associate with. I also like that I can cater to what I want to see first on my newsfeed when I log in. I tend to like to have news outlets or organizations to appear first. Sort of like reading the morning newspaper. Cons I dislike the new Facebook layout vs the previous version. The new version appears jumbled and the background layout comes in two options, either black or white. I preferred the blue layout because it was easier to follow posts and to navigate. Review Source CI Christian I. Head, IT Construction Used the software for: 2+ years ### "First Choice for Social Media Marketing - Meta" August 5, 2022 5.0 Pros I will say Brand Awareness is a key feature. Then Target Marketing is very important as it helps to narrow or streamline the focus group. Cons Perhaps budget or the amount spent on advertising. The money should be set aside, of course advertising on meta is not free. Alternatives considered [Twitter/X](https://www.capterra.com/p/214056/Twitter/) Reason for choosing Meta for Business Perhaps reach and the number of corporate individuals who use Meta Review Source VR Verified Reviewer Digital Executive Marketing and Advertising Used the software for: 1-2 years ### "One of the best and most useful social media platform " August 5, 2022 5.0 I am using it for many years. Now it is a complete product for all your advertising purposes. Cant live without it. Pros Business manager is the best for marketing & content management. Creator studio is also very useful for our team so automate the content and manage the calendar for facebook & instagram Cons Customer support is good but sometimes takes a lot of time in resolving the issue. Although they are able to resolve it but sometimes do it with delay Review Source VR Verified Reviewer Program Associate Health, Wellness and Fitness Used the software for: 2+ years ### "Facebook usage" February 27, 2021 5.0 The overall experience was great for Facebook. It allows you to share moment, pictures and background of yourself and others. Pros The most impactful feature is that you are able to look up friends that you don’t keep in touch for a long time. Sometimes they have friends recommendation and this feature allows you to contact someone that you have missed for a long time Cons There should be features like you may see how many friends that you have are actually your real friends. Some people may have thousands friends in their friends list but majority of them they do not keep in touch for a long time. Hopefully we could distinguish whether they are real friends of someone or just someone that you do not even talk to that often Review Source Similar Products Featured