# Zinklar Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Zinklar Software - reviews, pricing plans, popular comparisons to other Survey products and more.

Source: https://www.capterra.com/p/216593/Zinklar

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# 

 Zinklar Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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How Capterra ensures transparency

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Zinklar

## What is Zinklar?

The SaaS platform that delivers results in real time and turns Consumer Insights into an everyday solution for brands globally. It offers brands a product traditionally acquired via Market Research Agencies on a yearly subscription basis. Simple, easy and assisted by a team of specialised researchers, enables brands to interact with consumers anytime, anywhere and get unique top-quality insights on behaviour and attitudes due to its proximity to consumption.

## What is Zinklar used for?

[Market Research](https://www.capterra.com/market-research-software/)[Survey](https://www.capterra.com/survey-software/)[Polling](https://www.capterra.com/polling-software/)

Top alternative

Featured

Overall rating

Based on 14 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

€24000

Usage Based, Per Year

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Zinklar?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://zinklar.com&name=Zinklar)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Zinklar

4.5 (14)

VS.

[5.0 (20)](https://www.capterra.com/p/231981/Quizell/reviews/)

Starting Price

€24000

Usage Based, Per Year

Starting Price

$15

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.6 (14)

Ease Of Use

4.9 (20)

Value For Money

4.5 (11)

Value For Money

4.9 (20)

Customer Service

4.8 (13)

Customer Service

5.0 (20)

## Zinklar alternatives

[4.5 (319)](https://www.capterra.com/p/72549/Alchemer/reviews/)

Starting price

$55.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[4.6 (964)](https://www.capterra.com/p/156752/SurveyLegend/reviews/)

Starting price

$19.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.6 (99)](https://www.capterra.com/p/132914/Survicate/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[5.0 (11)](https://www.capterra.com/p/10009750/SurveyAnaytica/#reviews)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/216593/Zinklar/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Collaboration Tools

Provides a channel for team members to share media files, communicate, and work together

Customizable Reports

Alter the layout and content of reports

Customizable Templates

Pre-designed layouts that can be customized to match preferences and requirements

Data Analysis Tools

Analyze survey results via statistical testing or crosstabs directly within the software

Zinklar 31 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Provides a channel for team members to share media files, communicate, and work together

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Analyze survey results via statistical testing or crosstabs directly within the software

Import and export data to and from software applications

Tracks metrics that provide insight into how a user interacts with any interface or product

Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service

Present live poll results to audience

Distribute a survey via mobile devices

Supports different types of question formats, including multiple-choice, checkbox, open-answer, Likert scale, and essay

Survey or poll in which participants communicate responses via the internet, typically by completing a questionnaire on a web page

Survey or poll in which voice broadcast recipients can communicate responses via the phone

Market research conducted via telephone

Allow users to collaborate and ask questions regarding folders and/or documents within the system

Survey design technique that directs respondents to different questions based on their previous answers

Integration of respondents' answers from previous survey questions into subsequent questions or text

Randomize the displayed order of questions and answer options

Receive data and information in real time

Active reporting of data and metrics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Limit the number of participants with certain characteristics you want to complete the survey

Ensure the answer provided fits set parameters (numerical, positive number, etc.)

Skip over or route respondents to different questions based on their previous answers

Allow media to be embedded in the question or answer options

Create and manage surveys

Create, save, and re-purpose templates for emails, forms, etc.

Review data from past periods to reveal recurring tendencies and predict future performance

Modifying a website's URL to enhance readability, branding, or campaign alignment

Get Advice

We can help you find the software with the features you need.

Features

4.5 (14)

4.5

Based on 14 reviews

## Pricing

Value for money

4.5 (11)

Basic

€24,000

Usage Based,Per Year

Value for money

4.5 (11)

4.5

Based on 11 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (13)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (13)

4.8

Based on 13 reviews

## User reviews

Overall rating

4.5

Based on 14 reviews

Filter by rating

5(8)

4(5)

3(1)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Rafet A.

Kindful helps our organization to get more funds

Non-Profit Organization Management

### "Zinklar is a great intelectual tool for your company!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 2, 2021

I strongly recommend Zinklar. It will enhance your companies sales and profit. Zinklar is trustworthy and budget-friendly. Their support staff is amazing.

Pros

Zinklar is the best tool that provides you with market insights details regarding your products. For running your marketing and product development division swiftly you need to know certain information about your product performance in the market. Zinklar will help you with that. Your market research won't be satisfying without Zinklar. It gives you results within a very short time. Your real-time research results focus not only on a certain area but also on customers' preferences.

Cons

I do not have any issue with Zinklar. Some features have been developing. sometimes issues with long surveys.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AC

Ariana C.

Insights manager

Consumer Goods

### "Covid"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

March 1, 2021

Good for quick projects with no too much depth needed

Pros

Fast set up, dynamic views, fast field completion

Cons

Questionnaire definition was very slow. No specific cuts were made, open ended questions not reviewed

Reasons for choosing Zinklar

Fast set up and results

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

March 3, 2021

Hi Ariana, thank you very much for your feedback. We appreciate you taking the time to write a review of Zinklar. It's good to know that ZInklar is dynamic, has a fast set up, and a field completion that helped you in your market research projects. We are sorry that you didn't have a pleasant experience with Zinklar and the support I guess it was related to a specific project. If you have any questions or comments about this, you can contact us: marketing@zinklar.com. On the other hand I would like to share with you that we have new functionalities and improvements: Smart dashboards, templates custom profiles, etc. If you want to find out more, please visit the platform https://app.zinklar.com Thanks!

NJ

Nina J.

Senior Brand Manager

Consumer Goods

### "Easiest set-up in history "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 25, 2021

Pros

I had to conduct research in the most unsuitable circumstances - between Christmas & New Year. Everything was closed, no one was working, but I could, all alone, enter ZInklar for the first time ever and within few minutes teach myself how to set up project from scratch. All very intuitive, extra fast, super convenient. There is an option to use their know-how on questionnaire & methodology.

Cons

Nothing comes to mind - I recommend it to all my colleagues who are in need of quick, efficient research.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

March 2, 2021

Hi Nina, thank you very much for your feedback. We appreciate you taking the time to write a review of Zinklar. We are glad to read that Zinklar helped you launch studies last Christmas and New year! And also that you were able to set everything up on your own. The platform is always available for you; you can log in whenever you want, and if you have any questions when launching a study, remember that we are here to help you. I don't know if you are aware, but a few weeks ago, we launched the new Smart Dashboards, so now you can filter the results using more variables such as the answers to previous questions. You can now use these new filters on all your projects (new and completed). Click here to log in and try it out: https://app.zinklar.com/. Thanks!

JF

Jorge F.

Consumer & Market Insights

Consumer Goods

### "Great regular surveys during COVID"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

February 23, 2021

Great platform with good info and very user friendly , would be nice to have surveys published more segularly.

Pros

Very intuitive and easy to learn, can make use of filters to get many insights from surveys.

Cons

Hard to find the surveys within my account dashboard unless I clicked on email links from Zinklar.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

February 24, 2021

Hi Jorge, thank you very much for your feedback. We appreciate you taking the time to write a review of Zinklar. It's a pleasure to know that ZInklar is easy and intuitive to use in your market research projects. As a tip: maybe the best way to find your projects is within your Zinklar user (projects section where you can see the drafts, finalized and open projects). If you have any questions, please do not hesitate to contact us. Thanks again!

GV

Gabriela V.

CMI

Food & Beverages

### "Research DYI mode on"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 22, 2021

In the last two years that we use Zinklar, we've done a lot of evaluations, many of them important to continue with strategies, also the Client Service team has been a key factor to did it. Their experience, suggestions and support helped us to take full advantage of the panel. In my specific case, with out Zinklar I couldn't provide a test to run the most big proyect in the pandemic beggining

Pros

It is a great tool to generate fast surverys because many time companies need answers in real time to decide what could be next steps. In our case, it help us to know the opinion and preference of consumers thanks to its solid panel

Cons

Sometimes is not accesible run a test in an specific sample causing that other options (tools) be more attractive in cost

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

February 23, 2021

Hi Gabriela, thank you very much for your feedback. We appreciate you taking the time to write a review of Zinklar. We are glad knowing our tool and the panel helped you get the fastest and real-time insights. It's a pleasure to know that we could collaborate with you in these difficult times of Pandemic; our team is always here to help you! It is a pity that sometimes we are not your best choice for launch tests, although it is important to mention our panel's quality, the technology, the knowledge and the whole team behind Zinklar. We look forward to many more years working with you!

MC

Mayra C.

Lic

Building Materials

### "Velocidad en reusltados!"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 22, 2021

Pros

La velocidad con la que entrega los resultados con gráficos sencillos y simples de explicar

Cons

Hay algunas funciones si están muy limitadas o definitivamente son inviables como aplicar preguntas abiertas.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

February 23, 2021

Hola Mayra, muchas gracias por tu feedback, agradecemos que te hayas tomado el tiempo para escribir una rese?a sobre Zinklar. Nos alegra que la velocidad te ayude a obtener los resultados de tus proyectos en tiempo real y que estes familiarizada con la forma en como se presentan los resultados. En cuanto a las limitaciones es verdad que hay cosas que todavia no nos es posible hacer, pero queremos que sepas que seguimos trabajando para mejorar la plataforma; te comparto que hace unas semanas lanzamos los nuevos Dashboards Inteligentes, lo que permite filtrar los resultados utilizando mas variables como las respuestas a preguntas anteriores. Ya puedes utilizar estos nuevos filtros en todos tus proyectos (nuevos y completados). Haz clic aqui para iniciar sesion y probarlo: https://app.zinklar.com/ !Muchas gracias!

EP

EVA P.

Head of Brand

Information Technology and Services

### "Essential tool on my decision making process"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 18, 2021

Pros

Easy to use Immediate results within the day! convenient for all types of methodologies reliable data. Real consumers answering surveys through their mobile phones.

Cons

Nothing really meaningful but I am waiting for new functionalities and products coming soon.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

February 22, 2021

Hi Eva, thank you very much for your feedback. We appreciate you taking the time to write a review of Zinklar. We are glad knowing our tool helped you get immediate and real-time insights. Regarding the functionalities, some weeks ago, we launched the new Smart Dashboards, so you are now able to filter the results using more variables like answers to previous questions. You can already use these new filters on all of your projects (new and completed). Click here to login and try it out: https://app.zinklar.com/ If you have any questions, please do not hesitate to contact us. Thanks again!

MC

Maria camila L.

K&I Stills Manager

Food & Beverages

### "Fast Option"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 16, 2021

Software workd ell and client service from Zinklar are fast and always happy/open to help

Pros

Fast to receive results, real time dashboard

Cons

Since I don't use the software that frequently, sometimes I find it difficult to play with the dashboard, to see answers in one way or another, but in general the platform diagram the answers in an easy to understand

Reasons for choosing Zinklar

timing and cost

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

February 18, 2021

Hi Maria Camila, thank you very much for your feedback, we appreciate you taking the time to write a review of Zinklar. We are glad that you could get the desired results quickly and that our Research specialists helped you, we will always be there to support you with the platform. It's a shame that you don't use the platform very often, many of our customers use Zinklar daily to make better decisions (and now even more because of the uncertain situation). Please, let us know if you have any doubt about how to use Zinklar on a daily basis. Thanks again!

SG

Samantha G.

Jr Strategy and Insights Manager

Food & Beverages

### "Fast tool for concrete research "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

February 16, 2021

I like the support team, the help you set up the projects quickly, so you don't waste time doing so.

Pros

I like how fast we can set up a questionnaire, launch it and have results. These are really concrete questionnaires.

Cons

I think the prices are not as competitive for an online platform, the timings are the ones that save the problem. We usually use them for emergencies or no so key questions.

Reasons for choosing Zinklar

Timings

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

February 18, 2021

Hi Samantha, thank you very much for your feedback, we appreciate you taking the time to write a review of Zinklar. We are glad that you were able to get the desired results in a short period of time :) It's a shame that you don't use Zinklar for key questions. We are already solving strategic problems for most of our clients, so we encourage you to do so. Again, thanks for the review and just let us know if you have any doubt on how to use Zinklar in a more strategic way. We are here to help you. Thanks again!

MC

Marce C.

Digital Analyst

Health, Wellness and Fitness

### "Quality and fast insights for our product team"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

February 16, 2021

Pros

I really like how the tool segments users and lets you reach quality responses.

Cons

Some more easy templating and branding is needed. Although its team was willing to help.

Reasons for choosing Zinklar

Quality of users. It's much better product when talking about user segmentation.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

February 18, 2021

Hi Marce, thank you very much for your feedback, we appreciate you taking the time to write a review of Zinklar. We are glad that you liked our Profiling of users and that you found it useful. For your information, we are just about to launch a new functionality that would allow you to create your own Custom Profiles (if they aren't in our Predefined Profiles), in order you can always target the right audience. We really appreciate your sincere feedback about the templating and the branding, and we are glad the team was able to help you :) Thanks again and stay tuned for the novelties!

[View all Reviews](https://www.capterra.com/p/216593/Zinklar/reviews/)

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)