# Serpwatch Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Serpwatch Software - reviews, pricing plans, popular comparisons to other SEO products and more.

Source: https://www.capterra.com/p/216250/Serpwatch

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# 

 Serpwatch Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Serpwatch

## What is Serpwatch?

SerpWatch is an advanced rank tracking and SEO analysis tool designed for fast and accurate monitoring of website search performance. Intelligence Hub combines all rank variables in one place and allows users to cross-reference different SEO points on a single graph. With SerpWatch, you can customize rank notifications, track multiple locations, search engines, and devices in one project, integrate with GA, GSC, and API, monitor competitors, and manage clients from a white-label dashboard.

## What is Serpwatch used for?

[SEO](https://www.capterra.com/seo-software/)

Top alternative

Featured

Overall rating

Based on 17 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$29

Flat Rate, Per Year

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

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Do you work for Serpwatch?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://serpwatch.io&name=Serpwatch)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Serpwatch

3.9 (17)

VS.

[4.6 (2,315)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting Price

$29

Flat Rate, Per Year

Starting Price

$139.95

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.2 (17)

Ease Of Use

4.3 (365)

Value For Money

3.8 (16)

Value For Money

4.2 (276)

Customer Service

3.9 (14)

Customer Service

4.4 (263)

## Serpwatch alternatives

[Sitechecker](https://www.capterra.com/p/166377/Sitechecker/)

[4.6 (365)](https://www.capterra.com/p/166377/Sitechecker/reviews/)

Starting price

$49.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/166377/Sitechecker/)

[Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)

[4.0 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/)

Starting price

$18.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/184916/Rank-Tracker/)

[Wix](https://www.capterra.com/p/169007/Wix/)

[4.4 (10,598)](https://www.capterra.com/p/169007/Wix/reviews/)

Starting price

$17.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/169007/Wix/)

Highest Rated

[Seodity](https://www.capterra.com/p/182125/Seodity/)

[4.7 (130)](https://www.capterra.com/p/182125/Seodity/reviews/)

Starting price

$49.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/182125/Seodity/)

[View all alternatives](https://www.capterra.com/p/216250/Serpwatch/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Keyword Rank Tracking

3.8 (13)

46.15% of 13 reviewers that rated this feature as important or highly important

Track positioning in search engines over time

Dashboard

4.6 (10)

30.00% of 10 reviewers that rated this feature as important or highly important

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Alerts/Notifications

3.9 (7)

42.86% of 7 reviewers that rated this feature as important or highly important

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Google Analytics Integration

4.8 (5)

60.00% of 5 reviewers that rated this feature as important or highly important

Integration with Google Analytics to track and report website traffic

Mobile Keywords

4.4 (5)

40.00% of 5 reviewers that rated this feature as important or highly important

Unique word that contains letters or numbers that identifies specific campaigns

Keyword Research Tools

4.3 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns

Serpwatch 23 features

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Track the amount of clicks on individual products to measure campaign results

Evaluating strengths and weaknesses of companies with the same target audience

Add customized logos and colors to align with company branding

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Graphical representation of data

Integration with Google Analytics to track and report website traffic

Track positioning in search engines over time

Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns

Track and monitor a specific set of keywords

Unique word that contains letters or numbers that identifies specific campaigns

Observe and track the demand, usage, progress or quality of a system, product, or user

Manage multiple campaigns in one system

Manage and support multiple languages

Manage and support multiple locations

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Receive data and information in real time

Notifications that are delivered to users as soon as an event occurs

Receive system updates as soon as any changes are made

Set a time to generate routine reports automatically

Get Advice

We can help you find the software with the features you need.

Features

3.6 (17)

3.6

Based on 17 reviews

## Pricing

Value for money

3.8 (16)

Free Trial

Basic

$29.00

Flat Rate,Per Year

Value for money

3.8 (16)

3.8

Based on 16 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

3.9 (14)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

3.9 (14)

3.9

Based on 14 reviews

## User reviews

Overall rating

3.9

Based on 17 reviews

Filter by rating

5(8)

4(4)

3(2)

2(1)

1(2)

Mentioned topic

Sorted by most recent

PB

Pranami B.

Digital Marketing Associate

Internet

### "Serpwatch- review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 9, 2023

Pros

The most effective features are keyword rank tracking and keyword research tools, as these features helps me with the work I perform in my SEO marketing field and these features has helped me alot.

Cons

All the features are good and there is n need for any change.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Ahmed A.

Seo specialiste

Marketing and Advertising

### "Excellent search ranking tracker"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 4, 2023

Pros

It's easy to set up, works well, and I love the daily automated emails so I don't have to login to the dashboard all the time.

Cons

\- add a technical SEO audit tool and a website auditor with more than 180 ranking factors (this is available in the Labrika service);

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CM

Claudiu M.

CEO

Marketing and Advertising

### "Great Tool and Trustworthy Rank Tracking System"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 23, 2022

I own several sites, each with over 20,000 KW indexed in Google, and I find it very hard to keep track of them. I chose Serpwatch because it allows me to keep up with the most important ones and have confidence that the data I see is the real thing, without having to check the SERP myself.

Pros

I'm only using the Keyword Tracking Tool, which is all I need.- Easy to use- Nice interface- The dashboard on my mobile phone looks and works fantastic.- I'm a heavy Slack user, and I find the integration with this tool handy and time-saving. - The keyword tracking is accurate. I tried some open-source KW trackers, but if you want a helpful product, you need an established one, like Serpwatch.

Cons

\- I wish that the app would be a little faster. When I navigate thru all my projects, I feel it's slow. But this can be improved by the Devs.- The keywords calculator can sometimes misfire, showing you the wrong forecast for one of the projects.

Alternatives considered

[Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Internet Marketing Specialist

Internet

### "Easy, simple ranking tracker"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

May 15, 2022

I've been using Serpwatch for more than a year and I love it. It's easy to set up different projects for each website and add new keywords. It's also easy to adjust the search engines you want to track and the frequency. I like that I can quickly get a big picture view in the dashboard, and the daily emails notify me of important changes.

Pros

I appreciate the automated emails that notify me of important changes in my rankings. That way I don't have to log in and check every day but I can still stay on top of things.

Cons

I don't really have any criticisms but I really only use the basic features of rank tracking.

Reasons for choosing Serpwatch

I chose Serpwatch primarily because it was on sale and I got a great deal, but I'm glad I tried it because it's worked very well for me.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JN

Jonathan N.

Marketing Analyst

Marketing and Advertising

### "Not Bad But Not Great"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

4.0

4.0

Likelihood to Recommend

5/10

April 29, 2022

We were initially interested in Serpwatch's rank tracking features. It was okay... did the job, but we did face some issues with the platform: slow loading dashboard and inconsistent update schedules.

Pros

Loved Serpwatch's UI - very clean and easy to use. Getting everything set up was a breeze.

Cons

There were some inconsistencies with how frequently the data was updated. We had set up daily rank tracking, but it seemed like the keyword ranking data didn't update for every single keyword we had. We had to manually figure out which ones had updated successfully and which ones hadn't. The dashboard was also very slow at times.

Alternatives considered

[Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)

[Nozzle](https://www.capterra.com/p/238519/Nozzle/)

[TrueRanker](https://www.capterra.com/p/227939/TrueRanker/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Marco C.

Web Designer and Developer

Design

### "Decent rank tracker, litimited in functionality, but useful for "

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

7/10

April 26, 2022

It was decent, but we end up switching to True Ranker since we found a better fit with them.

Pros

It has an incredible UI and a smooth UX. It's really easy to set up, and great to share reports with clients. Concept wise is a solid tool.

Cons

It often didn't deliver precise results. It became time-consuming to update and maintain the keyword group.

Alternatives considered

[Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)

[TrueRanker](https://www.capterra.com/p/227939/TrueRanker/)

Reasons for choosing Serpwatch

The UI was so clean that convinced us to go with them. The product is not bad, but we didn't find a perfect fit.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

ME

Mike E.

Director

Marketing and Advertising

### "Not fit for purpose "

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

January 28, 2022

Shocking! \[SENSITIVE CONTENT\] sold it to us after much conversation and promised us it would meet our needs as an enterprise level tool. The reality is that it didn't work, when I requested a refund his response was that they were aware of the issues but didn't want to refund us as they'd had to spend so much to fix the platform!

Pros

Daily rank tracking was the key feature which attracted us to try this service

Cons

It doesnt work. We were unable to export any rank tracking data, it just timed out every time. Data export is core to SEO activity. After a decade in the industry this platform is the first to fail to deliver this essential functionality!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Tim K.

Eigenaar & online marketeer

Marketing and Advertising

### "Slow & not reachable"

2.0

Overall Rating

2.0

2.0

Ease of Use

2.0

2.0

Features

3.0

3.0

Customer Service

2.0

2.0

Likelihood to Recommend

2/10

December 17, 2021

I wouldn't recommend it to anyone.

Pros

Keyword tracking is allright: fill in the keywords, choose a period and auto checks begin.

Cons

The software is always slow or many times unreachable. Uptime is one of the most aspects of a keyword tracker. Also: no new additions in 4-5 months time (PDF report is still 'coming soon').

Switched from

[SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/)

[Topvisor](https://www.capterra.com/p/148201/Topvisor/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TS

Toby S.

Marketing Consultant

Marketing and Advertising

### "Not Really Bad But Things To Improve"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

5/10

November 18, 2021

Pros

SerpWatch has a nice interface to track all keywords of your clients. You can configure various update frequencies and alerts if there are any major position changes.

Cons

Sometimes the position updating gets stuck for several days. Although the SERP screenshots are not available since a while ago. These things need to get fixed to get 5-stars.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Founder

Marketing and Advertising

### "Solid serp software at a solid price"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

November 4, 2021

Overall not bad and for keyword tracking pretty good value for the plan.

Pros

Clean and simple UI/UX and easy to set up plus implement.

Cons

Lack of backlink building and other SEO features most other SAAS provide with their service.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/216250/Serpwatch/reviews/)

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