# Prowl Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Prowl the right Pricing Optimization solution for you? Explore 8 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/213546/Prowl/reviews --- Prowl 4.1 (8) [View alternatives](https://www.capterra.com/p/213546/Prowl/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated August 24th, 2025 # Reviews of Prowl Ease of use 4.1 Customer Service 4.0 ## Showing most helpful reviews Showing 1-8 of 8 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use BJ Brian J. Consultant Automotive Used the software for: 2+ years ### "Prowl Brand Protection" September 1, 2021 4.0 Our experience has been great with PROWL and their customer support. It allows us to track what price our sellers and resellers are selling our MAP parts for and allows us to contact them very easily using the software. It tracks our success of maintaining our MAP pricing on the web and the history of our actions. It is reasonably priced and gives us access to alot of detailed reports out of the software. Pros This software scans the internet for eretailers who are selling certain products of my company. They then compare the advertised price against our MAP pricing standards and reports the violations. We then can use this software to contact these sellers and ask them to adjust their prices. The product does a good job of finding violators of our MAP policy, and it is easy to use for all of their features and it has a good selection of preprogrammed reports. It's customer service also has been very good. Cons This was an easy software to implement but there is a bit of learning time and there were some issues with implementation but were fixed fairly quickly. Also for some of resellers of our products there is no information as to who the actual seller is and how to contact them. This is more of an issue with eBay then other sites. Reason for choosing Prowl This was the only product we reviewed Review Source BJ Brian J. Consultant Automotive Used the software for: 1-2 years ### "ACDelco" February 23, 2021 4.0 We have set up PROWL to monior compliance with the ACDelco EMRP policy. Pros The product is easy to use. There is a good amount of detail in PROWL about the sellers. The customer success managers have been for the most part responsive and easy to work with. It is easy to report errors in the data and the specific errors are handled quickly. Creating templates and sending notices to sellers is set up in an easy way to use and send as well as documenting actions taken. Most of the time we get good information on why there are some data issues and the status of fixes, but not alway. Cons The initial setup had some issues that creating quite a bit of internal work from our side. Not knowing how to set up sellers information in PROWL for all categories caused confusion (We wanted seller information to be the same for all categories). There were several issues in the initial setup and review so this process could go smoother. Also in the last year there have been a few significant data issues but we have gotten through the learning curve. Review Source SS Steve S. Sr Director Mass Consumer Electronics Used the software for: 1-2 years ### "Really bad consistency" December 8, 2021 1.0 We use them for MAP monitoring but there are much better options out there... keep searching and you'll find them. Pros It worked well for a while but they constantly have excuses about why certain MAP Prices are not being captured. Cons It is a great tool in theory, but the fact that it is not consistent will leave you frustrated. Reason for choosing Prowl I made a mistake Review Source AJ Ana J. National Sales Manager Entertainment Used the software for: 2+ years ### "Great Help with Map issues and Amazing Customer Service" February 23, 2021 5.0 \[SENSITIVE CONTENT HIDDEN\] is awesome, She is very responsive and always helps when I have a problem or need assistance navigating the software. She is also great with sharing updates and information. Great customer service. Pros I love the ease of use the best and being able to see Violations not only by item but by Dealer as well. Also very detailed information. I love knowing who lowered the price first helps us police correctly. Cons Sometimes it picks up lower pricing on items that are used or Dealers that show Used as well as New pricing on their websites. Review Source ST Steve T. MAP Compliance Manager Consumer Goods Used the software for: 1-2 years ### "Quality Customer Service, Trustworthy Data, Excellent Dashboard" March 1, 2021 5.0 Prowl has been everything promised. Their data quality and customer service are top of class. Pros Prowl is an easy to use MAP monitoring platform. The data they pull is high quality and presented in an easy to process and use format. Their seller database is one of the best if not best tools on the market. Historical pricing is a great feature that allows me to see who is playing pricing games overnight and on weekends. Cons I haven't come across anything that my Customer Success Manager or the rest of the Prowl team can't assist with. You can report issues directly on the violations page as well as using their chat/ticketing system which is easily accessible on every page of Prowl. Review Source EC Elena C. Technical Representative Sporting Goods Used the software for: 1-2 years ### "Great features coupled with great service" February 23, 2021 5.0 Overall I love using PROWL - great features like daily update emails to make sure nothing ever comes as a true surprise, good dashboards, and great reporting. On top of that our PROWL service representatives have always been extremely helpful and knowledgeable! Pros I love being able to see interactive dashboards that provide some quick visuals for our data. I also love being able to look at historical violations to get a good sense of patterns over time. Cons It has been a little difficult to integrate our setup to create automated emails. The process has been a bit lengthy. Would love to have a more seamless integration of all the finer tuned features. Review Source JM James M. ecom and crm manager Consumer Goods Used the software for: 1-2 years ### "Solid tech but not perfect" February 23, 2021 4.0 Solid tech, helpful for what it is, which identifies and calls out imap violations. Plenty of false alarms but the fix process is not difficult. Pros Generally, the report on all active violations is the most useful piece Cons there is a focus on creating visually appealing reports but most are not particularly helpful Reason for choosing Prowl I was not a part of the process, it occurred before my arrival. Review Source HW Hunter W. Inside Sales Defense & Space Used the software for: Less than 6 months ### "MAP Review" March 1, 2021 5.0 Pros Ease of Access. It helps to know where everything is and is easy to create reports! Cons I think there are some that slip through that actually aren't violations, but that is just manual error. Review Source Similar Products Featured